Professional Documents
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The Business Voice of Erie, Huron, Ottawa, Sandusky and Seneca Counties
Focus on norwalk Business Friendly, with a Rich Heritage and an Excellent Quality of Life
Submitted by Mayor Rob Duncan Norwalk is a community that maintains a rich heritage and historical feel in conjunction with an innovative and varied business base. We take pride in our small town atmosphere; however, with changing times we must continue to embrace new ideas, technology and infrastructure to remain competitive in the market for jobs. Fisher Titus Medical Center, as Ohios first smart hospital, is a great example with stateof-the-art medical care being provided to our community. Back Office Associates also shines as an information technology provider to companies worldwide. These types of businesses provide job opportunities that bring some of our best and brightest students back home to our city! Norwalk is diverse in its industry. Norwalk Custom Order Furniture is famous for its quality furniture. New Horizons Baking Company provides buns and English muffins for over 750 stores. Gyrus ACMI, a subsidiary of Olympus, is a leading supplier of medical visualization and energy systems. These are just a few dining to delight visitors and residents alike. Several new shops opened this year, including Crumbs Confections, When Pigs Fly and most recently, Patina 46. Gabby Road Studio, which opened in 2011, offers a unique blend of local art, and one of our few remaining Main Street store fronts is being readied for another specialty shop. Berrys Restaurant, Uptown Caf and Mill Street Bistro are local dining treasures. The growing activity uptown speaks to the success of our ever-increasing efforts to maintain a vibrant uptown area. The north end of Norwalk also provides value to both our residents and visitors with hotels and restaurants Lou Reda, Norwalk Reflector offering quality service and of the thriving businesses that call easy access to tourist sites, stores and Norwalk home. Construction companies shops that meet nearly every need. Movieare another mainstay of our economic goers flock to Premiere Theater, with 8 base, with companies like Oglesby screens providing entertainment for all Construction and Newcomer Concrete ages. providing road construction jobs. Norwalk is a wonderful place for families Our city is a great destination for the to relax and spend time in one of our many vacationers who frequent Cedar many parks. Veterans Memorial Lake Point Amusement Park, the Islands, area Park is a gem, providing play areas and water parks and the world famous Summit shelters as well as an excellent disc golf Motor Sports Park. Main Street Norwalk offers a variety of specialty shops and
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Bellevue Area Chamber of Commerce
Seneca Regional
August 2012
NCBJ Berrysaha0712.pdf
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The Business Voice of Erie, Huron, Ottawa, Sandusky and Seneca Counties
205 S.E. Catawba Road, Suite G, Port Clinton, Ohio 43452 419-734-4838 Fax 419-734-5382
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JOHN SCHAFFNER JEFFREY H. BRYDEN jbryden@ncbj.net DAVE KAHLER dkahler@ncbj.net CINDY CONSTIEN cindy@thebeacon.net SCOTT HORN scott@thebeacon.net ANGIE ADAIR ZAM angie@thebeacon.net BRUCE DINSE
Circulation Manager
North Coast Business Journal is owned and published monthly by Schaffner Publications, Inc., and is mailed free to chamber of commerce members in a five-county area: Erie, Huron, Ottawa, Sandusky, and Seneca counties. The deadline for editorial and advertising is the 25th of each month. No part of this publication may be reproduced or transmitted in any form without the expressed, written consent of the Publishers. We welcome submissions from readers in the form of letters, articles or photographs, although we reserve the right to edit and condense any articles submitted. Submissions should be sent to the editor at the above address. Include a stamped, self-addressed envelope if you would like an item returned. We prefer material (copy & photos) to be submitted electronically.
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Patient-Centered Experiences.
Thats Simply Smarter Care.
SIMPLY SMARTER
EMERGENCY CARE
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August 2012
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Facebook page Task Force volunteers have contributed many hours of dedicated service to this project. Many thanks to those individuals and to our regional partners. Together, we are focused on transforming NASA Plum Brook into a greater economic engine
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HigHligHts
of Major Projects: Fisher-Titus Medical Centers ER Expansion project and north side land purchase Americraft Carton is diversifying and growing in 2012, adding space and new employees. EXTOL of Ohio broke ground on an additional 30,000 square-foot facility, an estimated $1.25 million project with 14-22 new jobs over the next three years. Don Tester Ford Lincoln, Baumann Auto Group, Smiley Automotive, Kasper Chevrolet Buick, Bob Evans and Walmart had strong years and added equipment, renovated their existing operations and/or added space. Big Lots relocated next to Sherwin Williams and Jimmys BBQ, Crumbs Confections, Fancy That, Dos Gringos, St. Charles Place, Scruba-Dub Petwash, Willoughby Supply, Town & Country Co-op, Anytime Fitness, Gabby Road Studio, Family Video are among the new arrivals to Norwalk in 2011. New to the area in 2012: When Pigs Fly, Patina 46, Tammys Salon of Style, Stine Family Dentistry, Gyro Hut and other new businesses including a barber shop have already or will open in 2012. 12 Area Buildings went off the market, with more scheduled for early 2012. David Price Metal Services expanded their client base and added many new jobs in 2011 and 2012. Christian Roberts Salon and Spa, Amish Heirloom and Furniture, PNC, NorthCoast Sports Apparel, Foghorn Designs and Sheris Coffee House also renovated their space, purchased equipment and/or reinvested in their businesses in the last 18 months.
Frontier Communications invested an estimated $5 million in infrastructure in 2011. Durable Corporation had a 7,000 sq. ft. expansion in 2011 Janesville Acoustics added many new jobs and was awarded the 2011 Automotive News PACE (Premier Automotive Suppliers Contribution to Excellence) Award Firelands Federal Credit Union opened a brand new full-service branch Monroeville. Summit Motorsports Park opened the Throttle Town Grille. Back Office Associates, a high-tech company which started in Norwalk in 2009, added new jobs and continues to grow. Several redevelopment projects also took place in 2011. Midway Parts, Inc. gifted their property on Hester Street to the Firelands Historical Society. The Chapel purchased the former Southview Business Center. The purchase of Benedict Avenue property in January 2012 is one of the largest redevelopment projects currently underway. Norwalk Investment Properties purchased and renovated 3 Industrial Buildings in the Firelands Industrial Park. New Horizons/Genesis Baking Company finished a $3 million, 14,000 sq. ft. expansion (left) and added more than 40 new jobs (over the past three years). Norwalk Furniture added many new jobs and a new 6,500 sq. ft. International Showroom. Janotta & Herner, Inc. purchased the former Rankin Manufacturing and created Firelands Fabrication, saving and adding many new jobs.
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Michael K. Winthrop, President and CEO of The Bellevue Hospital, and Dean Miller, President of The Bellevue Hospital Board of Trustees, show off the High Five. have a positive patient experience should they have the need to utilize our facility. The Bellevue Hospital was the only recipient of the HealthGrades Outstanding Patient Experience Award in the four county area (Huron, Erie, Sandusky, Seneca).
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August 2012
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The official Ribbon Cutting Ceremony for the new 29,500 square-foot facility housing the Fisher-Titus Emergency Department, Registration and Outpatient Services was held on Sunday, May 20. Pictured from left are Rev. Adrian Doll, First Presbyterian Church, Norwalk; Leslie D. Stoneham, Chairman of the Fisher-Titus Medical Center Board of Directors; Patrick J. Martin, Fisher-Titus President and CEO; Lorna Strayer, Senior Vice President of Administration and Business Development; Alfred A. Kafity, D.O., Fisher-Titus Chief of Medical Staff and Terry Boose, State Representative, 58th House District. Patient Pavilion, Rehabilitation Center, Cancer Care Center, Heart & Vascular Center, and most recently a new Emergency Department, Registration Area, and Outpatient Laboratory. Fisher-Titus will invest an additional $40 million over the next three years to expand its Radiology/ Imaging Services and Surgery Suites. In addition to facilities, Fisher-Titus has introduced services to meet community needs including a Pain Management Center and Wound Healing Institute. Construction Continues On June 7, Fisher-Titus Medical Center opened the doors to its new 29,500 square-foot-facility, which houses Fisher-Titus Medical Centers Emergency Department, Registration/ Admitting and Outpatient Laboratory Services. This new facility is geared to provide care with a patient-centered focus. Patients and their families will notice some added features during their visit to Fisher-Titus for emergency and outpatient services, said Lorna Strayer, Senior Vice President of Administration and Business Development. The new facility is double its former size and features the right mix of lobby seating, as well as more private areas for patients waiting to be registered for tests. What remains unchanged is the expert care our community has come to expect, Strayer said. Our highly qualified staff of physicians, nurses, respiratory therapists, phlebotomists, registrars, financial counselors and support staff are ready to serve our neighbors and friends in this state-of-the-art facility, Strayer said. As the doors of the old ER closed in June, construction crews began to revamp the empty space to make way for the expansion of Radiology Services. The Radiology component of this construction phase will reposition the department to allow for quicker access for emergency patients and a more comfortable reception area and additional privacy for outpatients receiving diagnostic tests, said Lorna Strayer, Senior Vice President of Administration and Business Development. In addition, it will realign the Radiology Department so services are grouped in subunits including a Womens Health Suite. While most of the existing imaging equipment will be moved, a new open-bore Magnetic Resonance Imaging (MRI) Unit will replace the current one to meet the needs of both claustrophobic and bariatric patients. Currently, patients are served in-house with a wide-bore 1.5 Tesla MRI and a mobile unit with an
BUILDING TRUST
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FISHER-TITUS, from Page 6
open highfield 1.5 Tesla MRI to accommodate claustrophobic and bariatric patients. The Radiology project is scheduled for the completion in spring 2013. This phase of expansion also includes new construction for Preadmission Testing (PAT), an early component of surgery construction, which is scheduled to begin July 2013. This area will be adjacent to the Lab draw area and Radiology waiting room so patients can conveniently receive their X-ray during the PAT process. The PAT area will support infusion therapy patients as well. From simple fractures to complex diagnostic procedures, Fisher-Titus Medical Centers Imaging and Radiology Services Department offers patients state-of-the- art imaging technology including Computer Tomography (CT) scanning, MRI, a nuclear medicine camera, digital mammography, breast MRI and wireless X-rays. Patients can rest assured of the highest quality of services as evidence by the d e p a r t m e n t s numerous accreditations. Fisher-Titus is accredited by the American College of Radiology in Magnetic Resonance Imaging (MRI), mammography, nuclear medicine and CT. In addition, the facility is accredited by the Intersocietal Commission for the Accreditation of Vascular Laboratories (ICVL) for high level of patient care and quality testing for the diagnosis of vascular disease.
August 2012
Northside Branch
August 2012
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OPEN FOR BUSINESS Golf Scramble Plum Brook Country Club Tee times 8:00 am - 1:30 p.m. Advance registration and payment is required. fostoria area ChamBer of CommerCe Golf Classic 16 Indianbrook Golf Club 1:00pm shotgun start (Rain Date: August 15th) Registration starts at 11am Safety Council Annual Picnic 11:30am City Park Shelter House Chamber Board Meeting Noon Fostoria Community Hospital Whats Perkin @ the Chamber Business Networking Event 7:30-8:30 am Chamber Offices 16
14 Port Clinton Area Chamber Administration Meeting Chamber Office, 9:00 am Ribbon Cutting/Thirsty Pirate 2940 East Harbor Rd. Noon Main Street Port Clinton Organization Executive 17 Committee Meeting @ MSPC Office 8:30 am 29 Port Clinton Area Chamber Board Meeting at Chamber Office 8:30 am Main Street Port Clinton Design Committee Meeting @ MSPC Office, 3:00 p.m. Main Street Port Clinton Economic Restructuring Committee @ MSPC Office, 8:30 am Main Street Port Clinton Board Meeting at MSPC Office 8:30 am Main Street Port Clinton Promotion Committee @ MSPC Office, 8:30 am 4
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17-19 Citywide Merchant Sidewalk Sale Regular Business Hours 19 Vermilion Fire Department Pancake Breakfast 8 am-12 p.m. Cost: Donation Station #1 on Ohio Street Ninth Annual Duck Dash 500 McGarveys Landing, 6:30 p.m. To enter, call the Chamber 440-967-4477 Chamber After Hour Mixer Aboard the Mystic Belle 6 -7:30 p.m. 636 Sandusky Street RSVP by August 20th 440-967-4477
7,14, Farmers Market 21,28 3:30 - 6:30 p.m. 9 Board Meeting 5:30 - 7:30 p.m.
10, 11 Community Garage Sales 9:00 a.m. - 4:00 p.m. 28 Super Cruise-In Downtown Genoa 6:00 - 8:00 p.m.
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August 2012
leading up to Thunder. If you are interested in being involved in the event, please contact Dale Sheppard at Northcoast Sports
Apparel at 419 668 6775 or the Main Street Norwalk office at 419 660 8696. Hang on to your seatThunders Coming!
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For over 50 years weve been serving Huron County and the surrounding communities. Aside from providing excellent financial products and services to our members, we pride ourselves on playing an active role in supporting our communities. If you live, work, worship or attend school in Huron County, let us show you the Credit Union Difference. Stop by the Credit Union today to experience it for yourself! www.firelandsfcu.org or 1-800-276-5775
99million in sales volume. Those years stack up favorably when compared to the rest of Northwest Ohio (-9.8%, +8.5%, +4.7% respectively) and the totals for the State of Ohio (-8.8%, +6.9%, +5.6% respectively) Tourism accounts for 1 in every 13 salaried jobs in Huron County. The food & beverage industry accounts for the majority of those followed by retail, recreation and entertainment, lodging and transportation. The thing you need to keep in mind as a business person is though your business may not be directly impacted by tourism, every business is indirectly impacted. So whatever way you may be able to assist in drawing visitors to the community, it benefits your business in the long run. Business owners and community members alike are invited to get involved and help move the area Continued from Page 7 Fisher-Titus Memorial Hospital (licensed 99-bed acute care facility), a Level 3 Trauma Center, Norwalk Memorial Home, The Carriage House of Fisher-Titus and a Home Health Center. In 2010, Fisher-Titus Medical Center in partnership with Cerner Corporation became the nations first all-digital smart community hospital after implementing a fully integrated electronic health record
forward. Send us your community events, attraction information, etc., for inclusion on our web site community calendar, contact the office for information on the next VB meeting or to chat about what interests you have that could connect to activities within the HCVB. In the meantime, everyone is invited to log onto: www. VisitHuronCounty.com to see the community calendar and check out the community information from around the county. It is a great resource and includes such information as what amenities are available at parks throughout the county, history of the various communities and tourism-related businesses. And remember, if you travel for vacation keep your eyes open for events, marketing materials, etc., that could be great ideas for us! system and interactive technology in smart patient rooms. The Medical Center recently achieved Stage 6 on Healthcare Information Management Systems Society (HIMSS) Analytics Electronic Medical Record (EMR) Adoption Model, ranking it among the top 5 percent of hospitals in the US. Fisher-Titus also was recognized as one of the nations Most Wired, according to the results of the 2012 Most Wired Survey released in the July issue of Hospitals & Health Networks magazine.
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Community Banking
By Albert A. Tegel, Senior Vice President, PNC Bank There are different definitions of what makes a bank a community bank in light of bank mergers since the recent recession. One definition is that a community bank is comprised of employees that live and work locally. Another explanation is a bank that supports the community with funding and volunteerism. PNC Bank is a sound example of a community bank blended with the services and technology for customers that can be offered by a national bank. When National City Bank became PNC Bank in Norwalk the same employees remained at the three offices in town. It is the only bank that has kept three offices open within the city to provide services. We are involved in a lot of events and projects to improve jobs and life in the community. The bank is a founding member and Platinum Contributor to Norwalk Economic Development, which has assisted in bringing new jobs to the area, including New Horizons Baking and state grant money. PNC has provided $15,000 for Fisher Titus Memorial Hospital to create a program focused on young children. Firelands Historical Society was able to bring a Recreation of a Teddy Roosevelts campaign railroad stop visit from turn of the century with a last minute $1,000 gift from the bank to fund the enactment, which included Norwalk High School students. Bank staff is personally involved with the Humane Society, Chamber of Commerce, Main Street Association, American Red Cross donating their time and talents. Bank branches open up their Stuff A Sock project each Holiday to collect toys and clothes for needy children that the Salvation Army delivers in December, and generated almost 500 filled stockings. One of the best services that a bank can provide is access to information about loans, deposits and investing to customers so they can make sound decisions. We do this with local, experienced people that want to help neighbors and friends, and we are proud to be a part of the Norwalk community.
From left, Jack Fatica, Lisa (Jozwiak) Williams and Randy McCullough
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working groups is focusing on a specific street that has seen significant redevelopment and investment over the past five years. Another is focusing on an Alley project in the Uptown Norwalk Business District. There is a vision and the excitement is growing about the transformation that is taking place. Many business owners and citizens are taking redevelopment of our beautiful community to a completely new level, commented Ellen Heinz, Director, Norwalk Economic Development Corporation. People are being inspired by what they see taking place and then reinvesting as well, and it is making a huge impact on our city. The Targeted Development Planning Team looks forward to more redevelopment opportunities with additional properties and expanding their local team in August 2012.
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14 August 2012
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Michael T. Schell, MD
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Program Manager for the Main Street Norwalk Program. Targeted development projects are in the works for 2013 that have been spurred by property and business owners themselves. It has been exciting to see the enthusiasm of these owners and their commitment to making the District better, continues Kristie. As reported to Heritage Ohio, the state coordinating program for Ohio Main Street Programs, Norwalk has seen an investment of just under one million dollars through building renovation and facade projects and public improvement projects in the Uptown District. One of the public improvement projects, Suhr Family Park, opened in June of 2011, filling a need for a venue for community activities in the District. With an increased interest in faade projects, the program was a part of expanding the City of Norwalks Faade Grant area as well as requesting an increase in funds to help spur for larger projects. These changes took effect in January. Sometimes the littlest efforts make a big impact. With the Main Street Norwalk Planter Program, business owners added storefront planters to coordinate with the flower bed program. The street flower bed planting is a partner program with the Huron County Master Gardeners. Both groups work hard to maintain the beds and these two programs are visible and attract a lot of attention from visitors. Mr. Berry recently shared some of the impressions that his guests at Berrys Restaurant relayed to him, I hear positive comments quite often and remember, we see a lot of guests in a day. Guests relayed to me that Norwalk looks beautiful. They were impressed with the flower beds, Suhr Family Park, painted buildings, flower planters, maintenance, etc...And here is the catch... many people were looking for a second home, job change, retirement, etc. Norwalk is now being considered because of their positive first impression. These people thought that Norwalk, in particular, the Historic Uptown Business District looked like a million dollars. Kind of makes you smile... just a little. Continuing to preserve the history and the look of Norwalks historic central business district while supporting businesses for the future, Main Street Norwalk is a becoming a catalyst for economic development and preservation. Main Street Norwalk is a division of the Norwalk Economic Development Corporation, a 501(c ) 3 non profit organization. Main Street Norwalk is a program of the Norwalk Economic Development Corporation. Its mission is to preserve, improve, and promote the district of Norwalk as a commercial, cultural, and social center.
16 August 2012
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groups to earn cash for their organizations. For example, the South Central Athletic Boosters earned a total of $34,000 in the last three years by organizing volunteers to serve as ushers during three days of Summit Racing Equipment NHRA Nationals in July and at Night Under Fire in August, according to Mike and Lori West, president and treasurer of the boosters. Debra Sue Tobak, general manager
of Summit Motorsports Park, offers groups opportunities to usher, park cars, and pick up trash. Only adults fill the ushering positions, but youth may park cars and clean up the facility. For information on The American Pride die cast cars, tickets for the 35th Annual Auto Plus Night Under Fire, or available positions for groups, call 419-668-5555, or check out the Summit Motorsports Park Website at www.summitmotorsportspark.com.
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20 August 2012
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For Assistance, call Sephen Euton General Manager-North Central Ohio 419-663-8088 stephen.euton@ftr.com
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Insurance
Addressing Workplace Violence
Submitted by: Mark T. Reilly Because of its visibility and proximity to the public, a retail setting is especially susceptible to violent incidents. Although it is crucial to take steps to protect your employees from customers and intruders, it is important to remember that many incidents of workplace violence consist in less obvious but equally worrisome activity. This includes threats of physical violence, harassment, intimidation or other threatening, disruptive behavior. While failing to adequately prevent and cope with violent incidents in the workplace can lead to increased workers compensation costs, absenteeism, property damage and negative publicity, over 70 percent of U.S. workplaces do not have a formal policy or program addressing workplace violence, according to the U.S. Department of Labor. Recognizing the risk or workplace violence and taking action is essential.
risk facTors
The retail environment presents a unique risk of workplace violence, due to several characteristics of the job and the workplace. These characteristics include: Contact with the public Exchange of money and use of cash register Working with disgruntled customers Working alone or in small numbers Working late at night or during early morning hours Ease of escape for criminals Working in high-crime areas Presence of valuable merchandise Working in public, communitybased settings
aDminisTraTiVe conTrols
When possible, increase the number of staff on duty at opening and closing hours Review work practices and staffing during money drops and pickups. Consider the risk of assault when directing workers to take out garbage, dispose of grease, store items in external areas and transport money. Institute policies and procedures that indicate a zero tolerance of workplace violence and provide direction for reporting and handling incidents. Provide training in defusing or de-escalating potentially violent situations, and inform employees of the risks of workplace violence. Establish procedures for obtaining medical care and psychological support after a violent incident. Establish a crisis response plan that describes procedures to follow in the event of an emergency. Establish an Employee Assistance Program (EAP) with trained counselors who are able to address workplace stress and violence issues. As a confidential service to employees, the EAP provider will assess whether a situation needs to be brought to management and can intervene in employee conflicts.
co-workers or supervisors Making idle threats or references to weapons Statements indicating approval of violence or identification with perpetrators of workplace homicides Desperate or suicidal statements Substance abuse Extreme change in normal behavior Train those in supervisory roles not to overreact but not to ignore a situation. Discussing the situation with experts on staff or in human resources can help determine how best to handle the situation.
responDing
To Violence It is essential that if a violent incident does occur, the response be timely and appropriate. After the incident, recognize that employees could be traumatized and provide appropriate counseling.
BeyonD Training
Training should increase awareness of workplace violence risks, emphasize the importance of adhering to protective administrative controls and encourage employees to immediately report any suspicious or threatening behavior. While training is an important component of a successful comprehensive workplace violence prevention program, preventive adjustments by management are equally important. Diversified Insurance Service has put together a valuable resource page on their website that includes a Preventing Workplace Violence Presentation and Workplace Violence Prevention Checklist, please visit www.divinsurance.com/ workplace-violence-prevention. You may also contact Mark Reilly of Diversified Insurance Service at (800) 848-2788 for more information.
preVenTion sTraTegies
There are actions that you can take to protect your employees and mitigate the risk of workplace violence. Evaluate the workplace and identify both physical and administrative adjustments that you can make to lower the risk of a violent incident.
enVironmenTal Design
Protect your employees using cash-handling policies such as locked drop safes, limited amounts of cash to carry, and notices to visitors or clients that limited cash is available. Explore the use of cashless transactions, and if feasible install them. Install bullet-resistant barriers or enclosures with appropriately high and deep counters where interaction with the public is necessary. Provide and maintain good lighting, both internally and externally. Limit the number of unlocked entrances and hiding places in and around the perimeter of the workplace. Design buildings and parking areas so that they do not have hiding places. Place garbage areas, outdoor
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Chefs Garden
Reconnecting Food Producers and Consumers through Farming, Education and Delicious Meals The early 1980s was a time of disconnect between food producers and consumers. Small, independent family growers were succumbing to competition from corporate agriculture; and family-owned, neighborhood grocery stores that were prevalent in the first half of the 20th century were disappearing at a staggering rate. The story of one such business in our community gives a ray of hope that our country is finally redeveloping that connection with agriculture, and people are demanding to know more about the food they consume. After losing their entire crop in a severe hailstorm, the Jones family of Huron, Ohio was determined to start over. Committed to surviving in agriculture, they started selling vegetables at the Cleveland farmers markets. Farmers markets werent nearly as popular 30 years ago as they are today, but it was a way to make ends meet. Each family member had a post: Barb Mom Jones set up at Jamies Flea Market; Bob Jones, Sr. went to the West Side Market, Bob, Jr. was at Orange & Woodland, and oldest son Lee was stationed at the Coit Rd. market. There Lee met a Europeantrained chef who was interested in purchasing squash blossoms. It was a bizarre request at the time, especially to a farmer from Huron, but she was persistent and he eventually obliged. Word spread through the culinary community that the Jones family was willing to accommodate chefs special requests. They were approached by more and more chefs interested in unique items. It came to a point where chefs were a small part of the business but they were requiring more and more of their time. The family had a meeting to discuss whether they would continue at the farmers markets or embark on a new path supplying vegetables to restaurant chefs. Bob Jones, Sr. who remembered the small family farms and grocery stores of his youth, felt that chefs were leading them in the right direction. The family learned that by using traditional farming practices like crop rotation and composting, they could create healthy soil with a balance of nutrients and beneficial bacteria. Luckily, their farm was located on former lake bottom with loamy soil that nurtured exceptional produce. In fact, Erie County once had one of the largest concentrations of vegetables growers in the entire United States due to the quality of its soil and proximity to Lake Erie, which creates a microclimate that helps moderate the temperate climate of North Central Ohio. The family adopted sustainable agricultural practices that they rediscovered by revisiting centuryold agricultural texts. While modern agriculture was teaching farmers to treat a plants symptoms and amend the soil with chemicals, the Joneses were learning to enhance the soil in a natural way that strengthened plants against pests and disease. The Joneses were in a perfect position to try something new, because they had nothing more to lose. In honor of the chefs who guided them to reevaluate their growing practices, they called their new farm The Chefs Garden. As the family learned more about how to farm like their great-grandfathers had, they were also learning about the distinct needs of chefs. Each time chefs visited the farm, they helped the Jones family identify new and unique products, or test heirloom vegetables that they were considering for the next years planting. The family was a constant mission to find new flavors, textures and colors to add variety to a chefs toolbox. They scoured old agricultural catalogs and visited heirloom seed banks to find ingredients that would get chefs excited. They got seeds from other sources as well, like the rhubarb grower who willed his prized stalks to the family or the man whose grandfather brought seeds from Italy in order to grow the tomatoes that were used in his familys treasured pasta sauce recipe. At the same time that they were returning to old-world agricultural practices and reviving vegetable varieties that were all but lost in commercial vegetable production, the family was applying technology to improve their business. Each time they built a new greenhouse, advancements in technology allowed them to better control the growing conditions. They used burgeoning barcode technology to not only track their growing inventory but also to allow them to track a crop from seed to shipping and implement an advanced food safety program that met the stringent requirements of organizations like The RitzCarlton and Disney. As more and more chefs visited the farm, Bob Jones, Sr. envisioned a place where chefs could retreat from their daily routine and experiment with the u n u s u a l ingredients they were growing at The Chefs Garden. The Jones family purchased the land for this visionary project, and The Culinary Vegetable Institute was built in 2003. It remains an environment that inspires culinary creativity, allowing chef and farmer to collaborate outside the restaurant setting. Its services have expanded to include public dinners and cooking classes that highlight the connection between the earth and the table, as well as private functions like weddings and corporate meetings. Not long after the facility opened, the family was chatting with chefs after an event when the subject turned to a concern about the increasing trend of childhood obesity, juvenile diabetes and other illnesses. This conversation led the family to create a non-profit organization called Veggie U, in order to educate children about the role of sustainable agriculture and how food choices directly impact their health. They decided to focus on kids, because there was still a possibility to influence them to change their habits. The family sought guidance from teachers who advised them that the only way to bring the lessons into the classroom was to develop it to meet criteria for standardized testing. They brought together a group of teachers, nutritionists and a physician to develop a curriculum that met national science requirements while incorporating lessons about agriculture and nutrition. They also realized that the only way the message would stick was to make the program as fun and interactive as possible. Since its inception, Veggie U has placed thousands of classroom growing kits and curriculums in elementary schools across 29 states. It relies on individual and corporate sponsors to fund the kits, but each year it hosts a celebrated culinary event to raise additional funds. The annual Veggie U Food and Wine Celebration, now in its 10th year, is a unique opportunity to sample culinary masterpieces and wine pairings at the elegantly rustic, riverside setting of The Culinary Vegetable Institute. The grounds are alive with the aromas and flavors of the worlds best cuisine, food demonstrations, wine education and samplings, and the chance to contribute to Veggie U through the unique offerings of the silent and live auctions. Over the years, the farm has continued to gain a reputation of excellence with some of the finest dining establishments in the world, feeding a demand from people who had eaten their vegetables at a restaurant to be able to purchase them for home. The family introduced Farmer Jones Farm home delivery program several years ago and recently launched a CSA pickup for local residents. Through projects like The Culinary Vegetable Institute, Veggie U and Farmer Jones Farm, the Jones family has shown a long-term commitment to restoring the important role of agriculture in our society. By applying the lessons learned from chefs nearly 30 years ago, theyve established relationships with many of the worlds best chefs and a world-class reputation for growing an unrivaled variety of vegetables. But what are they most grateful for? According to Farmer Lee Jones, The opportunity to work with my family doing exactly what I love is something I wouldnt trade for anything.
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August 2012
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Employers
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We believe within each patient is quiet strength and strong courage. The human spirit is as important as our exceptional doctors and lifesaving technologies. Sometimes you need someone to support your struggle and share your success. Its why Magruder is one of the leading hospitals in the nation for patient satisfaction.
24 August 2012
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August 2012
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Accounting
Retirement Plan Options for Small Business Owners
Retirement Plan Options for Small Business Owners By Wade C. Gray, CPA Barnes Wendling For self employed individuals and owners of small businesses, the right retirement plan can offer significant financial benefits including business tax deductions and the opportunity to build wealth independently from the business. When one considers the nations aging population and the increasing demands on the Social Security system, a self managed retirement account is more important now than ever before. Unfortunately, recent statistics show retirement account ownership, contribution, and participation among business owners is low. About 36% of business owners own an Individual Retirement Account (IRA) and only a third actively contribute to the account. Just 18% of business owners participate in a 401(k) plan. Taking time to review some of the various types of retirement plans will help the small business owner determine which plan is best for his or her business. The Simplified Employee Pension(SEP)-IRA is an employer funded plan. The business receives a tax deduction for contributions, up to the smaller of $50,000 (2012) or 25% of each employees eligible compensation. To receive a contribution, employees must meet certain eligibility requirements. Generally, employees must: have attained age 21, have worked for the employer in at least three of the last five years and have earned at least $550 (2012) in compensation. Employer contributions are discretionary and can change each year. Savings Incentive Match Plan for Employees (SIMPLE) is another type of IRA that encourages employees to participate in saving for their retirement. Through payroll deduction, eligible employees can defer up to $11,500 (2012) plus an additional $2,500 for employees age 50 or older. To participate, employees must earn at least $5,000 in compensation during any two preceding calendar years and reasonably expect to earn $5,000 in the current year. Employers choose each year whether to make a matching contribution up to 3% or a nonmatching contribution of 2% of the employees compensation (subject to annual limits). The plans described above are the easiest to administer. Separate accounts are maintained for each eligible employee. All contributions are immediately 100% vested, meaning the employee retains ownership of the account. The same formula is used to determine the contribution for both employees and the owner. There are no required annual filings with the IRS or the Department of Labor. While the plans explained above are fairly easy to understand, they may not offer the owner adequate retirement savings. By adopting and customizing either a defined contribution profit sharing plan or a defined benefit plan, the self employed individual or small business owner may achieve much greater retirement savings. Profit sharing plans, similar to SEPIRAs, allow employers to contribute up to 25% of the eligible employees compensation, subject to annual limits. Generally, employees are eligible to participate in the plan after reaching age 21 and completing one year of service. Employees benefits are usually vested, or earned, over a period of time, rather than immediately. Many profit sharing plans also allow employees to participate, under Internal Revenue Code section 401(k). Amounts contributed by the employee are immediately 100% vested. In contrast to the SIMPLE, the 401(k) employee contribution limits are higher ($17,000 for 2012, plus an additional $5,500 for employees 50 or older). A significant advantage of the profit sharing plan is the ability to target the benefits toward the owner. Though certain discrimination rules apply, additional contributions may be made using integration rules and age-weighted and new comparability features. A qualified third party administrator (TPA) or certified public accountant (CPA) can assist the employer with the necessary testing and filing requirements. Defined benefit pension plans hold assets in a pooled account. Because eligible employees are promised a certain monthly benefit at retirement, based on compensation, years of services, etc., annual employer contributions are mandatory. Defined benefit plans generally produce larger tax deductions for the business. The use of an actuary is required to determine the annual employer contribution, or cost of providing the specified retirement benefit in the future. With so many choices, its best to seek the advice of a qualified professional. Regardless of which retirement plan is selected, its important to begin soon. Not only do businesses get an immediate tax deduction for contributions, but the longer the retirement plan has to grow (tax-deferred), the larger the benefit at retirement. Wade C. Gray, CPA is a Tax Manager in Barnes Wendlings Sandusky, Ohio office. He can be reached at wcg@barneswendling. com or 419.626.3627
Member FDIC
Port Clinton Office 1840 E. Perry St. Port Clinton (419) 734-5568
www.firstfedlorain.com
26 August 2012
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Legal
Tips at death
By Jeff Roth Whether expected or sudden, death happens. As a surviving spouse, you take on a completely new position in life. All matters, family, financial and legal rest on your shoulders. Even if you were always in charge of the finances, it will be different. You will find yourself second-guessing your every decision. It may be time to involve a child. Their input helps in the present and prepares them for the future. If your husband made all of the financial decisions and now it is up to you, I can give you a major piece of advice. Do not walk into your attorney, your financial institution, your broker or say to your friend, I dont know anything about this stuff. This is an invitation for all of the above to take advantage of that position and lead you down the path of higher cost, unnecessary work and actually misleading you to many bad decisions. Act like you are aware of all of your business and that you are a decision maker who will not be mislead. The first item of business in our office is to confirm to the surviving spouse that they are in charge and all decisions will be theirs.
January 1, 2013. This will greatly affect what decisions are to be made at the death of the first spouse. Disclaiming an asset directly down to the children at the first death can protect the asset from nursing home expenses in the future and may be the proper direction. You cannot take any money from an account and then disclaim. This is another reason to wait before transferring an item.
APPRAISAL
The law allows you to revalue all assets and appraise them at the fair market value on the date of death. People want to say, please appraise the item low. This is the exact opposite from what you want. If you have land that was purchased for one thousand dollars in 1970 and it now has a value of five thousand dollars an acre, when you sell, you will not owe any income tax. An apartment building that has been fully depreciated will now have a new value and income tax on its sale will be eliminated. If you keep the property, you can start over and depreciate the property again at the fair market value. This subject lends itself to many future articles. Part of estate planning is planning for the time when there is only one of you. Be prepared. Jeff Roth is a partner with Forrest Bacon, David Bacon and associate Jessica Moon of the firm ROTH and BACON with offices in Port Clinton, Upper Sandusky, Marion, Ohio and Fort Myers, Florida. All members of the firm are licensed in the State of Florida. Mr. Roths practice is limited to wealth strategy planning and elder law in both states. Nothing in this article is intended for, nor should be relied upon as individual legal advice. The purpose of this article is to help educate the public on concepts of law as they pertain to estate and business planning. If you have any questions you would like to have answered in this area of law, please direct your question to this journal and your question will be considered for use as the topic of subsequent articles. Jeff Roth can be reached at ohiofloridatrust@aol.com (telephone: 419-732-9994) copyright Jeffrey P. Roth 2012.
DO NOTHING
No one needs paid immediately and no accounts need changed. Before any title changing occurs, you must meet with an attorney and/ or CPA to insure that decisions are made with income tax, estate tax and nursing home considerations in mind. Your health, your age and your station in life all are contributing factors in smart decisions and the distribution of assets.
DISCLAIMING
There will be NO Ohio estate tax commencing
Y! HE
ng orki I'm w re he
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The Firelands Historical Society has been a part of Norwalk, Ohio and Huron County since 1857, and rightly boasts itself as the oldest museum in the state of Ohio. However, most local residents are unaware of the Societys existence, its location, and vast collection of artifacts and resources. How is this possible? Why is such a historical gem wallowing in obscurity? Many of these questions plague not only museums, and non-profit organizations, but most businesses. How do businesses (and yes museums are a business too) make their institution relevant to a rapidly technologically based society and consumer base? For the Firelands Historical Society Museum and LaningYoung Research Center, the answer is simple: community outreach. In any business you need to stay relevant and approach, as well as incorporate, your community in a variety of ways. This means working with your Chamber of Commerce, Main Street association, fellow business owners and most important, your residents and consumers.
For the Firelands Historical Society, this undertaking of community outreach manifests itself through joint events in your town like Norwalks Autumn Leaves Festival or in specificallyrelated events particular to your institution. The Firelands Historical Society, along with three other local historical societies from Sandusky, Bellevue and Fostoria, hosted a wonderfully different event that took local residents interested in history and curious bystanders out of the museum and back in history to May 1912. Sponsored by PNC Bank, the Firelands Historical Society recreated on May12, 2012, Theodore Roosevelts 1912 campaign trail through northern Ohio. Traveling from one town to another in one day, a historical interpreter portrayed Teddy Roosevelt. Along with his entourage in historical costume was a procession of Model A vehicles, which brought back to life the political atmosphere of northern Ohio in 1912. In each town the former President gave a rallying speech discussing the political and social issues of the day: taxes, womens rights, and the role of the Federal Government, all to the awe and enjoyment of local audiences. This event was a once in a lifetime time
opportunity that the contributing historical societies, local residents, business owners, and local political leaders fostered as an outstanding event utilizing community connections and outreach. Such an event was certainly not the normal choice for programming with its interactive living history portrayal of past President Theodore Roosevelt, nor was the interaction between three other cities and historical societies. However, the effect of this cooperation and an event that traveled between Norwalk, Bellevue, Sandusky, and Fostoria was invaluable not only in bringing the historical relevance of these towns past and present to future generations, but also in promoting good business practices of promotion, change, cooperation, and quality. Remind not only yourself but your employees, volunteers, and local community groups that wonderful events and places are literally right in your town. Support and showcase them, as Norwalk and the Firelands Historical Society has done, by fostering what makes your town unique and working with other organizations to disseminate and make relevant your mission.
Pictured left to right: Dawn Zink, Past President; Laura Schlachter Program Manager; Duane Myers, Ex-Officio Board Member; Jim Recker, Board Member; Missy Walker, President; Aimee Slater-West, Board Member; Doug Garrett, Board Member; Paul Rothschild, Board Member; Larry Hartlaub, Board Member; and Mayor Leone, Ex-Officio Board Member.
28 August 2012
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Account Planning
By Roger Bostdorff
Sales
Much of the geography that will see and read this article is farm country. So allow me to frame this message regarding sales to farming. The term farming relative to sales is cultivating and nurturing existing financial relationships with existing customers. The objective is to improve or increase their satisfaction and expand the revenue secured on an ongoing basis. Todays farmers are utilizing GPS more and more to increase their yields. GPS provides the farmer maximum planting capacity for a piece of ground thus maximizing the return on investment on that piece of real estate. Based on some of the prices currently being paid for farm ground I understand why a farmer would want to maximize their return just to pay for the ground. GPS acts like a roadmap thus aiding the farmer in maximizing yield. I have seen figures quantifying the cost to secure a new customer of 8 to 10 times the cost of maintaining a current customer. When you look at your business how are you maximizing your yield? How are you increasing the level of customer satisfaction with your customers thus maximizing your revenue yield? What are you doing to keep your competitors away from your valuable customers? Many businesses that I deal with wait for the customer to call them to seek the product or service that my client has to offer. That is great if you service a market that is growing, such as agriculture. However, even then many new competitors start to migrate to those growing markets making the market tighter from a winning the business standpoint. This impacts growth, profit and overall revenue. The farmer took some proactive actions to buy and utilize GPS. He could decide to do it the same way he has been doing farming for years. However, many farmers today realize that GPS is an investment with plenty of return. In business, why do we not
The Credit Union recognizes the importance of being involved in its community supporting various causes thru sponsorships and donations. Its employees actively participate in various charitable organizations including, Kiwanis, Rotary and Salvation Army, just to name a few. It maintains offices in Bellevue, Bucyrus, Galion, Monroeville & Norwalk have combined assets of $205 million and we currently serve over 26,700 members. To join Firelands Federal Credit Union you must live, work, worship or attend school in Huron or Crawford Counties but its field of membership extends into parts of Sandusky, Erie and Seneca Counties.
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August 2012
29
IT
many of you enjoy them on your PCs and while viewing may be possible, it will be just another hassle. Another way Microsoft plans to improve their income is that Windows 8 includes a direct link, not just in the favorites, to the Windows store. Of course, this is just an offering, but it still gives them a leg up on their competition. Microsofts first goal is always to make as much money as they can any way they can. As far as I know, there has been no pricing information released at this time. However, they have protected anyone who buys a Windows 7 PC between June 2, 2012 and January 31, 2013 by allowing them a special price of $14.99 for a Windows 8 Professional download copy, if the purchase is consummated before February 28, 2013. From everything I have seen so far, I think that, unless you are one of those people that just have to have the latest technology available, it would be worth more than worth
your while to say pass to the Windows 8 experience. Don is the CWO (Chief Working Officer) of Help-Desk, Ohio, a complete computer service center, located in Suite A of the Courtlee Interiors Building, 2499 W. Market in Tiffin. Don has a degree in Computer Programming from Tiffin University and has been an Information Technology Professional for over 26 years. He started Help-Desk, Ohio in the spring of 1996 and opened his shop in March 2001. Don welcomes calls for advice or information at 419-448-8020.
*Phone line opens at 7:30 a.m. Monday through Saturday to schedule sick appointments for all locations
30 August 2012
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Human Resources
Employee Morale the Silent Business Killer or the Best Kept Secret!
Submitted by Steven J. Krisfalusy History has proven that people with high morale are not only happier but more productive and often miss fewer days from work. They tend to be more helpful, easier to communicate with and often troubleshoot problems quicker and require less supervision. On the other hand, low morale can and does put a slow drain on the business that is very hard to detect on a P&L report. When your people take just 5 or 10 minutes longer to perform a task; take 1 or 2 more breaks; are not willing to help co-workers it can cause additional time loss. The worst case scenario is that it can even lead to employee sabotage. Sabotage can be as easy as deleting computer files or allowing a virus into the system and we all know how reliant we are on our computers these days. Recognizing that Employee Morale is integrated & are real HR & Business impacting issues you should invest X time consistently to help ensure it is high. That is the best tactic of all to start with. What causes low employee morale? It can be manifested from multiple directions such as: Poor relationships with Managers; firings or layoffs or conflicts with co-workers. The companies culture can also have an effect on morale. Often a change in management produces changes that can have either a positive or negative ripple effect throughout the organization. The culture & morale should be monitored even closer during that transition period. No matter how skilled, smart, talented and experienced your employees are, if they are not happy with their jobs, their work will suffer. Keeping employee morale high is important because it will is a key underlying factor between a businesses success & failure. High morale breeds more productivity and efficiency. That can be the difference between profit and loss in this competitive economy. You CAN NOT buy high morale! It is more of a spirit or mind set of feelings towards the organization and its people. Both high & low morale can be contagious and if you are smart you can take advantage of the positive side of that. When people want to give and do their best your business will do better. Whether that is in sales making critical follow up calls or a quality related issue in Manufacturing, the results are the same a job well done! All organizations will always face challenges that have an effect on morale. Who owns the responsibility of company morale? It should be a team effort between HR and Management. A key to this starts with recognizing the importance of Human Resources as a business impacting area to the bottom line. The next step is to get a good understanding of any core problems or issues and separate them from the chaff of just noise. A great way, inexpensive, to accomplish that is by creating and implementing an employee survey. This alone has challenges in that you should probe at various levels and people can be hesitant to share their true thoughts with someone else on the same companies payroll. An outsider that will keep names confidential can be a great asset during this discovery effort. Once you identify the core issues, establishing a plan to address them and then implementing it is next. Dont make the mistake that a onetime shot will cure things. Consistency is key. This is especially true in small to
If you experience chest pain along with any of the following symptoms of a heart attack, call 911 immediately: Pain and/or squeezing sensation of the chest Shortness of breath Sweating Indigestion Arm pain or upper back pain General feeling of illness
Mercy knows
St. Anne St. Charles St. Vincent
by heart.
mercyweb.org
Childrens Defiance Tiffin Willard
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HR, from Page 30
mid-sized businesses were its people are its greatest assets. As business owners and decision makers, if you add morale to your list of items that need some attention, your bottom line will benefit and so will your people. A win-win scenario! Now ask yourself the question: How important is HR, morale in my business and what am I doing about it? Managing Partner Human Resource/Business Divisions SJK Beringer Group, Inc. Managing Business and Controlling IT
August 2012
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Business Marketplace
To advertise call Dave at 419-734-4838
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Christopher D. palmer
Business Advisory Services u Business Valuation Services Litigation & Accounting Fraud Support u Tax Return Preparation Account & Financial Reporting u Bookkeeping and Payroll Let us know how we can help your business. Visit our website at pncpa.biz or call one of our two convenient locations. Norwalk: 419-668-2552 Sandusky: 419-625-4942
402 Columbus Avenue | Sandusky, Ohio 44870 phone: 419-626-4475 fax: 419-626-8333 toll free: 800-442-7767 mobile: 419-656-1209 email: cpalmer@ltic.com website: www.palmerltic.com
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32 August 2012
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