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PARLE G

INTRODUCTION Parle was set up in 1929 in the suburbs of Mumbai city, to manufacture sweets and toffees. At that time market was dominated by famous international brands. Despite unequal competition, this company called Parle Products, survived and succeeded, by adhering to high quality and improvising from time to time. In 1939, Parle Products began manufacturing biscuits, in addition to sweets and toffees. Parle Glucose and Parle Monaco were the first brands of biscuits to be introduced, which later went on to become leading names for great taste and quality.

About parle Overview

Parle Products has been India's largest manufacturer of biscuits and confectionery for almost 80 years. Makers of the world's largest selling biscuit, Parle-G, and a host of other very popular brands, the Parle name symbolizes quality, nutrition and great taste. With a reach spanning even to the remotest villages of India, the company has definitely come a very long way since its inception. Many of the Parle products - biscuits or confectioneries, are market leaders in their category and have won acclaim at the Monde Selection, since 1971. With a 40% share of the total biscuit market and a 15% share of the total confectionary market in India, Parle has grown to become a multi-million dollar company. While to the consumers it's a beacon of faith and trust, competitors look upon Parle as an example of marketing brilliance. Available Anywhere Today, the great strength of Parle Products is the extremely widespread distribution network. Even at the remotest places, you can buy Parle biscuits and sweets from the local grocer. It has taken years to create this extensive network. Parles sales force started with one salesman in Bombay and some agents in few other cities. Gradually, Parle Products expanded. Soon sweets and biscuits were being sent by rail to Calcutta, Delhi, Karachi, Madras and other major cities. As production increased, distribution was amplified. Full time salesmen were appointed in different areas. Currently, Parle Products has over 33, 00,000 distribution outlets.

History Parle Products fame and familiarity is undeniable. Considering its extensive reach, the brand Parle is known and recognized by everyone. Over the years, Parles sweets and biscuits have become a household name. From kids to adults, everyone loves and cherishes these treats. It gives us great pleasure to see our consumers enjoy and embrace Parle products on daily basis. Our confectioners and chefs have the utmost authority at Parle. Had it not been so, the beginning of Parle would have been quite different. In 1929 a small company by the name of Parle products emerged in British dominated India. The goal was to spread joy and cheer to children and adults alike, all over the country with its sweets and candies. Although, the company knew that it wouldnt be an easy task, they decided to take the brave step. A small factory was set up in the suburbs of Mumbai to manufacture confectionery products. A decade later this factory was upgraded to manufacture biscuits as well. Since then, the Parle name has spread in all directions and has won international fame. Parle has been sweetening the lives of people all over India and abroad. Apart from the factories in Mumbai and Bangalore, Parle also has factories in Bahadurgarh, Haryana and Neemrana, Rajasthan. These are the largest biscuit and confectionery plants in the country. Additionally, Parle Products also has 10 manufacturing units and 75 manufacturing units on contract. Milestones - The Decades of Progress

1929:The first year of operation. Our only assets were hard work and hope. 1939:Ten years of determined effort brought results. Things began to take shape. And we tried even harder. 1949:The formative years were over. We had come of age.

1974:Here was the first evidence of Parle as it is today.

Quality Hygiene is the precursor to every process at Parle. From husking the wheat and melting the sugar to delivering the final products to supermarkets and store shelves nationwide, care is taken at every step to ensure the best product of long-lasting freshness. Every batch of biscuits, confectioneries & snacks are thoroughly checked by expert staff, using the most modern equipment. This ensures consistent and perfect quality across the nation and abroad. Concentrating on consumer tastes and preferences, the Parle brand has grown from strength to strength ever since its inception. The factories at Bahadurgarh, Haryana and Neemrana, Rajasthan are the largest biscuit and confectionery plants in the country. The factory in Mumbai was the first to be set up, followed soon by the one in Bangalore, Karnataka. Parle also has 10 manufacturing units for biscuits and 75 manufacturing units for confectioneries on contract. Core values An in-depth understanding of the Indian consumer psyche has helped Parle develop a marketing philosophy that reflects the needs of the Indian masses. With products created bearing in mind both health and taste, Parle products equally appeal to fun loving kids & youth. Even today, the great tradition of taste and nutrition is consistent in every pack on the store shelves. The value-for-money positioning allows people from all classes and age groups to enjoy Parle products to the fullest.

Brands Biscuits Parle g Every nation dreams of a better tomorrow. And every nation's tomorrow lies in the hands of its children; the young stars who shape the future of the nation. So, it's important to nourish these young stars, after all it's a question of the nation's future. Filled with the goodness of milk and wheat, Parle-G is a source of all round nourishment. Treat yourself to a pack of yummy Parle-G biscuits to experience what has nurtured and strengthened millions of people for over 70 years. A meal substitute for some and a tasty and healthy snack for many others. Consumed by some for the value it offers, and many others for its taste. Whatever the occasion, it has always been around as an instant source of nourishment. Little wonder that it's the largest selling biscuit brand in the world. Krackjack parle introduced Indias first & original sweet and salty biscuit Krackjack in 1972, which went on to become one of the most loved biscuits. Its a crispy and delicious biscuit with a perfect balance of sweetness and saltiness. Once you start relishing it, you wont be able to stop the longing for more. Though Krackjack sweet and salty biscuits can be enjoyed anytime, it goes wonderfully well with your evening cup of tea. The unique dual tastes of sweet and salty have a perfect analogy with the dual personality of an individual, be it a politician or a mother-in-law.Taste ka double role jo khol sakta aap ki bhi pole. Monaco Life namkeen banaiye! When life hits a dull patch, just pull out a Parle Monaco to make it exciting. The light, crispy biscuit sprinkled with salt, is the perfect namkeen twist you can add to your ordinary boring moments. Go ahead, Life namkeen banaiye, anywhere, anytime with Parle Monaco. To spice up your life further, try the variant of Parle Monaco - The Zabardast Jeera. This salted, crispy biscuit delicately seasoned with jeera, has a unique taste that makes those namkeen moments even more exciting. Kreams finally a biscuit that's perfect for every occasion and for everybody's preferences. Parle's Cream biscuits come in different shapes, sizes and flavours, giving you the freedom to choose, based on your needs. For a tangy delight, choose the Orange cream or try the perfect tropical treat with the Pineapple flavour. No longer will you need to wait for the whole year for a taste of the summer thanks to delicious Mango cream; and indulge your taste buds with the goodness of Elaichi with mouth-watering Elaichi cream biscuits. And last but not the least, the chocolate lovers can find solace in the delightful Chocolate cream biscuits , or the sugar coated chocolate cream centre biscuit Parle Kreams Bourbon. Its time to indulge yourself. And never stop. Flavours: chocolate, orange, pineapple, mango, elachi, bourbon

Hide & seek Play a game of hide and seek with your taste buds. Indulge in the mouth-watering delight of Indias best moulded chocolate chip biscuits, Hide & Seek. All it takes is one bite, and you are transported to chocolate Heaven. Packed with a bounty of chocolate chips, once you try Hide & Seek, you will never want any other biscuit again. A treat for the mouth, and the heart, khate hi dil aa jaye! Hide & seek Milano Theres most definitely a secret. After all, behind every prized cookie is a well guarded recipe. That's because the Milano is no ordinary cookie. Available in Chocolate Chip, Butterscotch, Butter Nut and Choconut, every Milano is as rich and exotic as it is premium and delicious. Indulge in the sinful taste of Milano, a cookie with a reputation for romance, and enjoy everything that follows. Flavours: butterscotch, butternut, choconut Hide & seek bourbon The name itself suggests everything. The moment you take a bite your tongue starts playing hide n seek with the rich chocolaty cream resting between two lovely sugar-coated biscuits. The melting chocolate cream will feel rich and luscious in your mouth. Its a complete treat for your taste buds. Moreover, it's like falling in love at first bite. Parle actifit digestive marie Now say 'goodbye' or at least 'see-you-later to the couch, the video games, the computer and the TV. And enter the Actifit world where you say 'Hi. Hello, Good morning' to the gym, the roads, the pool. And to help you stay this active, you need Actifit Digestive Marie. It's a biscuit that's packed with 5x more fibre (than other Marie biscuits) and 67% less fat. And it's a biscuit that will help you commit to a healthier you. Parle marie There are two types of people in this world. Those who love to talk, and those who love to listen. Not surprisingly, both types love Parle Marie. Because it's much more than a Marie biscuit. It's as light as the jokes your best friend cracks. As crisp as your uncle's commentary on politics. As tasty as the juicy rumours your sister brings to the table. It is, in short, the perfect accompaniment to chats, arguments, discussions and gossip sessions. And yes, it's healthy too. So the next time you're in good company, grab your favourite cuppa and open a pack of Parle Marie. We promise the conversations that follow will be as addictive Milk shakti Milk Shakti is a power-packed biscuit fortified with the goodness of milk and honey. Kids today are growing up quicker than before. They can run faster, throw further, hit harder and jump higher. Move over Mr. Dhoni, kids today are super confident, because they aren't kids anymore, they are young adults. Milk Shakti is a power packed biscuit, that can be part of your breakfast, a mid-morning snack or anytime when you need a burst of energy for that extra edge, maybe before a cricket match, or a tennis tournament. Milk Shakti is India's first milk biscuit that comes fortified with the goodness of honey Nimkin Crispy, zingy, salted crackers. The perfect accompaniment for tea times. Move over bland biscuits, tea time just got so much more interesting. Tasty crackers baked to a golden perfection, sprinkled with salt for that added zest Nimkin is the perfect tea time snack. But with a cracker so tasty, why just leave it for tea, you can have it any time of the day Crisp salted crackers, baked to a golden perfection 20-20 cookies Imagine biting into a cookie that oozes with irresistible taste of fresh, wholesome butter and showered with crisp, crunchy cashew..mmmm....sheer heaven. 20-20 cookies are baked to a golden brown crispiness to melt in the mouth and leave you with the taste of perfection. Once you open a pack, you can be sure its going to be over before you can even say Parle 20-20 cookies khao, short mein niptaon. 20-20 cookies can be eaten at any time of the day, but may we suggest you avoid tea times! You don't want to share it with anyone at all. So enjoy Parle 20-20 cookies, filled with the richness of cashew and the goodness of butter... Golden archs Juicy, tasty orange and pineapple jelly wrapped in a chewy cake roll. Golden Arcs are delights to the taste buds from the time you bite into the delicious pastry till your teeth sink into the sinfully tasty jelly inside

Golden Arcs can be the perfect snack at school during the breaks or can even be an after-meal dessert when you want to indulge in something sweet, but not feel guilty since these are filled with real fruit. Chewy rolls filled with the goodness of real fruit. flavours: pineapple and orange Magix Imagine a biscuit with the goodness of a health biscuit and fun of rich cocoa and crunchy cashews. Magix is an eclectic mix of taste and health. Brimming with 7 vital vitamins and 2 minerals, there's no way that moms can refuse to let you have something that is crunchy, healthy and tasty. Coconut cookies As you revel in the taste of freshly baked Parle Coconut Cookies, its goodness will transport you to the beautiful sandy beaches and swaying palm trees. With each bite the rich taste of coconut will delight your senses even more. And in no time you will be left with an empty pack and a deep craving for a few more. Its delicious divine taste will always drive you back to the lite breeze of the sea, just like these lite Parle coconut cookies adorning your coffee table. Stock up some today and begin this delectable journey, now.

Sweets Clovemint Its a creamy, delicious bargain! Savour the delicious cream filling overflowing from a golden caramel shell. Delight your taste buds with rich taste of cream and caramel. It's 2 in 1Eclairs, a sweet delight to double your pleasure and treble the fun! And remember, two's always better than one. 2 in 1 clair Its a creamy, delicious bargain! Savour the delicious cream filling overflowing from a golden caramel shell. Delight your taste buds with rich taste of cream and caramel. Its Eclairs 2 in 1, a sweet delight to double your pleasure and treble the fun! And remember, twos always better than one. Kismi Its everything that the Kismi Toffee Bar is, only smaller. Wrapped in the distinct flavour of elaichi (cardamom) this toffee is sure to send your sweet tooth on a joyride. KISMI GOLD With a perfect blend of Caramel & Elaichi, the new Parle Kismi Gold is bound to take romance to an entirely different level and make it more irresistible than ever before. Have one to experience romance at its best. Kismi toffee bar Now the yummy toffee and elaichi taste of Kismi Toffee comes specially packaged in its maha-avatar. Now when you study or play, bring your appetites and more for this fantastically big bite of Kismi Toffee Bar. Making it one of the most popular toffee bars in India. After all everyone knows, when it comes to toffee, big is best. Orange candy Feel like eating an orange but dont want to be bothered with peeling one? How about just unwrapping one then? Parle Orange Candy. This little candy is a mouthful when it comes to the tangy, juicy taste of real oranges. A bitesized orange in a wrapper Poppins Pinky loves red. Rahul loves yellow. Mini always asks for green. And naughty Vicky fights for purple. So many flavours and so many colours theres always something for everyone. So share your favourite Poppins with friends for a really colourful time. All you need to do is ask, "Doon Kya?" Mango bite This was not only India's first mango candy, but even today, is the only candy with the richness of real, juicy sweet mangoes. Pop in a Mango Bite and you will want to make it last longer and longer, don't be in a hurry to eat it up. Take your time, roll it around on your tongue , feel the taste of real mango go down your throat and enjoy it very slowly Mango Bite candies; eat them anywhere, at home, at school, on picnics or with friends. But just remember, enjoy it veeeeerrryyy slooooowllllllyyyyyy Mango Bite is India's first mango candy with real mango Kacha mango bite The mastiful flavour of summer now comes in a candy. Just pop a Kaccha Mango Bite and experience the natural tangy sweetness of a real raw mango. It's the only candy that is a real kacche aam ka zerox. So when you're

craving for the tantalizing khatta-meetha taste of raw mango just reach out for a Kaccha Mango Bite and enjoy real kacche aam ki masti, anytime, anywhere. Melody chocolaty Caramel meets chocolate to yield an outcome nothing less than delectable. Parle Melody comes with an irresistible layer of caramel on the outside and a delightful chocolate filling within. Pop it in your mouth and relish the unique experience. It wont be too long before you find yourself asking the age old question Melody itni chocolaty kyon hai?' Chox Bite into a gigantic bite of the most chocolicious bar ever. It's called Chox and its lip smacking, chocolaty flavour will leave you lost in a fabulous, new world - a big, supercalifragilisticexpialidocious, almost unending chocolate world. So chocoholics got a craving, big or small? Thank god there's Chox.

Snacks Monaco smart chips Tempted to reach out for that packet of chips that seem to be all but calling out to you with its taste along with the added calories, cholesterol and guilt? Introducing Parle Monaco Smart Chips - Its baked not fried, but tastes equally good. Its a healthier and smarter substitute compared to other fried snacks and chips. It gives you freedom to relish the taste anytime, anywhere without the guilt of gaining extra calories. So Goodbye Oversize Tshirts, increasing waistlines and a diet that makes you feel deprived. With Parle Monaco Smart Chips, good food doesnt mean added kilos anymore! Also available in different exciting flavours: Tangy Tomato, Crazy Chaat, Macho Masala Parle wafers Presenting Parle's Wafers. Made with the choicest of handpicked potatoes, it's lip-smackingly delicious, delightfully crunchy and comes in four exciting flavours - Tangy Tomato, Cream and Onion, Classic Salted and Masala Masti. Grab one. Or grabem all. Whenever you want, wherever you please. We're sure you'll enjoy it from the very first chip till the very last. Flavours: cream and onion, masala masti, tangy tomato Fulltoss Hello spicy people! Your search for the snack with real magical taste ends here! Parle brings to you Full toss, the lip smacking- scrumptious snack, perfect for any occasion and craving. Be it a longing for the tangy taste or your palate is itching for something spicy, weve got it all. Just take a bite of Green Mango Chutney, and enjoy the brain numbing tangy taste of raw mango. Or, endlessly munch into Masala Munch, to dive into the spice heaven. Or just, treat yourself to the crackling taste of Jhalmuri Kolkata Bhel. No matter what tickles your taste buds, we have put our money where our mouth is, we bet that your tongue will come asking for more!... Flavours: green mango chutni, jhalmuri kolkatabhel, masala munch Munchies JEFFS Crunchy, salted biscuits flavoured with cumin seed (Zeera) for that extra boost of flavour. The perfect snack for just about anywhere - Jeffs.. SIXER Think Square is boring? Then what you need is a Sixer. This six-sided, salted delight cuts out the boring from a biscuit. A unique shape coupled with an equally unique crunchy, munchy, salty taste that leaves you asking for more! Corporate social responsibility Since 1929, Parle Products, with its wide platter of biscuits and sweets is also actively engaged in changing and uplifting the social face of India. As part of its Corporate Social Responsibility Policy, Parle is keenly involved in the overall development of the younger generation, with a focused endeavor to build the New Face of India and spread happiness and joy all over. Some of our best habits, as we said, are also our oldest. Many of them date back to the last decade of the 19th century. It was in the 1880s that the late Mohanlal Dayal came to Bombay from his village Pardi, in the district of Surat, to work as a dusting boy at a silk merchants. What a long way that bright little boy came! First, the hard apprenticeship and the graduation to Master Cutter, then the elite tailoring establishment that eventually developed into a wholesale business to finally, the new business in confections and biscuits. Always, the accent was on self-sufficiency. Mohanlal Dayal was not just a progressive and astute businessman. He never gave in to the sense of indifference that often comes with the commercial outlook. All through his life, he was deeply conscious of his duties towards society and the community. He built the Shri Mohanlal Dayal Prasuti Graha and

General Hospital in Pardi, which is maintained through charity trusts set up by him. The Shri Mohanlal Dayal Sanatorium and Hostel at Matunga in Bombay is another such institution. In his memory and after his example, his sons have donated significant sums to set up the Chauhan Institute of Science at Vile Parle. Parle Centre of Excellence, as an institution, is dedicated to enriching the lives of people by conducting various cultural programs across all regions to facilitate the all round development of children. Every year, Parle organizes Saraswati Vandana in the state of West Bengal during the festival of Saraswati Puja, inviting schools from all across the state to participate. The event is one of much fanfare and celebration, keeping alive the culture and traditions. The involvement in cultural activities has seen the inception of Golu Galata in Tamil Nadu, held during Navratri. It provides all the members of a household a platform to showcase their creativity and be judged by eminent personalities. Thousands of families participate and celebrate the occasion on a grand scale. These events give us a chance to interact with children on a one-to-one basis, and promote our belief of fun and health for the whole family.

Manufacturing process flowchart Raw material testing

Mixing

Moulding

Baking

Cooling

Packing

Process layout

Stephan mixer

moulding

oven

curve plate

cooling conveyer

curve plate

stalking table

multi pack machine

sealing machine

box

tapping

diversion belt

conveyor belt

dispatch section

process layout of parle products

First of all the parle products buys RAW MATERIALfrom the various suppliers and stored into the store room. This raw material is then sent to laboratory for testing and after testing only it is used for manufacturing. The raw material consist of Wheat flour, Sugar, Partially hydrogenated edible vegetable oils, Invert syrup, Leavening agents (503 Baking powder) Milk, solids Salt Emulsifiers (E 322 or E 471 or E 481) and Dough conditioners (E 223).

Such a mixture of raw material is taken and mixed into STEPHAN MIXTURE, which is high power mixture machine. Specially made for mixture of dough, from which the mixture is passed to molder called ROTARY MOULDER. Through that moulder approximately 10,000 come out in a minute. Moulder had 260 cups fitted in it which gives shape to the biscuits and an impression embossed on it. From rotary moulder the dough is passed through a 260 feet long OVEN which is approximately 340* c. In oven there are three stages to be followed

Removal of moisture.

Building the structure of biscuits.

Colourings of biscuits take place

From oven the hot biscuits are placed on the COOLING CONVYOR, which is 260 feet long and the biscuits continues to run on it for 5 to 7 minutes so that the biscuits become cool and all the moisture that biscuits contain gets evaporated. The conveyor continues to move to COUNTING UNITwhere biscuits are counted and seen that it is going on properly or not. The conveyor continues till the biscuits reach the STALKING TABLE at which the biscuits are packed in very orderly manner. From cooling conveyor sum biscuits are diverted through AUTO FEEDING MACHINE to another stalking machine where packing is done. From stalking table the biscuits are moved on conveyor to MULTI PACK WRAPPING MACHINEwere 16 biscuits are packed into a regular wrapper so that the weight of 16 biscuits comes up to 100 grams. Then 24 packets of biscuits are packed into a POLY BAG. And after packing it into poly bag it is sent to SEALING MACHINEwhere it is sealed, Then it is sent to CORRUGATE BOX SECTIONin which 6 poly bags are placed and Then the boxes are kept on conveyor and sent to DISPATCH SECTION from were the biscuits are sent to various places in India and all over the world.

RAW MATERIAL Wheat flour Sugar Partially hydrogenated edible vegetable oils Invert syrup Leavening agents (503 Baking powder) Milk solids Salt Emulsifiers (E 322 or E 471 or E 481) and Dough conditioners (E 223) and contains added flavours. The raw material is mixed in certain proportion, to get the best quality of biscuits. All the ingredients are tested in laboratory so that no low quality of raw material is used in manufacturing process. The raw material is tested for their acidic value, moisture it contains, and quality of milk powder. INVENTORY The inventory of the company that is the raw material is of a week. They store such inventory in store room and then is sent for testing in laboratory and after testing it is sent for production. SHIFTS There are nearly 268 team-mates and 65 staff, working in the company and are working in three shifts. Maintenance is done in fourth shift. WASTAGES There is 0% wastage in the manufacturing biscuits at parle factory. FOLLWING ARE THE MACHINERY USED IN MANUFACTURING STEPHEN MIXER ROTARY MOULD COOLING CONVEYOR LAMINATOR BISCUIT BAKING OVEN ROTARY CUTTER COUNTING UNIT SUGAR GRINDER MULTIPACK WRAPPING MACHINE POLY BAGS SEALING MACHINE TAPPING MACHINE