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COURSE PROFILE

S
E M E S T E R

FALL-2012

MBA-4CD

STRATEGIC MANAGEMENT MGT - 625


C
O U R S E L E V E L : G R A D U A T E CONTACT HOURS: 48 CREDIT HOURS: 3

O M M O D O R E

H A H I D

A W A Z

SI(M)

S S I S T A N T

R O F E S S O R

- I

Deptt. of Management Sciences (GS)

BAHRIA UNIVERSITY,ISLAMABAD

Course Description 1. Todays Business World is extremely competitive. It relies heavily on the decisions made by its (Strategic) Managers / Strategic Management. The strategic managers must develop panoramic view of business environment, i.e., both internal and external. The managers of modern businesses should be adequately skilled to pre-empt the situation rather than resorting to reactive mode. Recent economic slowdown and currency war raging between the USA, Europe (Euro Zone) and China are cases in example. Therefore, the strategic management course has been designed to enable you to learn not only the fundamentals, but also the intricacies of higher levels of management. A careful look at the schedule would let you know the progression of the course. Due emphasis would be laid on day to day happenings in the business world within and outside / around Pakistan. Case Studies from the proposed book and interactive environment would be given to students to apply their inquisitive skills to formulate suitable strategies to achieve the organizational objectives. The former would be enhanced by providing an insight about businesses and strategic processes, starting with strategy formulation, implementation and finally evaluation of the proposed strategy. The same would be achieved through case readings on business policy and strategy. Course Objectives 2. The core objectives of this Course are: Develop an understanding of Strategy and Strategic Management and its application to complex relationships that exist in todays environment. Develop an awareness of the various environmental contexts under which strategic formulation and implementation occur. Develop an ability to thoroughly analyze business problems. Develop an ability to function effectively as a member or a chairperson of a strategic team and, Develop an ability to effectively communicate strategic thinking, both orally and in writing.

Learning Outcomes 3. Hopefully, towards the end of the Course, Students would have understood the fundamentals of formulation of strategy and strategic management. On completion of this course, the students as managers would be able to play their role as team members / advisors / consultants to a small to medium level organization and slowly creeping into the jargons of large organizations; the later being usually the MNCs. Teaching Methodology 4. The class room discussions would be interactive. The lecture contents would invariably be flashed through multimedia. Please be advised that the contents on the slides are only to stimulate your memory. You would be expected to have gone through the subject matter (designated chapter from the prescribed / course book as well as additional reading from other sources) prior to and after the scheduled lecture with a view to achieve maximum benefit from the class activities.

5. Lectures would be followed by case study analysis. Students will be asked to prepare the case study in class and present the individual solution. These presentations will be graded carrying 10 marks each. 6. We will use a combination of many techniques to facilitate your learning. First, we will be reading material from both the assigned bookwhich includes a compilation of readingsand additional outside resources (e.g., articles). Second, we will engage in dynamic discussions to further facilitate your understanding of the reading material. Third, we will engage in skill-building, experiential learning exercises. Fourth, you will complete written assignments and one presentation to help you clarify your understanding of the subject. Throughout the course you will be challenged to compare/analyze reading material we cover to your personal experiences and to ask yourself What would I do as a (strategic) Leader? Prescribed Book 7. Title of the book: Authors: Available at: Strategic Management Text and Cases. (2006) 2nd Ed Gregory G. Dess; Lumpkin, Eisner All leading book stores

Recommended Books 8. Following are the recommended / proposed books: The McGraw-Hill Companies, Inc., NewYork. Strategic Management: Concepts and Cases By Fred R. David Rao, VSP; Strategic Management Strategic Management, by Miller & Dess, McGraw Hill - International Edition, 1996. Business Policy and Strategy - Concepts and Readings, by McCarthy, Minichiello & Curran, Irwin, 1996. Strategic Management by J A Pearce 11 and Robinson, Jr., All India Traveler Book Seller. JOURNALS Harvard Business Review (HBR) Business week. Fortune 500 World Executive Digest Pak and Gulf Economist Far Eastern Economic Review Business and Economic Supplements of Pakistan Dailies Business Review Attendance and Class Participation 9. Students are expected to attend every class. Minimum 75% attendance at lecture and tutorials/seminars/discussions is required. Each student has a responsibility to come to class prepared and on time, complete the readings and assignments, and actively participate in class discussions. It is the students responsibility to follow up on what

they may have missed through absence from a class by interaction with fellow students who attended the class. Class Presentations 10. Students would be formed into groups of 4 / 5 members each. Groups will present their understanding of the allocated chapters from the book or assigned topics. 11. Group Research Presentation. Each group will select a topic of current importance relating to the subject. Groups will conduct research, prepare information and make recommendations for addressing the situation. Groups will present their research papers in class. Presentations may include the use of power point slides, videos, role playing, or any other creative medium. Presentations should take about 30 minutes followed by 10-15 minutes of questions. Presentation materials and papers are to be delivered to the instructor on the day of presentation. 12. Group Research Paper Instructions. At the end of the group research presentation, each group will submit a hard copy of their group research paper on their topic to the instructor. All papers must be double-spaced, error-free, and use 12 point font (Times New Roman or Ariel). 13. Late Submission. In keeping with the standards of professionalism appropriate to management studies, it is expected that deadlines will be honored. In fairness to course members who complete on time, work submitted after the due date will incur a penalty for lateness. The penalty is 10% of the maximum marks per day late. In the event of unusual or unforeseeable circumstances (e.g. serious illness, family bereavement), you must discuss waiver of the penalty with the instructor at the earliest opportunity and before the submission deadline. 14. Dishonest Practices and Plagiarism. Academic dishonesty is a serious offense. Acts of plagiarism, dishonesty and cheating will merit an F. Plagiarism is defined as copying or paraphrasing anothers work, whether intentionally or through failure to take proper care, and presenting it as ones own. In practice, this means any attempt in any piece of submitted work to present as ones own work, the work of another (whether of another student or published authority). Any student found responsible for plagiarism shall be subject to penalties, including deduction of marks for the piece of work submitted or a zero grade for the course. 15. Students are expected to maintain the highest standards of personal integrity in all academic work and classroom conduct. Cheating, lying, plagiarism, fraud, and deceit are unethical and will result in severe sanctions. Misconduct may also include inappropriate or unprofessional behavior, such as: acting out in class, disrespecting the professor and/or fellow classmates, foul language, derogatory or degrading comments, failure to comply with professors instructions or directions, arriving late, leaving early, reading newspapers in class, sleeping in class, allowing cell phones to ring in class, whispering or disturbing others, and so on.

16. Assessment Criteria. able to:

Students will be assessed on the extent to which they are

Demonstrate understanding of the elements which are important in academic research design and process; review of literature and use of theory; data description and analysis, conclusions, recommendations etc and provide clear reasons for choices made. Demonstrate application of research knowledge through a project proposal in which they identity; define and motivate their research objectives which are both worthy of and capable of investigation within the resources and time available.

Quizzes and Assignments 17. All efforts would be made to conduct at least 4 quizzes and 4 assignments including one Project Presentation (Group). The topics would include projects related to products and services having been undertaken recently or in progress in and around Islamabad. The general guidelines for assignments / Research Papers / Projects etc are: Do not miss a quiz. There is no policy of repeating the quizzes. Submit your assignments on time. Utilize all the sources books, journals, e journals, magazines and books to make your research paper authentic, impressive and worthy of submission. The paper should reflect your personality. Make use of Internet as much as possible to download useful information. Always quote reference when you have borrowed literary material from somewhere. Otherwise it would be termed as plagiarism.

Method of Examination 18. The Mid Term and Final Term examinations are of 1-1/2 and 2 hours duration respectively. They can be Open Book, Open Ended, and / or Take Home Examination. However, based on experience it has been deduced that Open Ended is the best and most suitable form of examination. It benefits a large majority of students. However, the subject remains open and consensus would be taken prior deciding on a mode of examination. The paper invariably would include MCQs., Fill-in-the blanks, True / False and few subjective questions.

ITEM 1 2 3 4 5

ASSESSMENT TASK Final Examination Mid-Term Examination Quizzes Case Study Presentation Individual Assignments

LEGNTH 02 Hours 1:30 Hour 30 Minutes 20 Minutes 1000 words

WEIGHT 40% 25% 15% 5% 15%

TOTAL MARKS 40 25 15 05 15

Grade Distribution: GRADE: A B+ B C+ C D F SCORES OBTAINED: 87 % 80 86 % 72 79 % 66 71 % 60 65 % 50 59 % 50 %

Make it a habit to visit library at least once a week.


Good luck

Shahid Nawaz Assist. Professor 0345-5139748 Email: csn724@gmail.com OR qaisera5210@yahoo.com

Date: 03 September 2012

Lecture Delivery Plan


The course contents have been derived from the prescribed book, Strategic Management by Dess / Lumpkin / Eisner and are given as under: Wk General Contents Class Activities Quizzes / Assign ments

1 2 3 4 5 6 7 8

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11 12 13 14

15 16 17 18

Part - 1 --- Strategic Analysis Ch-1 Introduction to STM Ch-2 Analyzing External Environment A-1 Ch-3 Analyzing Internal Environment Q -1 Ch-4 Assessing Intellectual Capital Part - 2 --- Strategic Formulation Ch-5 Formulating Business Level Strategies Ch-6 Formulating Corporate Level A-2 Strategies Ch-7 Formulating International Q-2 Strategies Ch-8 Digital Business Strategies Mid Term Exam Part 3 --- Strategic Implementation Ch-9 Strategic Control and Corporate Nominations for Governance Group Presentations Ch-10 Creating Effective Organizational A-3 Designs Ch-11 Strategic Leadership, Excellence, Q-3 Ethics, and Change Ch-12 Fostering Corporate Entrepreneurship Ch-13 Strategic Leadership: Creating new A-4 Ventures Part 4 Miscellaneous Comprehensive Case Analysis Q-4 Presentations Final Course / Group Revision Final Exam

Annex A GENERAL GUIDELINES FOR RESEARCH Article Review 1. The guideline for article review is as under: a. Part-1 should contain: Introduction Back ground Purpose of article Research questions

b. Part-2 should consist of main Body and may comprise: Summary of findings Strengths of the article Weaknesses of the article

c. The part-3 should comprise Conclusion and should include: Learning from the article Conclusion drawn from the contents of the article Its relationship to the Course contents Strengths / Weaknesses / Limitations of the contents

d. The designated group leader is to provide B&W hard copy of the script and slides atleast 24 hours in advance of presentation. Personal Development Plan (PDP) 2. The PDP must be given due importance and it should include detailed resume on: Your leadership strengths Your leadership weaknesses Relation of this course with the renewal of your dreams Your mission statement Your action steps

Research Paper Report / Final Project Presentation 3. The final research paper should be arranged exactly in the manner and format of final research paper that is submitted to the University. For reference, it should include: Introduction

Literature review Research methodology Findings Discussions Conclusion Annex Bibliography

Interesting websites
4. Some of the interesting websites pertaining to literature on Leadership are as under: www.leaderexcel.com www.astd.org www.ntl.org/index.html www.leadertoleader.org/index.html www.thunderbird.edu/wwwfiles/ms/globe/ www.leadershiplearning.org www.myersbriggs.org www.personlaitypathways.com/type_inventory.html

The Journals on Leadership 5. Some of these journals are available in the library. Others can be accessed through Internet: Academy of management journals Academy of management review European management journals Journal of management Journal of management studies Journal of management education Journal of organizational behavior Journal of leadership and organizational studies Harvard business review Leadership and organizational development journal Management learning Organization studies The leadership quarterly

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Annex- B

Examination Rules
Quizzes and Assignments etc 1. All efforts would be made to conduct at least 5 quizzes and 5 assignments including one presentation (Group). The latter would be selected through mutual consultation. The general guidelines for Assignments / Research Papers / Projects etc are: o Do not miss the quiz. o There is no policy of repeat quiz. o Submit your assignments on time. o Utilize all the sources books, journals, e journals, magazines and books to make your research paper authentic, impressive and worthy of submission. o The paper should reflect your personality. o Make it a habit to visit library at least once a week. o Make use of Internet as much as possible to download useful information. o Always quote reference when you have borrowed literary material from somewhere. Otherwise it would be termed as plagiarism. Method of Examination 2. The Mid Term and Final Term examinations are of 1-1/2 and 2 hours duration respectively. They can be Open Book, Open Ended, and / or Take Home Examination. However, based on experience it has been deduced that Open Ended is the best and most suitable form of examination. It benefits a large majority of students. However, the subject remains open and consensus would be taken prior deciding on a mode of examination. Award of Marks / Evaluation Criteria 3. The purpose of conducting examination is not to determine what you do not know but to find out how much you know. The distribution and award of marks would be as under: Mid Term Exam 25% End Term Exam 40% Quizz s 15% Assignements etc 20% Total 100% 4. The final marks for quizzes and assignments would be based on aggregate averages and are designated as internal marks. They would be communicated to you as per BU Policy, i.e., by displaying them on notice board or announcing them in the class. Course Pack 5. The Course Pack is available at my office for consultation by the students. It contains the following documents:

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Sample Question Papers Sample Quizzes Few assignments collected from outside sources Newspapers Clippings pertaining to the subject Lesson Plans / Lectures

Sample Quiz What role do ethics play in shaping ones personality? Describe any five qualities of a leader that you think are fundamental to achieve success.

Sample Assignment 6. The two leaders in our recent history Nelson Mandela and Kamal Ataturk have played monumental role in salvaging their nations. How would you compare the leadership qualities in terms of personality, traits, ethics, determination, steadfastness and commitment to the people of the two great legends? What lessons you can draw for our own national leaders? Your assignment should not exceed 1,000 words and be submitted in hard bound copy by --------------------------. 7. Please remember this is a group activity and each member would be questioned in the class for literary and research work done to complete the assignment.

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Faculty Resume: COMMODORE SHAHID NAWAZ SI (M) (Retired) House # 724, Street # 44, Sector E-11/3, Islamabad, PC-44000 051-2221924 & 25 Cell # 0345-5139748 Email: csn724@gmail.com Experience Permanent Faculty Member (MS Deptt) since Feb 09 (Teaching) Teaching HRM and Proj Mgmt since July 2008 at BU Visiting Faculty Member Education Deptt- NUML year 2008 Directing Staff (Navy) at NDU / NDC Feb 01 Apr 04 Deputy Commandant PN Staff College Karachi Jan 94 Jul 96 Director Pakistan Navy Tactical School Jul 96 Jul 97 Training Commander PNS HIMALAYA Jul 88- Jun 90 Honors and SI(M) year 2001 Awards Silver Medal from BU - Honor: Cum Laude (Silver Medal) 2005 Membership Nil Graduate Nil students, Postdocs, Undergrad, Honor studies Service Activity Nil Brief statement Current and international affairs of research Political economy interest Human resource Publications Research papers pertaining to national security and Pakistan Navy (all classified) o Alternate paradigm of Pakistan naval strategy o Alternate paradigm of national security of Pakistan Edited a book on naval anecdotes titled Shellbacks wisdom Researched and drafted / written book on Pakistan Naval customs, traditions and ceremonies under review at Naval Headquarters (PN History Cell). A survey of Labour Policies of Pakistan Thesis / Research Paper done during MBA 2002- 2005 Research grants Nil and contracts Other research Nil or creative accomplishments Personal:

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Selected professional presentations

Nil

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