Box# 30

Folder# 604
Word's Fair: General
(2)
Jun ,1963- Sep ,1963
~ T n - a ~ - t ~ ~ :'
~ - - - - - - - ~ - - - .............. ". ...................... - - - - - ~ -
MEMORANDUM
NEW YORK WORLD'S FAIR 1964-1965 CORPORATION
TO:
STUART CONSTABLE DATE:
FROM: ROBERT COHEN
SUBJECT REPORT ON ALL FAIR CHARGES
In many instances the price schedules contained in
this report are not final. Several exhibitors and concessionaires
have requested that the information contained herein not be given out
to the public.
Most of the International and State exhibitors will have
gut shops in their pavilions at which products native to their countries
and states will be sold.
All of the multiple exhibit pavilions will sell products
and services of various types to Fair visitors.
Concessionaires in the Lake Amusement Area will
probably give a 25% discount for school and other groups of 10 or
more persons. This policy will probably not apply to sit-down
shows such as the Century Showcase, the Amphitheatre show and
the Circus.
Unless otherwise agreed upon, all charges to the
public made by concessionaires must be approved in writing by
the Fair Corporation. Industrial exhibitors must submit price
schedules to the Fair Corporation. Any changes in the schedules
thereafter must similarly be submitted to the Fair Corporation.
All price schedules must be made available to the public by the
exhibitor at locations designated by the Fair Corporation. Exhibitor
must adhere to the prices and rates stated in the schedules. Any
over-charges from these prices must be refunded to the customer.
RC:ml
Attachments
cc: File
~
l
'
.
'
LAKE AREA
t .
. .

'
.(.
'
.I
"'
.,.
~
.
~
,.
. .
~ ~

~
rr
,,
::
Charges
$1. 00 .. Adults
. 50 .. Children under 12
Sale of Indian made products and food
$1. 00 General Admission 5251 seats
$2. 00 Reserved
$3. 00 Reserved
3811 seats
610 seats
9672 seats
Proqrams, food, beer, soft drinks,
cushions and souvenirs will be
sold.
,,
Pg. 1
Attraation
An inteqrated display of the history, lore, crafts and
tribal riqhts of the American Indian.
Entertainment consisting of dancing, sinqi.nq, archery
exhibits, hatchet throwing, etc. Live snake dance;
hot coals dance performed for first time off re-
servation.
First time that American Indians will have an orqanized
exhibit at a World's Fair.
4 shows daily - Monday - Friday.
5 shows Saturday, Smday, and Holidays.
Spectacular show with cast of 250 taking place on
on stage, in pool, and in the air.
Largest turntable stage in world.
Show is being produced by Meyer Davis
and Leon Leonidoff.


.
( .
!

"'
.... , ..
.
.

,,
- ~
.

.;

$2.00 to $4.80 for show.
Possible ride cha.rqes not determined
Restaurants- Night Club
Sale of Souvenirs
. Monday through Friday All Performances
1913 seats-Adults $1.50 Children under 12 $ . 75
1378 seats-Adults 1. 50 Children under 12 . 75
1238 seats-Adults 2. 50 Children under 12 125
476 seats 4. 00 Adults and Children
5005 seats
Saturday, Sunday and Holidays -
All Performances
1913 seats-Adults $1. 50 Children under 12 $ . 75
1378 seats-Adults 2. 50 Children under 12 1. 25
1238 seats-Adults 2. 50 Children under 12 1. 50
476 seats 4. 00 Adults and Children
5005 seats
Sale of program, souvenirs and novelties, food
and beveraqes.
. Pq .. 2
90 minute musicSl spectacular UJ.lder .
executive direction of.award-winninq .. . :
producer-director Georqe Schaefer 1n 2400_
seat theatre. . "'';.
Many free attractions not defined as yet.
John Ringling North will present a "truly
Continental Circus" featuring acts from
all corners of the world in 5005 seat .. . .
one ring circus buildinq. Free AdmisSion
to Circus museum. Circus parade
throughout Fairgrounds every day.

! '
(.
,'
..
"";# .,
..
Larqe Chinese Restaurant
$ . 50 for Adults and Children
$ . 35 or $ .. 50 Proqram
Free admission to Florida Exhibit
$1. 50 Adults ) Estimated admission
$ . 50 Children ) charge for live
Porpoise show in
1700 seat arena
$ 50 Adults )
$ . 25 Children)
Admission to
Florida Fabulous
Home
$ . 25 Admission to State of Hawaii
Pavilion
Restaurant, Gift Slops
$ . 90 Adults
$ 50 Children under 12
Children under 6 free
Gift Shop
World famous presentation cqmprised of
water formations, light, and music.
Each show will run between 15 and 30 minutes
Florida Exhibition Hall, Retirement Home and
other exhibit buildings - 115 foot Florida
Citrus Tower.
Aloha building will contain historical and cultural
displays.
Miniature ocean will em compass a model of the
islands - 40 ft. hiqh waterfall nearby -
Ula Mau Villaqe reproduction - Amphitheatre
(600 seats) for Polynesian shows.
Boat cruise in specially designed boats around
Meadow Lake. 20 persons per boat
Possible qive away souvenir for children
' .
. . ..
. '
. .
...
t' .
' ~ ..
. wa.me
Restaurant and
Aerlal Ride
(A. D. A. Inc.
Wax
Museum
,;
(,
,.
$ . 75 Adults
$ . 50 Children
$1. 00 A<iul ts
$ . 50 Children
Free to Children under 6
Free admission to 200 feet long enclosed
pier with exhibits and booths selling
qoods, food, etc.
$ . 90 Adults
$ 45 Children under 12
Restaurant
Souvenirs
$1. 00 - Adults
$ 50 - Children under 12
Souvenirs and Souvenir Brochure
..
2 Loop monorail ride 4, 200 feet in
length around Lake Amusement Area.
Each of the 14 cars will accommodate 40
passengers
Pq. 4
Authentic replica of Christopher Columbus Flaqship
the "Santa Maria" 75 feet in length and 25 feet in
width. Constructed in Spain. Life size wax tableau
portraying shipboard life in hold.
Free
200 foot enclosed pier with exhibits and booths sellfnq
goods, food, etc.
120 ft. high tower ride designed in Europe which
will give patrons a panoramic view of Fair. 3
large cabins which will hold 15 to 30 persons
each will convey visitors to top of tower where
they will remain 3 or 4 minutes.
Wax museum will contain historical and artistic
legendary scenes in life sized wax fiqures. M"Q.Seum ..
is substantially larqer and will contain many more.-'
tableaux than the very successful wax museum which ,
was operated by the same individuals at the Seattle
World's Fair.
'
.
.

..
.
(,
j
'II'
~ .
.,
.
. .
~
~ ~
.

' 't::
4
INDUSTRIAL AREA
..
- ~
f' .
.. 1
1'.>
'r'
...
~
.
: #.
,
~ - ~ .
'
.
'
-:
Admission
Charge
No
No
No.
No
Pq . J
Charges for Exhibits, Shows or Rides .;.
8 amusement rides
2 amusement rides
1 amusement ride
$. 50 cents each
35 cents each
25 cents
. '
..
Educational exhibits by Argus ~ a sub- '
exhibitors. Several unique picture
taking areas. Elevated viewing" spotS
for Pool of Industry show.
food, beverages, Charges not
souvenirs, photo- determined
graphic equipment
'. ".
Food and bev- All events in Assembly Pavilion will be
erages free of charge. Amonq the many events .
scheduled for this large enclosed Pavil101
will be Band Concerts, Jazz Concerts,
Folk Festivals, Children'"s Theatre,
Charges for goods
and services of
sub exhibitors
Restaurant
Ballroom dancing contests, etc.
Entire exhibit free 10 minute ride in movinq chairs-
presentation of human communications
from early speech throuqh the use of
global and space networks. Some 50
Charges not de-
termined
scenes in all.
Exhibit hall will feature visitor partici-
pation in demonstrations.
Microwave Tower wUl transmit radio
and T.V. from Fair.
Exhibits devoted to health and science,
leisure, food and beverage, fashion, . .
finance and security and home. Amonq
free attractions are a theatre and
Dorothy Draper's Dream House ....
No
of Jesus No
of. Latter Day
(Mormons)
Cola Company No
No
No
and bever-
charges for
and services
sub-exhibitors
No
Pq. 2
Entire exhibit free Scouting exhibits and demonstrations .
Entire exhibit free
Entire exhibit free
Entire exhibit free
or ride where
Charges not
determined
Entire exhibit free
'1\vo exhibition halls, a qallery and two
theatres.
' '
Electronic carillon, U. s. 0. Lounqe,
studio for radio hams
Front of pavilion features unusual rear
projection screen. Interior of pavilion
is a walk throuqh exhibit featurinq dior-
amas and other exhibits coverinq events
during the American Revolution. Audience
activation displays.
Entertainment on central staqe - country
music by strollers - farm and industr1al
exhibits and displays of food processiriq.
Department of Agriculture exhibit.
Theatre and product exhibit area will
dramatize contributions made by chem
istry to man's basic needs
..
~ .
.
,,
' I
..
'll
. .
~ ~ ~ ~
. ..

.-
Electric Power and
Liqht Exhibit
Life As-
Society of
the United States
No
No
No
No
May sell photo-
graphic products
and services
Pq. 3
Entire exhibit free Exhibition of original paintings of older"'
persons by Danish artiSt Kurt Ard. .: ,:
Panorama of the Fair throuqh eyes ot the
"Camera Obscura". Showcase of achieve
ments of America's older adults and the:
story of the Association's program and:
Not determined
services. A free Polaroid picture of
each visitor taken in the courtyard of tlaq:
A 700 seat theatre will show 12 to 14
minute film. A smaU theatre will be
utilized for demonstrations of projection
techniques and audio visual presentations
of Kodak products. Five giant
qraphs on "tower of photography". Num-
erous other photography exhibits. Float.;.
inq carpet roof will be attractive picture
taking" setting. 26 exhibit areas.
Entire exhibit free The Eple presentation of "The Briqhtest
Show on Earth". (a 25 minute show).
Various other supportinq exhibits on
electrical air conditioning, research, etc.
Entire exhibit free Giant electronic map of United States witl'J
a population counter which will reqister
births and deaths, emiqration and .
qration, and resultant net increase 1n
Other audio visual reqional
reports. Fairqoers wm be able to part
icipate by asking questions and receivinq
information. . . .
. -'
t '
I
.-
I i
...
.....
Pq. 4
No Efficient banking lities Banking exhibits
No Entire exhibit free Seven room house. Talking house tour ..
Review of latest easy living' conveniences
in maintenance free, carefree residential
home life.
No Restaurant Puppet show.
Theatre of Cuisine.
House of the Future.
No Entire exhibit free Magical Show - Magical Hand Machines,
Talking Cigar Machines. Product exhibit
area.
No Entire exhibit free Walt Disney produced show in 1, 500 seat,
6 stage theatre. Ride will take visitors
around theatre. Demonstrations of G . E.
products.
of Education No Possibly to special Possibly up to All general exhibits of industrial and
shows and exhibits. $3. 90 per show educational exhibitors.
Restaurant.
Probable Exhibits free 3 model homes designed by Edward D.
Inc. entrance Stone, Royal B. Wills Associates and
charge Jane P. Coble.
,.:
s.._c. Johnson and
Sons, Inc.
Fair Corpora-
No
No
No
No
No
Entire exhibit free
Pq. 5
90 foot ovoid theatre consist:inq of 9 .
screens used in various combinationS to
show how computer systems have
Group of little theatres where mechanical
puppet like devices will be used to explain
various subjects. Computer court -
probability court - scholar's &net
other exhibits.
Entire exhibit free 600 seat theatre for featlire motion
picture 15 m:inutes in length.
Numerous participation exhibits.
Possible light entertainment.
Restaurant Band concerts, fashion shows,
ment :in variety. "Little Old New York'' ..
is theme of Rheingold's exhibit. Turn
Will sell at retail
prices film, pho-
tographic supplies
and equipment.
Provide develop-
ing and printing
services for the
public.
of the century exhibits.
Entire exhibit free Exhibits will focus on developments 1il
office automation systems and preview
tomorrow:'s computer world. Visitor
participation in machine game room.
Prices not exceed-
ing manufacturer's
suggested list price
or not exceeding a
mark-up of 7CRJ over
the cost price to
Medo, whichever is
higher.
Demonstrations of new photographic
products and techniques of ph()toqr.apby .
,. f
. of Atnerlcan
Inc.
Corporation
America

No
No
No
No
No
No
Pq. 6
Charges for goods Not determined
and services of
Exhibits of home furnishings
sub exhibitors.
Restaurant.
, .. . :.
"Around the World Not
boat ride"
UNICEF Complex and ride by Walt Dlsn.; .
by special groups in stagini;J ...
area. ,:
Glass enqlosed specta.tor's ga.Uery fronr .._ ..
which visitors can view the entire
ing of incoming and outqoing maiL -
Children's Center Charge not determ- Chapel- music garden- film theatre
ined accommodating 372 persons. Exhibit area .
Entire exhibit free Full scale color TV center in operation.
"See yourself on color TVi'.
Stereo listening lounges. .
Exhibits showing RCA's activities 1n in >
dustrial defense and space electronics.
Restaurant Pictorial exhibits - do-it-yourself
program - picture ta.kipq sets.
Entire exhibit free Exhibit depicting story of paper from tree
to tissue. A look into the future of con- '
sumer products made from foam and .otbGr: .
materials.
. .
(
"'
,_,.. .,
. '
.'
No
No
No
orld of Food, Inc. No
Restaurant
Rest center Charges not de-
termined
Four separate stages witNn the dining ...
area will be used to"'PP'esent free enter- .
tairunent. '
Displays and exhibits of interior home
furnishings. r
Entire exhibit free Man's ability to triumph over the perils
that have threatened his survival from
stone age to space theme of 13
minute show. Other sections will show
highlights of U. S. presidential elections
and protective services of insurance to
modern man.
Charges for prod- Not determined
ucts and services
RCA Whirlpool Miracle Kitchen, teen
center
1
supermarket of future, seminars
and lectures on culinary arts, New Enqlaz
fishing village, Auditorium on roof for
shows.
of sub exhibitors.
Restaurant.
' .

.. ',
....
... .
( .
' l
. c
. ; ' '
INTERNATIONAL AREA
'
' ~
...
.. Assembiy Area
(Stadium)
Austria
Beauilful. Belqium
No
Admission
Charge for a
few events.
Most events
will be free of
charge.
No
$1. 00 to $1. 25
Children under
12 at half price
Charges for Exhibits, Shows or Rides
in Pavilion
Restaurant
Danish Gym Team
Harlem Globetrotters
Food and Beverages
Child Care Center
Admission Charge for
Church and exhibit of
14 sand paintings.
Charge for old-
fashioned European
carrousel.
4 or 5 restaurants.


Possibly Free
of Charge
Charges Not
determined
' '
Pq. 1
No information
17, 898 seat stadium will
house many larqe scale ....
fair events includinq:: ..
Olympic trials for judo,
wrestling, weiqht liftinq,
boxing, several A. A. tJ. . .
championships, folk danclnq,
marching bands,
special day ceremonies, . . .
events and performances 1n:
connection with domesUc
and foreiCJil exhibitions.
Tourism Exhibits.- Past .
and present culture -
Industrial Exhibits.
Dances in market place
Folk dances of the "Gilleff.
every hour. Handwork, . . ..
glass blowing demonstra;;.: ;.:
tlons. 17 block complex
including 124 houses of
Belqium town. .
..

, ' . .
(.
, .
. . I
...
. i
...
.... .
. .
. ' ..... '

1
ChrisUan Science
Church
Germany
(West) .
. (Not Signed)
Greece
No
Charqe Not
determined
No
No
No
No
No
No
Show
Coffee Shop
Art exhibit
Restaurant
Gift Shop
Zeiss Planetarium
Theatre
Taverna serving
food and beverages.
Entire Exhibit
free.
Not determined.
Not determined.
Entire exhibit
free.
Not determined.
Entire exhibit
free.
Not determined.
Not determined.
2, ..
600 seat theatre .. 28 .: ..;{, .
.fUm shown :; '.
Display area - Counseuri9' ::\
.. Personal appear< .
ances of Graham.
' .
No information.
No iriformation.
Display- of :native produeu; :_ .
Chilian art -
tourist attractions.
Exhibits - meetinq .... .
Precious j'adeware,.
No information.
Exhibits of Greek. ..
industry, tourist
attractions.
. .
.
l
,,
. . . . (
..
A. Hall of
Free
Enterprise
Yes-
No
No
No
No
No
No
No iriforniation
Restaurant
11 exhibit areas
for sale of
merchandise and
services to visitors.
Art Gallery
Restaurant
Theatre - native
.dances
Restaurant.
No information.
Restaurant.
No information.
No information
Not determined.
Not determined.
Not determined.
Pg. 3
' . . - .
No information.
WorkS of art M:(i .Variety ' ; '
of other
No information.
Dance performances outside.
theatre - cultural
demonstrations. Handi- ___ -
craft and many other
' .
exhibits.
Series of small pavilionS
for foreiqn countries,
companies and orqaniza-
tions.
12 stage walk through
diorama. Two theatres.
Question and answer board.
ProfiUand game
No information.
;
..

..
. . .
..
\"
... .
..
. ,; . . .
.
'0:
. No Entire exhibit .
Free.
No Restaurant
Part of area. Not determined.
No Viewing of Not determined.
Dead Sea Scrolls
No Restaurant Entire Exhibit
Free.
No Entire Exhibit
Free.
No Restaurant Entire Exhibit
Free.
No Restaurant Entire Exhibit
Free.
Yes No information.
No Entire Exhibit
Free.
No Restaurant Entire Exhibit
Free.
. .
Pq. 4
Showcase of electronic,
other technical
Theatre for films,
Japanese dancinq, fashion
shows, tea ceremony,
flower arranging.
Bazaar type exhibits.
Drum dancing, movies,
music concerts, etc.
Model of Inchun Harbour.
No information.
No information.
Theatre and Exhibits.
Pres.entation of National
Ballet.
Natural resources exhibit.
Exhibits will cover. 3
floors...
Craftmen and women
performlnq for public.

,
..
!
t'
"
~ . I
. I.
,, #
; ~ ~
' r.
l
..
f
J
,'
No
No
$. 60
No
T u n i s ~ No
'\.
Turkey No
No
.-::;' ..
Uru9Uay.. No
Restaurant
Gift Shop
Restaurant
Shops
Souvenirs
Handcrafts will be
sold.
No information.
Treasures of Tombs
Restaurant
No information
Not determined
Not determined
Not determined
EnUre Exhibit
Free.
Not determined
Not determined
' .
. . .
Industrial exhibit -
handicrafts and art exhibit. ..
Watch pavUion- other
exhibits.
Spectacular 4 seat gondola
type aerial cable ride will .
travel at a rate of 5 mUes
per hour at a height of
112ft. across the
International area mald.nq .
the 2, 000 ft. journey in 5
minutes. Capacity of ride
4, aoo. persons per hour. .
Reproduction of Temple of
the Dawn of Bangkok. .
Cultural and commercial
exhibits - entertainment.
No information.
No information.
No information.
~
..
.-.
No
No
No
Religious articles
will be sold.
Restaurant
No information
Not determined
Entire Exhibit
Free
The i Pieta." - St. P.eter' s
Tomb 1n replica. . O()Od .
Shephard statue
Chapel in .. .
Collection of Vati<:an ... c
350 seat chapel.
DisplS.ys of native life 1n. . ...
primitive surroundincJS. .. .
Examples of ultra-model;'n
advances.
No information.
, '


t I 't
. , .
!
' . '
FEDERAL
AND STATE AREA
.. .- ; ~ .
'; ' .. :.. ,,_.
Admission
Charge
No
No
No
No
No
No
No
I
Charges for Exhibits, Shows or Rides
in
Gift Shop
Restaurant
Not determined
Entire exhibit
free
\ No Information
I
Several Restaurants Not determined
Gift Shop
' Restaurant
Gift Shop
l
: Restaurant; Gift
, Shop. Possible
l charge for ice
fishing
Not determined
Not determined
. Pg. 1
Free
I .
Map of Alaska with Aurora Borealis
I
IN inf
i o ormation
I
Challenge to Greatness Exhibits
am Lincoln Show
I
\ "Vieux Carre
11
theme and State .. ::
! and Cultural Exhibits; Recording Studio ;
. 130 seat theatre for historical pre-
; sentati.on of Battle of Fort McHenry
1
and composing of the'' Star Spangled . .
i Banner". Vacationland displays; Model .
i of Baltimore Harbor " "
I
\ : :,. ... :." ';;;

1\Area; University Displays; Industri81 . . ..
Displays
I .
I
..

' ...
P<1. :2
No
Restaurant; Gift
Not Determined
Replica of Lindbergh's''Spir.it of St.
Shop
Louis"; Display of latest spacecraft;
History; Culture; Music; Fine Arts;
Industry and Tourism Exhibits.
No
Possible charge
Not Determined
Centennial Train Exhibit
for a portion of
exhibit containing
art masterpieces;
Gift Shop
No
Restaurant
Not Determined
Historical displays; Regional landmarks;
Country Store
Relief Model of New England; Villaqe
Green and Amphitheatre for variety
of events including town meetinqs and
performances of Boston Pops Orchestra;
Fish Hatchery; Separate exhibits of each
state.
No
Gift Shop
Not Determined
21 Small Pavilions; Great variety of
State Exhibits.
10 Admission to building will include
11
Helicopter''ride :>Ver model of New York City
and balcony exhibits of museums and other City institutions.
Dick Button Ice
Show in 2730 Seat
Arena
Monday to Friday
Matinee
473 seats $1. 00
1957 seats $1. 50
300 seats $2. 00
All Evenings &
Saturday, SUnday, &
Holiday Matinees
473 seats $1. 50
2257 seats $2.00
.
I .,
..
' .

r .
. '
. l
..
No
No
No
No
,,
Gift Shop
' Possible charge
1
to Mine EY.hibit
Restaurant;
Gift Shop
Not Determined
No{ Determined
Entire exhibit
free
Not determined
Pg. 3
"Country Fair ofFuture";' .
Observation : lt '
. 1 ' :)\!;:" .' ''',
oil Welr- Industrial'Exhibits
Time Capsule - Display of ContentS
Model Community of Future; state
Exhibits including Vacationland; Radiq;
Astronomy; Sky; Glass Blowing Exhibit
t
' .
. '
...
..
TRANSPORTATION AREA
.. . :'
..

! ~ ~ ' .
5 ~ to $3.00
----
No
No
No
No
No
souvenirs not determined
7, 500 seat stadium featuring dare devil
Restaurant
No information
Restaurant
Tours for the
handicapped
Grand tour (2 hours)
Segment tour
Specific exhibit tour
Entire exhibit
Entire exhibit
free
Entire exhibit
free
$3.75
$1.25
. 75 (rol.Uld trip
$1. 25)
Pg. 1
An audio-visual seated performance.
Disney produced ride through
a fantasy land of the past, present
and
I
..
' .

(
\'
.,. .
,, . .
; ~ ~
i r.
Sinclair
...
(Dlilo Land)
. Transportation and
Trav81 Pav.Uion
Antique Auto Ride
(not signed) .
No
No
No
259
adults
children
Terrace Club
Restaurant
"Drinks aroWld
World"
New York Airways
Inc. will provide
shuttle helicopter
service to and
Membership dues
$1, 250 for 2 yrs.
$125 for wives
of members
Entire exhibit
free
Man on Moon Show $1. 00
Antique Auto
Museum . 00
Ride in an autnerlUCi
replica of 1910
Cadillac
Pq. 2
360- degree movie and
Port Authority static exhibits
Full size re-creation of 9 types of
Dinosaurs -- Prehistoric exhibit --
History of Sinclair.Information
50 to 60 transportation and travel
exhibits
.
I "
' .
..
. ' ....
(:
I. I
OTHER WORLD'S FAIR ATTRACTIONS,
SERVICES, ETC.
World's
\F'a:tr

CHARGES FOR OTHER WORLD'S FAIR ATTRACTIONS,
SERVICES, ETC.
Attraction or Service
Will operate 5 novelty hat stores. Stores
will. be located in Industrial, International
SJld Transportation Areas of the Fair.
One of the stores will have an exhibit
showing how a hat is manufactured.
Another store will have an historical
hat museum. A third store will have an
exhibit showing the evolution of hats in
relation to transportation.
Located in Flushing Bay the 800 Boat Marina
will provide services to boatmen and docking
for excursion, commuter type boats and
hydrofoil boats. After the Fair the Marina
will be expanded to accommodate 2, 000
boats.
Charges
Admission hat exhibits free of charge.
Contemplated retail prices for Individual Items
of Novelty Hats
$1.00
1. 25
1. 50
2.00
3.00
Exhibit of H. M. S. Bounty.
9()9 Adults
5()9 Children
Marine service from Manhattan, Bronx, Westchester,
Newark -- Rates not yet established.
Marine store, restaurant, electronic sales and
showers, laundromat, boat and engine sales --
not yet established.
Automobile parking rates at Marina -- Not yet
established.
Dockage Rate Schedule - 1964:
Dockage day starts at 6 AM. Any vessel docked .
prior to 6 AM will be charged dockage for the previous
night. Check-out time shall be 6 PM. Any vessel tlut
occupies a berth aiter 6 PM will be charged
for the folLowing night.
' .
. . . .
,.
. .
. .
. '
. . .
(conUnued)
(.
~ ' ' .
'Dockage Rate Schedule - 1964 (Continued)
Seasonal*
(April 1 - Oct. 31)
Slip: $13. 00 per ft. of finger pier or
boat, whichever is greater.
Page.2
Mooring: $5. 00 per ft.
*Boats docked for 2-1/2 months or more will be charged seasonal rates.
Monthly
Slip: $5. 40 per ft. of finger pier or
boat, whichever is greater.
Overnight
{24 Hours)
Slip: 2oc; per ft. of finger piezt or
boat, whichever is greater.
Winter storage
(Nov. 1 -March 31)
Ice. free wet storage - $6. 00 per ft.
Temporary Tie-UJ2
Over 1 hour - Boats under 35 ft. - $1. 00
Boats 35 ft. and over - $2. 00
Season
Transients
Electricity
$3. 00 per month - boats under 40 ft.
7. 50 per month - boats 40 ft. and over
. 50 per day - boats under 40 ft.
1. 00 per day - boats 40 ft. and over
Water
Mooring: $2. 70 per ft.
Mooring: 1 ~ per ft.
Season
$5. 00 per season - boats under 50 ft.
10.00 per season - boats over 50 ft. to 75ft.
5. 00 per month - boats over 75 ft.
~ ..
..
.. . '
. . . . .
..
. . .
0
25 Refreshment Unit Complexes will be
operated by The Brass Rail. Each
complex will include a complete line of
refreshments, a souvenir stand, tele-
phone booths and rest rooms.
The Brass Rail will also operate 8 in-
. dividual table service restaurants and
6 newsstands. The newsstands will be
located near entrances to the Fair.
The Brass Rail will sell a complete line
of World's Fair licensed items at its
souvenir stands. These items and prices
have nqt been determined as yet.
Sundry Items:
Popcorn
Pretzels
Soft Ice
Cream
Candy
Caramel
Corn
~ - - ~ -
. 15 & . 25
. 25
. 25
.10 & . 25
. 25 & . 35
Page 3
Contemplated chBJiges at Refreshment Unit Complexes:. .
Main Course:
Hamburger on Roll
Frankfurter on Roll
Chow Mein on Roll
Sandwiches -
Ham, Cheese, Combi-
nation
Side Dishes:
French Fries
Baked Beans
Egg Roll
Cheetos, Fritos and
Potato Chips
Pizza
Soup
Beverages:
Coffee
Iced Coffee
Tea
. 40
. 30
. 35
. 40 to
.50
. 25
. 25
26
.15
.40
. 35
.15
. 25
.15
25
.15 & 25
.15 & . 25
Iced Tea
Coca Cola
Pepsi Cola
Canada Dry Ginger Ale
.15 & . 25
. 15 & 25
.15
and Grape
Seven Up
Milk
Milk Shake
Regular Beer
Premium Beer
Desserts:
Ice Cream Cups
Frosted Sticks
Cookies & Crackers
Pies, Cakes & Fruit Roll
.
. . . .
! . .
,.. .
... .
. . .
. 35
.40
.50
. 25
.15
.15 & 25
. 25
~ . ;j'
1 ~

: Tt8nsportation)
American
Locker
Co.
First Aid
Stations
or Se'rvice
Transit buses, sightseeing buses,
tractor trains and lounge cars will
be used to provide internal transporta-
tion to Fail- visitors.
Greyhound will operate 20 information
booths around Fair grounds. Souvenir
replicas of Greyhound vehicles used
at the Fair will be sold at these in-
formation booths. Prices have not
been determined.
Will install and maintain approximately
2, 500 coin operated lockers through-
out Fair grounds.
First Aid treatment will be available
to visitors free of charge at 6 large
First Aid Stations located throughout
Fair grounds.
Page 4
Perimeter Rapid Transit Bus Service - $ 25
"streetcar" Service (tractor trains) 25 one
Segment Sightseeing Tours
(tractor trains)
Bus Sightseeing Grand Tours
Escorter (Grand Tour)
(on taximeter basis)
50 round
75 adults
40 children
3. 00 adults
1. 50
For 3rd passenger 1. 00
For 4th " 1. 00
Free Service
Tractor trains will brmg visitors from far
reaches of Meadow Lake parking lots to entrances
of Fair.
$. 25 ea.
Free
(continued) :
.
t .
' ' f'
(,
,,
. . .
...
. Smclair
. Gas
stations
New York
Telephone
Co.
Attraction or Service
. Gas Stations will be located in Meadow
Lake and Flushing Airport parking lots
for sale of gasoline, tires, batteries, etc,
and minor automotive repairs. 'Thwing I
services will be provided in all Fair
parking lots.
The New York Telephone Co. will
install coin public telephone facilities
throughout the Fair grounds. There
will be approximately 500 public
telephones outdoors and 1, 100 indoor
public telephones in serpentine clusters.
There will be 10 large family type
installations.
Paqe 5
Char es
The price per gallon charged by Lessee for gasoUne
and diesel fuel shall not be greater than the sum of
Lessee
1
s preVailing official established wagon
price per gallon to dealers as at the bulk
plant serving Lessee
1
s stations and facilities at the
Fair site plus ten (1(}9) cents plus applicable taxes,.
provided, however
1
that any price per gallon in eXCESS
of the sum of said tank wagon price plus eight cents
plus applicable taxes shall be subject to prior written
approval of the Fair Corporation. The prices charged
by Lessee for other petroleum products, tires,
automotive accessories and such other merchandise as.
Lessee is permitted to sell hereunder, mall not
the manufacturer
1
s prevailing suggested retail prices
therefor. The prices charged by Lessee for minor
automotive repair and adjustment services shall not
exceed those generally charged for similar services .at
the same time by others in the Borough of Queena
Regular telephone rates will apply.
f I .
. . .
(.
.'
. '
. ,; . ...

. r.
...
\
.
Unisphere
Transportation
Attraction or Service
Will furnish, install, operate and main-
tain toilet coin locks in all Fair operated
Comfort Stations .
Theme symbol of the World's Fair.
A massive armillary sphere. The
continents and principal islands of the
earth, executed in stainless steel mesh,
will be superimposed on the sphere.
Subway
Long Island Railroad
Automobile
Page 6.
Charges
charge for 76% of toilets.
24% of all toilets in Fair operated rest rooms
will be free.
10% of all toilets in exhibitors' rest rooms niW3t'.
be free of charge.
Free Attraction.
Fare One Wa
$ .15 Adult
.15 Child
, 50 Adult
25 Child
Automobile Parking Fee at Fair
$1. 50 at the Fair site parking fields.
$1. 50 at Flushing Airport parking fielt,i_ *
... : . \ :_'
'-' "' ,' ,
*Includes free bus transportation to Etitra.riee:
Gate and back. "
Bus Parking Fee
$5. 00 per day at Flushing Airport
8. 00 per day at Meadow Lake
$2500,00 stall for 2 yr. period at
. '
; " .
..
' ' "'
' . ... .
(,
! ', '
. '
..
. ... ' ... ,' .
.
'"
Pools
. and
FountainS
Attraction or Service
The Fair plans to have a minimum seating capacity
. for 10, 000 persons on benches to be placed on the
malls of the main streets.
Several picnic areas will be located around Fair
groWlds.
It is not known at this time what the exhibitors are
planning for rest and lounge areas, balconies, deck
chairs, etc. However, it is expected that many of
the exhibitors will have such areas.
~ o o l of Industry *
(Fountain of the Planets)
335 ft. in diameter and
surrounded by 44 ft.
wide promenade.
Spectacular show with multiple fountains,
lighting, fireworks, and music .
Central Pools *
360ft. long
80ft. - 110ft. wide
225ft. long
55 ft. - 75 ft. wide
Along major axis west of Pool of Industry -
each of these pools will have a row of
arching jets on each side.
Reflecting Pool * 310 ft. long
55 ft. wide
Consisting of 5 pools of still water
separated by falling water.
Page7
Free Attraction.
Free Attraction.
t
(,
.. ' ~
..
Unisphere Pool *
(Fountain of the Continents)
A 300 ft. diameter pool with 2 rows of vertical jets
surrounding Unisphere pedestal-- A series of
lighting towers to light the Unisphere and supplemental
lighting for the fountain jets .
. * PERMANENT
Lunar Fountain
120 ft. diameter pool -- fountain consisting of water
bubble, 10ft. high with series of parabolic jets
rising 30 ft. from bubble. Spectacular lighting
for night effects.
Solar Fountain
120 ft. diameter pool -- fountain consisting of golden
bubble with sparkling glass insets, vertical column
40 ft. high, supporting 6 ft. diameter golden sunburst -
water falling from sunburst surrounded by wobble jets.
Spectacular lighting for night effects.
Astral Fountain **
140ft. diameter pool with 70ft. high central column
of water surrounded by 60 ft. high rotating cage with
multiple jets, two lighting towers in addition to other
spectacular lighting.
Pools
Two 80 ft. diameter pools in Transportation Area.
** POOL TO BE PERMANENT
Page 8
F:ree AttractionS.
I ~
'' I
' ' .
. . ...
.-
! . I
. I
.. ~ . . . '
. ~ . ~ ~ .
r.
. Gate Sales - Individual Tickets
Adults $2. 00 each
Children $1. 00 each
~ .
l
Books of 20 Tickets
Tickets are detachable only by Collector
when books are presented at entrance
gates. A single book may be used by more
than one person.
Adults $30. 00
Children $15.00
Volume Ticket Sales
Adults $1. 50 each
(minimum of 50) The 25% discount on
the face value price will terminate on
February 29, 1964.
Children . 7 5 each
Travel and Transporation Agencies:
(minimum of 20)
Advance Ticket Sales:
Adults $1. 50
Children . 75
The advance sale of tickets on which a discount of 10% will be given,
will terminate on February 29, 1964.
Children's Tickets:
Children's tickets will apply to the ages of 2 through 12 years.
Children under the age of 2 will be admitted free.
t. ' .,
. . .. .
.. ',
..
"
._. ,
. . .
,# .....
; ~ ~
1 ~
J2age 9
Page 10
Official Guide Book
$1.00
Official Souvenir Book
2.00
Isometric Pictorial Map of Fair
1. 00
Standard Map of Fair, 36" x 34"
(showing all points of interest),
folded
1. 00
rolled in a tube
1. 25
Smaller version of above Map,
18
11
X 17
11
. 25 or. 50
'. ''
Time mo.> other mapf_; it :,c.;.:::; nut i_,een decided as yet.

.-.
~
\
"BOOK OF MOSES"
by
RED SMITH
NEW YORK HERALD TRIBUNE
THURSDAY, JUNE 13, 1963

I
,., .. ~ I
...
I I '
..
.. :.. .. ..
',
' .
.
'
. - ..
. ., .
I '
. ..
1 .
- --w. ---- ---
THE wondrous words of Robert Moses are a monu-
ment to the great builder as enduring as his works -
his parks and parkways, his beaches and bridges. Now
comes a letter regarding sports planned in conjunaion
with the World's Fair. It is presented here partly for
the information contained, but mostly as an example of
the exuberant prose style of an old water-polo player.
At whatever risk of being spanked for impertinence,
two timid quibbles are raised: (a) In this book, a crisis
is a state of brief duration and a "prolonged continu-
ing crisis" is, more properly, a slat is; (b) when the
giants stormed Olympus they set Mt. Pelion on Mt.
Ossa as a scaling ladder, not vice versa, but perhaps
Mr. Moses is a sounder architect. Anyhow:
"Some people say, 'Why a World's Fair at this
time and why here?' A great exposition requires a
reason, not an excuse.
"There is just at this time a golden, strategic op-
for in the midst of a prolonged
conunuang cns1s m a global cold war, a time for
Olympic Games of Progress, not for legislation, as-
sizes, debate, propaganda and oratory and the piling
of rhetorical Ossa on Pelion, but for exhibition of the
newest wares, for trading and bargaining on the grand
scale, for unveiling of recent inventions and discov-
eries, for cultural and artistic competition, entertain-
ment, travel, for new faces, new friendships and for
memories to take home and cherish.
New York Olympics
"We say, send us your best. In this context we don't
care about your politics, ideologies and orthodox or
unorthodox economics. Trojan and Tyrian, you all
look alike to us in your track suits - a Valeri Brum-
mel, John. a jumper. We applaud
the wmner 1f he wms fauly, whatever his colors. Our
ambition is to lead the way through healthy rivalry
from snarling and menacing war-mongers toward
world peace.
"And so the New York World's Fair will be an
Olympic Games of Progress where the highest stan
dards of sportsmanship and the finest spirit of sport
will prevail.
"I know that the professional critics, with their little
blow guns, who are always lying in wait for a dubious
metaphor, will say that this one is corny, contrived and
without much validity and therefore a fine target for
2 1963 New World' Fair 1964-1965 Corporation
their poisoned arrows, but what have these critics ever
built?
Athens to Astoria
"The original Olympic Games included primarily
running races. Other contests were added. The laurels
were highly prized and were given to individuals, not
teams ....
"The point that good clean sport reigned and
that protocol, d1plomacy and international politeness
were subordinated to impartial good nature. The aro-
matic perfumes and exquisite effeminate beautifiers of
the were absent, and the local Omega oil, good
smews and muscles, was the Aitwick which pre-
vailed over the reek and sweat of dressing rooms.
"The New York World's Fair sought and was
awarded the Olympic trials next summer
for the selectt.on of .our team to go to Japan in the
fall. These tnals wdl be held at and near the Fair
a. featur.e of our program in the pe-
rtod begmntng 10 Aprd, 1964 and ending in Octo-
ber, 1965.
"The. boxing, gymnastics, wrestling
and weght-llftmg events w11l take place at the Fair
grounds. Other events are scheduled for nearby city
park facilities as follows:
. :Astoria Pool, men's and women's swimming and
d1vmg plus water polo; Orchard Beach lagoon, rowing
and canoeang tnals; new cycling track at Kissena
speed cycling; Central Park, road cycling; Ran
daBs Island, men's and women's track and field:
Queens Col!ege Maurice Fitzgerald gymnasium, men's
and women s volley ball trials ....
Did He Say "Off" the Track?
"A fair endless attractions for sportsmen JnJ
sports enthusiasts. They compete, they take exercise
they kill time, they are speaators and fans on
scene and before radio and television, they place bets
on and off tracks, eat and drink vigorously, they wear
sports clothes. We cater to all of them ....
"In addition to Shea Stadium, we shall have the
big Flushi?g Marina, summer ice-skating, the
educated F Iortda whales, the Helicopter Roof, the
Aqua Show and the Travel Pavilion.
"Corne to our Fair Olympics. You won't regret it."
1963, New York Herald Tribune, Inc.
3
... -
I I
\
I
!
I
I
NEW YORK WORLD'S FAIR
1964-1965

ilDIIIdln - ~ @ UnHid SIJtn SIJel
C 1961 Ntw Yot Wotld, Fatt 196196' Corporcrtoon
COME TO THE FAIR!
APRIL 22, 1964
\
> ~ : 7 ; ;
{
...... \.
"'
, ., .. ~ I
...
I C

..
.. . .. ~ \
..
' .
...
....

00\TERNORS I c (!{FERENCE
MIAHI BEACH.FLORIDA
TRANSCRIPT OF NBWS HELD BY GOVERNOR ON A.
ROCKBPELLER, QOWRNORS' CONFERENCE,DBAlJVILLE BarEL.
MIAMI BEACH, PLOiiDA SUNDAY, JULY 21. 1963
\ GOVERNOR ROCKEFELLER: Ladies and gentlemen. xwould .1ust like
to ear first what a pleasure it ia to be here in Florida, and to
express appreoiationon behalf ot our for the wonderful
reception that Governor and Mrs. Bryant have given to all of ua
here ... Mrs. Rockefeller and myself -- and to aar that we are look1na
forward in New York tohave the opportunity or reciprocating at the
World's Pair atte hopefully next 11ar.
As tar aa the Conference is concerned, it seems to me
th1nsa are starting to move. and I should be delighted to answer
&nJ questions.
QUESTION: Governor, Governor Brown or California. at an earlier
press conference, said that Senator Barry Goldwater 1s a segregation
1st. Would rou say that Goldwater is a
GOVERNOR ROCKEPELLIR& I haven't seen any statement on Mr.
OoldMater 1a part that would classify him as a segregationist. I
have suggested to Mr. Goldwater that it would be 30od. 1n view or
the increasingly effective activity of the radical right, that he
make his position clear regarding that group.
QUESTION& Governor. the radical right you are talking about
isn't a racial right, is it. at all? Are 7cu talking about the
John Birch people?
GOVERNOR ROCKEFELLER& That s right J the leadership,
QUESTION: Well, is there any raciala1m there? I never beard
there was.
GOVERNOR ROCKEFELLERa You ma7 know more about them than I do.
QUESTION a Well. 'w.}lat .1JI your answer, Oovernor? Do JOU think
that the John Birch ia a racial organization.?
. . ...... .
GOVERNOR ROCKEFELLEJh .. MJ i.apression is that it is an organizatiOn
which 1s not clearl,- with the fundamental beliefs ot
equal opportuni tr for all Americana and you can make JQur own
det1n1tion trom there.
QUBSTION& Governor, hat useful purpose would 1t serve to have
the etand up and counted on civil r1ghtat .
' r
more-
-2-
00VERNOR ROCKEFELLER: I think you ask a very good question,
and I appreciate the opportunity or answering it,
In my opinion we have a federal system in this country
where power was given partly -- that is, the sovereign power -- by
the Pounding Fathers to the executive branch in the federal govern-
ment, but a portion or the sovereign authority was retained by the
states. This duality or responsibility 1n our governmental system,
I is responsible for the vitality and strength of the
American democratic structure that we have.
If the governors are going to preserve that share of states
rights or sovereignty, in my opinion, then they do it by assuming
their responsibilities. One of the responsibilities is the respon-
sibility or leadership. If you are going to exercise the
responsibility of leadership, it has to be 1n those areas where
there are serious problema racing our nation. This is an area "here
that problem is facing our nation. I think the governors ought to
apeak out clearly on that subJect,
QUESTION: Is it not true that the position of every governor is
known in his own state?
GOVERNOR ROCKEFELLER: I think that's a fair statement, bu't I
think that the governors, as a group, debating and discussing issues,
will have a very important effect on crystallizing public opinion on
a national basis, and that what we do in one local area may have
merit and have real significance,based on our experience and the
results in other areas.
And therefore the discussion or those questions and the final
resolution of the position by the governors in the form o' a resolu
tion I think is very useful in helping American public opinion.
QUESTION: How is it useful to have a divided vote within the
Governors Conference?
GOVERNOR ROCKEFELLER: It shows that there is a divided 1asue
before the American people, and it brings out the aspects or that
issue and 1t brings out to th&Amer1can people the importance and
seriousness of the issue,
QUESTION: Do you think there 1s any chance, Governor -- as
Governor Rosellini and a oouple of others have.said --that a
of rights issue at this conference and other Governors
Conferences might lead to a break-up or the Governors Conference?
GOVERNOR ROCKEFELLER: I do not think that is the case, I think
that has been made as an issue, as an endeavor to sidetrack a discus-
sion or the question or civil rights. But in my opinion any governor
at this conference should feel free to get up and vote as he is
right on any issue. This has been our tradition, and I don t see any
reason why on civil rights, as against anyother issue, there should
be a question on the right or the governors to take hie own stand.
QUESTION: Do you forsee any possibility that your views may be
reconciled with those of Senator Goldwater to such an extent that in
the event he is the nominee, that you would be willing to
accept the V1ce-Prea1dent1al nomination?
GOVERNOR ROCKEFELLER& I had that privilege once, and I don
1
t
think I would have it again.
QUESTION 1 Governor
1
cUd rou ask the Republican cau0.11 this
morning to endorse apeo1ticall;y the public accommodations part ot the
administration program?
OOVERNOR ROCKBPELLIRa No disoussion at theRepubl1can meeting this
morning ot the substance ot the civil rights resolutions.
(more)
-3-
QUESTION& Would you say an endorsement or civil rights is
meaningful today, as submitted without the public accommodations
or it?
GOVERNOR ROCKEFELLER: Well, it depends upon by whom. If you
are talking about the Congress of the United States, it is,
QUESTION: I am talking about the Republican caucus.
GOVERNOR ROCKEFELLER: The Republican caucus did not discuss
this morning the substance. It will, t am sure, the
substance at some later date.
In my opinion the resolution which I have prepared on thia
subject calling for creation of 8 standing committee of the governors
on civil rights, working with the governors and with the federal
government, the President, would be more meaningful than a debate
over specific terms or legislation here. We have our own specirio
responsibilities in each or the fifty states to carry out and I
think that we should not shirk that responsibility as governors.
QUESTION: Governor, Governor Brown said this morning that he
would ask you to sign a petition which he is drawing up -- a .
petition endorsing the President's civil rights program. Will you
sign that?
GOVERNOR ROCKEFELLER: Governor Brown asked me -- at least I
heard he had - so I called him on the phone and I said, "Governor
Brown, you submit that 8S a resolution and youve got my vote, but
lets not try to slide around the basic question here ot endeavoring
to avoid racing fundamental issues and then salving opposition at
home by some resolution which could be signed on the side.
11
QUESTIONa Governor, what about the criticism that this is liable
to be the only issue you take up?
GOVERNOR ROCKEFELLER: I don't agree With the criticism. I think
we've got an excellent agenda. I think there are many important
items that are before this Conference. The tact that this is being
made an issue by the Democratic leadership through their endeavor
to change the rules and put on a gag rule so that it oan
1
t come
before the body -- that has become an issue. But this does not
mean that once that is settled that the 69 resolutions that are before
us cannot bedealt with. They cover a world or important subjects.
QUESTION: Governor, how can you call it an effort by the
Demoratic leadership when five ot your fellow Republican governors
on the Executive Committee endorsed the recommendation tor the change
in the rules for unanimous consent?
GOVERNOR ROCKEFELLER: Very simply. Two or three otthem were not
present at the meeting. The others have said that they felt that a
resolution had to come before this body on this subject. This was
the one that the majority and they said, "Fine, let a let 1t
come be tore the body.
11
QUESTIOWs Governor, were you asked to sign a Declaration ot
Conscience which has been signed by six New England ggvernora?
. . .
GOVERNOR ROCKEFELLER: No, but I have heard about it. They haven't
gotten to me yet. I heard about it and understand that it is
patterened very closely to the resolution which I submitted last year
on the lOOth anniversary or the Emancipation Proclamation. Again, I
am delighted to vote for that it it is put before this bodJ 1n an
orderly fashion.
QUESTION: Governor, what 1s your torecast on the unanimity rule?
Will it be adopted or not?
-more -
.. 4-
GOVERNOR ROCKEFELLER: I think it will be defeated. I think
the alternate proposal or the amendment, which was agreed to this
morning unanimously by the Republican meeting, should receive the
aupport of this Convention.
QUESTION: Do you know whether Governor Romney has associated
himself with that, since he was not present at the breakfast?
GOVERNOR ROCKEFELLER: Well, Oovemor Romney, as you know, is
"hors de combat" today on account of' personal reasons. Therefore
he couldn't be there, nor could he be in the
QUESTIONa Eut there has been no subsequent discussion. Sunday
lasts all day?
GOVERNOR ROCKEFELLER: That's right. But my feeling would be,
from conversations with him on this subject, that his only concern
has been not to have the procedures of' this Conference bogged
where they became inaf'f'ect1ve because of political or parliamentary
maneuvering.
Now I would think -- although I can't speak for
obviously -- that the alternate proposal, the amendment that ip
being proposed by the Republicans, would be satisfactory to h1m in
achieving his obJective.
QUESTION: In your opinion, will Governor Rosellini's proposal
to make the Executive Committee of the Conference a standing committee
on civil rights be accepted?
GOVERNOR ROCKEFELLER: If he put that as a resolution rather than
stating, as he did, that when he was a retired presiding of'f'icer,
he would then make that suggestion. It seems to me that is ducking
the issue.
QUESTION: If for some reason somd resolution was not discussed
in this interval of time,would you be disposed to make a motion to
instruct the ExecutiveComadttee of the conference to serve in that
capacity -- to accomplish that purpose?
GOVERNOR ROCKEFELLER: Well, now you are getting into parliamen-
tary tactics, and I thinkyour suggestion 1s a very reasonable one.
QUESTION: Governor, are you available to head the Governors
Conference next year as chairman?
GOVERNOR ROCKEFELLER: No, sir.
QUESTION: Are you taking yourself out?
GOVERNOR ROCKEFELLER: I have
QUESTICfi: Why is that, air?
GOVERNOR ROCKEFELLER: To avoid any discusllon or debate. It is a
lot simpler.
QUESTION: Debates on what, Governor?
. .
GOVERNOR ROCKEFELLER: Politics. I am in teres ted in fundamental
issues here and matters of principle. I would like to see us deal
with those forthrightly. One is freedom of speech, freedom of disoua
aion and freedom of aotion on resolutions. The other is the right
the equal right or all American citizens to access and opportunitr in
thia country.
fltJBS!!Eih 8overnol', )IOU had a twothirda l'Ule last year at Her-
shey on adoption of resolutions, and you were unable to have anything
approved. It you defeat the gag rule, what leads you, in etteot, to
think J'OU 1111ght have a bet tar chance thie year!
(more)
- 5 -
GOVERNOR ROCKEFELLER: That was the purpose or limitation of
debate. If that were adopted, then the chairman would have his
marching orders, The chairman last year did not choose to exercise
his authority. He could have stopped that filibuster if he wanted to
by ruling against it, and he didn't. I would like to say that on this
question or civil rights, that we have had some tremendously eftae,1ve
support in these discussions, Although youmentioned Governor RomneJ
couldn't be here today at the session, he has taken a very strong
and clear stand on this subject or the need for action on civilrighta.
So has Governor Rhodes. So has Governor Hatfield. So has Governor
Scranton, who couldn't come here, but has spoken out on this issue.
Governor Love, the same. These people -- these men have lent their
prestige or their position and the concern or theirconscience to
this question.
QUESTION: Governor, can you tell us where some or the votes are
oondng from against the unanimity rule, outside or the Republicans,
which makes you think it would be defeated?
GOVERNOR ROCKEFELLER: I could, but Idon
1
t think it is right for
me to do so. I would like to see it defeated, and I don't want to
take any steps right now.
QUESTION: Have you cotmted a majority tor your attitude?
GOVERNOR ROCKEFELLER: Well, it depends on if you are referring to--
QUESTION: Against the unanim1 ty rule.
GOVERNOR ROCKEFELLER: Well, against the unanimity rule, without
an alternative, is a different question than an alternative which
accomplishes the objectives which many governors have been concerned
about.
I think this alternative proposalor alimited debate -- the
power or limitation on debate -- will satisfy the majority, the great
majority or the governors.
QUESTION: You have the votes counted?
GOVERNOR ROCKEFELLER: I do not have the votes counted, but I have
confidence, from the conversations I have had, that they will reflect
the majority. And I think there is a real chance that this other
would be defeated even without it.
QUESTION: Governor, how can you get such a motion adopted without
a filibuster, though?
GOVERNOR ROCKEFELLER: It depends entirely on the chairman. If the
chairman is sincere in his objectives or seeing to it that these sub-
jects are dealt with in a manaer reflecting our tradition, then I
think he will not permit thetilibuster.
QUESTION: Do you think he has the authority to cut ott a governor
who wants to speak?
GOVERNOR ROCKEFELLER: I lmow he has. He has the entire responsi-
bility. There are only ten rules 1n this conference, and the chairman
can rule on everything that is not included in those ten rules. The
question of filibuster. 11m1tat1on or debate, is up t o ~ t h e chairman,
So he can do it.
QUESTIONa Governor, in view of the strong Republican statement
this morning, do you foresee that you -- the Republican governors
taking national GOP leadership on civil rights?
GOVERNOR ROCKEFELLER: I think they have taken a very forthright
stand. Ithink it will be very helpful to clarity uncertainties as far
as political leadership in this country is concerned.
QUESTION: Governor, what kind of grade . would you give the Kennedy
administration on Cuba and other Latin American problems,
GOVERNOR ROCKBFELLEJh Not very high.
( "'"',... \
-- 6 --
QUESTION: Governor, how many governors signed your resolution
at Hershey, or after Hersheyt
GOVERNOR ROCKEFELLER: I don
1
t think we asked anybody to sign it,
QUESTIOO: That was the deal, Governor lawrence said you could
sign any one or three resolutions.
GOVERNOR ROCKEFELLER: I didn't push that because I thought that
was tor .the birds. Bob said there were 15 who signed it,
QUESTION: Fifteen signed it?
GOVERNOR ROCKEFELLER: Yes. But to me that is just governors
trying to get themselves orr the spot back at home because they
havent got the courage to stand for a position at the Governors Con
terence. I just don't believe in that. OUr positions are known at
home. I don't think we need to sign any resolutions it we haven't
got the coura8J to act as a body.
QUESTION: Governor, as I understand it -- the action taken this
morning -- all of the Republican governors now are supportini civil
rights at this conference.
GOVERNOR ROCKEFELLER: They are supporting the right to debate
and vote on a resolution on civil rights.
QUESTION: Well, what I wonder is, does this mean that the Repub
lican party, the Republican governors, are on record, unanimously,
in favor of a federal public acccmodations law?
GOVERNOR ROCKEFELLER: No. I don't think that conclusion would
be fair at all.
QUESTIONI Well, why not? They are in the stance of being for
civil rights.
GOVERNOR ROCKEFELLER: That is cor.rect. They are in that position.
Take it exactly from what they said. Take it literally. They said
that they were unanimous17 supporting, demanding -- whatever you want
to say -- the opportunity to debate and vote on a civil rights resolu
tion. As I have said, they will take up the substance of that at a
subsequent meeting.
QUESTION: Governor, you said that the Democratic governors are
ducking this issue or civil rights. What would you ascribe as the
cause?
GOVERNOR ROCKEFELLER: Well, I would ascribe it to the Kennedy
administration where a two-to-one control of the Congress has been
unable or unwil!ng to get action for the past two and a half years on
tais subject. They don't now want to go and find that the Democratic
party at the gubernatorial level has the same split as at the Congres-
sional level. I think it is rather significant in this respect: that
President Kennedy has sent a request to every elected body, mayors,
county chairmen, and so forth, throughout the nation, to have meetings.
national meetings, asking for support for his legislation -- everybody
except the Governors CDnference . There is, to my knOwledge, no
resolution or no request from him which has been received tor endorse
ment of his legislation.
QtJESTIOO: Governor, you said earlier that you didn
1
t regard
Senator Goldwater as a segregationist. Is there any significant
difference between your posltion and his on the civil rights issue?
GOVERNOR ROCKEFELLER1 Well, this is what I think would be very
helpful if he clarified at this point just exactly where he stands
on these important laauea ot writing ott industrial states. writ1na
ott bis urban oentera, wr1t1ns ott an7 ee;ment or the population,
, ..... ~
-7 -
QUESTION: As I understand it, Governor, you did not say that he
1& not a segregationist. What you said was that he sa1d nothing to
establish definitely, in your opinion, that he is.
GOVERNOR ROCKEFELLER: Correct.
QUESTION: A little bit different.
QUESTION: Governor, are you trying to bring the Governors
Conference to the World's Fairin New York next year?
GOVERNOR ROCKEFELLER: Certainly. I would like to have them all
come up in 1964-1965 and enjoy the opportunities ot sharing with us
in the excitement or a World's Fair.
QUESTION: Do you anticipate being there in '65, Governor?
---..l
QUESTION: Governor, will you undertake any presidential pri-
next year?
GOVERNOR If I should make the decision to be a
candidate, then I will announce what primaries I will go in .
QUESTION: Governor, in view ofthe fact that the oppositidn
that Mr. Kennedy is encountering inCongress comes from the Southern <
Congressmen and Senators, do you believe, if you are the Republican
nominee, you can sweep into the Congress Republicans from the south
and change the majority?
GOVERNOR ROCKEFELLER: Well, there are an awful lot of"ifs" in
that question. It seems to me it would be kind or hard to answer.
But I think that the south is not solidly against the opportunity
for all people. I think they are anxious to participate in solutionlk
to this problem. That's why I suggested that we have a Governors
Committee to work with the governors to determine what the states
can effectively do legislatively, by community action, and to work
with the President, as to how we can be effective in cooperating with
him.
QUESTION: Governor Wallace has accused you or trying to out-
Kennedy Mr. Kennedy on civil rights. Is he correct?
GOVERNOR ROCKEFELLER: I suppose to him that a theiway 1t looks.
But where we a1t in the north, it's entirely
Thank you, Governor.
--30-
FT80014 7/63
NEWS HIGHLIGH.TS .
THE FOLLOWING NEWS PHOTO APPEARED IN
HEARST NEWSPAPERS ON JULY 14, 1963.
Francis Cardinal Spellman outlines plans for Vatican participation in the
New York World's Fair 1964-65 as he holds scale model of the Vatican Pavilion
in his office at the Archdiocese of New York, 451 Madison Ave.
With the Cardinal are the Most Rev. Bryon J. McEntegart (left), Bishop of
Brooklyn, and William Denis Fugazy, President of Fugozy Travel Bureau. Mr.
Fugazy's travel agency is in charge of co-ordination of all transportation for
the Pavilion.
The Vatican exhibit will feature Michelangelo's "Piela," and other religious
works of art.
.t. FUGAZY
9 TRAVEL
._ ........... _.,.,__.BUREAN
411 MADISON AYINUI/ NEW YORK 221 N.Y.
... :Jl
-"::
.,
.
~ ..
Bon. Paul R, Schrevane
Deputy Mayor
Office of the Mayor
New York 7, N.Y.
/
/
/
/
' .... , .
.
#.
'111 ~
tA
.. . .....
. 'J . '
,, '
. ., ...
..
. ~ ~ : ? ~ . ~ . . 7/63-Rl4
~ ll NEW YORK WORLD'S FAIR 1964-1965 CORPORATION
. INTERNATIONAL EXPOSITION AT FLUSHING MEADOW PARK
FLUSHING 52, N.Y. TELEPHONE- AREA CODE 212-WF 4-1964 CABLE ADDRESS "WORLDSFAIR"
ROBERT MOSES
PlACE: THROUGH
UNORSTANOIN0
lMII'Illll NIIDII!I n
@ ....... - .....
NEWS:
PRESIDENT
July 19, 1963
REFER INQUIRIES 'rO:
- WF 4-2531
Pete McDonnell
Jerome Edelbers
Jorce Martin
- WF 4-2541
.. WF 4-2543
fOR RELEASE: MONDAY, ~ ~ ~ .l2.l
AGREEMENr SIGNED
WlTH AMERICAN-ISRAEL WORLD'S FAIR CORPORATION
FOR PAVILION AT NEW YORK EXPOSI':CION
NEW YORK WORLD'S FAIR, July 22 --- Plans tor a Pavilion at
the New York 1964-1965 World's Fair, which will display the products

and art or Israel and highlight the history and culture of the Jewish
people in relation to the Holy Land, have been jointly announced by
the New York World's Fair Corporation and the American-Israel World's
Fair Corporation.
Agreements for the leasing of the land and the construction of
the Pavilion were signed in ceremonies held at the office of the
World's Fair Corporation, Flushing Meadow Park, by former Governor
Charles Poletti, Fair vice president in charge of International
Affairs and Exhibits, and Harold s. Caplin, Chairman of the Board of
the American-Israel World's Fair Corporation and Senior Partner of
H. s. Caplin Company, investment bankers.
........
Nathan Straus III, president of the American-Israel Chamber of
Commerce and Industry, stated that the Chamber initiated this project
in order to have a Pavilion at the World's Fair which will "depict
the history and culture of the Jewish people in relation to the Holy
Land, the era of the Old Testament and the Old Testament itself: to
display. promote and sell arts, products and services of Israeli and
to stress American interest and participation in Israel."
FROM: Wm. J. Donoghue Corporation
10 Columbus Circle, N.Y.C.
(more)
Israel Pav111on -2- 7/63Rl4
The Pavilion will be built on a site of 14,450 square feet in
the Fair's International Area at the crossroads or the Avenue ot
Europe and the Avenue of Africa..
In addition to the main exhibit area, the Pavilion w111 have
sections for the diaplar and sale of products trom Israel, as well aa
a restaurant-snack bar which will specialize 1n Israeli and Kosher
pro&J.cts.
Mr. Straus, Chairman of' Straus-tuparquet, Inc., said that the
Fair and the Favilion oi'f'el.' a unique opportunity tor the promotion of
American-Israel economic ties and the expansion of' the American market
for Israeli prodUcts and services.
In order to insure a high level of' sponsorship tor the Pavilion,
an Advisory Board bas been formed with Mr. Straus serving as Chairman.
Prominent among the members of' the Advisory Board and the Col'POI'ation
Board are: Label Katz, National President of' B'nai B
1
rith; Joseph
D. McGoldrick, former Comptroller of' the City of' New York; former
Governor Theodore R. McKeldin, of Maryland, former President ot the
Israel-American Rabbi Irving Miller, president of' the
American Zionist CouncilJ Maxwell Rabb, former White House aid;
Phillip Willk1e, prominent attorney; and, William Ruder, president of
Ruder and Pinn.
# # #
,.J ; ~ ... 0-4 f .. l
'.' H''
'' '.:.' 8 L n y ._1 ~ ) S E S
)
t ~ .
I
,_,.
PAl 91Jf ... r
"r.ACC: 1'tdltQUOH
UND[ .. Si,.Jo101""0
Hon.
City
City
New
. 61
NEW YORK WORLD'S FAIR 19641965 CORPORATION
INTERNATIONAL EXPOSITION AT FLUSHING MEADOW PARK
FLUSHING 52.N Y TLtPHONAPtlo.(OO 212Wf 419(;4 C-'BL ,t.,ooRrss'WORLDSFAIR"
Augu8t 20, 1963
Robert F. 'Ma_vor
of York
Hell
York
7'
N. '{ .
Dear Hr. :
ThlF r; U>!l'l \:a:> a p:i. t:nr i.a 1 reccrd
sho.ving how tlw jlclk ov>.>l' by
Clty, wi.l} a bUghi tn th StaJJ,_wl,
Fair, Ilushi.ng Buy hHin.l. U,,:' p:Js!F . FI . .Jsbi.ug
;!d cr"" P r k , r':'ID l 1 (' ,J l!.! trl .1 (l L" of
:i-l.:'"Jl{)il() :.:gt \, l .L .i.C\.!i _r; \:'j.;i__r:i;!._-
?._'r . ..1ti')t1
\' '
) !
;, ._.:
- .._ \ '\
')
.. ,. ,l '
Mr. John E. Heyke
President
August 26, 1963
The Gas Industry Club,Ino.
New York vlorld' s Fair 1964-65
60 East 42nd Street
New York 17, New York
Dear John:
Many thanks for your grao1ouo letter or
August 22,196), with wh1Jh you sent me the oard announcing
my honorary membership 1n the "Festival or Gas" olub.
I am most and look forward to
enJoying the oourtes1es of the olub during the oom1ng Wor1d
1
a
Fa1r.
With every good wish.
S1noerely,
Paul B. Sorevane
President of the Couno11
\
UN I SPHERE
Office of:
COMML:NIC:\ Til )NS Cl Pl' HLIC REL:\ TIUNS
c- .-............. -- Fnr Your Inform.ttton
wHh thl' (omphml'llt"'
of
New York WorlJ's Fair 1964 1965 Corporation
COME TO THE FAIR'
l/NISPHERE , , . . , , , ~ t , . ~ ,...,....,_
. '.
-.
'" ....
,., .. ; i
...
I &

..
1111 (,.\S INOlcHRY ClUB INC.
\1\\ \lila, \ \ ( 1 ~ 1 1 1 \ I \lk l'ltol!(,
l.il I ll \I'\) 17 ''\II !l!i'-ll
The Honorable Paul R. Screvane
President of the Council
City Hall
New York 7. N. Y.
Dear Paul:
August 22, 1963
The gas industry
1
s exhibit building at the New York
World
1
s Fair 1964-1965,
11
Festival of Gas
11
, will contain a club
for contributors of this exhibit and their guests. It is a pleasure
to send you the attached card as an honorary member and we
hope that you will find it of value to you after the opening of the
Fair on April 22, 1964. It is our intention that the club will be
open from noon to 10 p. m. daily, including Saturdays and Sundays .
I will look forward to meeting you there.
Kindest personal regards.
Sincerely,


,U
,. I
'I
/
STERN UNION
TELEGRAM
W. P. MARSHALL, PUIIDIHY
is LOCAl TIME ar
. ; NBC44; VUNF 148 \ ~ ,:
RX PO WUX CD FLUSHING NY 11 421P EDT . r
HONe PAUL R SCREVANE,PRES OF CITY COUNCIL
CITY HALL NYK
THE FOLLOWING TELEGRAM WAS SENT TO MAYOR \tJAGNER SEPTEMBER 11,
196;:
"I OBJECT STRENUOUSLY TO BARNES GOING ON TELEVISION WN07
NEXT SUNDAY AT s:;o PM TO DEBATE WORLD'S FAIR TRAFFIC. APPARENTLY
CARROLL IS GOING ON U A REPRESENTATIVE OF THE STATE PUBLIC
WORKS DEPARTMENT, NO GOOD CAN COt1E OUT OF THH"
ROBERT MOSES
(59).
.. ~
- ~
j .,
. \
, , 1._ I
'
For Release, Monday AM's
Participants a
VERBATIM TRANSCRIPT
"COMMUNITY DIALOGUE"
My Fair Traffic
WNEW-TV, Channel 5
New Yerk
SUlday, September 15, 1963, 8a30 P.M.
HENRY A. BARNES, N e ~ York City Commissioner of Traffic
AUSTIN M. SARR, New York State Department of Public Works
Metropolitan District Engineer
JOHN CARROLL, New York City Commis.sioner of Highways
AUSTIN H. PERLOW, Business and Labor Editor, Long Island Press
ALLYN EDWARDS, h o ~ t
CONTACT1 Phil Cowan, Lehigh 51000, X 371
I
1,
..
..
MAN-ON-STREET a
I dont-fike to be stuck in traffic any more
else,and I guess

and mutter under your breatha,

1
but 1t means fuller employment and better living standards for the
American people. So I think we just hace to be a little patent and
;give support to these public officials who are trying to work out
these problems for us.
:i.ts rllU1UX ridiculous, its
I
out of this world, as aomAtter of fact, Im considering going back I
'
'
:to commuting by train as soon as the fall starts. Ive been doing
this for: ten years' and Ive got it up to here. No matter \thich
way you go, they put up baricades of some kind, theyre fixing all
over .I
Hell, its not a heck of a lot worse than when I first started, about
/ a year and a half.ago, .but its still not good there's an awful
lot of places where they could improve it, such as cutting off some
the entranceways onto the Expressway, in the morning especially.
Boston has, whe1re they have these outlying MTA iarking lots, and
people come in on some type of rapid transit that goes out to
the highways would probably be the soluti'n ,,,
- ---... - .. -.
m come thru there all
the time;:r-dont-mind putting up with the,incontenience It all
serves a purpose , so that you dont mihd, but this bottle neck
here
1JUa is murder
2.
ALLYN EDWARDS&
This is CommunitY Dialogue, and I am Allyn Edwards.
In April of 1964, the New York World's Fair will open
its gates to millions of visitors . Until that time,
many New York and Long Island motorists will continue
to battle their way slowly past the obstacles which
go along with the world's most complex and expensive
arterial highway program ever devised.
Several questions are raised tonight,. as they are
every morningand evening by drivers inching their way
to andfrom work. Are the delays inevitable? How
good will the roads be once the Fair is opened? And
what about the future? We'll begin in a moment, but
first this ~ e s s a g e .
EDWARDS: Nww York City Traffic Commissioner, Henry A.
Barnes 1a well known for his evaluation or the city's traffic needs and
his proposals for meeting them. Comm. Barnes, how serious the
traffic problem right now around the World's Fair site?
BARNES: Well, I think it's probably hbout as sel'i.oua
a problem as you will find anywhere in the world outside of possibly
Tokyo. The fact that we have nearly a half a million people ... .from
Nassau County that travel takx through that area, plus the fact there is
another quarter of a million people tn the City of New York that are
generated east of the World's Fair that have to travel xae%a through
MAJDil.
that area, all adds up to one headache. Now, there's about
seven streets that come through there from Nort.hern Boulevard and Jewell,
Queens Boulevard, Long Island, Un.1on, Queens Boulevard, and so on and
practically every one or those have been torn up, closed or partially
closed for the last several months and it will continue at least
next April when the Fair opens.
EDWARDS: I
Is there any way to ease the trattio sit-
.
uation on local streets 1n the area?
BARNES: Not at the present time because every one or
the local streets is being used. One morning, some weeks ago, I was
coming to work on Union Turnpike. I round a huge crane setting rignt
in ghe middle of Union Turnpike and traffic was backed up east for
five miles. I got out of my oar had a few words with the oper-
ator of the crane. He wasn't inclined to move it;just then one of
the engineers from theState came up and he said, "Look, you got a
radio in your oar. All you got to do is call in into the T. V
and radio station to advise people to use other streets." ;r'aaid
lt.
":rust what other street would you suggest? Southern-Belt is running
over a hundred-thousand oars a day. Linden Boulevard eosn't go
anywhere. Hillside Avenue runs into Jamaica under the Biga elevator.
There just aren't any other streets that go through east and west in
ao aa a result ot the little conversation we had they moved
the crane.
EDWARDS: Do you think that the April 1964 deadline for
completion or highways and parkways around the Fair will be zx met?
BARNES: Well, I think the highways will be open. I
don't think they will bet completed insofar as the land-
soaping is concerned and there will still be construction activities
+tw
going on at least ror the the Fair. Now, as I
understand, tney don t awxzxx anticipate tht the Fair will get
.
really in full awing until probably June, after sohool is out, so
Aru<Asr .
it leaves from April. the middle of J\lne before we have the
huge crowds anticipated but it those highways are not done then moat
certainly there will be evenmore of a problem than I
anticipate.
EDWARDS:
Austih M. Sarr is Metroplitan District
.
Engineer with the New York State Department of Public Works.
Mr. Sarr, oan you tell us what your duties are please, sir?
SARR:
I am District Engineer for the State
Department of Public Works in charge or all State Public works
on Long Island and 1n New York City proper.
EDWARDS:
That includes all of Metropolitan New
York?
SARR: Yea, it doe a
EDWARDS:
Under whose jurisdiction does the con-
struction or parkways and expressways around the World's
LU,.,
Fair e&,J,oog?
SARR:
...
Under the Jurisdiction of the State Department
of Public Works as administered by this office.
EDWARDS:
Then actually you are directly responsible
for all or this construction?
'SARR:
Yea, I am.

What will be the total coat of the
construction and reconstruction proJects now going on?
SARR:
There are fourteen maJor proJects in Xkak
area with a of $120,000,000 and in connection with
these are 15 minor proJects with a coat of four and a half
million dollars, or a total of $125,000,000.
EDVIARDS:
SARR:
What do you classify as a minor proJect?
A minor proJect is fenctng, ia5axac
landscapes, traffic signs, et cetera.
ED WARDS:
I see. Can you tell us what the maJor
improvements are, the pnes planned or really completed and soon to be
read,y?
SARR:
Yes; this complex is made of up several
parts, the first of which is the Grand Central Parkway, from the
this
Queens Expressway to Hew Gardens; 6 point 4 miles
lon/s and will cost $20,400,000. The parkway :x is being widened
in this section from six lanes to 8 lanes and also on the Grand
Central Parkway from Kew Gardens to Cldarview Expressway tor
four miles at a oost of the parkway will be
Widened from four lanes to SiX lanes; at the eaeterly terminus
to this construction is the Clearview Expressway for one and three-
tenth miles at a oost of $8XXKNX nine and a half million dollars.
This is being constructed on new location aq/d includes the construction of
a four level bridge. On the easterly side of'the Parkway/ ground is be-
ing conDtruoted/ the Van Wyck Expressway extensions from Kew Gardens
o.
to wnktestone Expressway, the length of four and six-tenth miles
at a cost ot $36).3eo,ooo. This will be all on new location
and the six lanes divided an includes reconstruction of Kew Gardens
interchange and a new in/terchange with the mxx Long Island
Expressway. The Whitestone Parkway is being reconstructed as an
expressway from the Bronx-Whitestone Bridge to the Flushing River
Bridge, a length or two and a halfm1les at a cost of $13,600,000.
The four lane parkway will become an eight lane expressway. Tieing
all or this work togethJ'r is the reconstruction or Northern
Boulevard from Grand Central Parkway to Whltestone Expressway, a
length or one at a coat or $20,700,000.
EDWARDS:
vllien will all of this work be
completed, sir?
SARR: All or the work will be completed prior to
opening the Fair in April 1964.
EDWARDS: Have these highway improvements been
planned Just to handle extra World's Fair traffic?
SARR: No, these projects were planned tor
several years prior to the advent of the fair but w!re
accelerated to take care of the expected traffic load occasioned by
the opening of the fair itself.
EDWARDS: the fair and extra traffic due to
IWAN'(
the fair, how m\\Ch ot the futute needs of Quaens, Long Islad and
New York City in general will be taken care of by these
projects?
SARR:. The traffic needs in this area will be taken
care of by this work up until 1975.
EDWARDS:
the City of New York .
'/.
John Carroll is Commissioner of Highways tor
CARROLL: I would say that many bugs have arisen xax
insofar as the handling of traffic during construction but in a
large part of my life, in fact probably the bulk of my life has been
spent on coq/ struotion work and I know a bit about detours and
problems created to build a highway. I say generally
speaking they are doing a good Job considering the volume of
work being performed. There is a hundred million dollars worth
of highway being built within two years, which 1s remarkable. Certain
things, and I know contractora obviously are in business to make
money and sometimes they take shortcuts but I think generally
speaking they are doing a fairly good Job at the present time during
construction. Now, I what you are interested in is what
will be the situation when the roads are finished and the fair
opens? I don't believe that the traffic problem will be too severe.
I think it's been quite well planned. A lot of thought's been
given to it and the people who are presently working on the fair and
the roads are people who have had real practical experience with
World's Fairs in the past. I also know that they have something
better than 20,000 spaces for parking of oars on experience
I have 7ead she figure, I think it was last week, the
Transit Authority estimates that about 60 per cent of the visitors
will tra1ul cut there by mass transportation, ra1lraoac1e
so again it may not be such a serious
traffic problem. It's true that onoe 1n a great while there may
be a congestion but you can't spend that money to_ build zax
roads for the maximum peak of traffic.
B.
----EDWARDS: In your own department .1.s it not necessary
t those local under your/ for you to do special things o
Jurisdiction around the World's Fair Construction sites?
CARROLL: Oh, yes. We are doing quite a bit or work
there, both with our own maintenance forces and also
certain contracts for the widening of certain local
3
treets and repairing service atreeas that need it and things of
that sort. For example, we sent, about two days ago I sent a letter
to the Mayor asking for approval for a contract to cost, oh, I
think it is two hundred and some thousand dollars for paving and
widening
streets around the Queens Botanical Gaddens,
I have a list of the streets and I think it is
area.
in that
about
Want the details, but we will be doing
20 or them and I don't think you
and are doing a lot or work there right now.
EDWRDS: Try to take the long for a moment, Comm-
iss1oner.
wh_i?t:\
Do you think the roads now under they
are fully completed will do the Job?
BARNES:
Well, I don't. I think they are going to
help/ the thing, particularly Van Wyck Expressway being extended on
the east Side Of' the meadOWS all the .MJX Way Up tie into the
Whitestone Expressway is going to help tremendously because in the
past traffic coming up. from the airport, particularly commercial
traffic had to get ott on Queens Boulevard because they couldn't
use Grand Central Parkway and now having a route that will take.them
directly through/ in order to the Naw York Thruway or New Engladd
Thruway, it's going tohelp, but you must realize that for the most
part the highways being constructed around the World's Fair simply
lead into existing thorofares. Now, the Long Island
has been our biggest headache and has been a headache ever since
it was opened in 1958. Actually, there is no improvement to .IJPeak of on
that highway, plus the fact that an addition interchange from the
9.
Wyck Expressway and the has been created so you have
the Orand Central Parkway and the Van Wuck Expressway intersecting
with the Long Isladd within a few hundeed feet or each other and
when all or that traffic starts dumping in there or people coming
in on the Loqg Isladd start turning to go oft of those highways.
I think we are going to have a real nice mess.
EDWARDS: Well. where does the plan tall short or doing
the Job? Does it mean more lanes or some kind or addition to the
Long Island Expressway itself?
BARNES: Well, I don
1
t think that the problem is created
by the new highways or by the World's Fair particularly. I think
it's going to enhance the problem, but I think the problem is that the
Long Isladd Expressway was obsolete the day it was. opened. NQw,
there has been some unfortunate things on that highway. As an example,
the right or way is adequate to provide at least two. four lane
thororares, one in each direction, and yet it was only
three lanes and the bridges were put about three feet orr the
edge or the present concrete thorofare. Had those bridges been set
back another 12 or feet. an additional lane could have been
added . Now, an addition lane would help but it would mean tearing
mKtx down every bridge;down out the e today and I think there is some
24 overpasses on that highway. It wouldn't be economically feasible
to do it. We submitted a proposal to the Mayor several weeks ago
that iXARSx called for a number or changes. First, the
service roads nev er completely constructed from the City
line allthe way into at least the Brooklyn-Queens Expressway. Had
those service roads been completed, we would have had at least
three extra we could have used because by
putting in a good signal system.on them we could aaxsx move traffic

on there at 45 miles an hour in three lanes. Today they are
There u
10.
is an old, obsolete signal so at best you get one lane or
traffic, so we propose extending the service roads. The next
thing we proposed was that a new extension of the Long Island
be constructed starting at Maurice going to the south
.of the then intersecting back into the Queens Expressway
in the vicinity of the MidTown Tunnel. Then the third pro-
posal was to doubledeck the Expressway. Now, that four lane. elevated

deck would be cantilevered on the immediate island in the middle
or the present highway.
EDWARDS:
Sort of a
11
T
11
?
BARNES:
It would be a 'T" supports - there is about an
8 to 12 foot grass x%jr;.t strip in the middle or that highway You
.
could put a "?" support in therexaa and cantilever the highway
out over. Now, actually, the Long Island Expressway does a
pretty good Job of the traffic in the off-peak hours
so it's only during the peak that we need the extra lanes;by build-
ing a single, four-lane thorofare we would be building hax the
equivilant m1xaR to an eight lane facility we would have
the tour extra lanes inbound in the morning, outbound in the
fternoon; on a Sunday when traffic is about even both ways, we
could make it two ways. We could reserve lanes for busses. It
would be strictly limited access.
the
You would be able to get on in the
vicinity Tunnel.
You could get on the Brooklyn-Queens
Expressway, around the Grand Central or Van Wyck, Clearview Express-
way and Naussau County so that would be for h1gh speed through
traffic aqd w1ththe four lane double deck, the three lane service
drive and the present highway, we would have ten lanes of traffic
inbound in the morning and te lane outbound in the afternoon and
that would go a long way towards.solving that problem.

EDWARDS:
Austin H. Perlow is business and labor editor or
the Long. Island Press; i8 a frequent writer on the subJects or xwe
Transit and Transportation. Mr. Perlow, in your opinion what i8
at zkx the root of today
1
s transit and transportation kemxx head-
aches in Q,ueens?
PERLOW:
I would say it is the tremendous growth or
Queens population, increased ownership or automobiles and the utter
impossibility or keepigg up with this increasing pace or
expansion.
EDWARDS:
Do you think World Fair construction has
complicated the whole situation?
PERLOW:
It most certainly has because construction
has hindered progress on roads that ordinarily are congested.
EDWARDS:
Do you reel that present plans and construction
on highways aaxx and subsidiary arteries will meet the future need or
Q,ueena and Lon/g Island in general?
PERLOW:
No, certainly not. In my opinion we are
growing now at such a fast clip that we can't possibly build roads to-
day that will take care of our kxX possible needs in the future.
EDWARDS: I Do you then see in the future Queens as
a placewhere it's impossible to live because or highways and park-
ways increasing all the time?
PERLOW:
You know we might very well come to that 1m
possible state or affairs unless we take some desparate action
quickly
EDWARDS:
........
I _,_..,, would you say that the traffic
Jams that now take place almost daily on the Long Island Expressway and
Grand central Parkway are inevitable with the World's Fair con-
struction work or do you think that a way could have been round to ease
things?
12.
PERLOW: In my opinion a great deal could. have been done
to ease it and 1t could have been done quite simply hadadequate
directional signs for the proper maintenance of traffic been erected
at all the critical intersections. This
EDWARDS: You are conruse4, that are not enough
directional signs or that they are not clear enough?
PERLOW: They are not clear enough; they are not
big enough; they are not legible; they are not strategically
placed; there are not enough of them.
EDWARDS: As far as you know, is anything being done
to correct the abuQes in sign placement?
PERLOW: Yes, yes. When theee abuses are brought
to the attention of the Department of Public Works, they act.
Now, this is not only their statement. Not only was that told me but in
cases, spectfic cases, that I know of where abuses have been
brought to their attention, action was taken. There was one
instance, as a matter of fact, the Long Island Express called their
attention to a closed exit on Grand Central Parkway without
any signs to account tor it or indicating how tar to get off the
parkway. Action was taken immediately.
SARR:
It must be admitted that there are some bases
for this criticism. However, it also must be realized
that. we are building these projects under traffic, probably the
the heaviest in the world and that due to tat1ng care or this
transportation that detours must be changed almost daily and it
does lead to confusion. However, we do have supervisors in this
area who are patrolling it almost continuously to try to
alleviate conditions as much as possible.
EDWARDS a
is complex
Mr. Sarr/ this projects which
you described as big a project as you have ever worked on?
SARR: It certainly is the biggest I ever worked
on. In tact, it is the largest aax and the most complex ever
constructed in this country and probably in the world.
EDWARDS:
Mr. Moses and Mr. Barnes have frequently
disagreed over the metropolitan area's traffic pioture in the
future. zax Could you give me summarization or their
differences?
PERLOW:
Mr. Moses in my opinionis excellent,
one or the moat outstanding designers or highways and has done
.1.
a great deal for Long sland in getting its present system or

highways. Mr. Barnes I feel has been a real shot in the arm
for New York City what he has done to improve traffic but
I think that right then and there we have the entire problem. Mr.
Moses is conodrned with all or Long Island. mr. Barnes is con-
cerned with New York City. In a sense, tney have an overlapping
Jurisdiction but I don't think either man working as hard as they can
with all the ability they have, wtth all their backgrounds and know-
.
how, can possible handle theproblem because I think again
we have to get back to the regional concept. There must be an over-
all authority planning hi.ghways and railroads, not for Long Island
on one hand and New York City on the other, but the entire region.
I frankly don't see how they can meet or see eye to eye coQ/siderins
that :tkc:::.o; their Jurisdictions are, A, different_ and B, overlapping.
14.
EDWARDS:
Just about a week ago there was one
car stalled at the entrance to the Mid-Town Tunnel going west;
one car stalled at theWorld
1
a Fair Construction site and traffic
was tied up reportedly from the Mid-Town Tunnel axx entrance to the
Little Neck eq/trance on the Long Island Expressway. Is there
way to avoid this kin/d of a any kind of traffic
control that warns motorists or gets stalled cars out?
BAlt'mS:
I don't think - I had a man tell me he was
out of gasolene for four miles on that highway and never knew it.
The only thing that you can do is to gtJt aome way of knowin/ what
goes on. we have recently installed some electronic surveill-
ance equipment that's here in our office connected out there by
telephone. We have radar detectors and several times recently we
have picked up trouble because we have this equipment set so it
will tell us what the speed of the traffic the number of
vehicles using the thorofare and the number of
vehicles per mile. Engineers have figured out that up to seventy-
five cars a mile traffic can move along at forty-five, fifty miles
an hour without any trouble. If it gets above this in density, then
it stars slowing down and I have seen those meters going up to
.
200 oars per mile which means absolute saturation and everybody
an hour.
is creeping along three or four milesj this equipment is
hooked to some red lights in our radio room so the minute
a red light comes on mKXx our dispatcher gets hold of any car in
that vicinity and shoots him in there and finds.out what the trouble
is. We have picked out broken down all kiq/da of
things that have happened Just be-
cause red light came in in our radio room./ Ultimately we might
put television out so we not only will know when we have-trouble
b t
t
S'<{<2
u we can ocuss in on it and the trouble is.
15.
E])WARDSa Commissioner, do you now have traffic coq/trol
systems or are there any plans on the which can in some
way help the motorist by warning him or a tunnel tie-up or an
alternate road set-up?
BARNES: Yes, this same equipment, this amx same
surveillance equipment can be expanded and it was purchased with
that in mind so it can do several things. First, as soon as
volume
traffic comes down below a certain point in speed and up
or density above a certain point, it can
throw an electric sign up ahead on out there saying "Traffic
Block Ahead" or
11
Accidt\nt" or whatever we may tell it to do. Then
actually Maxx what we oan do is to turn on signs and divert traffic.
EDWARDS:
What would your recommendation be to the
motorist who has to use these facilities betweeb now and axx
April 1964?
BARNES:
I think the best recommendation would be
"don't".
PERLOW:
I would say that instead or continuing to build
we start thinking seriously and planning today on mass
transportation.
EDWARDS:
You think that's the answer?
PERLOW:
I think that is the answer. If not a final
solution, at least it's a direction should be waxing on.
EDWARDS:
PERLOW:
How do you feel this will come about?
I think it can only come about in one
manner and that would be on a tri-State area, taking
in the entire metropolitan. region which extends now from lower
York State and abbuts into Connecticut and New Jeraeyj I
think what we need is a tri-Stat e transportati
on commission.
.16
EI)WARDS:
What words or advice, if any, do you have
to give to motorists who use the Long Island Expressway or
Grand Cental Parkway until the fair opens and all the construction
stops boloxing up traffic?
SARR:
My best advice would be to avoid this
area during peak hours., However itmust be realized that with the
completion or the various sections which are taking place daily that the
problem is being relieved considerably.
PERLOW:
I am hopeful because of the people directing
the work that by the tmme the Fair opens next April, that's April
or 1964, it won't be a mesa. I think, and I think there's good reason
to believe that traffic will start moving next Spring.
EDWARD.J:
One flQal quutlon, please, Mr. Perlow.
When you have occasion to drive from your office here in Jamaica
to the middle or Manhattan, do you use the Long Island Expressway
or the Grand Central Parkway?
PERLOW:
Certainly not. I wouldn't think or taking
either. It seems to me the quickest route across North Queens
today to get into Manhattan would be to take Old standby, XXX
Northern Boulevard, which at one time was probably the slowest road in
the world; it happens to be the fastest today.
CARROLL: I tell you very frankly how I do it. I use
the
Queens Boulevard and I do 1t on/Long Island Expressway.
17.
BARNES:
Well, I kx2x have said so many times that it's
getting transit, that the only answer to the tranaportat1on problem
ot the City or mxx New York is mass transportation. \ole never can
build enough highways. If you build ten times the number or
highways that the World
1
s Fair has, you would only make a dent
in the traffic problem; you would only put more people using
the streets and then you would have.to end up by having to take
out more buildings, take more property off the tax roles to
build more orr-street parking and create a bigger jam. Now,
there are literally thousands of people, hundreds of thousands that
come into New York daily that don/t need their cars at all.
They only use them because public transportation today is distaste-
ful to them. If public transportation could be made competitive
to the automobile from the standpoint or convenience of time
and comfort, hundreds or thousands or additional people daily
would use that method or transportation but they aren 1 g going to
get to a train in that is Jammed like sarQ1nes ana hope
that ,they can get orr when they come to their stop if they can fight
their way txmughx through the crowd. The transit industry in the
City of New York most major cities has just as big a job to
if not biggeb than the traffic people have to do but strangely
enough we, the traffic people are the ones who get all the
blame for this problem. We are the ones that are looked to for
solutions and yet in a city like New York the Transit industry is
the one that really has to do the Job.
18.
ALLYN EDWARDS:
Traffic and the 1964-6S New York World's Fair---unparalleled
in planning, construction, confusion, and promise. Our expressways
parkways, our upcoming fair, and our present and future commuting
;
are all part of a continuing Community Dialogue. Until next week
at this same time, this is Allyn Edwards. Thank you and good night.
VOICEz Well, it doesn't look like it will be through in time; there
1s so much work. As a matter fact, I see a lot of improvement
just in the past two weeks, but before it seemed, well, you know,
like 1t would never get through, but I guess they will have to work
a lot overtime Well, it's a terrible tie-up on the
expressway, but when it will be all over it will be much better.
There won't be any tieup. There will be a lot ot roads open and you
can't help that right now anyway.
VOICE& Well, I just can't believe that it's going to be sUfficient.
After the gets opened and the fair is on e
NEWS OF THE
WORLD'S CHILDREN
FROM THE
S'ECIAL WORLD'S FAIR SUPPLEMENT
V'f . '
\ \j
\
UNICEF 'SALUTED' AT WORLD'S FAIR
All the world's children,
their songs and laughter-
and also their needs, and
UNICEF's role in helping
to meet these needs-will
be dramatized for some
80 million visitors to the
1964-65 New York's
World's Fair in a spectacu-
lar attraction sponsored by
the Pepsi-Cola Company
and created by Walt
Disney.
to the experience at Dis-
neyland.
UNICEF PAVILION,
EXHIBIT
Addressing a press pre-
view at the Waldorf-
Astoria Hotel, Mrs. Guido
Pantaleoni, Jr., President
of the U.S. Committee for
Walt Dlaney pruenta acale model of hit 'It' a a Snall World -a Salute to
UNICEF' aHraction, aponaored by Pepai-Cola Company at New York's
1964-65 World's Fair.
Adjacent to the "It's a
Small World" building will
be a special UNICEF pa-
vilion and garden. There,
under the auspices of the
U.S. Committee for
UNICEF, dramatic photo-
graphs, films and other ex-
hibits will highlight the
work done by the United
Nations Children's Fund
in assisting over 100 de-
UNICEF, praised "the enlightened at-
titude and spirit of public service of a
commercial firm to which we are
deeply indebted on behalf of the
world's needy children and mothers."
GlOBAL BOAT RIDE
Entitled "It's a Small World- a
Salute to UNICEF," the exhibit will
offer a trip around the world in color-
ful boats along canals passing through
the Disneyesque version of the British
Isles, Continental Europe and the
Mediterranean countries, Africa, the
Middle East and the Far East, and
South and Central America. It will
oGcupy a two-acre corner plot on one
of the Fair's busiest avenues. nearest
the Van Wyck Expressway and the
automobile parking lot in the area of
industrial exhibits.
The boats will have a capacity of
up to 54,000 passengers a day. Their
method of propulsion will be an in-
genious engineering feature: the craft
will be propelled by silent, hidden
water jets located hencath wata level
in the channel-ways. There will be a
complete absence of any vibration,
noise or engine fumes to interfere
with the visitor's enjoyment as he
journeys from the Eitfel Tower to the
Taj Mahal, from the South American
pampas to Victoria Falls.
WILL HAVE FAMILY APPEAL
In duration. the nine-minute ride
will compare with the longest at
Disneyland. Animated figures of chil-
dren and animals will perform along
the cruise, to the tunc of "It's a Small
World." a new song heard in as many
languages and different rhythms as
the countries "visited" call for.
The exhihit will be unique in the
Fair; no other association of the
Unired Nations will be represented,
and no other will com-
nine such large scale enterrainment
and public service.
II is estimated thai the ride. which
will have special appeal for family
will altract a ratio of three
adull' lo each child-almo'l identical
-I-
veloping countries.
Books, games, records, UNICEF
Greeting Cards, posters, maps and
free literature will be at the visitor's
disposal, as well as multi-lingual guides
who will escort them through the
UNICEF exhibit.
In addition, it is planned that each
day a member country will be honored
in behalf of its people. The flag of
that country will be flown, and its
representatives and delegation to the
United Nations will be the guests of
the U.S. Committee for UNICEF and
the Pepsi-Cola Company.
The UNICEF pavilion and garden
will occupy an area with free access,
while there will be a nominal admis-
sion fee to the Walt Disney boat ride.
This event will be a unique oppor-
tunily to acquaint millions of visitors
with the needs of children, and what
i' being done to meet them by
UNICEF. All expenses incurred by
the U.S. Committee for UNICEF in
connection with the World's Fair will
he covered hy lhe Pepsi-Cola Co.
Delighted children got lint glimpse of forthcoming attraction from Walt Disney and Mr. Moses.
THE STORY OF EVERY CHILD
by MRs. GUIDO PANTALEONI, JR., Pre.1ident. U.S. Commillee for UNICEF
"It's a Small World." It i.1 a woriJ of /wndred1 of million\ u/ .mud/ people.
It is a!Jo a world that is .1hrinkin!l to the extent that the inhahitant.\ of the mo.\1
remote corner.\ of the earth become our immediate neighbors. If we are
interested in the welfare of our own children, therefore, it hehom'es 11.1 to find
out what these young neighhon are like, what prospects they have of growing
into healthy adults- for l'ery .won they, along with our children. wi/l/1ecomc
the masters of the worlc/'s de.1tiny. We believe therefore that the title of Mr.
Walt Disney's attractwn could not he a more filling one.
Millions upon milliom of l'isitors are expected to alll'lld the Fair of
1965. These million\, ht 11.1 note. will represe/11 a mere fraction of the .lllw/1
people of the world, to who.1e welfare II'' are de1oting 011r he.H efforts.
Mr. Dimey's enthu.1iaH11 ahout his creation brightens another section of this
new.l'leller. It is my pril'i/ege to txprt'.ll' 11 few thoughl.l on hehalj of a natio11al
voluntary organization composed of American citizem who are leaders in
industry, labor, religious, educational and cil'ic field.1. We hme undertaken the
task of informing our fellow citizens about the great need1 of childrm. and
what the developing countries are doinR to meet theie needs with the a.nistance
of such outside agenciei as the United Natiom Children's Fund. The oppor-
tunity of presenting UNICEF'.\ image at the Wor/c/'s Fair, therefore, 11ill he of
tremendous help to us in our taik.
Today, in thii era of highly .1ophi.1ticated technological and scientific pro{lrt'.l.l.
about two-thirds of the ll'or/d'.\ children Ifill lack the basic nccn1itie.1 of life-
proper joOll, protection again.11 disease, social .1crvices and ,c/ucation. In their
behalf, UNICEF i.1 currently lll.lilling 0\'!'r 500 programs in 116 countries.
work iJ carried out ll'ith a budget eq<til'alent to less than a third of Nell'
York's annual sa11itation hill ... about $40 million. In mr '1'<'11 more dramatic
comparison. UNICEF's annual hud{let is roughly <'quimlent to only eight per
cent of what i.1 being spe11t on ll'orld armallll'/11 el'ery .lingle clay. A 11d thi1
money, so desperately needed to emure the we/fare and future of the ll'or/d's
children, comes tntire/y frum voluntary contribution.\ - co!ltrihutiun\ from
governments, {lroups am/ indi1idua/s.
From the 1ery he{linnin!f, the World's Fair Admini"ration has hecn facili-
tating our participation in thi.1 momeiiiOU.I e\'cnt. lt'e me cn111'inad that tlu
universal appal of Walt Di.1ney's a11ractio11 ll'i/1 pro1icle the mol/ ncit111g
framework in which to present the world\ children and to conrcy the UN/CLF
story, in the form of a .!pecial exhibit which ll'ill he created hy us. We ll'i.1h to
portray the story of e1ery child -and the unilencdity of hi1 nccc/.1 - ll'hetha
he lives in Europe. in Africa, in Asia, 111 Latin A me ric a or 111 the U S.A. In a
.1pecia/ly assemhled photographic exhibit II'<' pla11 to trace the child'\ dnl'!op-
melll from the pre-natal period to ado!nccncl'. i/1: .. \lwting h:1 nu c/1 in all the
areas essential to his wl'i/ being: nutritional. htalih. proteuw11 aJ.:ai/1\t
social services, educational. In addition tv t/111 plwwgraphic di1p/ay we .
1
hall
provide materials and information 111 the L'/\'ICI:T p,11i/ion. u/1o dniglll'll hy
Walt Disney.
Thi.1 entire undertaking i.1 being made p<>11il>lc hr the attitude
and spirit of public service of a commercilll /1m1 to 11 /uc h "'" dc1p/y in-
debted on belw/f of the world'.\ needv children and 111othC'n.
By investing in "It'.\' a Small U.'orlcl," and that'i'y prorid111g rh<' \'llitur.
1
to
the World's Fair with a unique opportunity to dllcotcr HJ/IIe c 'i"'C/1 of the life
of children in far-away /a11d1. the Pep1i-Cola Co111pa11y /, dt'IIIOIIIfrtlllllg
11
high
sense of ethics and fi'IPOillihility. which i.1 an 1111pinng c.\11111ple .for us all.
-2-
UNICEF 'TREMENDOUSLY
ADMIRABLE': PEPSI
According to Mr. Herbert L. Barnet,
President of the Pepsi-Cola Company,
his firm decided to call on Walt Disney
to create and operate its World's Fair
"Salute to UN lCEF" exhibit because
"he has fascinated the hearts and
of the world as no one else in
oJr Jay, and hy hnnging East for the
time Disney's magic concept of
cnt_'rt<Jinmcnr which. though wholly
new. is rypical of Disneyland, we will
provide millions of Fair visitors who
ha\C never had a chance to visit Dis-
neyland with a recreational excite-
ment they have never known before."
The .S. Committee for
UNICEF association hrought to a
climax the efforts undertaken by the
lalter as early as April, 1960, Mr.
Barnet pointed out. Many possibilities
were explored. plans were drawn up,
rhcre was a endless stream
of adjustments and dis-
appoinrments. Finally the forthcoming
altraction was agreed upon, to the
clatiCln of all concerned.
--
J---
)-r .

'It's a Small World' attraction will occupy
c'1oice location in World's fair's Industrial
Area.
:\I r. Rohcrt Moses, President of the
York World's Fair 1964-65
Corporation, has already predicted
that cxhihit will be "one of the
Fair\ thrct' of four most popular
<tltraction'i ...
In Je,crihing the multi-million dol-
lar cxhihit. \lr. Barnet expressed his
company\ p,Jrticular pride in "pro-
1 1ding the and opportunity
11 hcrchy the U nitcd States Committee
ltlr UNICEF can expose to new mil-
the grc;tt work of a tremendously
adm1rahlc organization laboring in
every land for the greater welfare,
health a01d cducarion of children all
<Wcr the world."
'THEY'LL ()U .. l,
delighted he was to be
working once again with
the Pepsi-Cola Company.
since "the most popular
free entertainment at Dis-
neyland, by far. is the
Pep'>i -sponsored 'Golden
Horseshoe.'
Walt Disney's idea of a
"boat trip around the
globe" could hardly be the
same as a travel agent's
or, for that matter, a sea-
soned tourist's convention-
al conception of such a
cruise. Neither would a
perennial admirer of de-
lightful, imaginative,
whimsical Disneyana ex-
pect "It's a Small World"
to consist of a simple,
more or less pedestrian
diorama-type travelogue.
Much of the forthcom-
ing's attraction still re-
At pren preview, left to right, Mr. Disney, Mrs. Pantaleoni, Mr. Mo1e1
ond Mr. Barnet.
The whole concept of
Disneyland -to entertain
p<Hents well as their
children-will also moti-
vate the designers of "It's
a Small World." To back
them up they can rely not
only on the experience
gained at the world's most
mains a well kept secret as of this
writing. Most of the animated char-
acters, stylized sets, light and sound
effects, and to some extent even the
basic story line are still under wraps.
But this much, at least, is sure about
the hundreds of thousands of people
of all ages who will voyage through
Disney's latest land of marvels: "They
will come out smiling."
The assurance was given by Walt
Disney himself, as he conducted a
fascinated audience through a press
preview briefing on Pepsi-Cola's "Sa-
lute to UNICEF" attraction.
LIFELIKE AUDIO-ANIMATRONICS
Visitors will board the specially de-
signed boats at dockside areas outside
a three-story, 47,000 square foot, fully
air conditioned building, Walt Disney
indicated. Shortly after they start their
journey, their craft will enter the in-
terior of the building on a waterways
cruise through the countries of the
world. Along the shores, they will he
entertained by life-size figures of chi!-
dren in nation.ll acting, sing-
ing, dancing and laughing thanks lO
the Audio-Animatronics technique-
Walt Disney's own life-like, elec-
tronically operated animation synchro-
nized with sound.
Against stylized backgrounds and
scenery characteristic of each geo-
graphic area, anim.1h indigenous to
each land will also play a part in the
entertainment tahleau.
All aspects of the ride mcluding its
design, operation and maintenance
will he under the guitlance and control
of the Division of Walt
Disney Produ-ctions and WED Enter-
prises. the Glendale. California stUdiO\
where all the delil.!n tor
land is done. 175
plc will be employed at the attraction
during its two-year term at the Fair.
Key management pcr1onncl from Dis-
neyland \\ill be ill charge nt the
operation.
"GENIUS OF LAUGHTER
AND LEARNING"
glamorou' amusement park, but also
on the cooperation of the talented Dis-
ney studio stafT members who create
25 original television productions and
six full-length movie features a year.
SHADES OF MICKEY MOUSE
For the young at heart of all ages,
the Pcp"Disney-UNICEF spectacular
\\ill bring back nostalgic memories of
..ome of the most beloved fictitious
characters of all times: Donald Duck.
Pluto. (i,Joty. the Three Little Pigs.
Sno\\ White, l'inocchio, and of course
Mouse, who was horn way
hack in 192S and has spoken in at
lca't I :i languages--including Spanish
a> Rattin \lickcy. Finni'h as Mikki
Hiin. Italian as Topolino. and Japa-
ne\e \lik-kii Ma-u-su.
He,llk> the desire to express its
thank' to the Pepsi-Cola Company
anJ to Walt Disney in as many
language' a' arc spoken, not only
h1 \1ickev \lou,e. hut hy the
beneficiaries of UNICEF's aid, there
(continuecl on page 4)
Walt Disney poinll out 'Tower of the Four Wind'
to U.S. Committee lor UNICEF offieen - E xeeutive
Director C. Lloyd Bailey, eenter, and Vietor de
For Walter Elias Dis-
ney. an intimate relation-
ship \\ith the world's ma-
jor organilation entirely
devoted to the welfare of
children l'bviously
'' rittcn in the >tars. The
man whom the ll/ational
Geographic .Haga;:int has
called a "Geniu1 ot Laugh-
ter and Learning" had to
become involved. :..ooner
llr later. with the modern
crusade agaimt hunger,
d"ca1e and ignorance
among youth around the
globe.
In gratifica-
tion at tl111 new a'i\llCia-
tion. \\'alt al1o 'iaid how
Tiny llag1 of mare than 60 nations which have signi-
fied their intent to exhibit ot New York World's Fair
are displayed an 55-loot oeale model, a Lilliputian
Keyarling, Director of tnformotion Services.
ohowland of the wonden to eo me.
-3--
'THEY'LL COME
OUT SMILING'
(conlinu.d lrom page 3)
is little the U. S. Committee for
UNICEF can do to honor the Disney
organization, which has already re-
ceived over 700 awards, including 28
Oscars, five Emmys, the Audubon
Society Medal, the Irving Thalberg
Memorial Award, and several large
showcases full of decorations from
foreign governments.
DISNEY, PEPSI CITED
The citation which accompanies the
George Washington Medal of the
Freedoms Foundation attributed to
"Walt Disney, Ambassador of Free-
dom for the U.S.A.," reads in part:
"For Iris unfailing professional de-
votion to the things which mal/cr most:
human dignity and personal responsi-
bility.
For masterful, creative leadership
in communicating the hopes and as-
pirations of our free society to the far
corners of the planet."
To such high tribute, Walt Disney
can now add-and share equally with
the Pepsi-Cola Company -the fol-
lowing citation:
"In recognition of the support given
the work and aims of UNICEF, the
United Nations Children's Fund.
which aids millions of needy children
and mothers in more than /00 cotm-
tries, the United States Comminee for
UNICEF is pleased to present this
Certificate of Appreciation ... for
active participation in the fight against
hunger, and ignorance among
children in the developing areas of the
world."
SOARING TOWER GUIDEMARK.
HOSPITALITY CENTER
Of the many unique design and
construction features specially devel-
oped for Pepsi-Cola's presentation of
Walt Disney's "It's a Small World-
a Salute to UNICEF" ride, the "Tower
of the Four Winds" seems pre-des-
tined to become one of the best
remembered.
Soaring to a height of 120 feet, the
colorful construction will be, in fact,
the world's largest mobile. Mounted
at various levels. more than 100 sym-
bols and stylized representations of
birds. fish and animals will spin and
turn freely in the Flushing Meadow
hreeze.
The tower will he visible from al-
most anv outdoor location on the Fair
It'> graceful, abstract design
will serve as a guidcmark for visitors.
At tt\ hasc. a hospitality center will en-
able the U.S. Committee for UNICEF
and the Pepsi-Cola Company to re-
ceive distinguished visitors to the Fair.
Walt Disney display scale modol of
'Tawer af tho Four Windt.' Framework Is
af tubular pipe with design elemenll fab-
ricated of anodixad aluminum.
Wirlr Peace Through Understanding
111 ir1 theme anti rhe Unisphere as its
oflicial symbol. tire New York World's
Fair will open irs doorJ on April 22,
19f>4. The arii and ideas, products and
progress of rhe nations and peoples of
rlre world will bt gathered in a mem-
orable assembly of friendship, lwman-
iry and hope.
The U.S. Committee for UNICEF
is looking forward with genuine grati-
fication to the plea.11uc of welcoming
1ery many of its friends and .mpporter.v
in .weir a prestigious and memorable
letting.
Return Requested Vol. XI, No. 6, September !96J
S1'ECIAL WORLD'S FAIR SU,I'LEMENT