SYLLABUS BUSINESS PLANNING AND STRATEGY MGMT 480-02 (FALL Semester 2011/2012) The American University in Cairo School

of Business, Department of Management Instructor name: Office number: Office hours: Telephone number: E-mail address: Course Prerequisites: Class Hours: Dr. Craig Wishart Abdul Lati Jameel Hall 2048 Sunday & Wednesday 1:00 pm 3:30 pm or by appointment 2615-3363 office, 01013512289 cell craigwishart@aucegypt.edu Completion of core requirements, class standing: graduating senior Sundays & Wednesday 11:30-12:45pm: WALEED C148

Vision of the School of Business The School of Business sees itself becoming globally recognized as the leading business school connecting the region and the world. Mission of the School of Business The School of Business strives to create an environment that fosters the development of principled and innovative business leaders and entrepreneurs who can make a difference. Mission of the Department of Management Our mission is to develop business leaders who are dedicated to the betterment of society by providing a high quality business education to top caliber students from all segments of Egyptian society as well as from other countries while focusing on continuous improvement and a commitment to excellence in learning, intellectual contributions and service. In support of this mission the department: Provides a high quality contemporary-style business education that blends a global perspective with national cultures and is relevant to the business needs of Egypt and the region. Provides programs that encourage the development of an entrepreneurial spirit that emphasizes creativity, innovation, individual initiative and teamwork Provides a learning environment that fosters faculty/student communication and promotes lifelong learning and career development Encourages faculty development activities that improve teaching, maintain competence and that keep faculty current with ideas and concepts in their field. Seeks to develop a portfolio of intellectual contributions to learning and pedagogy, to practice, and to the theory and knowledge base of the disciplines. Encourages the establishment of close partnerships with the business community through consultancies and service that enhance the intellectual and economic quality of Egypt while enriching the learning process

Course Overview and Course objectives This is a capstone course, which integrates all business functions. Emphasis is on developing business strategies, discussing different levels of strategies and developing a business plan for organizations. A student who has successfully complete the course is expected to be able:

To develop conceptual skills so that the student is able to integrate previously learned aspects of corporations. To develop a framework of analysis to enable the student to identify central issues and problems in complex, comprehensive cases, to suggest alternative courses of action, and to present well supported recommendations for future actions. To develop an understanding of strategic management concepts, research and theories. To develop an understanding of the roles and responsibilities of the Board of Directors, Chief Executive Officer and other key managers in the strategic management positions. To develop the ability to analyze and evaluate the performance of the people responsible for strategic management. To bridge the gap between theory and practice by developing an understanding of when and how to apply concepts and techniques learned in earlier courses on marketing, financial management and production and operations management. To improve the research capabilities necessary to gather and interpret key environmental data To develop a better understanding of the present and future environments within which corporations must function. To develop and refine analytical and decision making skills for dealing with complex conceptual problems. To be able to write a business plan

Competency coverage In addition to the specific objectives of the course, the material and activities have been selected to aid students in their progress toward developing the following competencies:

Written and oral communication skills Group work Computer and internet usage Analyze different types of information on companies, including financial statements. Draw conclusions and formulate strategies and decisions based on analysis. Business plan preparation

Teaching Method: Lectures/ Real life examples Project/ Case Analysis Class Discussions

Articles/ Cases

Course Guidelines: Students are to read the class assignment and the chapter questions beforehand in order to enrich the class discussion. Maximum class participation is expected and encouraged. Participation grades are earned through active contribution to class discussion and not just for attending class. Makeup exams are NOT given, except under exceptional circumstances.

Text and other reading materials Thomas L. Wheelen, & J. David Hunger, Strategic Management, 12th edition, a Pearson Prentice Hall, 2006. Readings as assigned Assessment & Grading System: Participation CAP sessions 1 - 5 8 Chapter Quizzes Mid Term Exam Final Exam Group Simulation Game Group Case Analysis Entrepreneurship Paper Total: 5% 5% 5% 20 % 20% 30 % 10 % 5% 100 % A = 92% A- = 88% B+ = 85% B = 80% B- = 78% C+ = 75% C = 70% C- = 68% D+ = 65% D = 60% F = > 60%

Note: There are no make-up exams, except under exceptional conditions Chapter Quizzes The chapter quizzes will be conducted in class each week for the assigned chapter reading. Attendance As stated in the university catalog, students are expected to attend class; there is no system of permitted absences. Students may not normally receive credit for a course if more than three weeks of classes (or their equivalent in summer school) are missed.

Students are also expected to be very punctual. For a complete explanation of AUCs attendance policy, please the AUC 2010/2011 Catalog. Participation Points Description 3 Makes frequent and significant contributions to class discussions. Enriches class debates with well-thought insights that go beyond assigned material and contributes to peers learning. Occasional participation in class discussions. Answers questions when asked. Attends class but does not actively participate in class activities and discussions. Or is absent but presents a valid medical excuse the following class. Absent without presenting a valid medical excuse the following class. Displays distracting or disruptive behavior in class, such as insisting on coming into class late, chatting, using laptop, sending an receiving text messages or taking phone calls.

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The University Academic Integrity Policy All students are expected to agree to and comply with the University Academic Integrity Policy, which states: Valuing the concepts of academic integrity and independent effort, the American University in Cairo expects from its students the highest standards of scholarly conduct. The University community asserts that the reputation of the institution depends on the integrity of both faculty and students in their academic pursuits and that it is their joint responsibility to promote an atmosphere conducive to such standards. Detailed information about the University Academic Integrity Policy may be found in the University Catalog and on the University Web site. For a complete explanation of AUCs attendance policy, please the AUC 2010/2011 Catalog. The University Academic Integrity Policy All students are expected to agree to and comply with the University Academic Integrity Policy, which states Valuing the concepts of academic integrity and independent effort, the American University in Cairo expects from its students the highest standards of scholarly conduct. The University community asserts that the reputation of the institution depends on the integrity of both faculty and students in their academic pursuits and that it is their joint responsibility to promote an atmosphere conducive to such standards. Detailed information about the University Academic Integrity Policy may be found in the University Catalog and on the University Web site.

Schedule and Topics to be Covered Sun & Wed Sept 2nd & 5th Sept 9th & 12th Sept 16th & 19th Sept 23rd & 26th Sept 23rd Sept 30th & Oct 3rd Oct 6th Oct 7th & 10th Oct 14th & 17th Oct 21st & 24th Oct 24th Oct 25-29 Oct 28th & 31st Nov 4th & 7th Nov 10th Saturday Nov 11th & 14th Nov 15th Nov 17th Saturday Nov 18th & 21st Nov 22nd Nov 25th Nov 25th & 28th Dec 2nd & 5th Dec 9th & 12th Dec 11th Tuesday Exam Schedule
Sunday & Wednesday Sept 2nd& 5th Sept 9th& 12th Sept 16th& 19th

Topic Introduction to Strategic Management Basic Concepts in Strategic Management Corporate Governance Environmental Scanning and Industry Analysis Entrepreneurship Paper Due CAPS: Session 1&2 Armed Forces Day Internal Scanning: Organizational Analysis Review of Chapters 1, 2, 4 & 5 Mid-term Exam (Chapters 1,2,4,&5) Deadline to Drop courses Eid El Adha CAPS: Session 3 Strategy Formulation: Situation Analysis Sigma Simulation Day 1 CAPS: Session 4 Islamist New Year Sigma Simulation Day 2 9:30am-6pm CAPS: Session 5 Thanksgiving Deadline for withdrawl from the Semester Strategy Formulation: Corporate Strategy Strategy Formulation: Functional Strategy and Strategic Choice Evaluation & Control Presentation of Sigma Simulation Final Exam (Chapters 6, 7, 8, 11) 9:30am-6pm

Chapter

Chapter 1 Chapter 2 Chapter 4

Holiday Chapter 5 24th off Holiday 28th off Chapter 6 SATURDAY 14th off Holiday SATURDAY 21st off Holiday Chapter 7 Chapter 8 Chapter 11 TUESDAY

Sept 23rd& 26th Sept 30th& Oct 3rd Oct 7th& 10th Oct 14th& 17th Oct 21st& 24th Oct 28th& 31st Nov 4th& 7th Simulation November 10th Nov 11th& 14th Simulation November 17th Nov 18th& 21st Nov 25th& 28th Dec 2nd& 5th Dec 9th& 12th Dec 16th& 19th October 6 Armed Forces Day (Saturday) October 24 Deadline to Drop courses October 25-29 Eid El Adha (Thurs-Mon) November 15 Islamist New Year (Thursday) November 22 Thanksgiving (Thursday) November 25 Deadline for withdrawl from the semester (Sunday) December 13 Last day of classes (Thursday) December 15-20 Semester final exams (Sat-Thurs) December 27 Deadline for final grades