Professional Documents
Culture Documents
Top Dogg
and
Tzarr are on a
MISSION
Top Dogg and Tzarr Teaching Dog Bite Prevention and Safety
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About Our National Campaign Tour Dates About Pet Expos Attendees who they are
Promotional Opportunities Connect Your Brand to $47.7 Billion Pet Industry market
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Who We Are
What Sets Us Apart Total Engagement with young people Use of Laser Lit, Stadium Sound Equipped RIG Access to 10 ,000 to 12,000 Attendees at One-Day Events
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Demographics of Pet Owners Key Facts Income & Purchasing Statistics Trends in Pet Ownership
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Top Dogg K9 Foundation, Inc. (501c3) sheila@youtalkibark.com 855-777-9311 Sheila Rashad 1227 Rockbridge Road Suite 208-211 Stone Mountain, GA 30087
EMPOWERING OUR CHILDREN PROTECTING OUR SENIORS INTELLIGENTLY LOVING OUR PETS RESPONSIBLY COEXISTING WITH OTHERS
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EXCITING AND ENGAGING NATIONAL TOUR DATES *MULTI-STATE *MULTIPLE SCHOOLS NATIONWIDE
Atlanta Park events scheduled
SUMMER TOUR STATES NORTH CAROLINA SOUTH CAROLINA GEORGIA FLORIDA LOUISANA MISSISSIPPI
October 20, 2012 ATLANTA, GA CBS Radio/V103/WAOK AtlantaPetExpo.com October 27, 2012 ATLANTA GA. 6+ SCHOOL RALLY NITE AmazingPetExpoOrlando.com November 3, 2012 ORLANDO FLA. 16+ SCHOOL RALLY NITE HolidayPetExpo.com December 1, 2012 DALLAS TX. 14+ SCHOOL RALLY NITE SouthFloridaPetExpo.com March 16, 2013 FORT LAUDERDALE FLA. 3+ RSN TampaBayPetExpo.com March 23, 2013 TAMPA FLA. 18+SCHOOL RALLY NITE NewOrleansPetExpo.com September 28, 2013 NEW ORLEANS, LA. 6+SCHOOL RALLY NITE
Promotional opportunities can include, but are not limited to: COMPLETE and FREE usage of the mobile LASER LIT,
STADIUM SOUND EQUIPPED, LIVE DJ SUPPLIED party rig for your live fund raising events called RALLY SCHOOL NITE (RSN)
Web Banner Placement on the You Talk I Bark site Live promotions on radio talk show
Advertising spots on radio talk show and TV show Exhibitor opportunities, signage, and your company representatives at A L L events nationwide Promotion in Social Online Media with 4500+ fan base (Facebook, LinkedIn, YouTube, and Twitter) Branding on a national resource list Speaking opportunity at the events
Option to provide premiums in show bags at Events Option to provide prize giveaways for contests On-site sales, sampling, and couponing opportunities VIP passes for staff and special clients Promotion in upcoming media Dedicated campaign with pre-marketing and follow-up promotion Email blasts to attendees collected at Expos and speaking events Press releases to local and national media outlets Product placement in videos and presentations
Blake Rashad and Tzarr as spokesperson and spokesdog for your company
Connect YOUR BRAND to the $47.7 Billion Dollar Market of Pet Owners
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After his tenure with the police department he began a national career. His broad range of experience and knowledge includes training on: obedience, agility, tracking, protection, patrol, bomb detection, drug detection, and companionship. He loves all breeds of dogs from small to large, but his favorite breed of dog is the Giant Schnauzer, which he affectionately calls the elegant protector. For more on the Top Doggs love of Giant Schnauzers you can visit his website, www.giantschnauzersofamerica.com. Top Dogg also has two other prominent passions: education and children. So in 2011, Top Dogg created the Top Dogg K-9 Foundation to educate both parents and children about dog bite prevention. As an expert dog trainer, Top Dogg says he has been bitten at least a dozen times or more, but admits that each of those bites were his fault in some way. Currently, Top Dogg owns and operates the Top Dogg K-9 Academy out of Stone Mountain, Georgia where he trains and boards. He Also breeds his beloved Giant Schnauzers. After over twenty plus years in the dog training business Top Dogg was selected to share his years of experience with the world on his popular internet radio show. He entertains and enlightens the masses about mans best friend as the host of, You Talk I Bark, check Dog Talk Radio Station (www.youtalkibark.com) for show times. Outside of his love for dogs, Top Dogg also loves hanging out with his family exploring, traveling, and enjoying life.
Who is Tzarr? Zarr is Top Doggs beloved Giant. Zarr travels wherever Top Dogg goes assisting with Dog Bite Prevention and Awareness. Photo Opps and the fans just love themselves some Zarr.
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KEY FACTS Age Range is 30-70 years old Mostly college educated Pet ownership among single women is rapidly rising Nearly half of pet owners, or 49.7%, considered their pets to be family members
US CENSUS
households owning households owning Average number owned per household Total number in United States Veterinary visits per household per year Veterinary expenditure per household per year Veterinary expenditure per animal
Dogs
37.2% 43,021,000 1.7 72,114,000 2.6 $356 $200
Cats Percent of
32.4% Number of 37,460,000 2.2 81,721,000 1.7 $190 $81
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ADVISORY BOARD
Attorney Claudine Wilkins Animal Lawyer and Activist She drafted and lobbied the Georgia Felony Dog Fighting Law (2008) and the Responsible Dog Owner Act (2012) recently passed. Her continuing efforts to draft legislation to protect animals and children have resulted in public safety laws and education al programs.
Monica Tannian - President Milk Money Consulting, Inc. This Studio veteran created Milk Money Consulting after a several year stint managing Dallas Austins DARP Studios. She started the business to offer support services to the hardest working, least recognized craftsmen of the music business: engineers, songwriters and musicians.
Jay Wilson Radio Producer A graduate of Atlanta's Morehouse College and 2006 graduate of the Connecticut School of Broadcasting. Lead Producer of "You Talk I Bark" show and several other radio shows. Seasoned creative writer and broadcasting coach.
Steve Smith Director of Marketing A Proven Marketing Professional who has been responsible for developing, executing, coordinating, integrating marketing and communication plan for entire organizations. We are pleased to have him on our team.
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Sponsor Level
PREMIUM NATIONAL TOUR SPONSOR
LOCAL SPONSOR
Top Dogg K9 Foundation, Inc. (501c3) sheila@youtalkibark.com 855-777-9311 Sheila Rashad 1227 Rockbridge Road Suite 208-211 Stone Mountain, GA 30087
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Top Dogg K9 Foundation, Inc. (501c3) sheila@youtalkibark.com 855-777-9311 Sheila Rashad 1227 Rockbridge Road Suite 208-211 Stone Mountain, GA 30087
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