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TOPIC

DoesCorporateSocialResponsibilitybenefitsOrganizations?Ifso,presentyour findingswithexamplesoffirmstangiblybenefittingfromCSRactivities.

ConceptofCorporateSocialResponsibility ActivitiesofCSR DoesCSRbenefitsorganizations? ExamplesoffewcompaniescontributingtoCSR AboutMarksnSpencer CorporateSocialResponsibilityofM&S

Concept of Corporate Social Responsibility

Howcompaniesmanagethebusinessprocessesto produceanoverallpositiveimpactonsociety FollowsLaws,ethicalstandardsandInternational norms Responsibleforenvironment,consumers,growthand development Centresontherelationshipbetweenbusinessand society CSRhonourstriplebottomlinei.e.People,planet andprofit

Corporate Social Responsibility


Therefore,

CorporateSocialResponsibilityisthe continuouscommitmentbybusinesstobehave ethicallyandcontributetoeconomic developmentwhileimprovingthequalityoflife oftheworkforceandtheirfamiliesaswellasof thelocalcommunityandsocietyatlarge

Activities or Role of CSR in Organizations


Provisionofopportunitiestomembersofthecommunityandstakeholders (likejobsandwages) EnvironmentalActionslikeresourcerecyclingandwastereduction, presentationofGlobalwarming,preservationofwaterresourcesandwater quality. Contributiontoregionallifestyle CharitablefundingorDonation Equalityofopportunities Supportforsocialactivitiesforsuppliers Balancebetweenworkandpersonallife

Does CSR benefits Organizations?


Agoodreputationmakesiteasiertorecruitemployees Recognitionformorecustomersandinvestors Employeesmaystaylonger,reducingthecostsanddisruptionof recruitmentandretraining Activitiessuchasinvolvementwiththelocalcommunityareideal opportunitiestogeneratepositivepresscoverage CSRhelpsensureyoucomplywithregulatoryrequirements Employeesarebettermotivatedandmoreproductive Goodrelationshipswithlocalauthoritiesmakedoingbusinesseasier CSRcanmakeyoumorecompetitiveandreducestheriskofsudden damagetoyourreputation

Examples of few companies contributing to CSR


BritishAirways:Reducecarbonemissions,waste,noiseandimprovelocalairquality/ supportcharitiesandcommunitiesinthecountriestheyoperatein VirginMedia: IntroducedApprenticeshipschemeforwomentoavoidsexdiscrimination insocietyandofferproducemorejobsforwomen Iceland:RecentlythebossofIcelandmade1millioncharityEverestascent Facebook:Freeofchargeamazingplatformofferspotentialreachofcausesorpeople withcommoninterests/Averypromisingbreedinggroundforpotentialnewwaysof stakeholderengagementetc NEXT:Nochildlabour,freedomofassociation,healthyandsafeworkingconditions, equalopportunities,respecttreatmentwithemployees,employmentsecurity,noforced labouretc.

Marks & Spencer


OneoftheUKSleadingRetailers ProductslikeClothing,Foodandhomeware Focusonhighestqualityofproducts,customerservice,value,innovation,trustand excellentshoppingenvironment Over600storesthroughouttheUKand300storesin40countries Globallyexpandingbusinessthroughfranchisedoperationsandpartnerships NumberoneproviderofwomenwearandlingerieintheUK Growingonlinebusiness 51%ofbusinessisrelatedtofoodandGrocery

Corporate Social Responsibility of Marks n Spencer


Charityandcommunityfunding

Donationstocharityorganizationsthroughlocalstore Supportforawarenesscampaignsandvitalequipmentsfordisabledchildren Donationsofclothingsamplesaresenttoshelter,oneoftheircharitypartnersto supportthehomeless DonationoffoodtocharitablecommunitylikeFareshare

Corporate Social Responsibility of Marks n Spencer


ClimateChanging

Reduceenergyuseby25%andpowerstoreswithgreenelectricity CommittobuyingasmuchfoodfromtheUKandIrelandaspossible Cutairfreightandputanaeroplanesymbolonfoodtheyflyin Developlowcarbonproductsandservices

Corporate Social Responsibility of Marks n Spencer


HelpingPeople

Recruitmentandretention:LowestemployeeturnoverrateinUKretail Training&Development:Trainthepeoplethoroughlyforthejob,butalsoretaintheirskills andexperiencebygivingthemrealopportunitiestoplan&buildacareerwithM&S Diversity:M&SstoresandworkforcesacrosstheUKgenerallyreflectNationaldiversity averages

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