American Indian Heritage Month

Facts & Figures

In 1990, President George H.W. Bush declared November National American Indian Heritage Month.
Today, American Indians comprise 1.3 percent of the U.S. population. Their buying power, which this year is
156 percent greater than in 2000, is expected to grow to $148 billion by 2017. Source: Selig Center for Economic Growth

DEMOGRAPHICS BUYING POWER

POPULATION MEDIAN AGE

AMERICAN INDIAN BUYING POWER (IN BILLIONS)
American Indians 29
$19.6

1.3% 1.5%
1990
4 million or 5 million or 28
2012

2017

Latinos
Blacks 31 2000 $40
Asian Americans 33
of total population of total population Whites 42 2010 $87
Total population 32.6 32.6
Source: U.S. Census Bureau, Pew Hispanic Center 2015 $103
WHERE DO AMERICAN Washington 2017 $148
INDIANS LIVE?
Oregon New TOTAL POPULATION BUYING POWER
States with more York
than 100,000 2010 2015
American Indians
American Indian Michigan $12.2 trillion $15.1 trillion
and Alaska Native Arizona
353,386 Latinos
residents as of
2010. Colorado Oklahoma PERCENT CHANGE IN BUYING POWER
Blacks
Nearly 1/3 of 482,760 (2010–2017)
American Indians North Carolina Asian Americans
New
live in these three California
states 723,225 Mexico American Indians
Whites
44%
Texas
Florida
Latinos Total population42%
EDUCATION (People 25 and older)
Asian Americans 42%
0 10

WITH AT LEAST A HIGH-SCHOOL EDUCATION

Alaska Blacks 26%
American Indians
and Alaska Natives
Total U.S.
population
National 24%

80% 85% Source: Selig Center for Economic Growth

MEDIAN HOUSEHOLD INCOME (2008)

WITH A BACHELOR’S DEGREE American
Indians $41,945
American Indians Total U.S. U.S.
and Alaska Natives population

16% 28%
Blacks $33,578 Median
Household
Income
Latinos $40,165 $50,046

WITH ADVANCED DEGREES Whites $54,168

American Indians Total U.S. Asian Americans $67,022
and Alaska Natives population

3.9% 8.9% Source: U.S. Census Bureau

Source: U.S. Census Bureau

FOR MORE FACTS AND FIGURES:

www.DiversityInc.com/diversity-facts