You are on page 1of 7

S.NO.

01 02 03 04 05 06 Introduction Literature Review Rationale of Study Research Objectives Research Methodology Bibliography

PARTICULAR

PAGE NO. 2 3 4 5 6 7

Introduction
1|Page

There are a lot of investment avenues available today in the financial market for an investor with an investable surplus. He can invest in Bank Deposits, Corporate Debentures, and Bonds where there is low risk but low return. He may invest in Stock of companies where the risk is high and the returns are also proportionately high. The recent trends in the Stock Market have shown that an average retail investor always lost with periodic bearish tends. People began opting for portfolio managers with expertise in stock markets who would invest on their behalf. Thus we had wealth management services provided by many institutions. However they proved too costly for a small investor. These investors have found a good shelter with the Mutual Funds. Mutual fund is a trust that pools the savings of a number of investors who share a common financial goal. This pool of money is invested in accordance with a stated objective. The joint ownership of the fund is thus Mutual, i.e. the fund belongs to all investors. The money thus collected is then invested in capital market instruments such as shares, debentures and other securities. The income earned through these investments and the capital appreciations realized are shared by its unit holders in proportion the number of units owned by them. Thus a Mutual Fund is the most suitable investment for the common man as it offers an opportunity to invest in a diversified, professionally managed basket of securities at a relatively low cost. A Mutual Fund is an investment tool that allows small investors access to a well-diversified portfolio of equities, bonds and other securities. Each shareholder participates in the gain or loss of the fund. Units are issued and can be redeemed as needed. The funds Net Asset value (NAV) is determined each day. Investments in securities are spread across a wide cross-section of industries and sectors and thus the risk is reduced. Diversification reduces the risk because all stocks may not move in the same direction in the same proportion at the same time. Mutual fund issues units to the investors in accordance with quantum of money invested by them. Investors of Mutual Funds are known as unit holders.

History of SBI Mutual Fund

2|Page

SBI Mutual Funds were started over twenty years ago. Since then they have built to an investor base of over 5.4 million people throughout the entire world. SBI Mutual Funds have come up with 38 different schemes to increase the wealth of their investors. Fifteen of those have paid off, increasing the holdings of their investors by a substantial amount. This is one of the highest success rates of any mutual fund. SBI has also branched out into an offshore fund called the Resurgent India Opportunities Fund.

Schemes

Equity Schemes Debt/ Income Schemes Exchange Traded Funds Hybrid Schemes Fixed Maturity Plans Liquid Schemes Fund of Fund Schemes

Literature Review

3|Page

1. Dr. Ravi Visa, July 2012, MUTUAL FUND INVESTORS BEHAVIOUR AND PERCEPTION IN INDORE CITY Assistant Professor Altus Institute of Universal Studies, Indore, M.P. India. Now a days financial markets are appeared as more efficient and significant to fight against inflation, mutual funds as a part of financial markets become popularized among investors because of their convenient nature and they also facilitates easy operations with good returns. Though they are not favored by many other investors as they are more depend upon volatile. 2. Brad M. Barber, Sep 2000, THE BEHAVIOR OF MUTUAL FUND INVESTORS Barber and Odean are at the Graduate School of Management, UC-Davis, Davis. We analyze the mutual fund purchase and sale decisions of over 30,000 households with accounts at a large U.S. discount broker for the six years ending in 1996. We document three primary results. First, investors buy funds with strong past performance; over half of all fund purchases occur in funds ranked in the top quintile of past annual returns. 3. Simran saini, Dr bimal anjum, and Ramandeep saini, May 2011, INVESTORS AWARENESS AND PERCEPTION ABOUT MUTUAL FUNDS Chandigarh Business School, Landran, Mohali. Indian mutual fund has gained a lot of popularity from the past few years. Earlier only UTI enjoyed the monopoly in this industry but with the passage of time many new players entered the market, due to which the UTI monopoly breaks down and the industry faces a severe competition. As the time passes this industry has become a buzz word in the Indian financial system.

Rationale of Study

4|Page

Mutual Fund industry has seen a lot of changes in past few years with multinational companies coming into the country, bringing in their professional expertise in managing Funds worldwide. In the past few months there has been a consolidation phase going in the Mutual Fund industry in India. Now investors have a wide range of schemes to choose from depending on their individual profiles. This study gives an overview of Mutual Funds-definition, types, benefits, risks, limitations, history of Mutual Fund in India, latest trends, and global scenarios. This study will help to know the investors perception towards Mutual Fund. What are the factors the factors that affect the investors decision of investment in Mutual Fund. What criteria they use to evaluate the different schemes of Mutual Fund and which scheme is most preferable scheme of the investor.

Research Objectives

To identify the factors affecting individual investors behavior of investment in different schemes of SBI Mutual Fund.

Research Methodology
1. Types of Study: Exploratory Study

5|Page

2.

Population: Investors who have invested their savings in SBI Mutual Fund. Investors invest their fund with expecting to generate higher return and lower risk. In fact Risk and return go together and directly related. As the risk level of an investment increases, the potential return usually increases as well.

3. Sample Size: 100 4. Tools for data collections:

A. Primary Data: Primary data will be collected through self-design questionnaires. B. Secondary Data: Journals, Magazine, Internet, Newspaper, Books etc.
5. Tools for Data Analysis: Appropriate statistical Tools will be used for data analysis.

Bibliography
Journal:
1. Dr. Ravi Visa, July 2012, MUTUAL FUND INVESTORS BEHAVIOUR AND PERCEPTION IN INDORE CITY Assistant Professor Altus Institute of Universal Studies, Indore, M.P. India.
6|Page

2. Brad M. Barber, Sep 2000, THE BEHAVIOR OF MUTUAL FUND INVESTORS Barber and Odean are at the Graduate School of Management, UC-Davis, Davis. 3. Simran saini, Dr bimal anjum, and Ramandeep saini, May 2011, INVESTORS AWARENESS AND PERCEPTION ABOUT MUTUAL FUNDS Chandigarh Business School, Landran, Mohali.

Web sites
1. www.researchersworld.com/vol3/issue3/vol3_issue3.../Paper_09.pdf 2. faculty.haas.berkeley.edu/odean/papers/MutualFunds/mfund.pdf 3. www.zenithresearch.org.in/images/stories/.../vol-1_issue-1_art-2.pd

7|Page

You might also like