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Name of Student Jack Welch Aakash Varma Last Date for submission: 23December-2012, 10:00PM

Enrollment No. OO7 DC0704100

Section X X

Email Mobile Number jack@welch.com 4900000222 aakashvarma786@gmail.com 9009745555

Choice 1 Working Capital Working Capital

Choice 2 Mutual Funds Advertising

Choice 3 Customer Satisfaction Supply Chain Management

Choice 4 Climate Change Mutual Funds

Choice 5 Capital Structures Retail Marketing

Choice 6 Global Capital Markets Customer Satisfaction

Choice 7 New Product Development Green Marketing

Choice 8 New Product Development Banking

Choice 9 Retailing Insurance

Choice 10 Sales Force Productivity Service Industry

New Sub-Area

Steps to choose sub-area for MRP, for students:


1. Read all the sub-areas in the list. 2. Keep the list aside. 3. Decide what you want to find-out / study. 4. Select a sub-area from the list which you think will enable you to do so. 5. Google the sub-area (at least first 5 pages) to check if you are right. The sub-area does include the things you thought it would. 6. If it does, mention that sub-area as one of your choices. 7. Like this, mention 10 choices, in order. 8. Remember that allotment will be done based on your order of preferences, and the order of preferences given by the faculty members. 9. A faculty member could have given a sub-area which he she has not taught you. For example, a Marketing faculty could have given Investment Banking as one of his areas of interest. So, do not worry about who your guide will be. 10. Follow your heart. Problems will anyway come in research. 11. Last test : If MRP requirement is removed by DAVV, would you still want to do this research.

S No 1 2 3 4 5 6 7 8 9 10 11 12 13 14 15 16 17 18 19 20 21 22 23 24 25 26 27 28 29 30 31 32 33 34 35 36 37 38 39 40 41 42 43 44 45 46

Sub Areas for MRP Advertising Advertising Management Alternate Assets Banking Branding Branding & Brand Equity Business Process Re-eingineering Capital Structures Climate Change Commercial Banking Complexity of Tasks Consumer Behavior Consumer Durable Marketing Corporate Social Responsibility Credit Customer Perception Customer Relationship Management Customer Satisfaction Divident Emotional and Social Intelligence Employability Skills in Professional Management and Engineering Students Employee Surveys Entrepreneurship in Rural India Financial Analysis Financial Services Global Capital Markets Green Management Green Marketing HR Audit HRD Climate Indian Capital Markets Industrial Marketing Industrial Relations Insurance Internet Marketing Investment Investment Analysis Investment Avennues, Risk and Return Characteristics Investment Avenue for Small Scale Investor Investment Banking Investment Portfolio Investment technique for mid-cap investor Leadership and Motivation Strategies Logistics and Supply Chain Management Manufacturing Sector Marketing Strategy

47 48 49 50 51 52 53 54 55 56 57 58 59 60 61 62 63 64 65 66 67 68 69 70 71 72 73 74 75

Mental Capability Modern Banking Practices Mutual Funds New Product Development Performance Management Systems Personal Finance Pharma Marketing Portfolio Management Portfolio Management for Mutual Fund Investors Process Innovations Psychometric Tests & Tools Qualitative Research Relationship between Indian and Global Capital Markets Retail Banking Retail Marketing Retailing Sales Force Productivity Sales Process Efficiency Service Industry Service Marketing Six Sigma Supply Chain Management Sustainable Development Systems Thinking in Management Total Quality Management Training and Development needs Training Effectiveness Measurement Valuation Working Capital

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