You are on page 1of 10

Changing the landscape of

Nigerian retail

info@grand-towersproperties.com

www.grand-towersproperties.com

The modern retail mall is a business that is focussed on customer needs and behaviours.
IN SUMMARY
The development of the Grand Towers Abuja Mall (GTAM) is set to change the landscape of Nigerian retail. The mall will uplift and boost the community in Abuja. GTAM is designed with the community and their needs in mind. Shoprite will be the malls food anchor tenant. The presence of vibrant non-food retailers will offer variety. The mall has a convenience aspect: a safe, pleasant, comfortable, year round shopping environment with protection from the elements. Adequate parking for customers.

High visibility... Easy access and egress... Excellent exposure...


SITE LOCATION
MACRO LOCATION Abuja falls into the Federal Capital Territory, which is composed and five other Local Government Areas. According to the 2006 Census, Abuja Municipality had a population of 778 000, i.e. a growth rate of 5% p.a. This is because Abuja is the new Federal Capital with ongoing relocation of government and quasi-government bodies as well as the development of other sectors in response to this. Abuja is a new town in its entirety. It has been planned to develop in three phases, within a series of ring roads. Abuja has been planned as a city for middle and upper income residents. The city is extremely well provided for in terms of roads, putting all areas in Abuja are within easy reach of private car users. MICRO LOCATION Good Accessibility The mall offers easy access due to its location on the Murtala Mohammed Express Way and the short driving distance from all areas in Abuja. Good Visibility Excellent exposure is guaranteed due to the passing traffic on the express way. of the Abuja Municipality (sometimes referred to as Federal Capital City)

Summary of Dough Parker Market Potential indicates sales of $36,000,000 per annum.
1. Summary of Market Potential USDm per annum By Merchandise Group Merchandise Group Food & Groceries Clothing & Accessories Furniture & Appliances Other Retail Goods Consumer Services TOTAL 2010 25.9 2 1 3.7 3.4 36 2012 28 2.1 1.1 4.3 3.7 39.2 2015 33.3 2.6 1.3 5.1 4.4 46.7 2018 38.1 3 1.6 6 5.3 54

2. Summary of Warranted Space Sqm By Merchandise Group Merchandise Group Food & Groceries 2010 4 400 2012 4 600 700 500 1 800 1 800 9400 2015 5 100 800 600 2 000 2 000 10500 2018 5 500 900 700 2 200 2 200 11500

Clothing & Accessories 700 Furniture & Appliances 500 Other Retail Goods Consumer Services TOTAL 1 600 1 600 8800

A compact convenience retail offering to the Abuja community.


RESEARCH
Household Research in Catchment Area 3. Retail Population Assessment in Primary and Secondary Catchment Area 2010 Population 162,936 2012 176,364 5,244 2015 197,692 5,566 2018 221,190 5,891

Per Capita Income USD p.a. 5,070

Design Strategy
GTAM is designed for effective mall circulation and single level shopping. GTAM is designed to be the first of its kind in Abuja. GTAM is aimed to be classified as something between a convenience neighbourhood and a small regional centre. GTAMs variety in nature caters for convenience, speciality and comparative shopping. GTAM has green building principles in place a first for Nigeria.

TENANT MIX STRATEGY


The tenant mix incorporates international, national and local tenants. Shoprite will be the anchor tenant.

SUGGESTED RETAIL MIX


Fashion Fashion Accessories Specialty Sports Equipment Restaurants White Goods Electronics Health and Beauty Furniture Home Improvement Telecommunication Entertainment Food Banks

CONTACT DETAILS Tel: 098700798 or 07034132010 Email: info@grand-towersproperties.com Website: grand-towersproperties.com

SITE DEVELOPMENT PLAN

Please request the latest site development plan from info@grand-towersproperties.com

You might also like