XercizE

AIM Fitness

The Core Problem

77 % & Loosing

23 % & Growing

Where are we going?

Inactivity is on the Rise

Based on our findings:

1. Not a single child in A+ category i.e above 90+ percentile 2. Only 6% are in A category (80-90 percentile) 3. 26% are in B and B+ category (60-80 percentile)

4.68% below 60 percentile, which is a big concern

5. 23 % Overweight
6. 38% Underweight

Inactive children have more overweight problems

In Active (68%) Active (32%)

5%

16%

14%

8%

8%

Class 3 onwards ~ 401 students, 17/18 age group data not included

Obesity, Overweight, Diabetes, Blood Pressures, less Concentration in studies, Breathing Problems and lot more.

Fitness Report card in The USA

Similar Program

Fitness Report card in Canada

Fitness Report card in Australia

XercizE

Feedback Systems

Marks for Fitness

Cause Marketing On Fitness

Individual Parent Child Log in

XercizE
Vision

Fitness Expo

Expert Intervention

Press Media

Life Style Monitoring

TV Shows
Fitness Monitoring Systems

an XercizE Initiative

WHY Marks for fitness ?

1. Trigger

Awareness
Improvement
Maintenance

2. Call for Action

3. Behavior change Forming habit

XercizE AIM Fitness

XercizE A I M
Awareness Improvement Maintenance

Marks for Fitness XercizE Connect

-Activity/ Inactivity -Weight problems - Recommendations XercizE for fun XercizE Labs XercizE Events XercizE digital Xperts Advise

Goal Setting
Repeat Test Advance Intervention

XercizE A I M Communication Platform

XercizE : Fitness Tests

HEIGHT

WEIGHT

30 m Speed Run

AGILITY TEST

BALANCE TEST

FLEXIBILITY TEST

STRENGTH TEST

Marks for Fitness

Summary Profile

Progress Chart

Certificates

Profile with explanations

Statistics
Hillcrest Elem School: All tests, Male+Female 1st term (07-08) - 1st term (08-09) Grade Grade 02 Grade 02 Grade 02 Grade 02 Grade 02 Grade 02 Grade 02 Grade 02 Grade 02 Grade 02 Grade 02 Grade 03 Grade 03 Grade 03 Grade 03 Grade 03 Grade 03 Grade 03 Grade 03 Grade 03 Grade 03 Grade 03 Grade 04 Grade 04 Grade 04 Grade 04 Grade 04 Grade 04 Grade 04 Grade 04 Grade 05 Grade 05 Grade 05 Grade 05 Grade 05 Grade 05 Grade 05 Grade 05 Grade 05 Grade 05 Grade K Grade K Sex All All All All All All All All All All All All All All All All All All All All All All All All All All All All All All All All All All All All All All All All All All Test Name BMI (kg/m2) Body height (m) Body weight (kg) Chin-ups (rep) Curl-ups (rep) Half Mile Run (min) Mile run (min) Pacer 15m (laps) Push-ups (rep) Sit and reach (cm) Written Cres (pts) BMI (kg/m2) Body height (m) Body weight (kg) Chin-ups (rep) Curl-ups (rep) Mile run (min) Pacer 15m (laps) Pacer 20m (laps) Push-ups (rep) Sit and reach (cm) Written Cres (pts) Body height (m) Body weight (kg) Chin-ups (rep) Curl-ups (rep) Mile run (min) Pacer 20m (laps) Push-ups (rep) Sit and reach (cm) BMI (kg/m2) Body weight (kg) Chin-ups (rep) Curl-ups (rep) Half Mile Run (min) Mile run (min) Pacer 20m (laps) Push-ups (rep) Sit and reach (cm) Written Cres (pts) Half Mile Run (min) Mile run (min) n 42 43 64 36 5 8 92 3 33 30 3 23 23 23 186 293 134 54 180 183 298 131 1 1 152 276 146 161 188 279 1 1 149 307 4 143 181 182 306 118 19 19 Min. 0 1.12 3.5 0 10 2.58 8.34 34 0 11.5 67 0 1.67 56.1 0 4 8.02 10 2 0 4 5 1.75 69 0 10 7.24 7 0 8 0 34 0 7 3.31 7.04 5 1 3 40 8 11.55 Max. 25 1.67 65.6 11 75 6.25 18 46 12 34.5 90 24.3 1.77 67.8 13 75 18.33 77 45 39 46 100 1.75 69 13 75 18.34 66 42 47 0 34 10 75 7.25 19.54 55 50 48 100 8 11.55 Avg. 2.08 1.38 32.17 1.97 30.8 3.95 12.63 38.67 3.79 17.56 82 1.98 1.73 64.38 1.43 58.82 11.83 36.81 17.51 11.41 26.68 73.4 1.75 69 1.92 70.97 11.63 22.27 18.87 26.6 0 34 1.55 67.4 4.95 12.01 22.29 16.17 24.8 83.25 8 11.55 S.D. 6.49 0.15 13.82 2.1 23.71 1.39 2.48 5.25 2.64 5.16 10.61 6.44 0.04 4.8 2.03 20.91 2.64 18.8 8.66 9.56 6.16 19.1 0 0 2.55 12.32 2.4 11.87 9.22 6.75 0 0 2.13 16.97 1.46 2.7 11.22 10.54 7.48 15.33 0 0

Class Progress report

XercizE is good for brain development

Researchers have found an association between physical fitness and the brain in 9- and 10-year-old children: Those who are more fit tend to have a bigger hippocampus and perform better on a test of memory than their less-fit peers.
"This is the first study I know of that has used MRI measures to look at differences in brain between kids who are fit and kids who aren't fit," said University of Illinois psychology professor and Beckman Institute director Art Kramer, who led the study with doctoral student Laura Chaddock and kinesiology and community health professor Charles Hillman. "Beyond that, it relates those measures of brain structure to cognition."

The study focused on the hippocampus, a structure tucked deep in the brain, because it is known to be important in learning and memory. Previous studies in older adults and in animals have shown that XercizE can increase the size of the hippocampus. A bigger hippocampus is associated with better performance on spatial reasoning and

other cognitive tasks.

XercizE can increase the hippocampus which leads to better performances on Spatial reasoning & other cognitive tasks.

In the Pipe line

Improve in Fitness linked to improvement in Academics

Progress So Far
This Program has been tested for more than 18 months . Fitness Report Cards has been given to more than 1000 students . Test camps has been organized in 3 camps and 2 schools. Entire logistics of the Fitness Report Cards has been tested FitStat our technology partner, deal has been negotiated and confirmed. Sportzconsult a leading sports activation company will do the entire operations Entire Program will be organized under the aegis of PEFI Our last camps and school camps has suggested
88% of the Parents are satisfied with the results Parents asked for the nutritional solutions Parents encourage Kids to take part in the physical activity

Media Partners Dainik Jagran/ Dainik Bhaskar/ Sakal / Hindustan Times/ Times Foundation have confirmed their participation for partnerships

Program conceptualized and produced by

Technology

Under the aegis of

XercizE,

Mumbai Pune Ahmedabad

Delhi Jaipur Chandigarh Lucknow Kanpur

Kolkatta
Bangalore Hyderabad Chennai

We Want This