RACHEL A.

BERGAN
Bergan@email.sc.edu (978) 886-6216 1929 Bluff Road #156, Columbia, SC 29201 EDUCATION University of South Carolina, Columbia, SC Bachelor of Science Retailing, emphasis in fashion merchandising; expected May 2013 Marist College, Poughkeepsie, NY August 2010 Present August 2009 May 2010

Florence University of the Arts, Florence, Italy January 2012 May 2012 Study abroad program; completed courses in Italian fashion, public relations, and fashion history CAREER EXPERIENCE College Fashionista www.collegefashionista.com/rachelbergan December 2012 - Present Style Guru August 2011 December 2011 STYLE ADVICE OF THE WEEK and LETS HEAR IT FOR THE BOYS contributor Photograph and write weekly fashion journalism pieces on street style Discuss trends, provide readers with styling tips and information on obtaining looks Promote College Fashionista through various social media outlets (Twitter, Facebook, and Tumblr) Participate in Twitter chats on the fashion industry Intern Queen, Inc. www.internqueen.com August 2012 Present Public Relations Intern, Campus Ambassador Post content for social media sites (60,000 followers) and the Intern Queen Blog (80,000 monthly views) Generate and brainstorm content for InternQueen.com Supervise over 100 collegiate Campus Ambassadors nationwide Conduct significant media and client research and outreach to further promote the Intern Queen brand Assist Lauren Berger, CEO, with scheduling speaking engagements, appearances, and client meetings Interviewed and trained new Spring 2013 interns Created a Spring 2013 public relations and social media campaign Participate in brand collaborations, write blog posts, and promote Intern Queen as a Campus Ambassador Nordstrom Burlington, MA December 2012 January 2013 Retail Sales Intern, Salesperson May 2012 August 2012 Gained new fashion and product knowledge to act as an expert for the customer Performed daily department tasks including stock work, merchandising and price markdowns Participated in all components of the internship program: selling on the floor, customer events, job shadowing, and classroom programs Hired to work as a salesperson over holiday breaks Bus2Alps www.bus2alps.com March 2012 Present Campus Ambassador Promote student travel company to University of South Carolina students studying abroad in Europe Utilize social media platforms to communicate travel opportunities to students Wrote an article for International Student Voice Magazine describing my Bus2Alps travel experiences CocoKouture Magazine www.cocokouture.com May 2011 December 2011 Public Relations and Social Media Intern Promoted CocoKouture Magazine through daily Facebook and Twitter updates Researched new ways to utilize and implement social media, advertising, and video media platforms Conducted market research and brand outreach Assisted in the creation of a media kit Anthropologie Burlington, MA May 2010 August 2010 Visual Intern Worked with the visual team to create an innovative and compelling visual environment Responsible for creating and maintaining all displays: windows, platforms, home, apparel, signage, wall uppers, and large-scale installations ACTIVITIES Garnet & Black Magazine Public Relations University of South Carolina Fashion Board Personal blog: http://rachelbergan.tumblr.com

*References available upon request