STRATEGIC INNOVATION PROGRAM

November 2012 | 8:30am to 5:30pm | AIM Campus

PROGRAM OVERVIEW:
Companies who not only survive but also thrive in todays hyper-competitive environment play a different game from competition by challenging assumptions, desecrating sacred cows, and overhauling processes. In this program, participants will learn to play that different game by discovering new ways of competing, by redefining the business, and by providing differentiated value for customers. In changing the game, companies can create new products and services, improve dramatically customer service, and arrive at breakthrough innovative strategies.

PROGRAM CONTENT:
o o o o o o o o o o o o o o Innovative Visioning and Missioning Strategic Innovation Frameworks Breakthrough Thinking Inside the Box Innovative Competitive Strategy Innovative Adjacency Growth Creating Value for Overserved and Underserved Customers Outside-In and Inside-Out Innovations Responding to Unmet/Unarticulated Needs Disruptive Innovation Blue Ocean Thinking Strategic Alignment/Fit Combining Process Discipline and Creativity (Tradition and Revolution) Developing and Nurturing an Environment of Innovation Role of Top Management in the Innovation Process

PROGRAM BENEFIT:
The Strategic Innovation Program will also enable participants to learn a creative but organized process of formulating innovative growth strategies which are implementable and sustainable. The participants will study how breakthrough strategies are aligned to a holistic corporate strategy, why strategic innovation is a deliberate and planned process leading to successful implementation, and how a culture of innovation can be developed and nurtured.

RECOMMENDED FOR:
Upper-level and Middle-level Managers who are involved in strategy creation, strategy implementation and product development; Functional Managers; Management Committee members

THE LEARNING PROCESS:

A variety of learning methods will be used---case discussions, lectures, workshops, group discussions and on-the-job applications.

PROGRAM FEE: PHP 30,000 (covers tuition, materials, meals, & certificate)

Prof. Jesus Guinto Gallegos, Jr., DBA teaches strategic management, strategic innovation, leadership, and management ethics in AIMs Master in Business Administration program and in the Executive Education offerings. For the past twenty-five years, he has been a consultant and trainer to numerous major companies here and abroad, particularly on strategic planning, strategy implementation, and strategic innovation. Prof. Gallegos was AIMs Chief Operating Officer and Institute Dean from 1995 to 2000, a period when AIMs Asian rankings and financial performances continue to be unparalleled. He has assumed top management positions previously and is presently board chairman of several organizations. Prof. Gallegos holds a Bachelor of Science in Chemical Engineering from De La Salle University, a Master in Business Management degree from the Asian Institute of Management, and a Doctor in Business Administration (with High Distinction) from the De La Salle University.

PROGRAM DIRECTOR:

Please fax this reply form to 8932031/8932050

I would like to register to STRAT- INNOV. Name: ___________________________________________________________ Position:__________________________________________________________ Early bird & group discounts available! Company:________________________________________________________ Address: _________________________________________________________ Tel No: _________________________ Fax No: ________________________ Email: __________________________Cell No.: ________________________

Contact: Apple Ani or Yola Genuino Tel. Nos. 893-2050/ 892-4011 loc. 228 Email: sani@aim.edu http://www.execed.aim.edu