Pennsylvania School Press Association

Convention 2009
76th annual celebration in State College

Inside
Welcome
and
greetings
from PSPA
get centred!
Keynote
speaker

Contest
information

Session grids
for Thursday
and Friday

Breakout
session
information

Area
restaurants

Convention
speakers

Penn Stater Conference Center

State College, Pennsylvania
Thursday and Friday, March 12-13, 2009

Convention 2009
 welcome Welcome to Centre County, home of the Penn
Keynote Speaker
Tim Harrower
Tim Harrower is a design god.
State Nittany Lions! At the 76th annual An award-winning editor,
Pennsylvania School Press Association designer and columnist at a
convention, we are “getting centred” as we look variety of newspapers,
at scholastic journalism today. What are the Harrower is responsible for a
newest trends? How will student journalism number of newspaper
change over the years? As we move into a redesigns across the country.
Wanda Pletcher technologically-advanced society, we have His first book, “The
Convention included a technology strand this year that will Newspaper Designer’s
co-chair Handbook,” is a fixture in
help staffs and advisers use a variety of online
resources and tools for their publications. newsrooms and classrooms
Sessions are scheduled on Thursday and Friday around the world and has been
at the Penn Stater Conference Center. translated into Russian,
Information on speakers and breakout sessions Chinese and Polish. Along with
can be found in this convention program. All the keynote on Thursday night,
of the sessions will be located in the Presidents Harrower
Kristin Giron
Hall and the Senate Rooms located on the main will also
Convention floor of the Penn Stater. Exhibits, present
co-chair featuring universities and yearbook companies sessions
will be located in the lobby of the Presidents on
Hall. Thank you for attending the 76th annual Thursday
Pennsylvania School Press Association and
convention in Centre County. Friday.

Contest/Tour Information Other Speaker Highlights

a Steve Manuel, senior lecturer
The writing contest will be held on Thursday, March 12th
of Communications at Penn State,
from 2-4 p.m. Students must have pre-registered for this has had his photography
session. Tickets will be placed in the registration packet for published in more than 115
your school. Winners of the writing contest will be named publications. A former s
at the closing ceremonies on Friday afternoon. pokesman for the U.S.
Department of Defense,
Carry-in contests will be held from 9 a.m. to noon on Manual recently travelled to
Friday, March 13th. Again, students must have Kuwait and Iraq with
pre-registered for this session. Winners of the carry-in comedian Dane Cook.
contest will also be named at the closing ceremonies on a Christopher Wink, a
Friday afternoon. freelance journalist and blogger
from Philadelphia, will discuss
the importance of creating an
A sightseeing tour of Penn State’s campus will be available online media empire and
on Thursday. Bussing will be provided. Tour information multimedia storytelling.
will be available at the registration table.

2 Convention 2009
Thursday Schedule PSPA Board members
10 a.m.-4 p.m. - Convention sessions Bob Hankes - President
Mike McVitty - Vice President
10 a.m.-4 p.m. - Vendor tables/exhibits
Carissa Pokorny-Golden - Treasurer
open Stacey Aronow - Secretary
1 p.m. - Adviser luncheon in Dean’s Hall Darcy Goshorn - Webmaster
1 p.m. - Student luncheon in Dean’s Hall
2-4 p.m. - Write-off contest Sam Bidleman
Jane Blystone
5:30 p.m. - Banquet dinner with featured
Rick Brooks
speaker Tim Harrower. All-state awards Chuck Brittain
will be given. Helen Fallon
8-10 p.m. - Ice Cream Social - tickets needed Kristin Giron
to be purchased at registration Janice Hatfield
Casey Henry
Friday Schedule John Kupetz
Denise Valerio
9 a.m.-3 p.m. - Convention sessions
9 a.m.-3 p.m. - Vendor tables/exhibits open Check out PSPA at www.paschoolpress.org
12 p.m. - Adviser luncheon in Dean’s Hall
12 p.m. - Student luncheon in Dean’s Hall
2 p.m. - Closing ceremonies
2 p.m. - Write-off and carry-in contest
winners named

Convention 2009 3
To
Walsworth,
being green
is a way of life.
InÊanÊall-colorÊworld,ÊgreenÊisÊourÊ
favoriteÊcolor.ÊBeingÊgreenÊkeepsÊtheÊ
skyÊandÊwaterÊblue,ÊtheÊrainÊclear,ÊtheÊ
ZUV^^OP[L[OLÅV^LYZ]PIYHU[HUK
theÊtreesÊandÊgrass,Êwell,Êgreen.

ForÊmoreÊthanÊ15ÊyearsÊweÊhaveÊ
workedÊtoÊhelpÊourÊplanet,ÊincludingÊ
offeringÊrecycledÊpaper.ÊÊNow,ÊourÊ
ForestÊStewardshipÊCouncilÊ(FSC)Ê
JLY[PÄJH[PVULUHISLZ\Z[VWYV]PKL
paperÊfromÊforestsÊmanagedÊ
responsiblyÊsoÊtheyÊexistÊforÊÊ
futureÊgenerations.ÊThisÊmeansÊ
WalsworthÊalsoÊcanÊofferÊyouÊpaperÊ
thatÊwillÊallowÊyouÊtoÊhelpÊtheÊplanet.Ê
Because,ÊweÊthoughtÊmaybeÊgreenÊ
wasÊyourÊfavoriteÊcolor,Êtoo.

GetÊinÊtheÊgame.ÊBeÊgreen.
GetÊinÊtheÊgreenÊwithÊWalsworth.Ê
VisitÊwalsworthyearbooks.com/greenÊ
[VÄUKV\[OV^ FSCÊNo.ÊSCS-COC-001758

Cheryl Franzmann Kathryn Phillips Rob Rainier

yearbookÊsalesÊrepresentative yearbookÊsalesÊrepresentative yearbookÊsalesÊrepresentative
cheryl.franzmann@walsworth.com kathryn.phillips@walsworth.com rob.rainier@walsworth.com
412.719.1493ÊÊOFFICE 724.681.2072ÊÊOFFICE 724.346.0189ÊÊOFFICE

Christopher Lowe Katelyn Head

FSCÊNo.ÊSCS-COC-001758
yearbookÊsalesÊrepresentative yearbookÊsalesÊrepresentative
christopher.lowe@walsworth.com katelyn.head@walsworth.com
215.779.6825ÊÊOFFICE 339.927.7823ÊÊOFFICE

4 walsworthyearbooks.com
Convention 2009
800.972.4968
 Taylor Publishing Company introduces
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The Best Yearbooks are TAYLOR made!
Convention 2009 5
Thursday Session Breakdown
10-10:50 a.m.
Tips for Creating a Stellar
Literary Magazine - This session
will help staff members create an
outstanding magazine that
honors the best work of your
student writers and artists and
impresses readers and judges alike.
Janice Hatfield Pres Hall 1
Yearbook Design Trends 2009
- In this overview of design today
current samples from all forms of
media are discussed. Students will
see how to use and adapt concep-
tual materials from mass media into
their publications.
Rick Brooks Pres Hall 2
Navigating the College Maze-
AidLink, a community outreach
program of Complete College
Solutions, presents an insider’s look
at how to handle the college process.
Speakers will review how students
can maximize their eligibility for aid
by identifying “lower cost” schools,
comparing college costs and
understanding aid and loan options.
Aid appeals will also be discussed. Q
& A will follow the presentation.
Josh Ettterman and Michael Karp journalists have in Pennsylvania
Pres Hall 3
Newspaper Design: A Crash
Course- A world-famous
celebrity plans to visit your school.
How should you present the story?
Our animated, interactive tutorial
explores dozens of options - the
good, the bad and the ugly - for
layouts, headlines and visuals.
Tim Harrower Pres Hall 3 Own Business” by using Taylor’s
11-11:50 a.m.
Improving Your Still Photos and
Video - Former Pittsburgh Post-
Gazette photographer John Beale
teaches photojournalism at Penn
State’s College of Communications.
6 Convention 2009
His recent photographic work has
been published by major newspa-
pers and web sites throughout the
United States.
John Beale Pres Hall
1More Matter, Less Art - This
session will underscore the
importance of giving emphasis to
substance over rhetorical flourishes
in news writing.
Mike Joseph Pres Hall 2
The Business of Yearbook, Now
More Than Ever - In this
challenging economic year, making
sure you have the revenue to create
your dream book is more important
than ever, but book and advertising
sales are often overlooked until it’s
too late and your effort is in debt.
It’s not hard to ensure a financially
successful yearbook, it just takes
some forethought, creativity and an
organized effort. Learn some
strategies that you can take home
and use immediately or next year
regarding book sales, ad sales and
fundraisers.
Scott Geesey Pres Hall 3
Telling Tales: The Art of Fea-
tures- This session will give young
reporters tips on finding, developing
and crafting engaging features that
captivates readers as much as good
fiction can.
Chris Rosenblum Pres Hall 4
12-12:50 p.m.
Mind Your Own Business- It’s
March and it’s not too late to sell
more yearbooks. If you “Mind Your
new business resource and stimulus
package, you will watch your sales
increase. The Yearbook Paybook
is step by step guide to increase
your yearbook sales and revenue.
Come listen and learn how to make
money.
Taylor Pres Hall 1
Changing to a Magazine Format-
This session will reveal how one
newspaper staff make the move to a
monthly magazine. We will present
some design, writing, editorial,
production, and readership
solutions with lots of show instead
of tell.
Red & White staff Pres Hall 2
Improving Your Digital Photos-
Almost everyone owns a digital
camera of some sort. Even those
who own and use digital single lens
reflex cameras do so without a basic
knowledge of composition and
what pixels are and how they work.
Knowing a few basic rules can make
a world of difference in one
photographs; photographs that
communicate to the reader;
photographs that make people stop
and say, how did he/she do that? If
a reader looks at your photograph
for more than three-quarters of a
second, you’ve succeeded in
producing a memorable image.
Steve Manuel Pres Hall 3
Student Press Rights- This session
will explore the history of student
press rights and what rights student
right now. We will also explore
several common laws that impact
working press: Pennsylvania Open
Records and Sunshine Laws and
what they mean for reporters.
Josh Etterman Pres Hall 4
1-1:50 p.m.
Thursday Lunch- Lunch will be
served in Dean’s Hall for
students and advisers. Staffs must
have pre-registered for the
convention luncheon at
registration. Tickets are needed to
enter the hall, so be sure to have
your ticket present.
Lunch Deans Hall
Thursday Session Breakdown
2-2:50 p.m.
Writing Contest-Students partici-
pating in this year’s PSPA writing
contest will get to meet reporter
Steve Manuel. Manuel is an active
photographer with Penn State
University where he photographs
many of the Division I sports teams.
His photographs have been
published in more than 115
publications,
including USA Today, Sports
Illustrated, The New York Times and
the Philadelphia Inquirer. After the
presentation and a brief Q & A ses-
sion, students will gather to write
news, features and opinion pieces
during the second hour. Winning
entries will be featured online and
winners will be recognized during
closing ceremonies on Friday.
Pres Hall 1
School Press Version 2.0- New
online technologies, like Web 2.0
tools, can be harnessed by
advisers and staffs to reenergize
publications. You will walk away
with plenty of free tools to add to
your media toolbox, including
online newspaper options,
webcasting platforms and other
nifty media goodies. This session
will focus on websites, newspaper,
broadcast and literary magazines.
Darcy Goshorn Pres Hall 2
Cracking the Critique Code- Not
sure what yearbook judges are
looking for when you submit your
critiques? Do they look at design
and writing? Do captions really
matter? Want to take your
yearbook to the next level? This
session will provide simple tips and
resources to get your book ready
for a critique, both at the state and
national level.
Cheryl Franzmann Pres Hall 3
Convention 2009
New Advisers’ Workshop-New or 5:30-8 p.m.
just feeling that way? This session
will encourage practical survival All-State Dinner Banquet- The
skills and sensible goals for any annual PSPA dinner banquet will
newspaper adviser. Staffing, pro- be served in Deans Hall. Staffs
duction schedules, content ideas, must have paid for the dinner with
technology solutions - we got it all. registration. Tickets are required for
Sam Bidleman Pres Hall 4 entry into the ballroom for dinner.
Tim Harrower, redesign god, will
3-3:50 p.m. be the keynote speaker after dinner.
Writing Contest-Students Following his address, winners of
participating in this year’s PSPA the PSPA All-State Awards will be
writing contest will get to meet named. Pennsylvania Teacher of the
reporter Steve Manuel. After the Year and Administrator of the Year
presentation and a brief Q & A winners, along with the Friend of
session, students will gather to write Journalism winner will be honored.
news, features and opinion pieces Ballroom
during the second hour.
8-10 p.m.
Pres Hall 1
Ice Cream Social and Swap Shop-
Live Webcasting Made Easy- Partipants must have pre-registered
Thanks to a host of new Web 2.o for this event. Bring your
tools, webcasting via the Internet publication to share and enjoy an ice
is easier than ever before. You will cream bar featured Ice Creamery ice
walk away from this session with a cream and toppings.
handful of free webcasting tools in
your journalism toolbox. After
demonstrating how to setup your
own webcast, we will discuss tips
and tricks, as well as best practices.
Darcy Goshorn Pres Hall 2
Wagging the Blog- What goes into
a successful news blog? A veteran
shares some tips and insights on
giving your blog a voice and making
it a must read.
John Micek Pres Hall 3
Kalliope Editors’ Roundtable-
This session with the current editors
of Penn State’s undergraduate
literary magazine will give you a
glimpse into the process of creating
an outstanding student publication
- from choosing staff to drumming
up publicity to choosing
submissions to layout, production
and distribution.
Sheila Squillante Pres Hall 4
7
 Centered on
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Check us out on the web at www.paschoolpress.org

8 Convention 2009
 Study Journalism in an Urban Location!
You’ll gain real-world experience from professors with professional experience.

z A NEW Digital Media Major, using the latest technologies, that lets students choose between an
online journalism or a layout and design concentration.

z The Point Park News Service, a partnership with Trib/Total Media, lets you publish on the
university’s online site and Trib outlets.

z Innocence Institute of Point Park University offers you opportunities to

research and investigate wrongful convictions and publish your stories.

z U-View enables you to produce programs for our on-air news and entertainment television channel,
including broadcasting and webcasting on local channels.

Point Park University, located in the heart

of Downtown Pittsburgh, is a school
where the faculty is committed to
the students and where students
are not just numbers.

201 Wood Street

Pittsburgh, PA 15222
Phone: 412-392-3430
Email: enroll@pointpark.edu

www.pointpark.edu

Convention 2009 9
 Thursday Sessions
Location 10-10:50 a.m. 11-11:50 a.m. 12-12:5

Tips for Creating a Mind Yo

Improving Your
Presidents Hall 1 Stellar Business
Still Photos and
(seating of 100) Literary Magazine - Kachel an
Video-
Janice Hatfield Argento
John Beale

Changi
Yearbook Design More Matter, Less Art -
Presidents Hall 2 Magazine
Trends 2009 - Mike Joseph
(seating of 100) Red and
Rick Brooks
Sta

Navigating the
The Business of
College Maze - Improvi
Yearbook - Now
Presidents Hall 3 Josh Etterman and
More Than Ever - Digital P
(seating of 100) Michael Karp
Scott Geesey Steve M

Telling Tales:
Newspaper Design- The Art of Features -
Presidents Hall 4 Student
A Crash Course - Chris Rosenblum
(seating of 100) Right
Tim Harrower
Josh Ette

10 Convention 2009
 Yearbook Literary Magazine Technology Contests

Newspaper Television/Radio All Media Advisers

50 p.m. 1-1:50 p.m. 2-2:50 p.m. 3-3:50 p.m.

our Own
s - Emmy Writing Contest
Lunch will be held in the Deans Hall.
Advisers and students should have

nd Carolyn
pre-registered for the luncheon.
o Oldham

ing to a School Press Live Webcasting

e Format - Version 2.0 - Made Easy -
d White Darcy Goshorn Darcy Goshorn
aff

Cracking the
ing Your Wagging the Blog-
Critique Code -
Photos - John Micek
Cheryl Franzmann
Manuel

Press New Advisers’ Kalliope Editors’

ts - Workshop - Roundtable -
erman Sam Bidleman Sheila Squillante

Convention 2009 11
Friday Session Breakdown
9-9:50 a.m.
Secrets to Great Photography-
Great yearbook start with great
photography. This session explores
varying the angles, how to use the
light that you have, the importance
of showing emotion, the use of
repetition, framing the shot and
cropping.
Cari Frei Pres Hall 1
Who Put You In Charge-Being a
manager can be difficult, but being
a student manager of other students
bring it to a whole new level. How
are you supposed to manage a staff
of employees who are all the same
age as you or, gulp, older?
Terrence Casey Pres Hall 2
So You Want to Be a Broadcast
Journalist? Better Start Now!-
This session will discuss the relevant
questions high school students
should seek to answer as they
prepare to enter college and the
broadcast world.
Dr. Anthony Moretti Pres Hall 3
Tomorrow’s Reader, Yesterday’s
Paper- Are readers bored by all your
dull, predictable 15-inch stories?
Yes. But you can make your publica-
tion reader-friendly by reworking
your news and features into useful,
interactive packages (sidebars, fact
boxes, checklists). We’ll examine
dozens of innovative examples and
demonstrate how staffers can
collaborate more effectively.
Tim Harrower Pres Hall 4
Carry-in Contest- Carry-in con-
tests will be held this hour in the
Senate Room. Students should have
pre-registered for the event and
received a ticket. Contests include
yearbook design, newspaper design,
photography, cartoons, ad design,
video news and video feature.
Judges Senate Rooms 2-3
12
10-10:50 a.m.
High School TV: Starting it Up
and Keeping it Running- So you
have TV cameras, a news set, a
computer or two and some
volunteers. What do you do with
it? This session will help get your
started.
Jesse Colaizzi Pres Hall 1
Eleven Ways to Improve you
Student Publication Today-There
are a number of simple, but effective
ways to improve your student
publication without delay. Items
include online promotion and
dissemination, multimedia,
organization and web presence.
Christopher Wink Pres Hall 2
The Student E-Newspaper- As
the journalism industry turns to the
Internet for more readers, so should
student newspapers. How can
student journalists put together
a Web page for their readers and,
more importantly, keep them there?
Terrence Casey Pres Hall 3
Creating Mood with Type and
Color- Is your yearbook design
becoming a mess of fonts and
colors? Learn how to use fonts and
color to reinforce your theme and
coverage.
Kathryn Phillips Pres Hall 4
Carry-in Contest- Carry-in
contests will be held this hour in the
Senate Room. Students should have
pre-registered for the event and
received a ticket. Contests include
yearbook design, newspaper design,
photography, cartoons, ad design,
video news and video feature.
Judges Senate Rooms 2-3
11-11:50 a.m.
Tips for Creating a Stellar
Newspaper- This session will help
staff members focus on creating a
newspaper which really serves the
student body well and one that will
impress the judges.
Janice Hatfield Pres Hall 1
Describe and Conquer-
Descriptive writing lets
journalistic writers get creative,
establish a tone and evoke a mood.
And you thought only fiction could
use literary devices and do that.
This session will help students apply
journalistic horse sense to using
their five senses to make things
lively without making things up.
Students may even get a chance to
stick their toe in the water and try to
observe and describe.
John Kupetz Pres Hall 2
Literary Magazine Theme
Development Expose- What really
happens when a dozen varied
students plan out a theme for the
literary magazine? What is the role
of the advisers when things are
going south? And when does one
give up? Robert Hankes and Mike
McVitty will review how last year’s
edition of Charisma turned 40.
Robert Hankes and Mike McVitty
Pres Hall 3
An Online Media Empire in a
Day- How you, your friends and
your school newspaper or student
organization can better share and
promote your work online. We’ll
talk about the free or cheap tools to
brand and spread your work, and
even how to operate an entire school
publication online for a minimal
cost and limited experience.
Christopher Wink Pres Hall 4
Convention 2009
 Friday Session Breakdown
Carry-in Contest- Carry-in con-
tests will be held this hour in the
Senate Room. Students should have
pre-registered for the event and
received a ticket. Contests include
yearbook design, newspaper design,
photography, cartoons, ad design,
video news and video feature.
Judges Senate Rooms 2-3
12-12:50 p.m.
Friday Student and Adviser
Luncheon- Lunch will be served
in Deans Hall for both students
and advisers. Lunch tickets must
have been paid for at registration.
Students and advisers must have a
ticket to enter.
1-1:50 p.m.
Blogging with Websites and
Wikis, Oh My!- This session will
explore all the options for
incorporating new media
technologies into your publications.
Don’t fear the digital revolution...
embrace it! This session will show
you how.
Heather Starr Fiedler Pres Hall 1
Bringing Ideas to Life- This
session is designed for Advanced
InDesign users only. After
reviewing the advanced functions
of the program, we will launch into
an interactive “How’d they do that?”
session, allowing students to share
the more advanced features of their
publication.
Seana Litt Pres Hall 2
Asking the Tough Questions-
This session will help young
journalists find ways to ask hard
questions and, most importantly,
get good answers.
Sara Ganim Pres Hall 3
Convention 2009
It All Starts with Interviewing-
No one can write anything without
first interviewing sources. This
session will help you learn to
develop your interviewing skills and
techniques and make you a better
reporter.
Helen Fallon Pres Hall 4
Multimedia Storytelling- This
session will show participants how
to tell stories using audio, video and
photographs cheaply, professionally
and effectively. We’ll talk about the
technology, tools, direction and
focus needed to begin a serious
multimedia division to even the
smallest student publication or
organization.
Christopher Wink Senate 2-3
2-2:50 p.m.
Closing Ceremony- The closing ce-
memony will take place in the Sen-
ate Room to honor the winners of
the carry-in contests and the writing
contests.
Contest Senate 2-3
Evaluation Forms
Don’t forget to fill out the evaluation form
at the end of the conference. Forms should
have been placed in your registration
packet, but extras are available at the
registration booth.
Forms can be dropped off at the
registration table on Friday.
Your feedback is appreciated.
13
Friday Sessions
Location 9-9:50 a.m. 10-10:50 a.m. 11-11:50

High School TV:

Presidents Hall 1 Secrets to Great Starting It Up and Tips for C
(seating of 100) Photography - Cari Keeping It Stellar New
Frei Running- Janice H
Jesse Colaizzi

Eleven Ways to
Who Put You In Improve Your Describ
Presidents Hall 2 Charge? - Student Conq
(seating of 100) Terrence Casey Publication- John K
Christopher Wink

So You Want to Be a Literary M

The Student
Broadcast Theme Dev
Presidents Hall 3 E-Newspaper -
Journalist? Better Expose - Mi
(seating of 100) Terrence Casey
Start Now! - and Bob
Anthony Moretti

Tomorrow’s Reader, Creating Mood with An Onlin

Presidents Hall 4 Yesterday’s Paper - Type and Color - Empire in
(seating of 100) Tim Harrower Kathryn Phillips Christoph

Senate Room 2-3 Carry-in Contest

(seating of 100) Pre-registration is required

14 Convention 2009
 Yearbook Literary Magazine Technology
Contests
Newspaper Television/Radio All Media

0 a.m. 12-12:50 p.m. 1-1:50 p.m. 2-2:50 p.m.

Blogging with Web-

Creating a sites and Wikis,
wspaper - Oh My! -
Hatfield Heather Starr
Fiedler

Closing ceremonies to name winners of the

Lunch will be held in the Deans Hall.
Advisers and students should have

carry-in contest and writing contest.

pre-registered for the luncheon.

be and Bringing Ideas to

quer - Life - Seana Litt
Kupetz

Magazine Asking the Tough

velopment Questions -
ike McVitty Sara Ganim
Hankes

ne Media It All Starts with

n a Day - Interviewing -
her Wink Helen Fallon

Multimedia
Storytelling -
Christopher Wink

Convention 2009 15
 Notes

16 Convention 2009
Convention 2009 17
 Convention Speakers
B the Pro Football Hall of Fame.
Maggie Bauman - Maggie
Bauman, a senior at Bloomsburg
High School, is the features
editor of the Red & White. Last
year, she was an award-winning
news and feature writer. After
graduation, she plans to attend
Pennsylvania College of
Technology and major in Mass
Media Communications.
Sam Bidleman - Sam is in his
31st year of teaching English,
composition, graphics and
journalism at Bloomsburg High
School. He serves on the staff
of the PA Governor’s Institute
for Information Literacy, writes
and edits for several scholastic
publications and chairs Middle
States validation visits. Bidleman
has been honored as a finalist in
the PA Teacher of the Year and
as PA School Press Association’s
Journalism Teacher of the Year.
John Beale - Veteran
photojournalist John Beale
teaches photojournalism,
advanced photojournalism and
documentary photojournalism.
Prior to his arrival at Penn State,
he spent 21 years as staff
photographer and chief
photographer for the Pittsburgh
Post-Gazette. A member of the
U.S. Senate Press Photographers’
Gallery, his work has been
honored with numerous national
awards, including two Sigma
Delta Chi Awards, the
Community Service
Photojournalism Award from the
American Society of Newspaper
Editors and photo of the year by
18
Beale’s photos have been widely
published in numerous
magazines and books. In 2001 he
served as a Journalist in
Residence at Penn State. He has
also taught photojournalism at
Point Park University in
Pittsburgh.
Rick Brooks - Rick Brooks is
a Magna Cum Laude graduate
of Fairmont State University in
Fairmont WV. He has degrees
in Commercial design, Graphics
and Fine arts along with
Journalism and Art education.
While at Fairmont State he
edited and designed the award
winning “Mound” yearbook.
Brooks is the
Northeast Creative Design
Manager with Jostens and has
worked in publishing worked
since 1986. He works with and
designs for High schools and
Colleges throughout the
Northeast. Numerous PIA,
Columbia and NSPA awards have
honored his clients including
multiple Benny’s, Gold Crowns
and Pacemakers. A member of
JEA, Columbia, CMA and the
society of Collegiate Journalists,
he actively lectures and teaches
at national and state
conventions. He possesses
extensive technology
background in Photoshop,
PageMaker, InDesign, Illustrator,
Painter and Office. He received
the “Gold Key” from CSPA in
2000 and the “Keystone” from
PSPA. Brooks also sits on the
executive board of the
Pennsylvania School Press
Association.
C
Terrence Casey - Terrence Casey
is editor-in-chief at The Daily
Collegian at Penn State
University. A senior majoring in
journalism and religious studies,
Terrence will graduate in
December. Before being an
editor, Terrence have been a staff
reporter, metro editor, campus
editor and opinions page editor.
Jesse Colaizzi - Jesse Colaizzi
(PSU, Integrative Arts ‘03) holds
a Master of Arts in Broadcast
Journalism from Point Park
University. He is also the Point
Park University Student
Broadcasting Network
Coordinator, Photography
Facilities Coordinator, and
part-time faculty member. He
teaches Television Production
Techniques and Television
Non-Linear Editing. Jesse is
also a producer of Hometown
High-Q, a high school quiz show,
shown on the CBS-Pittsburgh
affiliate KDKA-TV. Outside of
Point Park University, he has a
freelancing business, for which
he is a field audio specialist for
The Videohouse Inc. His field
audio credits include multiple
programs on The History
Channel, ABC, CBS, The NFL
Network, ESPN, Bravo, and FOX
News Network, to name a few. In
his spare time, Jesse enjoys
maintaining his real estate
properties, woodworking, and
making his own wine. He resides
with his wife, Heather, in Ben
Avon, Pa.
Convention 2009
Convention Speakers
Roger Crider - Roger Crider is a
Business Technology teacher at
Franklin Regional High School
in Murrysville, Pa. In 2008, he
became the Classrooms for the
Future Technology coach for
the high school. He is also on
the eAcademy Consortium with
the Westmoreland Intermediate
Unit. The consortium is
educating school district to
implement online courses.
D
Julia Davis - Sixteen-year-old
Julia Davis is a Bloomsburg
High School junior and the
news editor of the Red & White.
Leading a jam-packed life, Julia
fills almost every minute of her
spare time with writing, musical
theatre, watching reality TV or
caring for her menagerie of farm
animals. Julia became a PSPA
board member to promote
unbiased, informative and
engaging journalism in high
schools across the state.
E
Joshua Etterman - Joshua
Etterman is a former PSPA
Student Board member from
Hershey High School. In 2001,
while working for the
Pennsylvania School Reform
Network and studying at
Dickinson College , he was one of
the first members of PSPA’s
Section 12.9 team that helped
to stop a proposal to strip Many
protections from the state’s
Convention 2009
student journalists. His
column,“From Left Field” won
the 2002 Keystone Press Award
for Division IV newspapers.
Former editor of the
Elizabethtown Chronicle weekly,
he has reported for the Hershey
Chronicle and The
(Hummelstown, Pa.) Sun. Since
2002 he has worked for Complete
College Solutoins, a
college-planning and financial
consulting firm.
F newspaper, the newsmagazine
Helen Fallon - Helen Fallon is
acting chair of the new School
of Communication at Point Park
University. Prior to this
assignment, she served as the
chair of its Journalism and Mass
Communication Department
since 1999. She started
teaching full time at the private
liberal arts college in 1986 after
working for 11 years in the field as
a reporter, copy editor and editor
for three Western Pennsylvania
newspapers and a brief stint in
health-care public relations. In
addition to her teaching, Fallon
has worked as a part-time copy
editor first in the news then
features department of the
Pittsburgh Post-Gazette since
1987. She actively supports high
school journalism education and
has given or led many
workshops and lectures to high
school journalism students and
their teachers throughout her
teaching career.
Heather Starr Fiedler - Dr.
Heather Starr Fiedler is an
assistant professor of digital
media in Point Park University’s
Journalism and Mass
Communication Department.
She specializes in new and
emerging media technology,
especially online journalism. Her
classes include online
journalism, Web publication,
print design, computer-assisted
reporting, and magazine writing
and design. She is the adviser of
Point Park’s student-run
and literary magazine. She is also
the founder and general manager
of PittsburghMom.com, a
microsite for Pittsburgh area
parents, that is owned by the
Pittsburgh Post-Gazette.
Cheryl Franzmann - Cheryl
Franzmann is a Walsworth
Publishing Company Key
accounts representative in
western Pennsylvania. A former
yearbook adviser at DeLand High
School in DeLand, Florida, her
stuff won five All-Americans and
four gold medals for their work.
Franzmann attended Ohio
University Scripps School of
Journalism and is a former CSPA
and NSPA judge.
Cari Frei - An employee of
Taylor Publishing Company for
the past eight years, Cari Frei
excels in working with staffs and
preparing both new and
experienced advisers for the year.
After teaching English, yearbook
and newspaper, Frei understands
the trials of production.
19
 Convention Speakers
G where he works with teachers to
Sara Ganim - Sara Ganim has
been working for the Centre
Daily Times as a crime reporter
for two years. Last summer, she
interned at the Associated Press.
Before her professional career,
Ganim was a reporter for The
Daily Collegian in State College.
While there, she placed three
times in the Hearst award
competition. Last year, she
received an honorable mention
for a feature story in the
Keystone state awards.
Scott Geesey - Scott Geesey has
been a sales and service
representative for Jostens
Yearbooks for the last 10 years,
covering central and northern
Pennsylvania. Geesey also
worked for the Keystone
Central School District in
Clinton County in 1998 and 1999
as a teacher and part-time media
specialist. His exclusive yearbook
website, www.jostenscentralpa.
com, is one of the few privately
maintained yearbook production
websites in the country, filled
with ideas, tips, strategies and
more for all yearbook advisers
and staffs. Before entering
education, Scott worked as a
radio and TV broadcaster for 13
years in the State College area.
Darcy Goshorn - Darcy
Goshorn has taught English
language arts and journalism for
five years at East Pennsboro Area
High School in Enola,
Pennsylvania. Currently, he
serves as the Classrooms for the
Future coach,
20
integrate 21st Century skills into
their curriculum. The school’s
innovative, award-winning
online student newspaper has
been featured by the
Pennsylvania Newspaper
Association, the Pennsylvania
Educational Technology Expo
and Conference, as well as the
Pennsylvania School Boards
Association at their Educational
Excellence Fair.
H Mike Joseph - Mike Joseph has
Robert Hankes - Robert Hankes
is president of PSPA and serves
as adviser to Charisma, the
literary magazine of Big Springs
High School. He has twice
received the Teacher of the Year
Award from Big Springs.
Tim Harrower - Tim Harrower
has been an award-winning
editor, designer and columnist at
newspapers large (The
Oregonian), midsized (The Roch-
ester Times-Union) and small
(the Times chain of
weeklies in Beaverton, Ore.).
Harrower’s first book, “The
Newspaper Designer’s
Handbook,” is a fixture in
newsrooms and classrooms
around the world, and has been
translated into Russian, Chinese
and Polish. His follow-up, “Inside
Reporting,” has become
America’s best-selling
journalism textbook. He’s now
pounding away at a new book
tentatively titled “The Complete
Guide to Online Journalism.”
Janice Hatfield - A certified
journalism educator, Janice
Hatfield is a member of the
Pennsylvania School Press
Association and also newspaper
coordinator. Previously, Hatfield
was a newspaper adviser and
literary magazine adviser. She is
also a national judge for NSPA
and CSPA.
J
worked as an editor and reporter
for the Centre Daily Times for 10
years, with previous work at the
Pocono Record in Stroudsburg,
The Bridgeport Post in
Connecticut and an English-
language newspaper in Taipei,
Taiwan. Awards include a
first-place Keystone award for
investigative reporting about
Interstate 99 construction.
K
Emmy Kachel - From the
greater Philadelphia Area, Emmy
Kachel and Carolyn Argento
Oldham have over twenty-years
combined yearbook
experience. As an integral part of
the yearbook process, they form
a unique bond with their year-
book advisers by providing
personalized service, accurate
answers, creative solutions, and
technical support. The Kachel/
Oldham Office prides itself in
educating its customers publish-
ing together through design
expertise and computer
knowledge.
Convention 2009
Convention Speakers
Michael Karp - Michael Karp
is an expert in student loans and
aid applications and works for
Complete College Solutions.
John Kupetz - John Kupetz is an
assistant professor of
journalism and English at the
College of Lake County in
Grayslake, Ill. A faculty fellow at
Northwestern University’s
Communications Residential
College and a former assistant
professor at its Medill School of
Journalism, Kupetz has taught
Medill’s summer high school
journalism program for more
than 25 years. He is a PSPA board
member.
L primary focus is helping the staff
Seana Litt - Former yearbook
editor and adviser, Seana Litt has
been using InDesign for more
than seven years to create
yearbooks for schools and other
state organizations. Litt, a
yearbook representative from
Taylor Publishing, is also an
InDesign instructor for the
Pennsylvania Newspaper
Association.
M
Steve Manuel - Steve Manuel is
a senior lecturer of
communications at Penn State.
He earned both undergraduate
and graduate degrees from Penn
State and has been teaching
public relations and
photojournalism since 1996. His
photographs have been
published in more than 115
Convention 2009
publications, including USA
Today, Sports Illustrated, The
New York Times and Navy Times.
From 1992-1996, he served as
spokesman for the U.S. Defense
Department at the Pentagon.
Manuel has participated as a
photographer in major USO
show tours to teh Balkans, South
Korea, Cuba and most recently
toured Kuwait and Iraq with
comedian/actor Dane Cook.
Mike McVitty - Mike McVitty is
a high school art educator in the
small town of Neville, PA. He
has worked as a co-adviser for
the school’s literary magazine
for four years. As co-adviser his
with InDesign and Layout. He is
also vice-president of PSPA.
Dr. Anthony Moretti - Dr.
Anthony Moretti joined the
Point Park faculty in August 2005
after spending two years teaching
at Texas Tech
University. Moretti primarily
teaches broadcast journalism
courses in the Department of
Journalism and Mass
Communication. He teaches
broadcast news writing and
production classes and
supervises the twice weekly
student TV news program and
other special broadcast produc-
tions. Dr. Moretti earned his
Ph.D. from the E.W. Scripps
School of Journalism in 2004. He
also holds a master’s degree in
journalism from Ohio Moretti
spent almost 13 years in the
broadcast industry as a reporter
and producer. He worked in
southern California and Ohio
in both radio and television and
covered numerous news and
sports events during those years.
O
Carolyn Argento Oldham -
From the greater Philadelphia
Area, Emmy Kachel and Caro-
lyn Argento Oldham have over
twenty-years combined yearbook
experience. They provide
personalized service, accurate
answers, creative solutions, and
technical support.
P
Kathyrn Phillips - A former
yearbook editor, Kathryn
Phillips is a Walworth Yearbook
reprsentative. She graduated
from Waynesburg University and
majored in Graphic Design.
Alane Presswood - Alane
Presswood is a senior and
second-year journalism student
at Bloomsburg High School. She
won several PSPA Gold Awards
for her news reporting in 2008
and is currently the editor-in-
chief of the BHS news magazine,
the Red & White. Presswood
is also an editor on staff of the
school’s art and
literature magazine and partici-
pates in various choral, dance
and theater functions. She plans
to attend Emerson College in the
fall to major in print journalism.
21
Convention Speakers
R
Chris Rosenblum - Chris
Penn State Attractions
Rosenblum, a Centre Daily Times There are a number of restaurants in downtown State College
senior reporter, has been a to enjoy while attending the PSPA convention:
journalist for 18 years. Since he
joined the paper in 1995, his bar blue and barbecue Canyon Pizza
news and feature stories have 114 S. Garner St. 260 E. Beaver Ave.
won numerous awards from the Downtown State College State College
Pennsylvania Newspaper (814) 237-0374 (814) 867-5672
Association, Pennsylvania
Associated Press Managing Inferno Brick Oven Chili’s
Editors and the Press Club of 340 E. College Ave. 137 S. Allen St.
Western Pennsylvania. Downtown State College Downtown State College
(814) 237-5718 (814) 234-5922
S PJ Harrigan’s Cold Stone Creamery
Courtney Sabo - Sophomore 1450 S. Atherton St. 321 E. Beaver Ave.
Courtney Sabo is the production Ramada Conference Center State College
and InDesign editor of State College (814) 272-6585
Bloomsburg High School’s (814) 235-3009
newsmagazine, the Red & White. Damon’s
She also is secretary of her class, Applebee’s 1031 E. College Ave.
a member of FBLA and a 12 Colonnade Way State College
member of the varsity soccer State College (814) 237-6300
team. (814) 235-3890
Eat n’ Park
Sheila Squillante - Sheila Backyard Burgers 1617 N. Atherton St.
Squillante is faculty adviser for 1221 N. Atherton St. State College
the Kalliope, the undergraduate State College (814) 231-8558
literary magazine. (814) 231-1874
Five Guys
W C.C. Peppers
434 E. College Ave.
226 W. College Ave.
State College
Christopher Wink - State College (814) 238-3066
Christopher Wink is a (814) 238-6256
multimedia freelance journalist Gingerbread Man
and blogger based in Burger King 130 Hiester St.
Philadelphia. Wink was ranked 521 University Dr. Downtown State College
among 100 most promising State College (814) 237-0361
young journalists by UWire, a (814) 238-2281
college news service and is co-
founder and former adviser of
The Franklin, a student
snewspaper of Philadelphia high
school.
22 Convention 2009
 The Pennsylvania School Press Association wishes to
thank the following for their help with
the 76th annual convention:

Jostens for the publishing of this convention program.

Walsworth Publishing Company for the student gifts.

Taylor Yearbook for the donation of adviser frames

and student mugs.

The Centre Daily Times for helping with speakers.

Penn State for organizing tours on campus.

Thank you for attending the convention! Please don’t forget to turn
in the evaluation form at the registration table before departing!
See you next year.

Convention 2009 23
Jostens Ad

Convention 2009