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“In order to rev up the sales of these new vehicles we’ve decided
to give a subsidy to the customers. The marketing and promotion
of these vehicles will be done by two companies - one from
Kolkata and the other from Siliguri. Customers will be more
interested if they can purchase the new vehicles at a subsidised
rate,” said Banerjee. There are plans to launch 200 vehicles of
each type in the market within a short period. “This is
experimental. If the first 800 pieces are well received then we will
introduce more cars in the market,” said Banerjee.
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