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90201
I Semester M.B.A.Examination, Jan.lFeb. 2012 (2011Scheme) BusinessAdministration Management Conceptsand Theories. Time: Hours 3 InstructionAnswer theSections. : all
SECTION-A Answer thequestions. questions all Each carries marks. six 1. What contingency is approach management to ? Give examples. 2. Explain Vroom-Jago model decision of making.

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Max. Marks7s :

(5x6=30)

3. What thebasis departmentalization textile is for inthe manufacturing organisation ? 4. Whatistheroleof creativity decision in making ? 5. Whatis budgetary control ? SECTION-B Answer threequestions. carries0 marks. any Each 1 6. Discuss challengers bymanagementthecurrent the faced in scenario. 7. Compare contrast and Taylor Fayol's and contributions to management. "whetheryou anycontrol 8. Discuss need when everythinggoing planned". is as 9. Discuss various the steps involved formulatingstrategy. in a 10. Discuss features theprocess MBO. the and ol SECTION_C 11.Casestudy(compulsory): (1x15=15) Mattellnc.'spreschool unit,Fisher-Price, its centerat comfrany toy has headquartersEast in Aurora. part N.Y., it'sclearly separate oftheoperation. but a Called Cave, center the the boasts bean-bag chairs comfy couches, adjustable and
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lighting makepeople as if they're fromtheoffice. that far feel Teams statfers of fromengineering, marketing design and meet withchildpsychologistsother or specialists share to ideas. After observing families playinthefield, at theyreturn to brainstormor "sketchstorm",theycallit. Thentheybuildprototypes as ot toysfrom paint. foam, glue cardboard, andacrylic Mingling people with fromvarious in disciplines emphasized the operation. at Staffers sucha TinaZinter-Chahin, seniorvice-president research for and development, theinteraction call spelunking, it'sbased theidea taking since on of a "deep dive"intoproduct "People firstwereskeptical," development. at says, Ziner-Chahin, noting toydesigners that didn't careto spend much so timewith 'Come l'mgoing go away fivedaysandtake "They marketers, said. on, to for a person Wefound marketing great ?'. thatwhile theyaren't withfoamandglue guns, great hashing anidea positioning product." they're at out and the Fisher-Price staffers pointto successes. observing can After babies they as learned basic the skills, spelunkers realized moms that spent lotoftime a teaching kidsabout such things thehouse doors, switches, in as light drawers kitchen and utensils. Whilethe company couldboastabout toysthatmakenoise flash or lights. wasshort real-world, lt practical lt solved problem Laugh on stuff. the with andlearn,Learning Home, $65model tromemadeefBlastic, a wherekidscan through front crawl a door explore alphabet, and the numbers, music, speech and different sounds. smash in its2004debut, nowa fulllineof toys.The A hit it's outfit highhopes a couple forthcoming has products, as Easy for of such clean high chair, result a spelunk the of issues about moms feeding had kids. Questions: 1) Whymight bean-bag chairs, comfycouches adjustable and lighting contribute to creativity ? 2) From standpoint innovation, doesit helpFisher-Pricehave the why of to toy designers withmarketers work ?

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90202

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I Semester M.B.A. Examination,January/February2012 (2011 Scheme) OrganisationalBehaviour Time:3 Hours Max. Marks75 : SECTION-A questions. question Answerthe following Each carries marks six : 1. State various the models Organisational Behaviour. of 2. Define, Morale enlist indicators high lowmorale. and the of and 3. Distinguish between Transactional Transformational and leaders. 'Z' 4. State propositions theory . the ol 5. Listoutthecharacteristic features effective ineffective and of Teams. SECTION_B Answer threeof thefollowing. any Eachquestion carries marks ten : 6. Explain various the theories personality. of 7. Explain Transactional Analysis. 8. Explain causes perceptual lhe of distortions techniques impression and of managementcross in cultural business organisations. 9. Discuss various the strategies resolve to organisational conflicts. 10. Discuss various the dimensions drivers organisational of and culture. SECTION-C 11. Read following andanswer questions the given case the : Case: At firstTammy Reinhold didn'tbelieve rumors. the Nowthatthe rumors were confirmed, was in denial. can'tbelieve she said."l'veworked a she "l it," as greeting-card herefor 17years. lovewhatI do.Nowtheytellmetha\l:m, artist I going have doall myworkona computer." to to
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(3x10=30)

15

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Tammy notalone herfear. company's twoartists, was in The other Mike Tomaski andMaggie Lyall, werejustas concbrned. hadgraduated art school Each from nearthetopof theirclass. Theycame workfor Wisconsin andGreetings to Art - Mike 1976, right of school out in Tammy 1983, Maggie 1988. in and in They choose company, the which been had for around more than50years, because of itsreputation a good place work^ company hadnever a layotf. as to The also had Wisconsin andGreetings a smallmaker greeting Art is of cardsandspeciality paper. hasmodest wrapping lt resources modest and ambitions. Management has pursued progress always slowly. Maybe that's whyit wasso latein introducing computerized technology itsproduction to operations. whynowitdecided And that it nolonger wanted artists dohand-rendered Management bought its to work. had threehigh-powered computers equipped Mac and themwiththe latest graphics andphoto-manipulation software including Photoshop, Quark, lllustrator. and Courtland Gray, company's the Tammy, owner, called MikeandMaggie his into office morning. toldthemabout changes weregoing be made. this He the that to Gray acknowledged thethree going have lotto learn beable do that were to a to to alltheir workoncomputers. hestressed thechanges But that would dramatically speed theart-production photo-layout up processes eventually and and result in significant savings. offered sendthe threeto a one-week cost He to course in Dallas specifically designed train to in artists thenewtechnology. alsosaid He he expected ofthecompany's andphoto all art operationsbecompletely to digitalized within three months. Tammy notstupid. was She'd been following trends graphic More the in art. and more justthought, didMike Maggie, work being was done computers. on She as and thatshemight programs. all,Wisconsin is escape having learn to these After Art notHallmark. Tammy wrong. But was Technology coming Wisconsin was to Art - other andGreetings there and wasn't much could about she do it than complain job or look another ! for Questions; 1) Explain Tammy's resistance. 2) Evaluate wayGourtland handled change. the Gray this 3) What, anything, if you would have done differently hadbeen il you Gray ?

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2O12 January/February I Semester M.B.A.Examination, Administration Business BusinessEnvironment

Time: Hours 3
SECTION_A six Each carries marks. Answerallquestions. question -i. internal List outthe stakeholders.

Max. Marks:75

(5x6=30)

in affect 2. Howdoesgrowing environmentalism business India? Givesuitable examples. gas 1984. of the involved Bhopal tragedy December 3. Analyse issue in growth' India. in o{ the the 4. Outline strategies tackle problem 'Jobless to provided commercial to banks business by types finances 5. Outlinethevarious of firms. SECTION_B ten any carries marks. Each ..-{nswer threequestions. question the decode. the Economy during last 6. Discuss performanceIndian of 7. Discuss results 20'l1 census India. the of of pertaining issueof shares mergers and the to and 8. Outline SEBIguidelines acquisition. performance electoral in outcome the and 9. Explain disconnect between economic India. to ? 10. WhydoesIndia economiesHoware* attract FDIan compared smaller less FDI India made friendlv be ?
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(3x10=30)

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SECTION_C

'l1. Compulsorycasestudy.

(1xl5=15)

Rambus Network Academy oneoftheleading is trainers Kerala India the in in in lieldofhardware, The networking security. organisation islocated Chalakudy, and at partsof Kerala. Thrissur District, in Kerala, hasten divisions different and The organisation a humble in 1999, a PCandLaptop had as service Later, start centre. year, educaiion thesame an division also was started, aiming provide to training courses hardware networking. in Initially, division started a low ihe was and as profile project, nowit issetwithenough rastructure support inf to but various levels programmes field hardware, oftraining inthe networking security. of and Theorganisation established Mr.Jeevan andMr.Abhilash inthe P.V. was by T. year1999, during boom theinformation technology industry, leverage the in to the opportunities sector, inthe Though on started a service based thenewbusiness. as centre organisation a setplan innovation entry lT education. the for and into had Withthe increase demand lT professionalstheareaof hardware in in for and networking, founders the to an which decided build infrastructure wascapable of generating experts, to withstand day{o-day challenges comein this that able industry. RAMBUS Thus NETWORK ACADEMY established. organisation was The is undertaking hardware networking courses, interior and designing career and oriented term the short simplify managementtheentire computer courses..To of organisation, responsibilities duties divided various the into and are levels of management. hierarchy The includes departments onthetraining which based area, alsohasa head thedepartment. uphold manpower their To the of and efficiency, there a Human is Resource department. TheRambus Network Academy in association theContinuing is, with Education Cell,Govt. Kerala, of in ol Continuing Education operating polytechnicsKerala. project, polytechnics, Cell(CEC) a Kerala is operating through Government and providing certifications courses almost engineering lor in all subjects. Currently, polytechnics, theorganisation offcampus has training eight in incollaboration with theCEC. providestraining Theinstitution that a standard provides sutficient knowledge to thestudent appearing Global for in examinations as A+,Net+, certification such Linux+, RHCE, MCSE, CCNP, Witha teamof 'Globally etc. ce*ified' CCNA, programme faculties, entire the isconducted. happily We training announcethattill date, organisation successfully more 5000 the train than could students.

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Theorganisationheading is fonrvard achieve dream to its project establishing of its divisions throughout country to leverage opportunities the now, the arising the from new business environment rr industry. with these, orgaiisation and Arong aI the is planning start newbusiness to its project thefield advertisement, in of donstruction andReal Estate. present, aredrawing business andformurating At they the pran strategy venture Rear to into Estate, Advertising, based thepositive etc., on trends in thesectors. There thousands non-resident are of Indians invesiing housing in andrealestate through builders Kerala in because tworeasons. of a) Income exemption theyenjoy tax that when theyhaveNFilstatus wourd and notgetwhen theysetfle backin thehome country. avoid To interest etc.. tax theyinvest heavily real in estate. b) Themajority Kerarite of non-residents countries notime construct inGurf have to their ownhouses, working Gulf. while in Future endeavours include extending business rhe enterprise other into states. Theorganisationcommitted provide bestof allservices. is to the Questions: 1) Doyouthinkthat Rambus academy grown has because thetime of advanrage orlhebusiness ? plan 2) Doyouagree their with plans diversification ?

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90204

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I Semester M.B.A.Examination, January/February 2012 (2011Scheme) BusinessAdministration Managerial Communication Time: Hours 3 Max. Marks :75
SECTION_A Answer questions. question all Each carries marks six : 1. Whyis "communication process,'? a two-way 2. Explain process communication thehelp a diagram. the of with of 3. Briefly explain objectives communication. the of 4. What theimportancebody is of language communication in ? 5. What causes of information communication downward loss as moves ? SECTION-B Answer threequestions. guestion any Each carries marks ten : (3x10=30) (5x6=!e)

6. whatis 'grapevine'How management it to influence morale the ? can use the of employees ? 7. Whyis listening most the important thecommunication ? What of skills measures should taken improve be to listening ? skills 8. As a secretary thecollege of prepare welcome association, a speech begiven to ontheoccasion theinaugurationtheyear's of of activities. 9. 'Verbal communication ismore important non-verbal than communication". Discuss. 10. Explain different the types informal of channels communication organization. ol inan

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'SECTION-C

Casestudy-Compulsory.

15

Anand, VicePre_sident, ground cigarette theashtray rhought, systems, his into and 'Here those go save-the people Earth again'. hadjustread copv a memo He a of thatsavitri, VicePresident, finance, sent Rajiv;cEo, had to asking'tirat smoking beprohibited throughout premises salient - both the of Technologies ii their Gurgaon and Puneotfices. savitricitedhealth dangers, productivity, reduced rightsof non'smokers, damage company and property. to Anand knew courd some he cit6 arguments : therights smokers, unfairnessimposing restrictions also of the of new thatwerenotin placewhenworkers werehired, reduced the pioductivity to due stress fromnotsmoking thefactthatotherhealth-related and pioductivity [razards (suchas grossobesity) werenot banned. fertthathe courd He get easiiy the support Raghu, president, of Vice marketing, Vinay, and general managei Jtitities, thetwoother smokers themanagement. in Following these developments, cEo decides hold special the to a meeting the of executive committee, madeup of himseff thethreevice presidentslwhich and includes Anand savitri) following and the week discuss resolve to and the'issue. Regular parliamentary procedures followed these are at meetings. 1) Assume role Rajiv, cEo. compose memo theexecutive the of the a to committee announcing meeting outlining agenda. the and the 2) Assume roles other the participantsthemeeting carry thediscussion of in and on fromyourownpoint. Alsowrite minutes themeeting. the of 3) Aftertherole-play, discuss each theparticipants about meeting how of felt the ? was anyonearguing a position from he/she notreally did agree ? was the with meeting successfulDidanyone orwin? ? lose

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I Semester M.B.A.Examination, JanJFeb.2O12 (2011Scheme) Business Administration Accounting Managerial Time:3Hours
SECTION-A Answer thequestions. all Eachquestion six carries marks. 1. Explain assumptions the measurement. underlying accounting 2. Outline importanceExcel linancial the in of analysis. 3. Howarecashflowsclassified a CashFlow in Statement ?

90205

Max. Marks75 :
(5x6=30)

4. Calculate operating for fromthefollowing cycle 2008and2009 information about XYZcompany. 2008 Sales Costofgoodssold Inventories Debtors Rs.98,400 67,600 20,600 21,600 2009 Rs.1,07,300 78,500 9,800 25,900

At the endol year2OO7 company inventories Rs.8,700anddebtors had of , the Rs.18,000. point. thefollowing calculate 5. From data, break-even (in Budgeted oulput units) Fixed cost price unit per Selling Variable perunit cost 70,000 Rs.44 Rs.24 Rs.8,00,000

price reduced Rs.40perunit, lf theselling is whatwillbetherevised to break-even ? Point

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Answer threequestions. any Eachquestion carries marks. ten (3x10=30) 6. Explain statutory the provisions regarding preparation finalaccounts joint the of of stock companies. 7. Discriminate between relevant inelevant formaking and costs decisions suitable with examples. 8. Dutt companfsProfit Loss and Account fortheyearended 31-3-2008aslolrows: is Sales Gainonsaleof investments Interest income Dividend subsidiaries from Costof goods sold Depreciation expense Selling administrative and expenses Interest expense Lossonsaleof Plant Machinery and Prolit before income tax Income tax Profit aftertax
Rs.7,58,000 12,000

I,mo
3,000 4,39,000 67,000 85,000 11,000 8,000 1,74W 83,000

89,000 Relevant Balance sheetAccounts 31-3-200g g1-9-2007 asfollows on and are : 31-+2008 lnventories Debtors Prepaid expenses Creditors Biils payable Incometax payable Rs.93,000 66,000 11,000 84,000 21,000 21,000 31*+2007 Rs.79,000 53,000 8,000 64,000 65,000 28,m0 i

Compute cash net flowfromoperating activities using indirect method.

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9. Fromthefollowing particulars, upa Balance draw sheetof XtraLtd. yearending for 31"rMarch,2008. a) Current ratio z.s b) Quick ratio 1.5 c) Networking capital Rs.60,000 d) Stock turnover ratio 6 times profitratio e) Gross 2ff/" f) Fixed assets turnover ratio 2 times g) Debtors turnover ratio 2times h) Fixed assets shareholders to networth 0.8 i) Reserves capital to 0.5 j) Longterm loans Rs.30,000 10. Ingersoll-R (lndia) manufactures compressors, and Ltd. air pumps anddrilling equipments. following thelistof balances The is extracted itsbooks ong1"r from as March,2009. amounts in millions rupees. The are of Share capital 315.68 Reserves surplus and 4't24.M Fixed (gross assets block) 989.23 Depreciation 570.55 Capital workin progress 1.16 Investments 22.59 Inventories 1093.07 Sundry debtors 132't.58 Cashandbankbalances 2SBB.S2 Loansandadvances 992.27 Current liabilities 1657.8'l Provisions 269.87 Deferred liability tax 4.47 Contingent liabilities provided : not lor Claims against company acknowledged debts the not as 36.72 Sales tax/excise matters disoute in \ 29.97 Prepare classified the Balance sheetof Ingersoll-R (lndia) as at March, and Ltd. 2OO7 vertical in form.

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(compulsory) 11 .Case study :

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SECTION_C

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produces sells per Sahara Electricals threetypes meters. costanalysis of The and meter eachtypeof meter givenbelow: of is A Materials Labour Overheads: Fixed Variable Totalcost Profit price Selling 24 24 100 35 136 36 36 150 30 180 1,500 24 16 66 10 76 2,000 Rs.30 2. B Rs.48 30 C Rs.18 8

No.ofmetresproduced 1,000

profitable With objective concentrate ontwomost meters, management an to only the wishes discontinue production lessprofitable to of meteramong three. the the However, thereis scopelor doubling production remaining the of meters, any if oneisdiscontinued. As a management as of consultant, advise to production whichmeter should be discontinued, through report. a

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I Semester M.B.A.Examination, January/February 2O12 (2011Scheme) BusinessAdministration Managerial Economics

Time :3Hours
SECTION-A Answerallquestions. Eachquesrion carriessix marks.

Max. Marks75 :

(5x6=30)

1. Define opportunity cost.Explain importance managerial its in economics. 2. Explain consumer equilibrium under cardinal utility analysis. priceelasticity demand. 3. Define of whatareitstpes? 4. Whatis a tradecycle? Whatare its phases ? 5. Discuss priceleadership. on SECTION-B Answer any threequestions. Eachquestion carries 0 marks. 1 6. Obtain lineartrend a equation forthefollowing data: 2000 2@1 Quantitysold 100 180 (3x10=30)

2W2
2003 2@4

270 340 Project sales theyear2009 2010. the for and

7. Long andshort objectives decisions fora firm.Substantiate. run run and differ 8. whatisperfect competition price ? Explain andoutput determination under \' perfectly competitive market.
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9. what is demand forecasting Briefly ? discuss various on methods usedfor demand forecasting. 10. Explain various the phases business of cycle their and implications business on decisions. SECTION-C Compulsory:
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(1x15=1S)

11. Theowner a carwashmeasrues following of the short production run function : where = no.of carwashes hour Q per L = no.of worker. i) Generate schedule a product, showing totar product, marginar average and product. ii) Plotthisschedule graph ona iii) lf theprice carwashis Rs.15,howmany of workers shourd owner the emproy if he payshourly wagerateRs.6 to eachworker ? iv) suppose getsstudents workintheeverning Rs.4 perhour. he to at should he employ more workers ? then