You are on page 1of 20

Mood boards

Mood boards and sample boards are used in

conjunction with 2D, 3D drawings and models to further communicate the design intent. Mood boards are used at the earlier stage of a project to indicate the emotional and contextual aspects of a design concept. Designers use mood or concept boards to convey the overall feel of a project, putting together images and objects which inspire, target desires and facilitate creativity and innovation.
Design Boards By Parul Kapur 2

Design Boards

By Parul Kapur

Why mood boards matter?


Words fail miserably when trying to translate

design concepts. A picture is worth a thousand words, and mood boards are a great tool to create that picture for your client. Things that can be explored in the mood board include photography style, color palettes, typography, patterns, and the overall look and feel of the site.

Design Boards

By Parul Kapur

Design Boards

By Parul Kapur

1. Choose a collage- This is the easiest way to create a

How to create a mood board?

mood board because it can be thrown together quickly and does not force you to make decisions about smaller details such as fonts or specific colors. 2. Refined Template- A color palette is defined, font treatments such as a heading and subheading are chosen, and items like button styles and photography can also be worked in.

Design Boards

By Parul Kapur

Design Boards

By Parul Kapur

Master colours in colour story should include


Some fashion colours Some staple colours (Variation of past colours

that have sold well) Neutrals and darks (Navy, Brown, khaki, black) Warm colours Cool colours

Design Boards

By Parul Kapur

The colours should reflect


The season

The market they are designed for


The type of merchandise A sufficient variety of choice

Design Boards

By Parul Kapur

Design Boards

By Parul Kapur

10

Design Boards

By Parul Kapur

11

Design Boards

By Parul Kapur

12

Design Boards

By Parul Kapur

13

This board becomes the primary reference for fabric

and styling decisions as the line develops. Swatches of all fabrics that make up the group should be taped to the fabric board. If the phone numbers of the textile companies are included on this master board, follow-up is easy. The boards should be portable so that they can be taken into the market when shopping for textiles that will complete the fabric story.

Design Boards

By Parul Kapur

14

Design Boards

By Parul Kapur

15

Design Boards

By Parul Kapur

16

Design Boards

By Parul Kapur

17

Design Boards

By Parul Kapur

18

Important points to record


The season and year that the group is planned for; the

name of the group


The name of the mill with contact details The style and quality number, pattern and colour

name and number.


The width in which the fabric would be available
Croquis (of the print) and the finished swatch of print

Lab dips with their reference numbers


Design Boards By Parul Kapur 19

Design Boards

By Parul Kapur

20

You might also like