Product Portfolio

1 Business Ethics

2 Flyer + Twitter

4 Sales invoice

5 Vacancy

6 CV

7 Application letter

Objectives Cover page: name, student number, group, project name, date, company name and a picture A clear table of contents, page numbers Description of your company, product, place All products made during class/at home Writing assignment Marketing Plan I know what is important to do when opening up a company I can make my own marketing plan Students learn how to use, translate and find synonyms for unknown words Making a flyer. I know what is important to promote my business. I know how to attract people via a flyer. Students learn how to summarize their business via a flyer. I can create a sales invoice Students learn how to use, translate and find synonyms for unknown words Students learn more about what vocabulary is used when writing a sales invoice Students learn how to use polite vocabulary /chunks Students learn how a sales invoice is structured Students learn to select useful information from videos Students are able to write their own press release Students learn more about what sort of vocabulary is used when writing a vacancy Students learn how a vacancy is structured Students learn how to use polite chunks/vocabulary Students learn how to work in groups Students are able to write their own CV Students are able to use vocabulary which concerns how to describe themselves, their skills, etc. Students are able to make use of vocabulary to accurately describe what their (former) position/job is or was Students are able to us formal language Students learn to select useful information from videos Students are able to write their own letter of application. Students learn to use vocab that is suitable for an application letter. Students are able to use formal language. Students learn the right vocab via a synonym assignment. Students learn to present themselves via an application letter.

Grade Individual

Individual

Group

Group

Individual

Individual/discussions in groups

9 Job interviews

Students are able to present themselves as professionals Students are able to use appropriate language during an interview

Individual / In pairs

Students are able to recognize what you should or should not do during an interview Students are able to conduct an interview
10 Customer complaints 11 Customer complaints 12 Customer complaints 13 Customer complaints 3, 8, 14 Elevator Pitch Students are able to apologize correctly in English while talking to customers Students are able to be polite while talking to customers Students are able to use linking words correctly while talking English Students are able to use the grammar explained to them during the previous lessons in real life situations Eye contact with the listener Correct pronunciation Fluency About 1 minute long The story contains a problem and a solution I can respond in a polite way to complaints Students learn how to use, translate and find synonyms for unknown words Students learn how to speak, write and respond in a polite way Students learn polite chunks when responding to a complaint Students learn what is good and not good while responding to a complaint Students learn to select useful information from videos Students are able to write their own press release Students are able to recognize a good/bad press release Students are able to tell what a press release should look like (structure) Students are able to make use of the 5 Ws and H questions Students are able to select useful information from videos Students are able to answer comprehension questions The student can ask questions about schoolwork. The student can question a company and decide why (not) to buy from them. The student can make a business card. The student can promote a company in which all students participates in getting customers to their stand, they treat their customers friendly and make eye contact and the stand looks attractive. Individual/ discussions in groups Individual/ discussions in groups Individual/ discussions in groups Group Individual

15.Responding to Complaints (listening)

16 Press release

17, 18 Business card + Fair

Group