JUDITH L.

ECKLES
(484) 684-6717 | judith.eckles@gmail.com A creative, dynamic, and results-driven Marketing Communications professional with experience directing strategic and integrated plan development and execution in: integrated marketing communications; public relations|media relations; internal|employees communications; brand development; and crisis communications. Exhibits an incredible work ethic, working above and beyond expectations to deliver outstanding results in time-sensitive, fast-paced work environments. Possesses a proven record of placing clients events and stories in major newspapers, trade publications, local/national/international television networks, and various online publications to promote awareness, build name brand/reputation, and expand business.

AREAS OF EXPERTISE
Integrated Marketing Communications ~ Strategic Planning ~ Brand Management Media Relations|Public Relations ~ Budgeting ~ Decision Making ~ Internal Communications ~ Writing

KEY ACCOMPLISHMENTS
Championed approximately 100 print/broadcast placements in one year. (Barton Gilanelli & Associates) Select highlights included: A placement on CNN Headline Newsairdates of July 4, 7, 8, 2012. A story that appeared on the front page of the Grand Rapids Press, in the Muskegon Chronicle and Kalamazoo Gazette, and 17 websites. The Detroit Free Press ran a page long feature story about charitable flying in Michigan. A pitch picked up by FOX Philadelphia TV that aired three times over the course of two days. A pitch picked up by WJCL TV, Pittsburgh and then by The Huffington Post. Developed an information availability board game that was rolled out at the largest disaster recovery trade show in the world. (SunGard Availability Services) Notably: 200 people simultaneously played the game at the trade show, which exceeded company expectations and was deemed a rousing success driving traffic to the booth. Organized the game process in an extremely tight twelve-week timeframe. Worked nights and weekends to meet deadline. Promoted twice within nine years, from Manager to Director to Senior Director, taking on increasing responsibility for the companys Public Relations, Marketing Communications, Internal Communications, and Technology Industry Analyst Relations. (SunGard Availability Services) Served as the integrated marketing communications professional on two re-branding teams. Responsibilities included developing newly branded marketing collateral, advertising and internal communications. (SunGard Availability Services) Produced a 30-second radio spot that ran for five weeks, helping self-owned and established company grow four-fold. Owners successfully sold the company in less than a year. (Judith Eckles & Partners, LLC) Managed media relations as an independent consultant for HighPoint Solutions, a provider of specialized IT services dedicated to the Healthcare and Life Sciences industries. (Judith Eckles & Partners, LLC) 1 of 2

JUDITH L. ECKLES
Jeffersonville, PA 19403 | (610) 766-0053 | judith.eckles@gmail.com

PROFESSIONAL EXPERIENCE
Barton Gilanelli & Associates 20112012 Senior Public Relations Account Executive Directed media relations for the Aircraft Owners and Pilots Associations Charitable Flying program. Pitched 60 charitable flying organizations to media nationally, regionally and locally. Judith Eckles & Partners, LLC 2004-2011 Founder & Principal Founded and ran a successful public relations and marketing communications agency. Acted as internal communications contractor for Siemens Medical Solutions. Served as project manager for World Usability Day 2011, also responsible for social media and an email newsletter. Sample clients: HighPoint Solutions, Siemens Medical Solutions, AmeriGas, MailGard Recovery Services. SunGard Availability Services, U.S.-based, offices in Canada, United Kingdom 19902003 Senior Director, Marketing Communications, Analyst Relations & Internal/HR Communications (1999 -2003) Director, Marketing Communications & Internal/HR Communications (1991-1999) Manager, Marketing Communications & Internal/HR Communications (1990-1991) Strategized and executed marketing communications, employee communications and public relations plans. Worked with the CEO, conceiving and coordinating all major aspects of the companys three annual management meetings. Organized thought leadership events and other internal and external special events and conferences. Developed supervised production of marketing collateral. Hired, managed, and mentored integrated marketing communications team. Supervised public relations, advertising, and video production agencies. Additional Experience: Communications Manager Penn Mutual Life Insurance Company Director of PR & Event Fundraising American Lung Association Community Relations and PR Director The Salvation Army Press Secretary Pennsylvania Commission for Women

EDUCATION / PROFESSIONAL DEVELOPMENT / AFFILIATIONS / NON-PROFIT ACTIVITIES

Bachelor of Arts in English, University of Delaware Brand Communications, University of Michigan Business School Marketing Communications, Kellogg School of Business Center for Creative Leadership Co-Chair, PR & Marketing Committee, National Association of Women Business Owners, Philadelphia Chapter Leadership Main Line Committee, Main Line Chamber of Commerce Member, BNI (Business Network International) Member, Greater Philadelphia Senior Executive Group Board of Directors, Adoptions from the Heart Multiple Sclerosis Society Leadership Class of 2008 2 of 2