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Summer Training Report ON CUSTOMER PERCEPTION TOWARDS HYUNDAI AT Training Institute Submitted in partial fulfillment of the requirement of the

degree of BACHELORS OF BUSINESS ADMINISTRATION Affiliated from H.N.B. Garhwal University, Srinagar Submitted byTAHIR AHMAD BHAT (Marketing) 2010--2013 Internal Guide: Miss Parul Goyal Senior Faculty ITM External Guide: Mr. Suhail Ahmad Designation General manager Hyundai

Approved/ Disapproved Miss Parul Goyal Senior Faculty ITM

Approved/ Disapproved Miss Debolena Hazarika HOD Management Faculty ITM

DEPARTMENT OF MANAGEMENT INSTITUTE OF TECHNOLOGY & MANAGEMENT DEHRADUN

TO WHOM SO EVER IT MAY CONCERY

ACKNOWLEDGEMENT At the very outset, I would like to acknowledge with immense gratitude the support and guidance of some people without whom the project could not have been completed. Also thanks to them, I learnt a lot more additional things than that just restricted to my project. First of all I would like to thank my project guide --------------------- (Designation) for his support and patience with me despite him being hard pressed for time. I am thankful to _(companys profile) for providing me with the wonderful opportunity and allowing me to take this study. Also I would like to thank the faculty guide of my college (facultys name) who guided me in my project. I would also like to thank (other members of your training institute who helped you out in completion of your project report.) Last but not the least I would like to thank my parents who have always showed their full faith in me, and are the biggest source of my encouragement and guidance. Students name

CANDIDATES DECLARATION I hereby declare that the work for the project Report entitled projects title is completely done by me, based on my own work conducted in training institute for the partial fulfillment of my Bachelors of Business Administration. Admittedly I have received suggestions and guidance from my guides. DatePlace(Signature) MBA (2007-2010)

CONTENTS Title To whom so ever it may concern Acknowledgement Preface Candidates declaration CHAPTER No. Chapter-1 DESCRIPTION Companys profile 1.1 An Introduction 1.2 Mission 1.3 Goals Topic undertaken 2.1 an introduction 2.2 definitions by different authors Research Methodology 3.1 Research Problem 3.2 Research Objective 3.3 Types of research 3.4 Methods of data collection 3.5 data analysis & interpretation 3.6 Findings Recommendations & Suggestions Conclusions Annexure Bibliography i ii iii iv v PAGE No.

Chapter-2

Chapter-3

Chapter-4 Chapter-5 Chapter-6 Chapter-7

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