Professional Documents
Culture Documents
No. 686
Media Report
2013
2013
2012
1.54%
2012
2011-2013()
&()
90
4.56
104
80
3.72
101.45
3.53
(2013/04/30)
(a)
13-Jan
(a)
60
12-Dec
13Q1
12-Nov
12Q4
12-Oct
12Q3
12-Sep
12Q2
12-Aug
12Q1
12-Jul
11Q4
12-Jun
11Q3
76.01
70
12-May
11Q2
-0.12
1.54
0.73
12-Apr
11Q1
0.59
12-Mar
1.21
13-Mar
7.37
13-Feb
: %
102
100
98
(2013/04/08) Note:
20131
20111002011
(2013/03/27)
2013
20131.3%109
12012
13.3%23
2004-2013
2012/2013
12,427
30.9%
11,896
10,852 10,558
11,277 11,569
10,450
2012
10,729 10,871
2013
5.0%
3,748
8,616
2.6%
1.3%
3,313
3,878
-3.3%
3.1%
3,809
3,695
3,157
-2.7% -1.0%
-4.3%
-7.3%
-8.8%
-17.6%
2004
2005
2006
2007
2008
2009
2010
2011
2012
2013
2013
7.0%
1.91.1
5
0.30.7
2012/2013
997
982
- 1.5 %
4,867
4,739
2,318
1,133
1,111
762
895
887
825
- 7.0%
7.6%
(8.3%)
8.2%
9.0%
(9.3%)
11.3%
10.2%
(10.6%)
-2.0 %
17.5%
- 2.6 %
+: 52.6
(54.7 %)
(7.1%)
2,083
2013
43.6%
2012
2013
(45.4%)
21.3%
(19.4%)
2012
AIS (Advertisement Information Service)
2013
20
Top 10
Top 20
1
2
3
4
5
6
7
8
9
10
11
12
13
14
15
16
17
18
19
20
-
2013
1,685.0
15.5%
948.8
8.7%
764.5
7.0%
694.0
6.4%
633.8
5.8%
610.2
5.6%
568.5
5.2%
543.5
5.0%
520.3
4.8%
424.0
3.9%
420.1
3.9%
407.0
3.7%
404.5
3.7%
397.8
3.7%
372.2
3.4%
339.3
3.1%
244.0
2.2%
226.8
2.1%
206.6
1.9%
192.6
1.8%
7,392.7
68.0%
10,603.7
97.5%
10,870.7
100%
52.1%
-0.6%
10.3%
-19.5%
-5.0%
-12.0%
-8.4%
-5.3%
-25.4%
28.4%
7.6%
1.8%
-11.7%
-1.3%
10.8%
-0.3%
2.5%
-11.4%
-11.9%
0.0%
2.7%
1.5%
1.3%
2012
1,108.1
10.3%
954.5
8.9%
693.3
6.5%
861.7
8.0%
667.3
6.2%
693.6
6.5%
620.3
5.8%
573.8
5.3%
697.4
6.5%
330.3
3.1%
390.3
3.6%
399.7
3.7%
458.3
4.3%
403.1
3.8%
335.9
3.1%
340.3
3.2%
238.1
2.2%
256.1
2.4%
234.5
2.2%
192.7
1.8%
7,200.3
67.1%
10,449.4
97.4%
10,729.3
100%
1
2
6
3
7
5
8
9
4
16
13
12
10
11
15
14
18
17
19
20
-
//201376% 201265%
AIS (Advertisement Information Service)
2013
20
201368%5
28.4%(-19.5%)(-12.0%)(-25.4%)
1
2013
2011
103C
/20122013
2012/
112010.8%(-11.7%)(-11.4%)
(-11.9%)1
2012
2012
2013
2012
2013
20
Top 20
1
2
3
4
5
6
7
8
9
10
11
12
13
14
15
16
17
18
19
20
-
2013
1,407.8
13.0%
339.4
3.1%
255.3
2.3%
216.3
2.0%
196.4
1.8%
190.7
1.8%
164.1
1.5%
155.2
1.4%
153.4
1.4%
140.9
1.3%
139.1
1.3%
137.5
1.3%
136.4
1.3%
134.2
1.2%
123.4
1.1%
120.1
1.1%
116.4
1.1%
115.4
1.1%
104.9
1.0%
98.8
0.9%
4,445.6
40.9%
10,870.7
100%
59.9%
-7.9%
-20.5%
-16.0%
-11.7%
-6.3%
-19.4%
52.7%
107.8%
29.3%
-25.0%
-21.9%
7.6%
-9.0%
106.4%
37.1%
-28.9%
20.6%
-3.8%
4.9%
11.5%
1.3%
2012
880.5
8.2%
368.7
3.4%
321.3
3.0%
257.3
2.4%
222.5
2.1%
203.6
1.9%
203.5
1.9%
101.6
0.9%
73.8
0.7%
108.9
1.0%
185.6
1.7%
176.0
1.6%
126.7
1.2%
147.4
1.4%
59.8
0.6%
87.6
0.8%
163.6
1.5%
95.7
0.9%
109.0
1.0%
94.3
0.9%
3,987.7
37.2%
10,729.3
100%
1
2
3
4
5
6
7
19
36
17
8
9
14
13
44
32
11
24
16
25
-
2013
20
2013(52.7%)
(107.8%)(106.4%)(37.1%)
20122013
2012
2(-20.5%)(-28.9%)
2013
201320122.1%/
12012/
(480)
10
4.4
5.96
9.5%26.6%/
250
-2.2%
200
-13.7%
-17.2% -19.3%
2012
-1.7%
150
5.5%
-4.6
-18.8%
34.9%
43.6% 596.6%
50
0
2013
100
2012/2013
2012/201310
-1.5
7.9
-2.5
-1.2
-26.6
4.7
-5.9
2012
2013
5.1
9.5
0
500
1,000
1,500
2,000
2013
2013201211.3%/
3292012
4/
11.7%28.9%
201222012
1,200
1,000
42.7%
800
2012
2013
600
-5.6%
400
200
3C
2012/201310
2013
145.4
2,093.0
90.3% 11.7%
6.3%
2012
1,874.2
90.0% 1
28.9%
112.8
5.4%
79.3
3.4% -17.3%
96.0
4.6%
2,317.8
11.3%
2,083.0
- (9)
- (2)
- (1)()
AIS (Advertisement Information Service)
2013
201320122.0%
(92.7%)(52.5%)/(30.3%)
2012211.3%
1
2
120
-15.5%
2012/201310
2012
2013
100
92.7%
80
30.3%
60
-9.7%
40
17.8% 52.5%
28.9% -17.1%
-47.5%
13.0%
20
0
2013
2012
284.6
25.6%
-8.3%
310.5
27.4%
284. 1
25. 6%
11. 3%
255. 1
22. 5%
203.6
18.3%
-4.5%
213.3
18.8%
75.1
6.8%
1.4%
74.1
6.5%
66.1
6.0%
-3.0%
68.2
6.0%
64. 7
5. 8%
-13. 6%
74. 9
6. 6%
44.3
4.0%
6.8%
41.5
3.7%
35. 1
3. 2%
-13. 1%
40. 4
3. 6%
17. 0
1. 5%
16. 0%
14. 7
1. 3%
10
10
16. 5
1. 5%
-23. 5%
21. 5
1. 9%
11
13.5
1.2%
9.4%
12.3
1.1%
11
12
6.4
0.6%
-7.5%
6.9
0.6%
12
1,111.0
-2.0%
1,133.4
2013
2013
2013201217.5%
1.4/2012
81.7%10.5%
23.6%
/()
200
140.9%
2012/201310
160
2012
2013
120
80
81.7%
10.3%
40
0
2013
2012
416.0
46.5%
13.6%
366.2
48.1%
3 8 2 .9
4 2 .8 %
2 3 .6 %
3 0 9 .8
4 0 .7 %
96.4
10.8%
12.1%
86.0
11.3%
895.3
17.5%
762.0
2013
20137.0%(196.3%)
(75.4%)
5
2012/2013
14.3%
197
169
106
-14.3%
24.1%
2012
131
46
44
2013
-5.6%
5.6%
2013
-10.5%
482
(24.1%)
538
54.8 720.0%
31.6 40.5%
7.7 120.0%
54.1 56.2%
15.9 108.2%
7.1 57.0%
3.8 32.6%
21.6 73.7%
11.7 21.2%
7.0 -57.2%
3.3 -66.2%
17.3 1.5%
11.5 -31.6%
6.9 -24.4%
2.5 NA
15.1 1.2%
8.5 7.1%
5.3 31.7%
2.3 -33.9%
14.7 120.0%
6.4 -13.7%
5.0 -8.2%
2.3 301.8%
13.7 -37.4%
6.3 -57.7%
5.0 NA
2.2 906.8%
13.3 -28.6%
5.6 47.0%
5.0 NA
1.8 -6.0%
11.5 -54.3%
5.3 -32.7%
4.1 123.9%
1.5 -56.4%
10
10.8 -34.4%
4.6 56.7%
//
3.9 2371.3%
Top 10
47.1%
63.7%
25.7 NA
56.9%
1.5 -53.6%
66.5%
2013109(11.3%)(17.5%)
2013
16.91
()
1.721.54%
2013
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2013
30CHEERSCareer
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With efViViGIRLBeauty()Beauty(
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