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EXECUTIVE SUMMARY An erudite professional with XX years in the areas of Sales & Marketing, Business Development, Client Relationship Management in the Automobile industry. Presently associated with MPL Motors Pvt. Ltd., Chennai as Branch Manager. Expertise in handling all sales & marketing / business development activities, analysing market trends & establishing healthy & prolonged business relations with clients, thereby ensuring higher market share. Deft in territory planning and recommending action for addressing variances in forecasted to volume budget. Adroit in market plan execution, brand management, product promotion and implementation of business strategies, with a flair for adopting modern methodologies in compliance to quality standards An effective communicator possessing excellent relationship building & interpersonal skills with a track record that demonstrates self-motivation, creativity and initiative to achieve corporate goals.
Profit Centre Management: Managing complete operations with key focus on top line and bottom line
profitability by ensuring optimal utilization of available resources. Ensuring appropriate utilization of people and resources for profitable operations.
Business Development & Planning: Responsible for formulating strategies & reaching out to the unexplored
market segments / customer group, sales forecasting and assessment of revenue potential in business opportunities. Identifying prospective clients, developing grass root sales network, mapping their requirements and designing plans for new business development.
Sales & Marketing: Supervising complete sales & marketing operations; overseeing marketing functions like
product planning & roadmaps, consultation and business development. Deploying suitable market research tools to gauge market trends and competitor activities to gain the competitive edge on the market. Conceptualizing and executing advertising & promotion schemes to ensure the brand visibility & correct presentation of the brands positioning, features & benefits.
Product Management: Formulating & implement marketing & sale plans to ensure maximum brand visibility
and capture optimum market shares. Managing the gamut of activities including market survey, pre & post launch promotions for new product launches.
Client Relationship Management: Mapping clients requirements & providing best products to suit their
requirements backed up by prompt pre and after sales service; generating business from existing accounts and achieving profitability & sales growth. Building and maintaining healthy business relations with major corporate & institutional clients, ensuring maximum customer satisfaction in a demonstrative manner.
People Management: Guiding & mentoring team members to ensure efficiency in process operations & meeting
the commercial deadlines and targets. Creating and sustaining a dynamic environment that fosters development
opportunities & motivates high performance amongst team. Reporting the entire performance details of self & team to Senior Management. CAREER CONTOUR MPL Motors Pvt. Ltd., Chennai Jan01 Growth Path: As As As As Sales Consultant Profit Centre location Head- based at Vellore Assistant Manager- Sales based at Chennai Branch Manager Jan01 Feb02 Feb02 Aug05 Aug05 Mar07 Since Mar07 Since
Key Deliverables
Handling day to day 3S activities at branch along with all sales & service activities, advertising , including hiring training
and motivating sales consultants, managing advertising & budget and working closely with finance department.
Creating a business plan and sales strategy for the market to ensure the achievements of sales goals and profitability;
reviewing market potential and introducing new strategies.
Accountable as Profit Centre Head for Vellore & Tiruvannamalai and managing a workforce of 17 personnel for core
sales & service secondary and managing expenses to meet budget guidelines.
Overseeing the daily sales consultant tour reports to ensure proper follow up of all the potential buyers and reviewing
prospects and sales lead generation control system. Highlights
Successfully sold more than 750 vehicles individual from the inception (3wheelers, LCV, PICK-UP, UV-BOLERO,
SUV-SCORPIO, and SEDEN- Logan & MPV- Xylo) in the past 7 years. respectively with in limited time period.
Designed two 3S location from the scratch at Vellore & Tiruvottiyur Chennai and sold more than 600 and 430 Received 25 gram gold coin prizes and awards for outstanding sales that were achieved more than 500 vehicle
sales with in a specified time period.
Maintained healthy relations with leading financial institutions, NBFC's, corporate companies, private, public ltd & with
all the clients in the market area to ensured high level of customer satisfaction.
Organised daily and weekly sales meetings; managed vehicle inventory, organised sales promotion events in the
territory like road shows, exchange & loan sales events. Instrumental in SSI factor (JD Power). Any significant revenue generated??? Sales target exceeded?? Key client handled? PREVIOUS ASSIGNMENTS M/s. Nirajamal Engineer Pvt., Location Dec00 As Sales Representative - Manufactures of Toggle Vices, Jigs & Fixtures Apr99
M/s Dayanada Nilayam Society of Social Development and Rehabilitiation center, Location mm98 mm99 As Social Worker
Seminar Attended:
MILE Sales Soft Skill Workshop - Bangalore Only Success NLP Training workshop - Chennai
SCHOLASTICS
B.A. (Political Science) from Madurai Kamarajar Open University, Location in year. Diploma in Computer Application from Name of Institute, Location in year.
IT FORTE