From PLA

(^0^) (Everybody I will upload PEST analysis later, have a nice weekend) ha!ha!

SWOT Analysis on AMMB Holdings Bhd

Weaknesses Internal and controlled factors 1. Offer the offshore services for the Group are 1. Amsecurities Sdn Bhd (AmSecurities) undertaken through the AmMechant Bank experienced a reduction of Labuan branch and AmInternational (L) Ltd approximately 40% pre-tax profit from (AmInternational) RM33.4 million to RM24 million for FYE 2003 2. It has also successfully listed the USD 265.5 million Secured Bond due 2007 for Rashid Hussain Berhad 3. Achievement for corporate finance and advisory services of this divison saw the coarrangment for Maxis Holdings Sdn Bhds 4. Joint Venture between AmMerchant Bank Bhd and Macquaire Bank Limited, a leading investment bank from Australia 5. The bank has maintained its top position as the largest fixed income fund manager for both institutional and retail unit trust segments with the retail segment taking up 9% of market share. 6. On the IT front, AmSecurities launch ebroking services Electronic Client Ordering System (ECOS) and website continued to experience encouraging growth 2. Disappointment for AmFutures Strengths Opportunities Threats External and uncontrollable factors 1. In year 2002, Malaysia Derivatives 1.Amidst an investment Exchange Berhad (MDEX) recorded an environment clouded by average of 120,000 contracts traded geopolitical worries and fears of monthly; double the previous years global economies sliding into average of 55,000 contracts. deflation 2. KLCI Futures Contract is the next most successful product in the industry and commands 38% of the companys revenue.

2. AmFutures market share for FCPO is 12% with average of 4,800 contracts traded monthly. 3. CBC are less independent as each only provide marketing services with certain selected ones extending additional trade collection windows for which customers

7. The well-trained relationship management and services staff from the GRBC 8. Offer cash management department is the latest addition to the commercial bank for the SME market. 9. Offer retail banking to the retail business 10. Well done in the automotive sector to the anticipation of lower car prices. 11. Successful strategic alliance to third parties and rewards have been lucrative with the Group registering 12. The mortgage loan portfolio showed excellent growth with approximately 19.4% increase in receivables and 48% increase in disbursements.

Name the reasons for weakness and threats Weakness 1. Amsecurities Sdn Bhd (AmSecurities) experienced a reduction of approximately 40% pre-tax profit from RM33.4 million to RM24 million for FYE 2003 Reasons Due largely to low trading volumes Liberalization of brokerage rates Competition from expansion of universal brokers branches Liquid capital against total risk requirement stood at a high of 4.8 times compared to the minimum requirement of 1.2 times for the same financial period. Delay of the Single Futures Contract documents collected are channeled to the respective GRBC for processing CBC is built on stronger marketing functions Serve customers within its vicinity hinging on support services provided by the GRBC

2. Disappointment for Amfutures 3. CBC are less independent as each only provide marketing services with certain selected ones extending additional trade collection windows for which customers