2012

Market Research Customer Experience Strategic Business Advisory Implementation Assistance

Feedback Business Consulting Services Pvt. Ltd. www.feedbackconsulting.com

Base Year: April 2011 to 2012 (FY 12) Market Forecast: FY 12 to FY 17 Currency: Rs. The market has been classified as below
End User Segmentation

Moving Media Categorization

Regional Classification

Advertisement Industry Categorization

Buses Cabs Trains Auto rickshaws Moving vans

FMCG Telecom Food & beverage BFSI Entertainment Retail Alcoholic beverages Real estate

North South East West

Television advertising Print advertising Radio advertising Out of home advertising Online advertising

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Section 1 to 3

Section 1: Background
Scope of this research Research aim and objectives Research methodology

Section 2: Advertising industry overview

Industry structure Past and future trends Out of home media (OOH) industry OOH market size by players OOH market size by region Market value chain Market structure Player wise presence in categories Player wise presence in end user segments Key market trends Distribution structure Price points Price buildup

Section 3: Moving Media industry overview

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Section 4 to 7

Section 4: Estimate of Market Size in India

All India market size (value) - Domestic

Section 5: Market Share Estimates

Market size by categories Market size by players Market size by regions

Section 6: Factors Impacting Market Growth

Market drivers

Market challenges
Market restraints

Section 7: Market Forecast

Overall market forecast

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Section 8 to 9

Section 8: Snapshot of Top 5 Players

Meru Cab co. Mega Cab

Easy Cab
Pioneer Publicity Big Street SSI Media Naveen Ads Bombay Ads Peacock Media Bright Outdoor Planet Media Deepam Ads

Section 9: About Feedback Consulting

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Report Cost
Electronic Copy (PDF format): INR XXX + Service Tax Electronic Copy (PPT format): INR XXX + Service Tax

100% payment in advance

The report will be delivered in 10 working days from the day of placing order No of pages: 55 60 (approx.)

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This report provides an insight into the Indian Moving media market scenario, structure and practices. In depth market scenario includes current market size estimates, including domestic market, market splits by players and by regions. Market structure details the value chain, player categories, product ranges, key players presence across products and end user segments. Market practices include understanding the Indian Moving media business, market trends, distribution practices and pricing. The report also provides a snapshot of key competition, past market trends with forecast over the next 5 years, anticipated growth rates and the principal factors driving and impacting growth. Market data and analytics are derived from a combination of primary and secondary sources.

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The market values and volumes are order of magnitude estimates, based on discussions with stakeholders Qualitative information is based primarily on discussions held with the key players and could therefore be subject to variations Study of individual user segments is excluded from the scope of this research Forecasts are based on current prices and have not factored in inflation, any changes in duty structures, etc.

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All Rights Reserved No part of this publication may be reproduced, stored in a retrieval system or transmitted in any form by any means, electronic, mechanical, photocopying, recording or otherwise, without the prior permission of the publisher, Feedback Business Consulting Services Pvt. Limited. The information contained herein has been obtained from sources believed to be reliable. Feedback Business Consulting disclaims all warranties as to the accuracy, completeness or adequacy of such information. Feedback Business Consulting shall have no liability for errors, omissions or inadequacies in the information contained herein, or for interpretations thereof

For information regarding permission, write to / reach us at:

Feedback Business Consulting Services Private Limited, 5th floor, Oxford Towers, 139, Airport Road, Bangalore 560 008 | India

Phone: +91 80 4062 3800

E-mail: ots@feedbackconsulting.com marketing@feedbackconsulting.com

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