September 14-16, 2013 Wuhan International Expo Center, China

2013ChinaInternationalMagazine MediaForum

Confirmed and Invited Speakers SecretaryofPartyCommittee&Deputy

Director StateAdministrationofPress Publication,Radio,FilmandTelevision Governor HubeiProvince President ChinaPeriodicalsAssociation DirectorGeneral GAPPPressSecretary CEO VDZGermanPublishersAssociation President KoreaMagazineAssociation CEO Aptara Director, Consumer Revenues FuturePublishingLtd President FashionMediaGroup Founder InnovationInternationalMedia Consulting AsiaPacificProjectManager CondeNast ChinaManagingDirector Hearst DirectorofScienceandTechnology Division StateAdministrationofPress Publication,Radio,FilmandTelevision President BPAWorldwide GeneralManager ChinaMobileReadingBase Chairman KangHsuanEducationalPublishing Group GeneralManager Taiwan'sUnitedOnlineInc. VicePresident Tencent

Key Issues Include

Guidedby
StateAdministrationofPressPublication,Radio,Filmand Television HubeiProvincialPeople'sGovernment ChinaPostGroupCorporation

Transformation from Planar Media to Full Media Study and Analysis of Future Investment and Competitive Strategies of Magazine Industry

Social Media Trigger the Online Video Revolution Technology and Product Strategies of Mobile Internet Age Textbooks Digitalization for Elementary Education Stage B2B Media Opportunities in New Media Era

Hostedby
ChinaPeriodicalsAssociation

Organizedby
DigitalBranchofChinaPeriodicalsAssociation ChinaDecisionMakersConsultancyGroup

Sponsors
LongyuanJournalNet Proquest Founder CDISystem WanfangData LifeStyle

T:02163931899; F:02156461708; E:cimmf@cdmc.org.cn

2013ChinaInternationalMagazineMediaForum

September1416,2013|WuhanInternationalExpoCenter,China

MainStream 14th,SeptemberMorning
ModeratorZhangLiangcheng,DirectorGeneral,HubeiProvinceNewsandPressBureau

Time
1030

Topic
BoostingPeriodicalIndustryand PromotetheDiversityofthe WorldCivilization BuildingCultural ProvinceHubeisPath

Speaker
AddressbyGovernmentOfficials SecretaryofPartyCommittee&Deputy Director,StateAdministrationofPress Publication,Radio,FilmandTelevision Governor,HubeiProvince

1040 1050

1100 1120

1140 1200

KeynoteSpeech FacilitatingPeriodical Mayor,WuhanCity Development,ShowcasingNew Progress TheWayaheadofChinese SHIFeng,President,ChinaPeriodicals PeriodicalIndustry Association UnderstandingChinesePolicyand WangGuoqing,DirectorGeneral,GAPP FuturePredictsonChinese PressSecretary PeriodicalIndustry Roundtable:FutureofChina RepresentativesfromGAPPandmajor companies PeriodicalsIndustry Luncheon

14th,SeptemberAfternoon
ModeratorHuXiaowei,VicePresident,InternationalFederationofthePeriodicalPress

Time
1400

Topic
EuropeanMagazineMarketStatus, TrendsandIssues DigitalizationStateofKorean Periodicals BoostingCulturalIndustrywith DigitalPublishingTechnologies OpportunitiesandChallenges in ChinasDigitalPeriodicalField MagazinePromotingStrategy: DigitalComesFirst HowFashionExploringitsBrand Innovation

Speaker
StephanSCHERZER,CEO,VDZGerman PublishersAssociation NAMGOONGYoungHun,President, KoreaMagazineAssociation DevGANESAN,CEO,Aptara TangChao, President, Longyuan International MarkWOOD, CEO, FuturePublishingLtd LIUJiang,President, FashionMediaGroup

1420 1440 1455

1510 1525 1535 1600

1700

CoffeeBreak InnovationofWorldMagazineand HUAn,Founder, InnovationInternational 2013WorldMagazineInnovation MediaConsultingGroup ReportChineseVersionRelease EndofMainForum

2013ChinaInternationalMagazineMediaForum

September1416,2013|WuhanInternationalExpoCenter,China

Time
AM 0900

14th16thSeptember StreamOne:InnovationonPeriodicalOperation Topic Speaker

DayOne,15th,September a. Brand&ContentInnovation FromPlanarMediatoVideo: DuncanISAAC,AsiaPacificProject CrossplatformTransitionof Manager,CondeNast CondeNastMagazineContent ElleChineseVersion25years: PlanarMediatoOmnimedia TBA RoundTable:WhatistheCore CompetenceofPeriodical Brand YANGWen,ChinaManagingDirector, Hearst Adobe Adobe ZhiYinMediaGroup ProminionPublishing ChineseNationalGeography CoffeeBreak b. IssuingInnovation TheCirculationofPeriodicals President,BPAWorldwide andMediaValue RapidGrowthofMobile GeneralManager,ChinaMobile Reading,WhatWillBringUs? ReadingBase RoundTable:Miningthe VicePresident,ChinaPostGroup ValueofDistributionChannel NewspaperIssuingBureau President,SeetheWorldMagazine Company PresidentandEditorInChief,Special Attention President,SichuanShangheCulture CommunicationCo Luncheon c. B2BInnovation ITMediaonTheirTrialRun VicePresident,IDGChina Transformation TextbooksDigitalizationfor ElementaryEducationStage FromTraditionalMediato DigitalMedia,FTOverall StrategyShift Roundtable:DiscoverNew OpportunitiesofB2BMedia LIWanji,Chairman,KangHsuan EducationalPublishingGroup GeneralManager,FTChineseNetwork

0930 0940 1000

1030 1100 1130 1200

PM

1230 1400 1420 1440

1500

1530 1600 1620

CAIHongyan,President,PropertyMarket LIUGuangwei,PresidentandEditorin Chief,OrientalFood President&EditorinChief,Commercial Value President,BusinessMediaGroup CoffeeBreak d. AdvertisingInnovation Crossthewitch:Switch StrategyMinister,BeijingDentsu ConsumersMinds AdvertisingOperationof President,SEECMediaGroup FinancialMedia

2013ChinaInternationalMagazineMediaForum

September1416,2013|WuhanInternationalExpoCenter,China

OperatingStrategyofModern President,ModernMediaGroup MediaGroup 1650 Roundtable:Unique GeneralManagerofDigitalLab,GroupM AdvertisingValueofMagazine GeneralManagerofGreaterChina Marketing,Procter&GambleinGreater China ChiefEditor,LifeWeek President,VIVA 1700 EndofDayOneStreamOne DayTwo,16thSeptember VIPCustomersProductLaunches,Tradenegotiations,BuyersSourcingMeeting,etc.

1635

Time
AM 0900

Stream2:NewMediaDevelopmentForum Topic Speaker

DayOne,15th,September a. NewTrendNewMedia TechnologyandProduct Founder,InnovationWorks StrategiesofMobileInternet Age MarketingChannel XIAOMingchao,VicePresident,Sinomonitor ExpansionunderNewMedia NewMediaPathforUnited LIYanfu,GeneralManager,Taiwan'sUnited Press OnlineInc. IncubationPlatformofNew CEO,NetEase MediabringsNewBusiness Model CoffeeBreak b. NewMedia,NewBusiness StudyandAnalysisofFuture CEO, Mediaideas InvestmentandCompetitive StrategiesofMagazine Industry TBA AdvertisingandPromotion againstDigitalization Roundtable:Data Verificationand AdvertisementValueof DigitalMagazine SponsorOpportunity CEOofGreaterChina,WPPGroup

0930 0950 1010

1030 1100

1120 1140 1200

PM

1230 1400 1430

1440 1500

BusinessGroupGeneralManager,Carat DigitalMedia DirectorofDigitalBusiness,Starcom MediaVestGroup VicePresident,PhoenixWeekly SponsorOpportunity Luncheon c. NewMediaNewProduct WhydoWechatsoPopular? VicePresident,Tencent HowtoChooseMicro EditorinChief,SinaWeibo BloggingProperFunctions forNewMediaMarketing? SocialMediaTriggerthe Sohu OnlineVideoRevolution MediaProductsinMobile Founder,36Kryptonfounder Era DirectorofNewMediaBusiness,Netease

2013ChinaInternationalMagazineMediaForum

September1416,2013|WuhanInternationalExpoCenter,China

CEO,KangSeed Technology ViceGeneralManagerandProductManager, ReutersChineseNetwork 1530 CoffeeBreak d. NewMediaNewView 1600 Roundtable:What New CEO,Mozilla China TechnologyMightImpacton MediaFuture? CoFounder, IDEALSEE Twodimensionalcode,AR, HTML,LBS... Founder, Lingdong Founder, Jiepang 1630 TBA SponsorOpportunity 1645 Video:HotspotofMobile Founder&CEO,56Video InternetWealth 1700 EndofDayOneStreamTwo DayTwo,6thSeptember VIPCustomersProductLaunches,Tradenegotiations,BuyersSourcingMeeting,etc.

Stream3 DigitalPublishingForum Topic Speaker

Time
AM

DayOne,15thSeptember a. DevelopmentStatusofWorldDigitalPublishing 0900 IndustrialLayoutofChinese ZHANGYijun,DirectorofScienceand DigitalPublishing TechnologyDivision,StateAdministration ofPressPublication,Radio,Filmand Television 0920 TheFutureDevelopmentof CEO,PublishingTechnologyPlc GlobalDigitalPublishingIndustry 0940 DigitalTransformationHowto SeniorVicePresident,Founder ManageBigData? 1000 TBA SponsorOpportunity 1030 CoffeeBreak b. StrengthenCooperationbetweenDomesticandOverseasOrganizations 1100 ChinaHasTakenanActivePart DeputyDirectorGeneral,Publication inInternationalCooperation Bureau,PublicityDepartment ConcerningDigitalPublishing 1120 ChineseAllBuildingup Libraries RayTONG,BoardChairman&CEO, forPrimaryandSecondary ChineseAll Schools 1140 SummonDiscoveryService, BoeHORTON,SeniorVicePresident, ProQuestEastAsia BringChineseContenttothe World. 1200 Roundtable:HowtoBring SponsorOpportunity BoeHorton,SeniorVicePresidentand ContenttoMoreReaders? ManagingDirector,ProQuestEastAsia Chairman,ChinaEducationPublishing& MediaHoldingsCo.Ltd. 1230 Luncheon PM c. OpportunitiesandChallenges onDigitalizationRoad 1400 AmazonMetamorphosis:Book VicePresident,Amazon

2013ChinaInternationalMagazineMediaForum

September1416,2013|WuhanInternationalExpoCenter,China

1420 1440

GianttoDigitalPioneer TBA DOIBoostingtheDevelopment andSpreadingofDigitalized AcademicPeriodicals. WhatWillAppBringto Consumers?Readingor Multimedia

1500

SponsorOpportunity GUOXiaofeng,ProductManagerof Institute,WanfangData PresidentforTechnology,iReader

CoffeeBreak d. ShowcasingBestPractices HowtoMakeSixBillionMobile GeneralManager,ChinaMobileMobile ReadingIncomesPossiblefor ReadingBase 2013? 1620 MergerandAcquisition:Will SVP DigitalBusinessDevelopment, GiantPublishersPosition Harpercollinspublishers Entrenched 1640 LeadsSchoolsintoDigitalFuture PresidentofTrade&ReferenceDivision, HoughtonMifflinHarcourt 1700 EndofDayOneStream3 DayTwo,16thSeptember VIPCustomersProductLaunches,Tradenegotiations,BuyersSourcingMeeting,etc.

1530 1600