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HYPOTHESIS 1:Under what age bracket do you fall? * What quantity do you usually prefer to buy?

Crosstabulation Count What quantity do you usually prefer to buy? 200-250 ml (Tetrapack) Under what age bracket do you fall? 18-25 25-30 30 above Total 72 46 21 139 300ml 26 22 4 52 500 ml bottle 23 19 12 54 1 litre 25 10 20 55 Total 146 97 57 300

Chi-Square Tests Asymp. Sig. (2Value Pearson Chi-Square Likelihood Ratio Linear-by-Linear Association N of Valid Cases 19.623
a

df 6 6 1

sided) .003 .004 .016

19.371 5.769 300

a. 0 cells (.0%) have expected count less than 5. The minimum expected count is 9.88.

Symmetric Measures Asymp. Std. Value Interval by Interval Ordinal by Ordinal N of Valid Cases a. Not assuming the null hypothesis. b. Using the asymptotic standard error assuming the null hypothesis. c. Based on normal approximation. Pearson's R Spearman Correlation .139 .114 300 Error
a

Approx. T .061 .060

Approx. Sig. .016 .049


c c

2.421 1.973

Hypothesis 2 Ho: There is no relationship between income level and spending on packaged fruit juices. Ha: There is a relationship between income level and spending on packaged fruit juices.
what is your monthly income? * How much you spend weekly on packaged fruit juices?

Crosstabulation
Count How much you spend weekly on packaged fruit juices? Rs.50Less than Rs. Rs.100 50 what is your monthly income? <10,000 11,000-20,000 20,000-30,000 30,000-40,000 >40,000 Total 97 13 7 3 5 125 58 14 12 3 6 93 Rs. 100 - Rs. Rs.500 Rs. 500 35 9 9 7 7 67 1000 4 3 5 0 3 15 Total 194 39 33 13 21 300

Chi-Square Tests

Value Pearson Chi-Square Likelihood Ratio Linear-by-Linear Association N of Valid Cases 34.746
a

df 12 12 1

Asymp. Sig. (2-sided) .001 .001 .000

32.017 22.164 300

a. 7 cells (35.0%) have expected count less than 5. The minimum expected count is .65.

Symmetric Measures Asymp. Std. Value Interval by Interval Ordinal by Ordinal Pearson's R Spearman Correlation .272 .278 Error
a

Approx. T .057 .055

Approx. Sig. .000 .000


c c

4.884 5.002

N of Valid Cases a. Not assuming the null hypothesis.

300

b. Using the asymptotic standard error assuming the null hypothesis.

Hypothesis 3:-

what is your monthly income? * When purchasing packaged fruit juices, do you look for the nutrition values on its packing?

Crosstab Count When purchasing packaged fruit juices, do you look for the nutrition values on its packing? Total

Yes what is your monthly income? <10,000 11,000-20,000 20,000-30,000 30,000-40,000 >40,000 Total 87 28 26 7 13 161

No 56 5 3 3 1 68

Sometimes 51 6 4 3 7 71 194 39 33 13 21 300

Chi-Square Tests Asymp. Sig. (2Value Pearson Chi-Square Likelihood Ratio Linear-by-Linear Association N of Valid Cases 24.343
a

df 8 8 1

sided) .002 .001 .056

26.502 3.653 300

a. 4 cells (26.7%) have expected count less than 5. The minimum expected count is 2.95.

Symmetric Measures Value Interval by Interval Ordinal by Ordinal N of Valid Cases a. Not assuming the null hypothesis. b. Using the asymptotic standard error assuming the null hypothesis. c. Based on normal approximation. Pearson's R Spearman Correlation -.111 -.183 300 Asymp. Std. Error
a

Approx. T

Approx. Sig. .056 .001


c c

.061 .058

-1.920 -3.216

Hypothesis 4:-

What is your gender? * What quantity do you usually prefer to buy? Crosstabulation Count What quantity do you usually prefer to buy? 200-250 ml (Tetrapack) What is your gender? Male Female Total 92 47 139 300ml 39 13 52 500 ml bottle 26 28 54 1 litre 29 26 55 Total 186 114 300

Chi-Square Tests

Asymp. Sig. (2Value Pearson Chi-Square Likelihood Ratio Linear-by-Linear Association N of Valid Cases 11.169
a

df 3 3 1

sided) .011 .011 .017

11.227 5.685 300

a. 0 cells (.0%) have expected count less than 5. The minimum expected count is 19.76.

Symmetric Measures Asymp. Std. Value Interval by Interval Ordinal by Ordinal N of Valid Cases a. Not assuming the null hypothesis. b. Using the asymptotic standard error assuming the null hypothesis. c. Based on normal approximation. Pearson's R Spearman Correlation .138 .127 300 Error
a

Approx. T .058 .058

Approx. Sig. .017 .028


c c

2.403 2.203

Hypothesis 5:-

What is your Educational Qualification ? * How important is Cleanliness while making purchase for packaged fruit juice?

Crosstab Count How important is Cleanliness while making purchase for packaged fruit juice? Somewhat Very Important What is your Educational Qualification ? SSC HSC 4 6 Important 0 1 Total 4 7

Graduation Post graduation Total

218 66 294

3 2 6

221 68 300

Chi-Square Tests Asymp. Sig. (2Value Pearson Chi-Square Likelihood Ratio Linear-by-Linear Association N of Valid Cases 6.245
a

Df 3 3 1

sided) .100 .351 .962

3.279 .002 300

a. 5 cells (62.5%) have expected count less than 5. The minimum expected count is .08.

Symmetric Measures Value Interval by Interval Ordinal by Ordinal N of Valid Cases a. Not assuming the null hypothesis. b. Using the asymptotic standard error assuming the null hypothesis. c. Based on normal approximation. Pearson's R Spearman Correlation -.003 .001 300 Asymp. Std. Error
a

Approx. T

Approx. Sig. .962 .980


c c

.076 .079

-.047 .025

Hypothesis 6

How often do you have fruit juice? * What is your profession?

Crosstab Count What is your profession? Student How often do you have fruit juice? 1-3 times a week 4-6 times a week More than 6 times in a week Rarely (fortnightly) Total 82 16 10 75 183 Service 37 18 7 34 96 Housewife 8 4 0 4 16 Business 0 4 0 1 5

Chi-Square Tests Asymp. Sig. (2Value Pearson Chi-Square Likelihood Ratio Linear-by-Linear Association N of Valid Cases 28.415
a

df 9 9 1

sided) .001 .005 .442

23.794 .592 300

a. 6 cells (37.5%) have expected count less than 5. The minimum expected count is .28.

Symmetric Measures Value Interval by Interval Ordinal by Ordinal N of Valid Cases a. Not assuming the null hypothesis. b. Using the asymptotic standard error assuming the null hypothesis. c. Based on normal approximation. Pearson's R Spearman Correlation -.044 -.017 300 Asymp. Std. Error
a

Approx. T

Approx. Sig. .443 .773


c c

.052 .056

-.769 -.289

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