CURRICULUM VITAE NAME ACADEMIC QUALIFICATION PRESENT POSITION

: Dr. (Mrs.) M. JEYARATHNAM : Dr. (Mrs.) M. Jeyarathnam : M.A., MBA., Ph.D : Director/Professor/Head Department of Womens Studies Bharathiar University Coimbatore 46 : 0422-2427623 : 94868 28126 : mjeya2012@yahoo.co.in : 22.05.1953 58 years

TELEPHONE MOBILE EMAIL ID AGE AND DATE OF BIRTH ACADEMIC PERFORMANCE S.No Examination Year University/ Institution 1. S.S.L.C 1969

Subjects

Percentage

Remark

Secondary Board, Academic Tamilnadu

79%

School Topper

2.

PUC

1970

Madurai University

I Group Maths, Physics, Chemistry English Language Literature English Language Literature Nil

3D Pluses

College Topper

3.

BA

1973

Madurai University

Nil

Nil

4.

MA

1975

Madurai Kamaraj University

59.6%

Nil

5.

M.B.A

1987

Madurai Kamaraj University

70%

University III Rank

6.

Ph.D

1994

Madurai Kamaraj University

Human Resource Management Management

Awarded

Nil

7.

NET

1989

UGC

Passed

Nil

TEACHING EXPERIENCE: 22 Years at PG Level 1 MBA 18 Years 2 MA Women Studies 4 Years AREA OF SPECIALIZATION: 1 Women Entrepreneurship 2 Human Resource Management 3 Corporate Strategy TITLE OF Ph.D THESIS: Managerial Effectiveness of Women Officers in Public Sector Banks A Study in Tamilnadu RESEARCH EXPERIENCE: Recognized Research Supervisor: 1 Madurai Kamaraj University 2 Mother Teresa University 3 Anna University 4 Bharathiar University
RESEARCH GUIDANCE: Ph.D

1 Ph.D Degree awarded: 5 2 Ph.D Thesis Submitted: 1 3 Ph.D in process: 8 4 M. Phil awarded: 3 5 PG Level Projects: 300
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RESEARCH PROJECTS:
MAJOR RESEARCH PROJECT

S. No.

Name of the Funding Agency UGC Sanction

Title

Amount

Duration Completed

1.

Empowerment of Women

Rs 5, 98, 200/-

2 Years

Completed

Order No: F.No. 5 through Micro Finance 14 (1) 2009 (HRP) A Study in Nilgiri District, Tamilnadu 2. ICSSR Sanction order F.No. RP 02/92/2009/RP
MINOR RESEARCH PROJECT

A Study of Women Scientist in Tamilnadu

Rs 5, 85, 025/- 2 Years

Ongoing

S. No.

Name of the Funding Agency

Title

Amount Rs.50, 000/-

Duration

Completed

1.

UGC F.NoF3 003199 (Minor / SRO) December 1999

Human Resource

2 Years

Completed

Sanction Order No: Development in Cooperative Bank in Tamilnadu

1. Gender Audit of Bharathiar University- Completed 2. Child Labour Rehabilitation through Special Schools- Completed

MEMBER OF STATUTORY BODY Senate Member, Bharathiar University Member of Advisory Board constituted by Government of Tamilnadu for Premature Release of Prisoners
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 Member of Inspection Commission Tamilnadu Institute of Urban Studies M.Phil in Womens Studies Convenor of Inspection Commission PSGR Krishnammal College Diploma in Womens Studies Member of Advisory Committee for Womens Studies Centre, G.R.D College of Arts and Science, Coimbatore Member of Advisory Committee for Womens Studies Centre, Madurai Kamaraj University Member of Editorial Board International Journal of Management Research and Review (IMRR) Chairman Board of Studies, Womens Studies, Bharathiar University Member of Doctoral Committee, Anna University, Coimbatore Member of Doctoral Committee, Gandhigram Rural Institute. Editor, Newsletter, Department of Womens Studies, Bharathiar University, 2010, 2011. MEMBER / EXTERNAL EXPERT / BOARD OF STUDIES / BBA/MHRM Lady Doak College, Madurai 2002 2004 (autonomous institution affiliated to Madurai Kamaraj University) ANJA College for Men, Madurai 2002 2004 (autonomous institution affiliated to Madurai Kamaraj University) Fatima College, Madurai 2002 2004 (autonomous institution affiliated to Madurai Kamaraj University) Arulanandar College, Karumathur, Madurai 2004 2006 (autonomous institution affiliated to Madurai Kamaraj University) S.V.N. College, Madurai 2006 2009 (autonomous institution affiliated to Madurai Kamaraj University) SFR College for Women, Sivakasi 2002 onwards (autonomous institution affiliated to Madurai Kamaraj University)
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INTERNATIONAL EXPOSURE 1 Participation and Presentation of Research Paper on invitation at Third Academic Conference of Association of Management Development Institutions of South East Asia (AMDISA) held at Dhaka, Bangladesh, February 1994. HONOUR 2 An appreciation letter from the former President of India, Dr. A.P.J Abdul Kalam for an article on Dr. A.P.J Abdul Kalam Manager Par Excellence A Point of View published in JIMS 8M 2002 MEMBERSHIP IN PROFESSIONAL BODIES 3 Indian Society for Technical Education (ISTE) Life Member 4 All India Management Association 5 National Institute of Personnel Management 6 Indian Association for Womens Studies CURRICULUM DEVELOPMENT The syllabi for Women Rights, a non-major elective for UG Programmes was prepared for affiliated colleges of Bharathiar University and in force since June 2009.

1.

BOOK PUBLICATION

S. No. 1.

Title Strategic Management: 4 Editions 2007, 2008, 2009, 2010

Publishers Himalaya Publishing Company, September 2007, 2008, 2009, 2010 (Prescribed text for Anna University Coimbatore)

2. RESEARCH / ARTICLES (Published in Journals) 1 Entrepreneurship A Means to Women Development, Khadi Gramodyog, Sep. 1991, Vol XXXVII. No. 12 Page 458 461. 2 Perceptions and Expectation of Women Officers in Public Sector Banks in Tamilnadu, India, Women in Management Champions of Change edited by Khair Jahan Sigra, University Press Ltd., 1994, Page 38 40. 3 Work Performance of Women officers in Public Sector Banks, Managing Transition edit Nirmal K. Gupta, Abad Ahmed, Wiley Eastern Ltd., 1994, Page 430 440 4 Enron; Boon or Bane, Dhinakaran Industrial Supplement, October 1995, page 11 5 Technology for Indian Masses Issues and Perspectives Kissan World, July 1999, Vol 26. No.7 Page 75 77. 6 Resume Writing, Indian Society for Technical Education Newsletter, July 1999, Vol. XIX No. 4, Page 11 7 Marketing Strategies for E-business, Indian Journal of Marketing, Nov 2000, Page 8 8 Facing Interview, Indian Society for Technical Education Newsletter, Jan Feb 2001, Vol XXI No.1, Page 12 9 Farmers Market A SWOT Analysis, Indian Journal of Marketing, Aug 2002, Vol XXXII No.8, Page 3 5
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10 Dr. Abdul Kalam Manager Par Excellence: A Point of View JIMS 8M, Oct Dec 2002. Vol & No. 4, Page 22 26 11 HRD climate in Cooperative Banks A Study in Tamilnadu, Cooperative Perspective, April-June 2003, Vol 38, No.1 Page 43 51 12 Ethics in Workplaces Focus, July 2003, Issue page 7 - 10 13 The Role of Training in Enhancing Performance of the Workforce,OD Communication, April 2004, page 27 29 14 Abstract of doctoral dissertation on Managerial Effectiveness of Women Officers in Public Sector Banks in Tamilnadu, Finance India, June 2000 15 Measuring and Enhancing Corporate Performance HR Scorecard, Personnel Today, April September 2005, Vol XXVI, No. 1, Page 43 51 16 HRD Practices in Cooperative Banks in Tamilnadu, Tamil Nadu Journal of Cooperation, January 2006, Vol 6. No. 3, Page 28 32 17 Globalization and Education in India Kissan World, July 2006, Vol 33 No. 7 Page 34-35 18 Corporate Social Responsibility in Canara Bank A Case Study, Personnel Today, Jan-March 2006, Vol XXVI. No.5, Page 35 38 19 Cross Cultural Communication for Managers, Journal of Commerce and Trade April October 2006, Vol I, No. 1, Page 9 13.

20 Need for Shift in Training Policy in Current Job Market with special reference to Postal Organisation, Annamalai Journal of Management, February 2007, Vol I, Issue 1, Page 26 30 21 A Study on Organisation Climate with special reference to HDFC Standard Life Insurance Company Ltd, Chennai, SRM Management Digest, April 2007, Page 69 73 22 Triple E Training Approach for the Success of India Post, Management and Labour Studies, Aug 2007, Page 288 300 23 Southern Railways: A Case Study, Annamalai Case Volume, Shroff Publications, Mumbai, June 2008, Page 208 214 24 Workforce Diversities in Corporate World, SRM Management Digest, May 2008, Page 28 32 25 Media Violence Against Women A Study in Tamilnadu, Journal of Women and Development, Vol II, October 2008, page 15 24 26 Impact of Stress Management Practices in the Work life of Cane Inspectors in Sugar Mills, Journal of Women and Development, April 2009 27 Sexual Harassment of Women in Workplaces, Kakatiya Journal of Womens Studies, September 2009 28 Health Issues of Women with special reference to Morbidity and Mortality, Journal of Women and Development, October 2009 29 Identifying the Efficiency of Milk Unions A Study at KMF, Journal of
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Management, Sivsivani Institute of Management, September 2009 30 Pricing of Milk: A Study at Karnataka Milk Federation, Samridhi Velammal Journal of Management & IT Research, 2009 2010 31 A Study of Stress among Engineering College Students Business Plus, January 2010 32 Demmings Philosophy and Indian Railways, Business Plus, January 2011. 33 Women Entrepreneurship in Tamilnadu, Opportunities and Challenges, Book of Abstracts, March 2011 34 Financial Performance of Milk Unions A Study at Karnataka Milk Federation, International Journal of Research in Commerce and Management, Ambala, April 2011. 35 .Womens Health and Development in Health and Development Ageing, Disability and Gender Issues, Authors press, Oct 2011, pp284290. 36 Occupational Health and Hazards of Women - Global View Journal of Gender Equality & Sensitivity (2011-2012) 6:1:92-102. 37. Awareness of Reproductive Health and Source of Information A Study among College Girls, Journal of Women and Development. March 2012. 38. New reproductive technologies Advantages and disadvantages-A Study
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Journal of Gender Equity and Mainstreaming, 2011 39. Ethics and Corporate Social Responsibility in Indian Industries, Consumer Awareness, Welfare and Protection; Problem and Prospects. Regal

publication, New Delhi, 2012, pp 201-266. 40. Quality of work life among sugar mill employees A Study in Tamil nadu Zenith International Journal of Business Economics and Management Research,(ZIJBEMR) Dec 2011. 41. Reproductive Health Awareness of Young People (with special reference to Adolescent Girls), SPARKS Journal. March 2012, ISSN: 2277-5021, p.21-29. BOOK REVIEW 1 Book Review titled Business Correspondence and Report Writing for Tata McGraw Hill Publishing Company Ltd., Oct 2000 LEARNING MATERIAL PREPARED 1 Personnel Management and Industrial Relations for MBA (DLP) of MK University, 1995 2 Business Communication for International Institute of Management Studies (IIMS), Calcutta, May 1997 3 Womens Rights for non major elective of Bharathiar University, 2011

21. PAPER PRESENTATION NATIONAL / INTERNATIONAL CONFERENCE 1 A Research Report on EDP for Women State Level Conference on Strategies for Developing Entrepreneurs in Tamilnadu, MK University, September 1989
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2 Human Resource Management Current Status and Future Challenges National Seminar on Management Education for 21st Century, IGNOU, AIMS, New Delhi, April 1996 3 Technology for the Mass National Convention of Indian Society for Training and Development, Udaipur, Nov 1998. 4 Multinational Corporation in the Millennium State Level Conference India Towards Globalization in the Millennium Lady Doak College, Madurai, Dec 1999 5 Strategies for E-business, National Seminar on Emerging Trends in ECommerce, Karunya Institute of Technology, Coimbatore, March 2000 6 The Role of Training on Enhancing the Performance of Workforce, International Seminar on Emerging Trends in Global Business; Challenges and Opportunities for Developing Centres P.R. Institute of Management, Thanjavur, Feb 2004 7 Performance Measurement Tools HR Scorecard, International Conference on Competitive Advantage Through People, Institute of Management, Nirma University, Jan 28-30 2005 8 Action Oriented Training in Entrepreneurship Development, National Conference on Trends and Challenges in Entrepreneurship Training, Alagappa Institute of Management, 25 Dec 2005
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9 Management Education at Crossroads: Issues, Challenges and Opportunities, AIMS International Conference, IIM, Ahmedabad, Jan1-4, 2006 10 Enhancing Competitiveness of Match Industries in Sivakasi

International Conference on Global Competitiveness, Indian Institute of Management, Kozhikode, 25 March 2006. 11 Employee Satisfaction An Empirical Study in Hind Matches Sivakasi International Conference on Global Business and Policy Modeling, Adaikalamatha Institute of Management, Sep 21-22, 2006 12 Marketing Practices A Study in Southern Railways, International Conference on Global Business and Policy Modeling, Adaikalamatha Institute of Management, Sep 21-22, 2006 13 AIM Approach in Evaluating Training in India Post International Symposium on Global Business Opportunities and Challenges, Loyola College, Chennai, Feb 15-16, 2007 14 AIR Model for Evaluating Training in India Post, UGC sponsored National Seminar on Management Rheotoric to Research, University of Madras, Chennai, Feb 22-23, 2007 15 Managing Workforce Diversity, National Conference on Challenging Management Issues in Globalize Environment, St. Josephs College of
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Engineering, Chennai, 2 March 2007 16 Gender Budgeting Initiative for Women Empowerment, National Conference on Role of Women for India Ahead, S.R.M. Engineering College, S.R.M University, Chennai, 2 and 3 April, 2007. 17 Corporate Social Responsibility and Ethics towards Societal

Development, National Conference, Karpagam College of Engineering, Sep 21, 2007 18 Entrepreneurship Development and Family Business A Study in Export oriented Match units in Sivakasi, International Conference on Management Research, Bharathidasan Institute of Management, Trichy, 15,16 February 2008 19 Protection of Women Domestic Violence Act 2005 UGC sponsored seminar on Domestic Violence, DBML College, Poraiyar, Sep 2008. 20 Case Study of Women Entrepreneur Mohanasundari, M.D Sharp Electronics, UGC Sponsored Seminar on Women Entrepreneurship Opportunities and Challenges, Department of Womens Studies, Bharathiar University, March 4th 2011 21 Micro Finance A tool for Women Empowerment UGC sponsored Seminar on Micro Finance for Inclusive Growth: Challenges in Sustainability of Micro Finance Intervention Bharathidasan University, 18,19, March 2011 22 Women Scientists in Tamilnadu Science Congress, Gandhigram Rural
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Institute, 26th June 2011 23 Corporate Social Responsibility and Consumer Education, Bharathiar University, Ministry of Consumer Affairs, July 23, 2011 24 Womens Health and Development, National Conference on Health and Development A Social Work Perspective, Department of Social Work, Bharathiar University on 13th and 14th October 2011. 25 A Global View on Occupational Health and Hazards of Women, International Symposium on Environmental Risk Assessment 2011 (ISERA 2011), Unit of Toxicology, Department of Zoology, School of Life Sciences, Bharathiar University from 17th -19th October 2011. 26 A study on Corporate Social responsibility in Natural Resource Management Special focus on Siruthuli National Seminar on

Environment and Sustainable Development- Indian Perspective 23rd and 24th February 2012 . 27 Merger &Acquisition out look in Indian Industries, National seminar on Impact of Merger & Acquisition on Financial Performance of Indian Industries. School of Economics, 3rd and 4th April, 2012. 28 . Status of Dalit Women- A study in Thennamanallur Village, Coimbatore District, UGC Sponsored Seminar on Human Rights of Marginalization: Status of Dalit and Tribal Women, 9th May 2012.

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RESOURCE PERSON FOR FDP / CHAIRPERSON / GUEST LECTURES 1 Managing Change for Postmasters Postal Training Centre Madurai, Nov 2000 2 Basic Managerial Skills for PWDS DATA NGOs, Madurai, June 2001 3 The Art of Leading for Headmasters of CSI Schools, Madurai Feb 2002 4 Ethics in Work Places for postmasters, Postal Training Centre, Madurai, March 2002 5 Customer Relationship Management for Canara Bank Managers, Staff Training College, Madurai, Dec 2003, Nov 2006 6 Dr. Kalams Management Style for Faculty Development Forum of K.L.N. College of Engineering, Pottapalayam, Jan 2005 7 HR Scorecard for Faculty Development Programme organized by Dept. of Management Studies, K.L.N Colleg of Engineering, Feb 25, 2005 8 Management Education and Case Method as a Pedagogy for Faculty Development Programme organized by Dept. of Management Studies, K.L.N. College of Engineering, Feb 17, 2006 9 Report Writing and Publication, AICTE sponsored Faculty Development Programme, Kalasalingam University, Feb 16, 2007 10 Womens Traditional Role in Family, Thavathiru Santhalinga Adigalar Tamil College, 1st October 2008

15

11 Awareness programme on Health for Migrant Girl Children organized by Mariyalaiya at St. Marys Church at Ganapathy, Coimbatore28 Oct 2009 12 Teaching Methods for Entrepreneurship for Faculty Development Programme on Teaching Entrepreneurship and Curriculum Development, G.R. Damodharan College of Arts and Science, 22 Dec 2009 13 Empowerment of Women in India for orientation course for

University/College Teacher at Academic Staff College, Bharathiar University 15 Feb 2010 14 Designing Curriculum for Diploma Course in Womens Studies Workshop on Curriculum development in Gandhigram Rural Institute Deemed University, Gandhigram 624 302 June 2010 15 Chairperson for the session in Violence is a Social evil and Heritage UGC sponsored seminar on violence against women, GRD College of Science, 22 Jan 2010 16 Chairperson for the session on Social Empowerment UGC sponsored seminar on Women Empowerment MK University, 24,25 January 2011 17 Chief guest and delivered keynote address on Women Entrepreneurship International Womens Day Celebration, Cotton Research Centre,

Tamilnadu Agriculture University, Coimbatore 9, March 2011 18 Managerial Effectiveness for Chief Executives of Consumer Cooperative Stores in Tamilnadu, Institute of Cooperative Management, Madurai, Jan 93
16

19 Communication and Interpersonal Effectiveness for MHM Students, Department of Management Studies, M.K. University, June 1996 20 Impact of Advertisement on consumers, Department of Mass Communication MK University, Nov 1998 21 Facing Interviews NIIT, Madurai, Oct, 1999 22 Business Process Re-engineering, Lions Aravind Institute of Community Opthalmology, Madurai, March 1999. 23 Teaching Through Case Robin Hood and Sundaram Finance Ltd, Arulmigu Kalasalingam College of Engineering, March 5, 2006 24 Managing in 21 Century RVS College of Engineering and Technology, 16 Sep 2006 25 HR Practices in the Knowledge Era, Fatima College, Feb 14, 2007 26 Strategic Management An overview, PSR college of Engineering, Sivakasi, Dec 2007. 27 Status of Women in India to Graduate students of Constants Applied Science University, Germany and MSW students of Bharathiar University on 24.02.2010 28 Significance of Womens day PPG college of Education on 07.09.2011 29 Knowledge Management Coimbatore Management Association on 21.11.2011. 30 Feminist Research Methods Academic Staff College, Bharathiar University on 21.2.2012.
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31 Feminist Ephistemology Academic Staff College, University of Calicut on

7.08.2012

32 Women Empowerment Angel College of Engineering & Technology, Tirupur on 3.08.2012 33 The Rationale of Women Empowerment Military Camp, Madukarai, 23.08.2012 PROGRAM ORGANIZED 1 Co-ordinator, National Seminar on Science Writing organized by Mother Theresa Womens University, July 2004. 2 Programme Coordinator, Faculty development programme on Emerging Trends in Human Resource Management, Department of Management Studies, K.L.N College of Engineering, Feb 25,2005. 3 Programme Coordinator, Faculty development programme on Management Education and Case Method as a pedagogy Department of Management Studies, K.L.N College of Engineering, Feb 27 2006 4 Convener, National Conference on Strategic Management for Competitive Advantage K.L.N College of Engineering, March 16-17, 2007 5 Academic Coordinator Refresher Course on Womens Studies, Academic Staff College, Bharathiar University Feb 2011 6 Convener, State Level Seminar on Women Entrepreneurship Opportunities Challenges Dept. of womens Studies, Bharathiar University.
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7 Academic Coordinator Refresher Course on Womens Studies, Academic Staff College, Bharathiar University Nov 2011. TRAINING ATTENDED 1 Strategic Management Foundation Programme for Teachers, organized by Indian Institute of Management, Bangalore and AICTE, May 2-7, 2005 2 Strategic Management for Teachers AICTE sponsored Faculty Development Programme, R.L. Institute of Management, Madurai 3 Capacity Building of Women Managers in Higher Education,

Sensitivity/Awareness/Motivation, SAM Workshop UGC sponsored, Holy Cross College, Trichy, March 23-27, 2009. 4 Prevention of Sexual Harassment at Workplaces, National Institute of Public Cooperation and Child Development, Bangalore Sep 23-25, 2008. 5 Capacity Building of Women Managers in Higher Education, Training of Trainers UGC sponsored Workshop, Avinashilingam Institute of Home Science and Higher Education for Women, January 02-07, 2012 SEMINARS ATTENDED 1 Women in Management,National Seminar, All India Management Association Chennai, Sep, 1989. 2 Quality Circle Workshop organized by Productivity Council, Madurai Chapter at Mepco Schlenk.
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3 TQM, TCM, TPM, Confederation of Indian Industry, Madurai 1999. 4 Sustainable Competitive Advantage National Management Convention, AIMA, Chennai Sep 2001 5 Best HR practices organized by confederation of Indian Industry, Madurai chapter, Feb 2003 6 Management Education: Challenges, Opportunities Directors

Conclave organized by all India Management Association, Bangalore, Dec 2004. 7 Entrepreneurship Development Programme organized by Government of Tamil Nadu, SBI, CED, Madurai, Oct, 4-6.2005. 8 Human Values and University Education, Workshop organized by Madurai Kamarai University, Madurai, Dec22, 2006.

20