You are on page 1of 18

The Future of NFC, m-Commerce, m-Banking, P2P Transfers, and Mobile Money

Mobile Payment (mPayment) Market Report 2013-2023

notice This material is copyright by visiongain. It is against the law to reproduce any of this material without the prior written agreement of visiongain. You cannot photocopy, fax, download to database or duplicate in any other way any of the material contained in this report. Each purchase and single copy is for personal use only.

Contents
1. Executive Summary
1.1 Formation of a New Ecosystem 1.2 Early Growth in Developed Markets 1.3 Evolution over Time 1.4 Value Propositions of mPayment 1.5 The Key Points Emerged from this Research 1.6 The Aims of the Report 1.7 The Structure of the Report 1.8 Methodology 1.9 Market Definition

2. Introduction to Mobile Payments


2.1 Broad Definition of mPayments 2.1.1 What Distinguishes mPayment from m-commerce? 2.2 mPayment Proliferation and its Agents 2.3 Industry Fragmentation: Explaining the Disparities in mPayment Methods and Adoption 2.4 Common Delivery Methods 2.5 Players in the mPayment Value Chain and Ecosystem 2.5.1 Function of Each Entity in the mPayment Value Chain 2.5.1.1 Merchants 2.5.1.2 Acquirers 2.5.1.3 Payment Networks 2.5.1.4 Issuers 2.5.1.5 M-Wallet/Stored Value Account or Customers Mobile Phone 2.6 Business Models in Practice for MPayments 2.6.1 The Carrier Dominance Model Value Chain 2.6.1.1 The Carrier Dominance Model Value Chain 2.6.1.2 Carrier Dominance Model Business Case 2.6.2 Peer-to-Peer Model 2.6.2.1 The Peer to Peer Model Value System 2.6.2.2 The Peer to Peer Model Value Chain 2.6.2.3 Peer to Peer Model Business Case 2.6.3 Bank Dominance Business Model 2.6.3.1 The Bank Dominance Model Value System

www.visiongain.com

Contents
2.6.3.2 The Bank Dominance Model Value Chain 2.6.3.3 Bank Dominance Model Business Case 2.6.4 Collaboration Business Model 2.6.4.1 The Collaboration Model Value Chain 2.6.4.2 Collaboration Model Business Case 2.7 MPayment Technologies

3. Global Mobile Payment Market Forecasts and Projections 2013-2018


3.1 Global Mobile Payment Market Transaction Forecast 2013-2018 3.2 Global Mobile Payment Service Revenue Forecast 2013-2023 3.2.1 Defining Progressive Revenue Growth 3.3 Global Mobile Payment User Forecast 2013-2023

4. Regional and Leading National Mobile Payment Market Forecasts 2013-2018


4.1 The North American mPayment Market: Benefits of Existing Banking Competencies, High-Income, and Technological Savvy 4.1.1 North American mPayment Market Forecast 2013-2023 4.1.1.1 US and Canadian Regional Transaction and Revenue Share Forecast 2013-2023 4.1.2 North American mPayment User Forecast 2013-2023 4.1.3 The US National mPayment Market 4.1.3.1 The US National mPayment Market Forecast 2013-2023 4.1.3.2 The US National mPayment User Forecast 2013-2023 4.1.4 The Canadian National mPayment Market 4.1.4.1 Canadian National mPayment Market Forecast 2013-2023 4.1.4.2 Canadian National mPayment User Forecast 2013-2023 4.2 Latin Americas mPayment Market: Slow Start and Low Adoption 4.2.1 Latin American mPayment Market Forecast 2013-2023 4.2.2 Latin American mPayment User Forecast 2013-2023 4.3 The mPayment Market of Asia-Pacific 4.3.1 Asia-Pacific mPayment Market Forecast 2013-2023 4.3.2 Asia-Pacific mPayment User Forecast 2013-2023 4.3.3 Overview of Asia-Pacifics Leading National mPayment Markets

www.visiongain.com

Contents
4.3.4 The Chinese National mPayment Market: Reliance on Popular Adoption and High Mobile Phone Base 4.3.4.1 The Role of Chinese Banks and Mobile Operators 4.3.4.2 Chinese National mPayment Market Forecast 2013-2023 4.3.4.3 Chinese National mPayment User Forecast 2013-2023 4.3.5 The Japanese mPayment Market: Early Dividends based on an Advanced, Widespread Payment Network 4.3.5.1 Light Integration of Japanese Banks 4.3.5.2 Japanese mPayment Market Forecast 2013-2023 4.3.5.3 Japanese National mPayment User Forecast 2013-2023 4.3.6 The mPayment Market of Korea 4.3.6.1 Korean National mPayment Market Forecast 2013-2023 4.3.6.2 Korean National mPayment User Forecast 2013-2023 4.3.7 The Singaporean mPayment Market 4.3.7.1 Singapores Unique Characteristics and Generalisation of Trends 4.3.7.2 Singaporean National mPayment Market Forecast 2013-2023 4.3.7.3 Singaporean National mPayment User Forecast 2013-2023 4.3.8 The Indian National mPayment Market 4.3.8.1 Impact of a Large Operator Base and Mobile Spend 4.3.8.2 What are Indias Prevailing Attitudes and Leanings towards Payment? 4.3.8.3 Indian National mPayment Market Forecast 2013-2023 4.3.8.4 Indian National mPayment User Forecast 2013-2023 4.4 The mPayment Market of Europe 4.4.1 European mPayment Market Forecast 2013-2023 4.4.2 European mPayment User Forecast 2012-2023 4.5 The mPayment Markets of the Middle East and Africa 4.5.1 MEA mPayment Market Forecast 2013-2023 4.5.2 MEA mPayment User Forecast 2013-2023 4.5.3 The Kenyan mPayment Market: An Anomaly and Benchmark in the African Continent 4.5.3.1 M-Pesas Abounding Success 4.5.3.2 Kenyan mPayment Market Forecast 2013-2023 4.5.3.3 Kenyan mPayment User Forecast 2013-2023 4.5.4 The Nigerian mPayment Market 4.5.4.1 Nigerian National mPayment Market Forecast 2013-2023 4.5.4.2 Nigerian National mPayment User Forecast 2013-2023 4.5.5 MPayments in the United Arab Emirates 4.5.5.1 Existing Partnerships and Building a Future 4.5.5.2 UAE National mPayment Market Forecast 2013-2023

www.visiongain.com

Contents
4.5.5.3 UAE National mPayment User Forecast 2013-2023

5. Leading mPayment Companies


5.1 eBay 5.1.1 PayPal Mobile 5.1.2 Zong 5.1.3 Braintree 5.1.4 Venmo 5.2 Boku 5.3 Payfone 5.3.1 1 Touch Checkout 5.4 Apple Passbook 5.5 Google Wallet 5.6 HSBC Bringing Mobile Payment to a Global Base 5.7 Barclays Focusing on Reach and Simplicity 5.7.1 Linking Money to CTNs 5.7.2 Pursuing the Whole Market 5.8 mFoundry Delivers Value by Merging mPayments and Mobile Banking 5.8.1 Partnership with Starbucks 5.8.2 Connecting with MasterPass 5.8.3 mPayment Features Geared Towards Retailers 5.9 Obopay 5.10 VeriFone 5.11 UMPay China 5.12 PayMate India 5.12.1 PayMate Wallet 5.13 Globe GCash Philippines 5.14 Mobile Suica Japan

6. Expert Opinion
6.1 Linda Mantia, Executive Vice-President Cards and Payment Solutions; Royal Bank of Canada 6.1.1 Canadas Early Prominence in the mPayment Market 6.1.2 RBCs Secure Cloud 6.1.3 Mobile Partnerships: Building Towards Universal mPayment

www.visiongain.com

Contents
6.1.4 Explaining NFCs Slow Start and Possible Reinvigoration 6.1.5 How Can mPayments Remain Secure? 6.1.6 Offering Value as mPayment Adoption and Options Increase 6.1.7 Paths to mPayment Ubiquity

7. SWOT Analysis of the Mobile Payment Market

8. Conclusions
8.1 The Global Mobile Payment Market Forecast 2013-2023 8.1.1 Global Mobile Payments Transaction Value Forecast 2013-2023 8.1.2 Global Mobile Payment Revenue Forecast 2013-2023 8.2 Global Mobile Payment Subscriber Forecast 2013-2023 8.3 Leading National Mobile Payment Markets 8.4 Determinants of mPayment Success 8.5 Recommendations for an Evolving Payments Future

Glossary List of Charts in this Report


Chart 3.1: Global mPayment Transaction Value Forecast 2013-2023 ($ billion, AGR %) Chart 3.2: Global mPayment Revenue Forecast 2013-2023 ($ billion, AGR %) Chart 3.3: Global mPayment Revenue Percentage of Transaction Forecast 2013-2023 (%) Chart 3.4: Global mPayment User Forecast 2013-2023 (millions, AGR %) Chart 4.1: Major World Regions mPayment Transaction Value Per Capita Forecast 2013-2023 ($) Chart 4.2: Major World Regions mPayment Revenue Per Capita Forecast 2013-2023 ($) Chart 4.3: Major World Regions mPayment Penetration Forecast 2013-2023 (%) Chart 4.4: Internet, Smartphone, and Mobile Broadband Penetration in North America 2013 (%) Chart 4.5: North American mPayment Transaction Value Forecast 2013-2023 ($ billion, AGR %) Chart 4.6: North American mPayment Transaction Value Share Forecast 2013; 2018; 2023 (%) Chart 4.7: North American mPayment Revenue Forecast 2013-2023 ($ billion, AGR %) Chart 4.8:North American mPayment Revenue Share Forecast 2013; 2018; 2023 (%)

www.visiongain.com

Contents
Chart 4.9: US and Canada mPayment Transaction Value Share Forecast 2013; 2018; 2023 (%) Chart 4.10: US and Canada mPayment Revenue Share Forecast 2013; 2018; 2023 (%) Chart 4.11: North American mPayment Cumulative User Forecast 2013-2023 (millions, AGR %) Chart 4.12: North American mPayment User Share Forecast 2013; 2018; 2023 (%) Chart 4.13: US and Canada mPayment User Share Forecast 2013; 2018; 2023 (%) Chart 4.14: US mPayment User Transaction Value Forecast 2013-2023 ($ billion, AGR %) Chart 4.15: US mPayment Transaction Value Share Forecast 2013; 2018; 2023 (%) Chart 4.16: US mPayment Revenue Forecast 2013-2023 ($ billion, AGR %) Chart 4.17: US mPayment Revenue Share Forecast 2013; 2018; 2023 (%) Chart 4.18: US mPayment Cumulative User Forecast 2013-2023 (millions, AGR %) Chart 4.19: US mPayment User Share Forecast 2013; 2018; 2023 (%) Chart 4.20: Canadian mPayment Transaction Value Forecast 2013-2023 ($ billion, AGR %) Chart 4.21: Canadian mPayment Transaction Value Share Forecast 2013; 2018; 2023 (%) Chart 4.22: Canadian mPayment Revenue Forecast 2013-2023 ($ billion, AGR %) Chart 4.23: Canadian mPayment Revenue Share Forecast 2013; 2018; 2023 (%) Chart 4.24: Canadian mPayment Cumulative User Forecast 2013-2023 (millions, AGR %) Chart 4.25: Canadian mPayment User Share Forecast 2013; 2018; 2023 (%) Chart 4.26: Latin American mPayment Transaction Value Forecast 2013-2023 ($ billion, AGR %) Chart 4.27: Latin American mPayment Transaction Value Share Forecast 2013; 2018; 2023 (%) Chart 4.28: Latin American mPayment Revenue Forecast 2013-2023 ($ billion, AGR %) Chart 4.14: Latin American mPayment Revenue Share Forecast 2013; 2018; 2023 (%) Chart 4.30: Latin American mPayment Cumulative User Forecast 2013-2023 (millions, AGR %) Chart 4.31: Latin American mPayment User Share Forecast 2013; 2018; 2023 (%) Chart 4.32: APAC Leading mPayment Markets Transaction Value Share Forecast 2013-2023 (%) Chart 4.33: APAC Leading mPayment Markets Revenue Share Forecast 2013-2023 (%) Chart 4.34: APAC Leading mPayment Markets User Share Forecast 2013-2023 (%) Chart 4.35: Asia-Pacific mPayment Transaction Value Forecast 2013-2023 ($ billion, AGR %) Chart 4.36: Asia-Pacific mPayment Transaction Value Share Forecast 2013; 2018; 2023 (%) Chart 4.37: APAC mPayment Revenue Forecast 2013-2023 ($ billion, AGR %) Chart 4.38: APAC mPayment Revenue Share Forecast 2013; 2018; 2023 (%) Chart 4.39: APAC mPayment Cumulative User Forecast 2013-2023 (millions, AGR %) Chart 4.40: APAC mPayment User Share Forecast 2013; 2018; 2023 (%) Chart 4.41: APAC Leading National mPayment Markets Transaction Value Forecast 2013-2023 ($ billion) Chart 4.42: APAC Leading National mPayment Markets Revenue Forecast 2013-2023 ($ billion) Chart 4.43: APAC Leading National mPayment Markets Cumulative User Forecast 2013-2023 (millions) Chart 4.44: Chinese mPayment Transaction Value Forecast 2013-2023 ($ billion, AGR %)

www.visiongain.com

Contents
Chart 4.45: Chinese mPayment Transaction Value Market Forecast 2013; 2018; 2023 (%) Chart 4.46: Chinese mPayment Revenue Forecast 2013-2023 ($ billion, AGR %) Chart 4.47: Chinese mPayment Revenue Share Forecast 2013; 2018; 2023 (%) Chart 4.48: Chinese mPayment Cumulative User Forecast 2013-2023 (millions, AGR %) Chart 4.49: Chinese mPayment User Share Forecast 2013; 2018; 2023 (%) Chart 4.50: Japanese mPayment Transaction Value Forecast 2013-2023 ($ billion, AGR %) Chart 4.51: Japanese mPayment Transaction Value Share Forecast 2013; 2018; 2023 (%) Chart 4.52: Japanese mPayment Revenue Forecast 2013-2023 ($ billion, AGR %) Chart 4.53: Japanese mPayment Revenue Share Forecast 2013; 2018; 2023 (%) Chart 4.54: Japanese mPayment Cumulative User Forecast 2013-2023 (millions, AGR %) Chart 4.55: Japanese mPayment User Share Forecast 2013; 2018; 2023 (%) Chart 4.56: Korean mPayment Transaction Value Forecast 2013-2023 ($ billion, AGR %) Chart 4.57: Korean mPayment Transaction Value Share Forecast 2013; 2018; 2023 (%) Chart 4.58: Korean mPayment Revenue Forecast 2013-2023 ($ billion, AGR %) Chart 4.59: Korean mPayment Revenue Share Forecast 2013; 2018; 2023 (%) Chart 4.60: Korean mPayment Cumulative User Forecast 2013-2023 (millions, AGR %) Chart 4.61: Korean mPayment User Share Forecast 2013; 2018; 2023 (%) Chart 4.62: Singaporean mPayment Transaction Value Forecast 2013-2023 ($ billion, AGR %) Chart 4.63: Singaporean mPayment Transaction Value Share Forecast 2013; 2018; 2023 (%) Chart 4.64: Singaporean mPayment Revenue Forecast 2013-2023 ($ billion, AGR %) Chart 4.65: Singaporean mPayment Revenue Share Forecast 2013; 2018; 2023 (%) Chart 4.66: Singaporean mPayment Cumulative User Forecast 2013-2023 (millions, AGR %) Chart 4.67: Singaporean mPayment User Share Forecast 2013; 2018; 2023 (%) Chart 4.68: Indian mPayment Transaction Value Forecast 2013-2023 ($ billion, AGR %) Chart 4.69: Indian mPayment Transaction Value Share Forecast 2013; 2018; 2023 (%) Chart 4.70: Indian mPayment Revenue Forecast 2013-2023 ($ billion, AGR %) Chart 4.71: Indian mPayment Revenue Share Forecast 2013; 2018; 2023 (%) Chart 4.72: Indian mPayment Cumulative User Forecast 2013-2023 (millions, AGR %) Chart 4.73: Indian mPayment User Share Forecast 2013; 2018; 2023 (%) Chart 4.74: European mPayment Transaction Value Forecast 2013-2023 ($ billion, AGR %) Chart 4.75: European mPayment Transaction Value Share Forecast 2013; 2018; 2023 (%) Chart 4.76: European mPayment Revenue Forecast 2013-2023 ($ billion, AGR %) Chart 4.77: European mPayment Revenue Share Forecast 2013; 2018; 2023 (%) Chart 4.78: European mPayment Cumulative User Forecast 2013-2023 (millions, AGR %) Chart 4.79: European mPayment User Share Forecast 2013; 2018; 2023 (%) Chart 4.80: MEA mPayment Transaction Value Forecast 2013-2023 ($ billion, AGR %)

www.visiongain.com

Contents
Chart 4.81: MEA mPayment Transaction Value Share Forecast 2013; 2018; 2023 (%) Chart 4.82: MEA mPayment Revenue Forecast 2013-2023 ($ billion, AGR %) Chart 4.83: MEA mPayment Revenue Share Forecast 2013; 2018; 2023 (%) Chart 4.84: MEA mPayment Cumulative User Forecast 2013-2023 (millions, AGR %) Chart 4.85: MEA mPayment User Share Forecast 2013; 2018; 2023 (%) Chart 4.86: Kenyan mPayment Transaction Value Forecast 2013-2023 ($ billion, AGR %) Chart 4.87: Kenyan mPayment Transaction Value Share Market Forecast 2013; 2018; 2023 (%) Chart 4.88: Kenyan mPayment Revenue Forecast 2013-2023 ($ billion, AGR %) Chart 4.89: Kenyan mPayment Revenue Share Forecast 2013; 2018; 2023 (%) Chart 4.90: Kenyan mPayment Cumulative User Forecast 2013-2023 (millions, AGR %) Chart 4.91: Kenyan mPayment User Share Forecast 2013; 2018; 2023 (%) Chart 4.92: Nigerian mPayment Transaction Value Forecast 2013-2023 ($ billion, AGR %) Chart 4.93: Nigerian mPayment Transaction Value Share Forecast 2013; 2018; 2023 (%) Chart 4.94: Nigerian mPayment Revenue Forecast 2013-2023 ($ billion, AGR %) Chart 4.95: Nigerian mPayment Revenue Share Forecast 2013; 2018; 2023 (%) Chart 4.96: Nigerian mPayment Cumulative User Forecast 2013-2023 (millions, AGR %) Chart 4.97: Nigerian mPayment User Share Forecast 2013; 2018; 2023 (%) Chart 4.98: UAE mPayment Transaction Value Forecast 2013-2023 ($ billion, AGR %) Chart 4.99: UAE mPayment Transaction Value Share Forecast 2013; 2018; 2023 (%) Chart 4.100: UAE mPayment Revenue Forecast 2013-2023 ($ billion, AGR %) Chart 4.101: UAE mPayment Revenue Share Forecast 2013; 2018; 2023 (%) Chart 4.102: UAE mPayment Cumulative User Forecast 2013-2023 (millions, AGR %) Chart 4.103: UAE mPayment User Share Forecast 2013; 2018; 2023 (%) Chart 8.1: Regional mPayment Transaction Value Share 2013-2023 ($ billion) Chart 8.2: Regional mPayment Revenue Share Forecast 2013-2023 (%) Chart 8.3: Regional mPayment User Share Forecast 2013-2023 (%)

List of Figures in this Report


Figure 2.1: Relationship between mPayment and m-commerce Figure 2.2: mPayment Value Chain Figure 2.3: Processes in the mPayment Value Chain Figure 2.4: Advantages and Benefits of mPayment Value Chain Players Figure 2.5: mPayment Organisational Model Hierarchy Figure 2.6: mPayment Model Stakeholder Involvement Rubric Figure 2.7: The Carrier Dominance mPayment Model

www.visiongain.com

Contents
Figure 2.8: Carrier Dominance mPayment Operational Overview Figure 2.9: Peer-to-Peer mPayment Operational Overview Figure 2.10: Bank Dominance Value Chain Figure 2.11: Bank Dominance Model Operational Overview Figure 2.12: Collaborative mPayment Model Operational Overview Figure 5.1: Countries where HSBC has Operations

List of Tables in this Report


Table 2.1: Causes for Fragmentation in the mPayment Industry Table 2.2: mPayment Organisational Models Table 2.3: Carrier Dominance Business Case Table 2.4: Peer-to-Peer mPayment Model Business Case Table 2.5: Bank Dominance mPayment Model Business Case Table 2.6: mPayment Delivery Technologies Table 3.1: Global mPayment Transaction Value Forecast 2013-2023 ($ billion, AGR %, CAGR %, Cumulative) Table 3.2: Global mPayment Revenue Forecast 2013-2023 ($ billion, AGR %, CAGR %, Cumulative) Table 3.3: Global mPayment Cumulative User Forecast 2013-2023 (million, AGR %, CAGR %, Cumulative) Table 4.1: Major World Regions mPayment Transaction Value Per Capita Forecast 2013-2023 ($) Table 4.2: Major World Regions mPayment Revenue Per Capita Forecast 2013-2023 ($) Table 4.3: Major World Regions mPayment Penetration Forecast 2013-2023 (%) Table 4.4: North American mPayment Transaction Value Forecast 2013-2023 ($ billion, AGR %, CAGR %, Cumulative) Table 4.5: North American mPayment Revenue Forecast 2013-2023 ($ billion, AGR %, CAGR %, Cumulative) Table 4.6: North American mPayment Cumulative User Forecast 2013-2023 (million, AGR %, CAGR %, Cumulative) Table 4.7: US mPayment Transaction Value Forecast 2013-2023 ($ billion, AGR %, CAGR %, Cumulative) Table 4.8: US mPayment Revenue Forecast 2013-2023 ($ billion, AGR %, CAGR %, Cumulative) Table 4.9: US mPayment Cumulative User Forecast 2013-2023 (million, AGR %, CAGR %, Cumulative) Table 4.10: Canadian mPayment Transaction Value Forecast 2013-2023 ($ billion, AGR %, CAGR %, Cumulative) Table 4.11: Canadian mPayment Revenue Forecast 2013-2023 ($ billion, AGR %, CAGR %, Cumulative) Table 4.12: Canadian mPayment Cumulative User Forecast 2013-2023 (million, AGR %, CAGR %, Cumulative) Table 4.13: Latin American mPayment Transaction Value Forecast 2013-2023 ($ billion, AGR %, CAGR %, Cumulative) Table 4.14: Latin American mPayment Revenue Forecast 2013-2023 ($ billion, AGR %, CAGR %, Cumulative) Table 4.15: Latin American mPayment Cumulative User Forecast 2013-2023 (million, AGR %, CAGR %, Cumulative)

www.visiongain.com

Contents
Table 4.16: Asia-Pacific mPayment Transaction Value Forecast 2013-2023 ($ billion, AGR %, CAGR %, Cumulative) Table 4.17: APAC mPayment Revenue Forecast 2013-2023 ($ billion, AGR %, CAGR %, Cumulative) Table 4.18: APAC mPayment Cumulative User Forecast 2013-2023 (million, AGR %, CAGR %, Cumulative) Table 4.19: Chinese mPayment Transaction Value Forecast 2013-2023 ($ billion, AGR %, CAGR %, Cumulative) Table 4.20: Chinese mPayment Revenue Forecast 2013-2023 ($ billion, AGR %, CAGR %, Cumulative) Table 4.21: Chinese mPayment Cumulative User Forecast 2013-2023 (million, AGR %, CAGR %, Cumulative) Table 4.22: Japanese mPayment Transaction Value Forecast 2013-2023 ($ billion, AGR %, CAGR %, Cumulative) Table 4.23: Japanese mPayment Revenue Forecast 2013-2023 ($ billion, AGR %, CAGR %, Cumulative) Table 4.24: Japanese mPayment Cumulative User Forecast 2013-2023 (million, AGR %, CAGR %, Cumulative) Table 4.25: Korean mPayment Transaction Value Forecast 2013-2023 ($ billion, AGR %, CAGR %, Cumulative) Table 4.26: Korean mPayment Revenue Forecast 2013-2023 ($ billion, AGR %, CAGR %, Cumulative) Table 4.27: Korean mPayment Cumulative User Forecast 2013-2023 (million, AGR %, CAGR %, Cumulative) Table 4.28: Selected SingTel Operations and Positioning for Quad Play Table 4.29: Singaporean mPayment Transaction Value Forecast 2013-2023 ($ billion, AGR %, CAGR %, Cumulative) Table 4.30: Singaporean mPayment Revenue Forecast 2013-2023 ($ billion, AGR %, CAGR %, Cumulative) Table 4.31: Singaporean mPayment Cumulative User Forecast 2013-2023 (million, AGR %, CAGR %, Cumulative) Table 4.31: Indian mPayment Transaction Value Forecast 2013-2023 ($ billion, AGR %, CAGR %, Cumulative) Table 4.32: Indian mPayment Revenue Forecast 2013-2023 ($ billion, AGR %, CAGR %, Cumulative) Table 4.33: Indian mPayment Cumulative User Forecast 2013-2023 (million, AGR %, CAGR %, Cumulative) Table 4.34: European mPayment Transaction Value Forecast 2013-2023 ($ billion, AGR %, CAGR %, Cumulative) Table 4.35: European mPayment Revenue Forecast 2013-2023 ($ billion, AGR %, CAGR %, Cumulative) Table 4.36: European mPayment Cumulative User Forecast 2013-2023 (million, AGR %, CAGR %, Cumulative) Table 4.37: MEA mPayment Transaction Value Forecast 2013-2023 ($ billion, AGR %, CAGR %, Cumulative) Table 4.38: MEA mPayment Revenue Forecast 2013-2023 ($ billion, AGR %, CAGR %, Cumulative) Table 4.39: MEA mPayment Cumulative User Forecast 2013-2023 (million, AGR %, CAGR %, Cumulative) Table 4.40: Kenyan mPayment Transaction Value Forecast 2013-2023 ($ billion, AGR %, CAGR %, Cumulative) Table 4.41: Kenyan mPayment Revenue Forecast 2013-2023 ($ billion, AGR %, CAGR %, Cumulative) Table 4.42: Kenyan mPayment Cumulative User Forecast 2013-2023 (million, AGR %, CAGR %, Cumulative) Table 4.43: Nigerian mPayment Transaction Value Forecast 2013-2023 ($ billion, AGR %, CAGR %, Cumulative) Table 4.44: Nigerian mPayment Revenue Forecast 2013-2023 ($ billion, AGR %, CAGR %, Cumulative) Table 4.45: Nigerian mPayment Cumulative User Forecast 2013-2023 (million, AGR %, CAGR %, Cumulative) Table 4.46: UAE mPayment Transaction Value Forecast 2013-2023 ($ billion, AGR %, CAGR %, Cumulative) Table 4.47: UAE mPayment Revenue Forecast 2013-2023 ($ billion, AGR %, CAGR %, Cumulative) Table 4.48: UAE mPayment Cumulative User Forecast 2013-2023 (million, AGR %, CAGR %, Cumulative) Table 7.1: SWOT Analysis of the Global Mobile Payment Market 2013-2018

www.visiongain.com

Contents
Table 8.1: Regional mPayment Transaction Value Forecast 2013-2023 ($ billion, AGR %, CAGR %, Cumulative) Table 8.2: Global mPayment Revenue Forecast 2013-2023 ($ billion, AGR %, CAGR %, Cumulative) Table 8.3: Global mPayment Cumulative User Forecast 2013-2023 (million, AGR %, CAGR %, Cumulative) Table 8.4: Leading National mPayment Transaction Value Forecast 2013-2018 ($ bn,% Share, AGR%) Table 8.5: Leading National mPayment Markets Revenue Forecast 2013-2018 ($ bn,% Share, AGR%) Table 8.6: Leading National mPayment Markets Cumulative User Forecast 2013-2018 (millions,% Share, AGR%) Table 8.7: Causes for Fragmentation in the mPayment Industry

Companies Mentioned in this Report


ABN Amro Airbnb Alliance and Leicester Amazon American Express Apple Autsun Boku Braintree Canara Bank Corporation Bank Crucialtec Danal DCMX du EA eBay Echovox Edys Etisalat Facebook Fast Identity Online First Direct Foursquare FundRazr Futurebazaar

www.visiongain.com

Contents
Globe GCash Globe Telecom Google Hana Bank HDFC HSBC IBK India Times Indiaplaza KDDI Corporation Kookmin Bank KT Corporation MasterCard mFoundry Monetise M-Pesa NatWest NTT DoCoMo O2 Obopay Open Table Opus Capital Osaifu Keitai Payfone PayMate PayPal Perfect World International Playdom Playfish RBS Rediff RIM Rogers Royal Bank of Canada RRE Ventures Safaricom

www.visiongain.com

Contents
Samsung Serve Shinhan Bank Sify SingTel SK Telecom Sony Sprint Standard Chartered Starbucks Touch Mobile TQ Digital Entertainment Twitter Ulster Bank UMPay Venmo VeriFone Verizon Wireless Visa Zong Zoosk

Organisations Mentioned in this Report


Central Bank of Nigeria European Union GSMA Japan Rail UAE Central Bank World Bank

www.visiongain.com

Mobile Payment (mPayment) Market Report 2013-2023: The Future of NFC, m-Commerce, m-Banking, P2P Transfers, and Mobile Money
Chart 4.56: Korean mPayment Transaction Value Forecast 2013-2023 ($ billion, AGR %)
70 Transaction value ($ billion) 60 50 40 30 20 10 0 20.5% 8.3 6.9 14.0 69.9% 32.6% 18.6 30.3 35.6 52.2 42.7 24.4 31.3% 56.4 64.9 80% 70% 60% 40% 30% 24.3% 22.2% 17.3% 19.9% 20% 15.1% 10% 0% AGR %
2023 64.9 15.1

50%

8.0% 2013 2014 2015 2016 2017 2018 2019 2020 2021 2022 2023 Transaction value AGR %

Source: visiongain, 2013

Table 4.25: Korean mPayment Transaction Value Forecast 2013-2023 ($ billion, AGR %, CAGR %, Cumulative)
Transaction Value ($ bn) AGR (%) Cumulative CAGR (%) 2013-18 CAGR (%) 2013-23
Source: visiongain, 2013

2013 6.9

2014 8.3 20.5 34.7

2015 14.0 69.9

2016 18.6 32.6

2017 24.4 31.3

2018 30.3 24.3

2019 35.6 17.3

2020 42.7 19.9

2021 52.2 22.2 16.4

2022 56.4 8.0

354.3
2018-23 25.2

Chart 4.57: Korean mPayment Transaction Value Share Forecast 2013; 2018; 2023 (%)
2013 2.7% 2018 2.9% 2023 2.4%

Source: visiongain, 2013

www.visiongain.com

Page 90

Mobile Payment (mPayment) Market Report 2013-2023: The Future of NFC, m-Commerce, m-Banking, P2P Transfers, and Mobile Money
Chart 4.84: MEA mPayment Cumulative User Forecast 2013-2023 (millions, AGR %)
1,000 900 800 700 600 500 400 300 200 100 0 59.1% 37.8% 35.6% 926.1 831.3 29.3% 20.5% 12.2% 79.2 88.9 141.4 170.4 220.4 242.8 10.2% 334.4 600.1 60% 50% 40% AGR %
2023 926.1 11.4

Users (millions)

453.5 32.3%

38.5% 11.4%

30% 20% 10% 0% -10%

2013 2014 2015 2016 2017 2018 2019 2020 2021 2022 2023 Users
Source: visiongain, 2013

AGR %

Table 4.39: MEA mPayment Cumulative User Forecast 2013-2023 (million, AGR %, CAGR %, Cumulative)
Users (M) AGR (%) Cumulative CAGR (%) 2013-18 CAGR (%) 2013-23
Source: visiongain, 2013

2013 79.2

2014 88.9 12.2 25.1

2015 141.4 59.1

2016 170.4 20.5

2017 220.4 29.3

2018 242.8 10.2

2019 334.4 37.8

2020 453.5 35.6

2021 600.1 32.3 30.7

2022 831.3 38.5

846.9
2018-23 27.9

Chart 4.85: MEA mPayment User Share Forecast 2013; 2018; 2023 (%)
2013 2018 15.4 % 2023

27.8 %

26.4 %

Source: visiongain, 2013

www.visiongain.com

Page 114

Mobile Payment (mPayment) Market Report 2013-2023: The Future of NFC, m-Commerce, m-Banking, P2P Transfers, and Mobile Money
5. Leading mPayment Companies
While there are some truly global brands for mPayment, many of the important players operate at a national or regional level. Since mPayment standards are few, a limited scope of operation reduces time-to-market and allows mPayment providers to focus on their core competences in a familiar environment.

5.1 eBay
Ebay is a US-based e-commerce giant specialising in online auctions. Because its business is geared towards site users making online payments, eBay has acquired a number of mPayment platforms to create a more stable user experience.

In efforts to maximise its profits on the mPayment market, eBay is targeting a variety of business models and submarkets with its acquisitions.

5.1.1 PayPal Mobile


Paypal Mobile is an mPayments service offered by eBays wholly-owned subsidiary PayPal (which, in 2013, accounts for 40% of eBay revenue). The company, which counts 120 million users worldwide, offers P2P mobile payments between friends or merchants and also provides facilities for online shopping on eBay through mobile phones.

The mobile payment volume on PayPal Mobile has been increasing significantly in the last two years. On Black Friday (a pre-holiday period shopping day in the US) and Thanksgiving 2011, Paypal Mobile usage increased by over 500% YoY. In 2012, Paypal processed over $14 billion in mobile payments alone, which place it, in terms of the transactional value carried over its servers, on the same level as some leading national markets.

PayPal has been bringing about many new innovations in their Google Android and Apple applications. In May 2011, PayPal Mobile launched their checkmate service in the US. The service lets consumers transfer or deposit their cheques by simply taking a photo of the cheque. The money gets added to their PayPal account, with the ability to let users store the app on Androids removable SD card.

PayPal mobile also launched their new fundraising application called the FundRazr. The PayPal Mobile for iPhone app launched a FundRazr function, which allows consumers to create and manage campaigns to raise money for their favourite causes. Fully integrated with Facebook, the

www.visiongain.com

Page 131

Mobile Payment (mPayment) Market Report 2013-2023: The Future of NFC, m-Commerce, m-Banking, P2P Transfers, and Mobile Money
vouchers, discounts, promotions, and marketing efforts. The platform is centrally managed in the cloud and can be accessed remotely. VeriFone is a leading payment solutions provider for US retailers. Over one million NFC-capable VeriFone MX Solutions systems have been deployed in the US, encompassing 70% of the top 200 retail companies. VeriFone NFC solutions span multiple POS environments from small to large retailers, including major retail outlets, grocery stores, gas pumps, convenience stores, taxis, restaurants, mobile merchants, and self-service kiosks.

5.11 UMPay China


Founded in 2003, Union Mobile Pay (UMPay) is a joint-venture between China Mobile, the countrys largest operator, and China UnionPay, Chinas only inter-bank fund-transfer network.

Focused on mobile payments and with the support of two industry giants, UMPay has direct access to capital and technology resources to grow its business in Chinas payment market. The company has over half a billion registered users and annual transaction value exceeds $9 billion US, although these include the companies e-bank online transactions, pre-authorised credit card payments, batch payments, etc.

Bank account payment binds the mobile phone number of China Mobile with the bank account of the mobile phone holder. Through various modes of operation like SMS, WAP, HTML5, USSD super and KJava, users can manage bank accounts remotely and securely. Via mobile phone, the payment functions of financing, bill payment, shopping and other applications based on bank account payment is realised.

5.12 PayMate India


PayMate is an Indian mobile commerce company that has built the largest mobile payments network in India. PayMate offers mobile payment services including flight, train, and movie bookings, mobile top up, online and retail shopping, and dining.

PayMate has been successful in spreading its brand by offering an integrated merchant acceptance solution: PayPOS. In addition to accepting the companys branded TAP service, PayPOS provides analytics as well as inventory, offer, and loyalty management tools.

Founded in May 2006, PayMate has built a payments network in India with over 3,000 online stores and 12,000 merchant partners including Futurebazaar, Indiaplaza, Indiatimes, Autsun,

www.visiongain.com

Page 140

You might also like