Professional Documents
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THE CONFERENCE FORMERLY KNOWN AS @KINGONOMICS
opportunity.up
INTERACTIVE | INVESTMENT FUCUSED | INTENSE TRACKS | YOUTH CONFERENCE | DIGITAL ENGAGEMENT | POPUPS !
2014
INSPIRATION
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Based on the best selling book inspired by the economic ideals of Dr. Martin Luther King, Jr. as interpreted through the lens of serial entrepreneur, investor, author and consecrated bishop, Rodney Sampson, Kingonomics is the definitive access to capital platform providing access to to expert knowledge and expert practitioners in innovation, entrepreneurship and investment. With programming focused on bootstrapping startups, becoming fundable, creating a new capital markets via crowdfunding and training the next generation of angel investors, attendees learn the innovative, entrepreneurial and investment ecosystems while simultaneously getting the opportunity to interact and network with over 1,000 diverse fellow entrepreneurs and over 100 accredited investors, angels and venture capitalists.
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The definitive mission of Kingonomics is to facilitate an economic and institutional platform designed to address poverty and the wealth gap via the efficient use of existing and new knowledge and best practices for innovation, entrepreneurship and investment. This is accomplished by creating an efficient ecosystem of experts, firms, research centers, universities, thought leaders, economists, entrepreneurs, investors and advisors that are presented via Kingonomics large scale conferences, intensive trainings, learning programs, courses, curriculum and certification.
2013 RESULTS
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5,000+ entrepreneurs (live-in-person and online) learned the entrepreneurial and investment ecosystem and the importance in creating best practice environments for launching startups properly, raising capital in stages, creating sustainable companies and creating jobs; Millions of people people were exposed and educated on the Jumpstart Our Business Startups (JOBS) Act also known as equity based Crowdfunding via our dedicated sessions and extensive public relations outreach, including radio, TV and online media interviews; 100+ accredited investors attended Kingonomics looking for companies to potentially invest I; 500+ entrepreneurs pitched their businesses at an official open and free casting call for ABCs Shark Tank; $500,000+ of investment capital was invested in companies as a result of attending our events; One (1) company closed on a $10,000 dollar investment after pitching at our interactive mixer; 400+ youth were exposed to entrepreneurship and STEM as a way of life; and A 10,000 square feet co-working space in downtown Atlanta was launched as a sustainable extension of the conference.
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AS FEATURED IN | ON
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opportunity.up engages top marketing, public relations and social media engagement professionals to ensure that the brand, its sponsors, strategic partners, experts and speakers are engaged with the media leading up to, Below is a sample of the television, radio, print, online and blogger based coverage weve recently received.
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ROE [RETURN ON ENGAGEMENT]: Before we go too deep in this pitch, we want to share what we believe are the top straight to the point reasons to engage with Kingonomics. Lets jump right in. SPONSORS
LARGE CORPORATES | ENTREPRENEURIAL ECOSYSTEM SERVICE PROVIDERS | FINANCIAL SERVICES COMPANIES | INVESTMENT FIRMS | CROWDFUNDING PLATFORMS | GOVERNMENT AGENCIES !Attach your brand and reputation to a established platform that advances innovation, entrepreneurship, investment and access to opportunity for all while advancing your corporations entrepreneurial and social responsibility objectives. !Present your products, services and thought leadership to entrepreneurs, influencers, taste makers, decision makers, high net worth individuals and investors. Connect with potential customers. Reach a true meritocracy. !Build the capacity of your suppliers and vendors by providing access to innovative growth solutions, capital and opportunities. Identify new potential suppliers and vendors. !Engage your investment arm with innovative startups that bring value to your industry or sustain ecosystem
PARTNERS
CHAMBERS | ASSOCIATIONS | BUSINESS GROUPS | ANGEL GROUPS | NETWORKING GROUPS | BRANDS | MEDIA | FAITH GROUPS | INFLUENCERS | CO-CHAIRS !Demonstrate your openness to collaborate by attaching your brand to a relevant entrepreneurial and access to capital movement. !Provide value added and unique learning experiences, access to capital opportunities and diverse networking for your existing network !General additional and alternative revenue !Connect with other partners and potential sponsors
PAST SPONSORS
OVERVIEW OF EVENTS
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The three day event brings together leading experts in innovation, entrepreneurship and investment from across the United States and around the world where participants converge live-in-person and online to learn, engage, connect and collaborate. Even more than a cutting-edge event, opportunity.up is an experience that leaves all of its attendees and stakeholders enlightened, exposed, enabled, connected, activated and ready to embrace the entrepreneurial and investment process and lifestyle. Participants expect a fully immersive learning and creative experience, where timely knowledge will come from real founders and co-founders of companies, service providers in the business ecosystem, entrepreneurs that have built and sold companies and active investors who grace our platform, or the person sitting in the seat right next to them.
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BOOT.UP
Many entrepreneurs neglect the reality that bootstrapping and operating a lean start up is the way to go. Taught in collaboration with The Daymond John Academy, attendees will learn the Kingonomics bootstrapping and Lean Startup model for taking a start up from ideation to revenue.
GROW.UP
Growth stage companies must build capacity and dont have time to go backwards. Companies that attend this track will learn new sales and business development channels, the importance of proper valuation and new laws for raising debt and equity capital in todays current economic climate.
MBDA National Director David Hinson
CROWD.UP
Kingonomics presents one of the largest educational tracks on equity, debt and rewards/perks based crowdfunding. Learn and interact with the worlds leading experts, founders of portals, broker dealers, SEC and FINRA experts and actual companies and causes that have raised over one hundred thousand dollars ($100K) via crowdfunding.
Chris Tyrell [CEO, Offer Board], Richard Swart [Cal Berkeley] teach crowdfunding rules
GOOGLE.UP
Getting on the web is essential to your business. Presented by Googlers and their strategic partners, attendees will learn about free and inexpensive web tools for getting your business online and engaged in social media. Mentors will also be available throughout the conference to get you set up.
Social Media Influencer James Andrews
SUSTAIN.UP
Sustainability has become the buzz word. How can your company embrace this new business philosophy and model; and where can you find investment to help make that transition. Learn best practices from ecosystem experts and thought leaders who are paving the way.
Bishop Edward Stephens and Pastor Anthony Macklin
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Atlanta high net worth individual [HNI] Willie Watkins and Australian investor, David Hodgson
CURRENT
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Bert Seither, 1800 Accountant; Attorney Bernard Coleman (Securities Lawyer); David Weild IV, Former Vice Chairman of NASDAQ; Earl Coleman, Pearlio; Mark Cuban, Billionaire Entrepreneur & Investor; Milton Jones, Chairman, Certus Bank; Bruce Roberts, CEO, Carolina Financial; Judy Robinett, Super Angel; Dr. Paul Judge, Investor & Entrepreneur; Googler Annie Jean Baptiste, Google; Natalia Oberti Noguera, CEO, Pipeline Fellowship; Chang Lee, Executive Director, cf50; Vince Molinari, CEO, Gate Technologies, Joey Womack, CEO, sf35; Clyde Andersen, Author, FundaMENTAL W.E.A.L.TH Principles; James Andrews, Social Media Entrepreneur & Investor; Sue Malone, Investor & Lender; Zak Cassidy-Dorian, Partner, Crowdfund Capital Advisors; Tanya Hamilton, CEO, Independent Youth; Dr. Bob Jennings, President, Lincoln University; David Hodgson, Australian Investor; Devin Thorpe, Forbes; David Hinson, Director, Minority Business Development Agency; Daymond John, Shark Tank; Shirley Sherrod, CEO, Cypress Pond
2014 MARKETS
ATLANTA JAN 9 -11
Venue: 200 Peachtree Deets: 3 day event featuring all programming tracks, Private Roundtable Dinner with Rodney Sampson & Paul Judge + Interactive Mixer & Pop Up + SproutUp Youth Conference + Investor 1-on-1 Sessions.
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DETROIT MARCH 1-3
Venue: COBO Center
Deets: 3 day event featuring all programming tracks, Private Roundtable Dinner with Rodney Sampson & Paul Judge + Interactive Mixer & Pop Up + SproutUp Youth Conference + Investor 1-on-1 Sessions.
Deets: 3 day event featuring all programming tracks, Private Roundtable Dinner with Rodney Sampson & Paul Judge + Interactive Mixer & Pop Up + SproutUp Youth Conference + Investor 1-on-1 Sessions.
CHARLOTTE JUNE
Venue: Charlotte Convention Center Deets: 3 day event featuring all programming tracks, Private Roundtable Dinner with Rodney Sampson & Paul Judge + Interactive Mixer & Pop Up + SproutUp Youth Conference + Investor 1-on-1 Sessions.
Venue: Convention Center. Movement 50 House. (2 Blocks from the Convention Center) Deets: Collaboration with South by Southwests (SXSW) Movement 50 Diversity & Inclusion Division. InvestUp Track + Private Roundtable Dinner with Daymond John* and Rodney Sampson. Shark Tank Casting Call + Shark Tank Interactive Mixer.
DC SEPTEMBER 25-27
Venue: Walter E. Washington Convention Ctr. Deets: 3 day event featuring all programming tracks, Private Roundtable Dinner with Rodney Sampson & Paul Judge + Interactive Mixer & Pop Up + SproutUp Youth Conference + Investor 1-on-1 Sessions. Will you grace our stage, activate your brand, connect with our experts or raise capital for you company? Meet us @oppUPcon
*Daymond John appearance is sponsorship dependent. Sponsors will be notified on market and venue changes.
DEMOGRAPHICS
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2013 City Atlanta Washington Live-in-person Live via web 800 200 1,800 2,000 Youth 200 200
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2014 (projected) Atlanta Austin (SXSW) Detroit Charlotte Washington Los Angeles
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Entrepreneurs Experts 70% 10% Investors Enthusiasts 10% 10% General Session Sponsors and investors networking at private Emancipation of Capital Gala Reception
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R&D Revenue
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Accredited 10% ($1M+ or $200K+/year) Non-Accredited 90%
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Anglo Latino International Male 20% 10% 5% 45% Black Asian Female 60% 5% 55%
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Press & Media Attendance 50 (approx.)
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opportunity.up delivers the greatest marketing and promotional impact and brand engagement possible, aligning and connecting brands with Kingonomics up to, during and after the events. Kingonomics works closely with sponsors to: ! ! ! ! ! ! ! ! ! ! Reach target demo of entrepreneurs and investors Hone activation approach Integrate sponsor products and offerings into attendee experience Integrate sponsor executive and thought leaders in curriculum Achieve marketing objectives Integrate sponsor into value added media and press opportunities Draw the attention of hundreds of influential industry and press Provide opportunities to reach thousands of potential customers on site and millions via media Align with opportunity.up in local and national marketing campaign Provide scholarships to emerging adult and youth entrepreneurs
Premium onsite activation Certus Bank CEO addresses delegates in main session
ABC Shark Tanks Daymond John participating in sponsor media and press opportunity.
SPONSORSHIPS | SCHOLARSHIPS
Suggested sponsorships
INSTITUTIONAL $500,000 US Provides 5,000 scholarships 2014 Naming rights sponsor. Custom activation. All markets. VENTURE $250,000 US Provide 2,500 scholarships 2014 Presenting sponsor. Custom activation. All markets ANGEL $100,000 US Provides 1,000 scholarships Presenting sponsor, 1 market SEED $50,000 US Provides 500 scholarships CROWDFUND $25,000 US Provides 250 scholarships MICRO $10,000 US BIZ DEV $5,000 US EXPERT $2,500 US FRIEND $1,000 US
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Engagement + Impact
Institutional, Venture, Angel and Seed Sponsors are the highest level of sponsorship at opportunity.up. This program delivers the greatest impact and visibility possible -- aligning brands with opportunity.up as a top partner and providing seamless promotion exposure leading up to, during and after opportunity.up. Our expert activation team works closely with their team to reach their target demographics, customize their sponsorship activation approach, integrate sponsor offerings and achieve their marketing and business development objectives. Sponsorships include assets such as: - Planning support and promotion of unique sponsor activations -!Exclusivity within category in all markets -!The ability to use the opportunity.up brand name and logo in promotional campaigns -!High visibility pre-event and onsite A short list of categories include: -!Innovation -Web -!Social media -!Mobile -!Entrepreneurship ecosystem services -!Investment ecosystem services -!Financial services -!Business credit/debt -!Banking -!Education -!Travel
ATTEND
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Register now to save big on badges and hotels! badges.oppUPcon.com (registration fees are non-refundable) Become a sales client today and receive discounts on additional registrations! Sponsors provide scholarships for emerging entrepreneurs to attend at a discount of for free. Badges Investor Pitch Trep Virtual Trep, Jr. Investment $2,000 $500 $250 $100 $40 ROI Access Day 1, 2 and 3 VIP Access + Private Roundtable Dinner Day 1, Day 2 & 3 Access. Day 2 & 3 Access. Day 2 Access To Google Hangouts + Live Stream Day 3 Access to Youth Entrepreneurship Conference
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Attendees
ENTREPRENEURS
!Learn the entrepreneurial ecosystem and meet the companies and experts that provide the services required to succeed !Learn the investment ecosystem and interact with over 100 active investors !Learn the crowdfunding ecosystem and meet investors, companies and causes that are pioneers this emerging new capital markets created by the signing of the JOBS Act on April 5th, 2013
ABC Shark Tank s Daymond John teaches participating in sponsor media Bert Seither of 1800 Accountant the entrepreneurial and press opportunity. ecosystem in afternoon session
MAKING CONTACT
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Dr. Rodney S. Sampson bishop@kingonomics.com Skype: rodneysampson Twitter: @rodneysampson
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slee@oppUPcon.com dennis.gelbaum@inputgroup.eu Skype: dennisgelbaum #
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Tanya Hamilton thamilton@independentyouth.org# #
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Opportunity 3455 Peachtree Road, NE 5th Floor Atlanta, GA 30326 USA +14049957095 land +14049957001 fax #
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Web www.oppUPcon.com Twitter @oppUPcon Facebook oppUPcon Instagram oppUPcon Google+ Youth oppUPcon Independent Treps www.kingonomics.com @kingonomics kingonomics kingonomics kingonomics
ABC Shark Tank s Daymond John teaches participating in sponsor media Bert Seither of 1800 Accountant the entrepreneurial and press opportunity. ecosystem in afternoon session