Donor Profile Cecelia Jane de Luca, known as CJ to her friends, is the only child of Boeings most prominent engineer

and the first female dean of the University of Washingtons School of History; having gone through the Peace Corps after getter her BA in anthropology from UC Berkeley, CJ now owns 7 restaurants around Seattle. Each restaurant have a different culinary concept behind, all are inspired by cultures she studies while in school are lived with during the Peace Corps. Raised in Madison Park, one of Seattles most affluent neighborhoods, Cecelia Jane never wanted for anything while growing up. However, her parents still required her to take a job every summer so that she would understand the value of hard work; since her allowance was ample, her mother and father also required that CJ donate all of the money she earned to one or more charities of her choosing. At first it irritated CJ that she was not allowed to keep her paychecks, but after receiving a hand-written thank you note from a child at a low-income daycare she fell in love with philanthropy. The summer before moving to Berkeley for college, Cecelia Jane came out to her parents as a lesbian. Both of her parents were supportive, and even defended her against her conservative grandmother. Last December, CJ married her long-term girlfriend after Washington legalized same-sex marriages. Cecelia Janes wife is the CFO at a local software company. Despite the fact that Cecelia Jane and her wife have a household income of over $350,000 they live in a modest, three bedroom, two bath house in Seattles Madison Valley neighborhood, just over the hill from CJs parents. The couple has two large mutts from the local animal shelter, and have been talking about adopting a child in the next five years.

Cultivation Plan Project to be funded The Pacific Science Center is the premier science and engineering museum in Washington State. Throughout the school year, most of the students in the Seattle Public School District will spend at least a week taking auxiliary classes at the Science Center. During the summer, the Science Center holds a large number of science or engineering focused day camps. These camps are expensive, costing anywhere from $750-$2,000 for the two weeks the camp lasts. Historically, the Pacific Science Center would offer at least a partial scholarship to any student that could not afford the camp. The scholarships were need based, but students are still asked to write an essay about why they want to go to camp so that the kids may feel like they have earned the scholarship. The money for these scholarships was provided by the State of Washington, and was one of the first things to be cut during the budget crisis of 2008. The Science Center has a reserve fund that is has been drawing from over the past few years, but the money in the fund is about to run out. As the Director of Development, I will be asking Cecelia Jane de Luca to contribute $100,000 over 5 years to the Pacific Science Center Summer Camp Scholarship Fund, and to host two fundraising dinners at each of her restaurants each year where all proceeds raised will go to the Fund. Approach Cecelia Jane and her wife have been donors to the Science Center for many years, on average donating $1,500 per year in addition to getting a family membership. I first met with Cecelia when I was still the Major Gifts Officer at the Science Center, and she expressed to me a great admiration for what the museum did. As the daughter of an engineer, she understood the importance of science and engineering, and the importance of getting kids excited about it at a young age. I have heard Cecelia Jane make a joke before that her father wasnt upset when she came out as a lesbian, but when she told him she switched her major from applied mathematics to anthropology well, that is a different story! The Science Center

development team has always intended to cultivate CJ for a larger gift, but we have been waiting for an appropriate project to come along. Cecelia Jane and her wife are people that value education, and living in Madison Valley, they see a mix of financially comfortable, and underprivileged children in their community. As an entrepreneurial donor, Cecelia Jane is more likely to be motivated by giving back to her community, and helping those in need (Burnett, 2002). By highlighting to CJ and her wife that their donation and the restaurant fundraisers are not a just a contribution to the Science Center, but an investment in the next generation of Washington State scientist, I will be helping to connect Cecelia Jane with key motivating factors from their donor profile. It quite clear to everyone involved that The Pacific Science Center Summer Camp Scholarship Fund, is much too long of a title, so as a thank-you for her generous support, we would allow Cecelia Jane to develop a new name for the Fund. Given her modest nature, I do not want to assume that Cecelia Jane would want the Fund named after herself. Knowing her close relationship with her family, I assume she will probably end up naming the Fund after her parents, Frank and Helen de Luca. I would also offer her the choice of having her name and signature appear on the letters sent congratulating students on receiving the scholarship. Cecelia Jane has a history of supporting her community, has held a life-long appreciation for science education, and is already connected to the Science Center as a donor. This Scholarship Fund presents the perfect intersection of organizational need, and donor interest to approach CJ about a substantial and meaningful gift that will leave a legacy in the community.

References
Burnett, K. (2002). Relationship Fundraising. San Francisco: Jossey-Bass.