COMPANY PROFILE

SUBMITTED BY:
SOURAV SAHA
08BS0003340
 HINDUSTAN UNILEVER LIMITED
(HUL)

➢ HISTORY OF THE COMPANY:

Hindustan Unilever Limited (abbreviated to HUL) (BSE: HUL) formerly Hindustan Lever
Limited, is India’s largest consumer products company and has an annual turnover of over
Rs 13,000 crores (calendar year 2007). It was formed in 1933 as Lever Brothers India
Limited and came into being in 1956 as Hindustan Lever Limited through a merger of
Lever Brothers, Hindustan Vanaspati Mfg. Co. Ltd. and United Traders Ltd. It is
headquartered in Mumbai, India and has employee strength of over 15,000 employees and
contributes for indirect employment of over 52,000 people. The company was renamed in
late June 2007 to “Hindustan Unilever Limited”.
In 2007, Hindustan Unilever was rated as the most respected company in India for the past
25 years by Business World, one of India’s leading business magazines. The rating was
based on a compilation of the magazine’s annual survey of India’s Most Reputed
Companies over the past 25 years. HUL is the market leader in Indian consumer products
with presence in over 20 consumer categories such as Soaps, Tea, Detergents and Shampoos
amongst others with over 700 million Indian consumers using its products. It has over 35
brands. Sixteen of HUL’s brands featured in the AC Nielsen-Brand Equity list of 100 Most
Trusted Brands Annual Survey (2008). According to Brand Equity, HUL has the largest
number of brands in the Most Trusted Brands List. It’s a company that has consistently
had the largest number of brands in the Top 50 and in the Top 10 (with 4 brands).
Hindustan Unilever distribution covers over 1 million retails outlets across India directly
and its products are available in over 6.3 million outlets in India, i.e. nearly 80% of the
retail outlets in India. It has 39 factories in the country. Two out of three Indians use the
company’s products and HUL products have the largest consumer reach being available in
over 80 per cent of consumer homes across India.
The Anglo-Dutch company Unilever owns a majority stake (52%) in Hindustan Unilever
Limited. HUL was one of the eight Indian companies to be featured on the Forbes list of
World’s Most Reputed companies in 2007.

➢ MEANING OF THE NAME & HOW WAS IT NAMED&

EVOLUTION OF THE NAME:
HUL means Hindustan Unilever Limited formally it is known as Hindustan Lever Limited
(HLL) through a merger of Lever Brothers, Hindustan Vanaspati Mfg. Co. Ltd. and United
Traders Ltd. in 1956. The company was renamed in late June 2007 to “Hindustan Unilever
Limited”.

➢ EVOLUTION OF THE LOGO:

The previous logo represents the green and healthy scenario of the Indian
economy. And the current logo expresses “the vitality at the heart of our
brands, our people and our values. Each icon within our logo represents an
aspect of our business, showing that we add vitality in everything we do.”

(SUN): Our primary natural resource. All life begins with the sun – the
ultimate symbol of vitality. It evokes Unilever's origins in Port Sunlight and can
represent a number of our brands. Flora, Slim·Fast and Omo all use radiance to
communicate their benefits.

(HAND & FLOWER): Hand is a symbol of sensitivity, care and need. It

represents both skins and touch. Flower represents fragrance. When seen with the hand, it
represents moisturizers or cream.

(BEE): Represents creation, pollination, hard work and bio-diversity. Bees

symbolize both environmental challenges and opportunities.
 (DNA): The double helix, the genetic blueprint of life and a symbol of bio-
science. It is the key to a healthy life. The sun is the biggest ingredient of life, and DNA the
smallest.

(HAIR): A symbol of beauty and looking good. Placed next to the flower it
evokes cleanliness and fragrance; placed near the hand it suggests softness.

(PALM TREE): A nurtured resource. It produces palm oil as well as many

fruits – coconuts and dates – and also symbolizes paradise.

(SAUCES & SPREADS): Represents mixing or stirring. It suggests blending

in flavors and adding taste.

(BOWL): A bowl of delicious-smelling food. It can also represent a ready meal,

hot drink or soup.
 (SPOON): A symbol of nutrition, tasting and cooking.

(SPICE & FLAVOURS): Represents chilli or fresh ingredients.

(FISH): Represents food, sea or fresh water.

(SPARKLE): Clean, healthy and sparkling with energy.

(BIRD): A symbol of freedom. It suggests a relief from daily chores, and getting
more out of life.

(TEA): A plant or an extract of a plant, such as tea. Also a symbol of growing

and farming.
 (LIPS): Represent beauty, looking good and taste.

(ICE CREAM): A treat, pleasure and enjoyment.

(RECYCLE): Part of our commitment to sustainability.

(PARTICLES): A reference to science, bubbles and fizz.

(FROZEN): The plant is a symbol of freshness, the snowflake represents

freezing. A transformational symbol.

(CONTAINER): Symbolizes packaging - a pot of cream associated with

personal care.
 (HEART): A symbol of love, care and health.

(CLOTHES): Represent fresh laundry and looking good.

(WAVE & LIQUID): Wave symbolizes cleanliness, freshness and vigour. Liquid
a reference to clean water and purity.

➢ MERGERS & ACQUISITIONS:

Merging Company Merged with Appointed Effectiv Date of S Value of
Date e date allotmen har fraction
t e (Rs)
rati
o
Kothari General Brooke Bond 1-Jan-92 1-Jan- 30-Jun- 21:1 7.00
Foods Corporation India Ltd. 92 92
Ltd.
Tea Estates India Brooke Bond 1-Jan-93 1-Jun- 24-Aug- 10:1 35.25
Ltd. India Ltd. 93 93 2
Doom Dooma India Brooke Bond 1-Jan-93 1-Jun- 24-Aug- 10:1 35.25
Ltd India Ltd. 93 92 1
Kissan Products Brooke Bond 1-Apr-93 20-Jan- 22-Jan- 1:10 N.A
Ltd. India Ltd. 93 94 0
Brooke Bond 1-Jul-93 9-Mar- 16-May- 10:9 48.99
India Ltd[ 94 94
name
changed to
Brooke Bond
Lipton India Ltd.
Lipton India
Ltd.(BBLIL)
]
The Tata Oil Mills Hindustan 1-Apr-93 28-Dec- 5-Apr-95 15:2 38.86
Company Ltd. Lever Ltd. 94
BBLIL Hindustan 1-Jan-96 21-Mar- 16-May- 20:9 52.82
Lever Ltd. 97 97
Pond’s(India) Ltd. Hindustan 1-Jan-98 15-Oct- 3-Mar- 4:3 525.00
Lever Ltd. 98 99
Industrial Hindustan 1-Jan-99 9-Feb- 23-Feb- 5:2 N.A
Perfumes Ltd. Lever Ltd. 00 00
International Hindustan 1-Jun-01 26-Sep- 20-Oct- 3:2 73.84
Bestfoods Ltd. Lever Ltd. 01 01
Aviance Limited Hindustan 1-Jun-01 25-Sep- N.A N.A N.A
Lever Ltd. 01
Tea Estates India Demerger 1-Apr-05 1-Dec- 02-Dec- ^ N.A
Ltd.(Formerly from 05 05
known Hindustan
as’Thiashola Tea Lever Ltd.
Company
Ltd.)(TEI)
Doom Doom Tea Demerger 1-Apr-05 1-Dec- 02-Dec- ^^ N.A
Company from 05 05
Ltd.(Formarly Hindustan
known Lever Ltd.
as’Daverashola Tea
Company
Ltd.)(DDT)
Lever India Hindustan 1-Apr-05 30-Dec- N.A N.A N.A
Exports ltd. Lever Ltd. 05
Lipton India Hindustan 1-Jan-05 30-Dec- N.A N.A N.A
Exports Ltd. Lever Ltd. 05
Merryweather Hindustan 1-Jan-05 30-Dec- N.A N.A N.A
Food Products Ltd. Lever Ltd. 05
TOC Disinfectants Hindustan 1-Apr-05 30-Dec- 26-Apr- 500: N.A
Ltd. Lever Ltd. 05 06 1**
International Hindustan 1-Jan-05 30-Dec- 26-Apr- 1:1* N.A
Fisheries Ltd. Lever Ltd. 05 06 **
Vashisti Detergents Hindustan 1-Jul-05 28-Feb- 10-Apr- 10:1 28.00
Ltd. Lever Ltd. 06 06 ***
*
Modern Food Hindustan 1-Oct-06 30-Mar- N.A N.A N.A
Industries(India)Lt Lever Ltd. 07
d & Modern Food
and Nutrition
Industries Ltd.
Shamnagar Estates Demerger of 1-Nov-06 29-Mar- N.A N.A N.A
Pvt. Ltd.,Jamnagar certain Units 07
Properties Pvt. Ltd. from
and Hindustan Hindustan
Kwality Walls Lever Ltd.
 Foods Private
Ltd.(now known as
Daverashola
Estates Pvt. Ltd.)
Notes: *Swap based on Rs. 10 share of International Bestfoods Ltd. for Re. 1 share of
Hindustan Lever.
** Swap based on Rs.5/- share of TOC Disinfectants Limited (TOC) for Re.1/- share of
Hindustan Lever Limited.
*** Swap based on Rs.100/- share of International Fisheries Limited (IFL) for Re.1/- share
of Hindustan Lever Limited.
**** Swap based on Rs.10/- share of Vashisti Detergents Limited (VDL) for Re.1/- share of
Hindustan Lever Limited.
^ 49, 50,000 Equity Shares of Rs.10/- each and 10, 00,000 Preference Shares of Rs.100/-
each were allotted to HLL pursuant to the demerger by TEI.
^^ 4, 88,000 Equity Shares of Rs.100/- each and 10, 00,000 Preference Shares of Rs.100/-
each were allotted to HLL pursuant to the demerger by DDT.

➢ OPERATION IN BRIEF:
HUL products are manufactured over 40 factories across India. The operations involve
over 2,000 suppliers and associates. HUL's distribution network, comprising about
4,000 redistribution stockiest, covering 6.3 million retail outlets reaching the entire
urban population, and about 250 million rural consumers. HUL has traditionally been a
company, which incorporates latest technology in all its operations. The Hindustan
Unilever Research Centre (HURC) was set up in 1958, and now has facilities in Mumbai
and Bangalore. HURC and the Global Technology Centres in India have over 200
highly qualified scientists and technologists, many with post-doctoral experience
acquired in the US and Europe. For managing sales operations, HLL divides the
country into four regions, with regional branches in Delhi, Kolkata, Chennai and
Mumbai. Headed by a Regional Manager, they comprise Regional Sales Managers and
Area Sales Managers, assisted by dedicated field forces, comprising Sales Officers and
Territory Sales Incharges.

➢ PRODUCTS:

✔ Home & Personal Care:

• Personal Wash.
• Fabric Wash.
• Home Care.
• Oral Care.
• Skin Care.
• Hair Care.
• Deodorants & Talc.
• Color Cosmetics.
 ✔ Foods:
• Tea.
• Coffee.
• Branded Staples.
• Culinary Products.
• Ice Creams.
• Modern Foods ranges.
✔ New Ventures:
• Hindustan Lever Network.
• Ayush ayurvedic products & services.
• Pureit water purifiers.
✔ Exports:
• HPC.
• Beverages.
• Marine Products.
• Rice.
• Castor.
The company has a distribution channel of 6.3 million outlets and owns 35 major Indian
brands. Some of its brands include Kwality Wall's ice cream, Lifebuoy, Lux, Breeze, Liril,
Rexona, Hamam, Moti soaps, Pureit Water Purifier, Lipton tea, Brooke Bond tea, Bru
Coffee, Pepsodent and Close Up toothpaste and brushes, and Surf, Rin and Wheel laundry
detergents, Kissan squashes and jams, Annapurna salt and atta, Pond's talc and creams,
Vaseline lotions, Fair & Lovely creams, Lakmé beauty products, Clinic Plus, Clinic All
Clear, Sunsilk and Dove shampoos, Vim dishwash, Ala bleach and Domex
disinfectant.Rexona,Modern Bread and Axe deosprays.
➢ CEO & CHAIRMAN:

Mr. Nitin Paranjpe–Chief Executive Officer and

Managing Director.
Mr. H.MANWANI-CHAIRMAN OF HUL.

➢ CRITICAL EVENTS THAT CHANGED THE COURSE:

✔ Mercury pollution:
In 2001 a thermometer factory in Kodaikanal run by Hindustan Unilever was accused of
dumping glass contaminated with mercury in municipal dumps, or selling it on to scrap
merchants unable to deal with it appropriately.

✔ Skin lightening cream:

Hindustan Lever was forced to withdraw television advertisements for its women's skin-
lightening cream, Fair and Lovely. Advertisements depicted depressed, dark-complexioned
women, who had been ignored by employers and men, suddenly finding new boyfriends
and glamorous careers after the cream had lightened their skin.

➢ WHAT COMES TO YOUR MIND WHEN YOU THINK

ABOUT THEM:
I think this the most oldest and reputed and most trusted company in Indian FMCG
sector which till now flying high in the sky spreading its wings to add Vitality to life and
to meet everyday needs for nutrition, hygiene, and personal care with brands that help
people feel good, look good and get more out of life. It gives chance to the new and fresh
talents to show and grow in the future. And my aim is to serve this company with my
full skill and want to be a part of this company.

➢ THE RESPECTIBILITY FACTOR:

 HUL has produced many business leaders for corporate India, one of these,
Manvinder Singh Banga has become a member of Unilever's Executive (UEx).
HUL is referred to as a 'CEO Factory' in the Indian press for this reason. It's
leadership building potential was recognized when it was ranked 4th in the
Hewitt Global Leadership Survey 2007 with only GE, P&G and Nokia ranking
ahead of HUL in the ability to produce leaders with such regularity.
 In the year 2007 Business World awarded HUL as “Business World Most
Respected Company 2007” as 9th position.
 In Forbes HUL lists 116th rank as The World’s Most Reputable Companies in the
year 2006.
 HUL is also one of the country's largest exporters; it has been recognised as a
Golden Super Star Trading House by the Government of India.

➢ WHAT MAKES THEM DIFFERENT FROM THEIR

COMPETITORS:
The main thing that makes HUL different from their competitors is Hindustan Unilever
Network (HUN). The following are the points which make HUN more competitive:
• Reputation of Hindustan Unilever.
• HUN requires one of the lowest investments for entry (Rs.2450 only to register as a
consultant).
• A richly rewarding Compensation Plan (earning opportunity) providing 7 types of
earning backed by a powerful business development system.
•Widest reach amongst Direct Selling companies in India (over 130 servicing points).
•Widest range of top quality Home Care, Personal Care and Food products.
•Highly affordable prices.
•Focused training system and tools to aid self development.

➢ CONTACT US:
If you're an institutional investor, please Contact:
Mr. Srini Srinivasan
Vice President - Treasury, M&A & Investor Relations
investor.relations-hul@unilever.com
Corporate Office:
Hindustan Unilever Limited
Hindustan Unilever House
165/166, Backbay Reclamation,
Mumbai - 400020
Maharashtra
India.
Tel: +91-22-39830000
Fax: +91-22-22871970