Do you have any bank account? If your answer is yes then process the next step.

If no please return the questioner to the interviewer. Yes No Personal Information: 1. What is your gender? o Male o Female 2. What is your age? o 15-25 years o 26-35 years o 36-45 Years o 46 or Above 3. Average monthly income: o 5,000-15000 Taka o 16000-25000 Taka o 26000-35000 Taka o 36000 or above

Please put a tick mark on your level of agreement with the following statement: No. Description Strongly Disagree Neutral Agree Strongly Disagree (2) (3) (4) Agree (1) (5) 1 The bank charged low fees 2 The bank charges low interest for loans 3 The bank charges low interest for mortgages The bank provides high interest rates on savings Accounts The banks online system is reliable The bank is trustworthy The bank is financially stable My bank account is administrated accurately The bank provides services as promised Bank staffs are polite and friendly Bank staffs provide services efficiently The service products satisfied my specific needs The banks consulting service satisfied my specific needs The competing banks advertising content did not encourage me to switch banks

6 7 8

10

11

12

13

14

No. Description

Strongly Disagree (1)

Disagree (2)

Neutral (3)

Agree (4)

Strongly Agree (5)

15

16

17

18 19

20

21

22

23

24 25 26

27

The signs or the billboards of the competing bank did not encourage me to switch bank The design of the competing banks card did not encourage me to switch bank The promotion activity of the competing bank influenced my decision to switch banks (e.g. attractive free gifts) There are bank branches in my immediate area I have not moved outside of my principal banks geographic location I did not change banks because my principal bank is my employers salary bank The bank branch location is conveniently close to my home The bank branch locations are conveniently close to my work place The bank branch locations are conveniently close to malls or business centers It will take me too much time switch to a new bank It will cost me too much to switch to a new bank It will take me a long time to become familiar with a new banks policies It will take me too much time to fill out forms to switch to banks

No.

Description

Strongly Disagree (1)

Disagree (2)

Neutral (3)

Agree (4)

Strongly Agree (5)

28

29

30 31

I am not sure that I can receive any benefits if I switch to a new bank I will switch to another bank for taking banking services I do not want to change the bank I will prefer a different bank in the future