Fight Hunger with the Stars!

T2 Hunger Team Robert Coffin, James Crosby, Patrick Smiley, Lauren Ballew, Mile Jivoinovici, and James Netherland

Who Are We?

Team 2 (T2) is a consulting firm working on behalf of the North Texas Food Bank in securing future donations for the organization. Our goal is to work with the community and local businesses to relieve the growing hunger epidemic that many cities are facing.

The Problem
Over 50 million Americans faced hunger in 2011, extending to every state. Food insecurity has been tracked by the United States Department of Agriculture for the past 15 years with staggering results.

16 million children go hungry every year. Of

all areas affected, states in the southern are particularly notable.

North Texas Perspective

What Does This Mean?

Texas ranks 11th in food insecurity for children In 2011, there were over 4.5 million people who were food insecure The food insecurity rate in Texas is 18.5% from 2009-2011, higher than 44 other states ("Texas hunger initiative," 2011)

The Plan

A step towards ending North Texas Hunger

Two Part Plan

Fighting Hunger with the Stars

Grocery Store Collection

Fighting Hunger with the Stars

Date: Saturday, September 14th, 2013. Approximately 2 weeks before the season beings.
Event builds excitement prior to the beginning of the season, providing an opportunity to sell tickets at the event Takes players schedules into consideration. Distance from opening night will not affect practice or workout scheduling.

Location : Dr. Pepper StarsCenter, Plano, Texas

Physical Address - 4020 West Plano Parkway, Plano, Texas 75093 Central Location in North Texas allows easy access and has ample parking

Fighting Hunger with the Stars

Takes place during normal hours on Sept 14th Additional parking will be available at the adjacent retail location, Riverbend Sandler Pools

Fighting Hunger with the Stars

North Texas Food Bank will be supplying personnel to ensure that the event runs on schedule. Additional volunteers will be present at donation locations, checking the contents of donated goods and providing a secure atmosphere for those wishing to donate cash. Dallas Stars Foundation will provide two Dallas Stars players for the event.

Fighting Hunger with the Stars

Incentives
Raffles- donating more than $5 or 5 canned items will receive a specialty QR coded raffle ticket for prizes at the event.

Fighting Hunger with the Stars

Prizes: Grand Prize - A one hour, one on one skating session with a member of the Dallas Stars Runner Up - Tickets to a Home Dallas Stars game of the individuals choice Honorable Mention - A Dallas Stars jersey of the individuals choice

Budget Outlook

Fighting Hunger with the Stars

$144 $0 $0 $250

Labor Starcenter staff (3 @ $8/hr for 6 hrs): Volunteers from NTFB: Dallas Stars players: Additional private security: Supplies Raffle Tickets: Tables and chairs (rental: 6 chairs, 2 tables): Lock box: Cardboard receptacle on pallet for donations: Fuel for donation pick up: Marketing Event signage: Pamphlets: Grocery Store Collection Boxes: Advertising: Total:

$25 $50 $50 $100 $400

$500 $150 $500 $500 $2,669

Grocery Store Collection

A month prior to the event, T2 will distribute collection boxes to partner stores around the North Dallas area. The collection boxes allow people to conveniently purchase goods while they are shopping for everyday needs. High traffic stores will have collection boxes placed near the entrance allowing convenience for those who wish to donate, but cannot make it to the event.

Grocery Store Collection

Grocery Store Collection

The collection boxes also allow T2 to advertise for the event without increased advertisement costs. Volunteers will periodically visit the sites to track the progress. When collection boxes reach capacity, event volunteers will call the NTFB to pick up donated goods.

Grocery Store Collection Timeline

Overall Event Timeline

Event Timeline July 1st July 15th Aug 9th Aug 15th Aug 15th Sept 2nd Sept 9th Sept 13th Sept 14th (8AM) Sept 14th (10AM) Sept 14th(3:15PM) Sept 14th(3:45PM) Sept 14th (4PM) Sept 14th (6PM) Space reserved at Starcenter Space planning at Starcenter Advertising sent for printing Dallas Stars Players confirmed North Texas Food Bank collection sites placed Radio Promotions Begin Final layout designs confirmed Event preparation beings (evening) Promotional Materials put in place Event opens Raffle Begins Raffle Ends Event ends, cleanup commences, NTFB takes cash and canned goods NTFB Collects donations at all satellite locations T2 T2 T2 Dallas Stars Foundation North Texas Food Bank T2/Dallas Stars Foundation T2 T2 T2 T2/DS/NTFB T2/DS T2/DS T2/NTFB NTFB

Quantified Impact
Grocery Store Collection - T2 will be placing collection boxes at 24 area grocery stores. It is projected that each store will generate 15 item donations per day over the 28 day food drive for a total of 10,080 donated items.
Dallas StarsCenter - T2 estimates total attendance of the Fight Hunger with the Stars event to be 300 people, donating 5 items each, for a total of 1,500 items. A projected total of 11,580 items will be collected, with each item valued at $.50 each, the estimated total value equals $5,790.

Quantified Impact

Quantified Impact
According to the NTFB, each dollar donated will provide 3 meals ("North Texas Food Bank fact sheet," 2012). That means the projected value of the items collected will be enough to provide 17,370 meals. With the event costing $2,669, each meal will only cost $.16

each.

After-Action
North Texas Food Bank will be given all proceeds from the event. Food and cash donations will be consolidated at the Cockrell Hill North Texas Food Bank Location. A full summary of donations will be available for inspection no later than two weeks from the event.

Team 2
Should both parties be interested in a continued or annual event, T2 will be available for planning and consultation in the future.