Professional Documents
Culture Documents
\
|
= ?
1)
353
131
1
2)
353
141
2
3)
353
151
1
4)
353
151
3
5) ;- i ; ri
110. 1805 19 + 65 = 200 + ?
1) 70 2) 40 3) 30 4) 30 5) ;- i ; ri
| r ( . 111-115): |-||=rn r = |r (?) + rr n-rn r =r rr r|;?
111.
3
456500
= ?
1) 72 2) 75 3) 77 4) 79 5) 81
112.
1780
8
5
7
3
9
2
= ?
1) 103 2) 106 3) 109 4) 112 5) 115
BSC Academy
SET-2013-N-SO (MAR)-35 19
Test III
Quantitative Aptitude
Directions (Q. 101-110): What should come in place of question mark (?) in the following questions?
101. 3.5% of 40 + 3.5% of 80 = ?% of 10
1) 30 2) 32 3) 36 4) 40 5) 42
102. {(15)
6.5
(15)
1.5
(15)
5
} 15
2
= ?
1) 15 2) 225 3) 3375 4) 3150 5) None of these
103.
5
1
4
9
1
3
3
5
2
9
7
1 + +
= ?
1)
45
13
2
2)
45
17
3
3)
45
106
2
4)
45
103
2
5) None of these
104. 12.50 14 8.75 + 12 = 20 + ?
1) 10 2) 12 3) 14 4) 16 5) 18
105. 735.75 + 621.65 257.40 = 550 + ?
1) 510 2) 520 3) 530 4) 540 5) 550
106.
450
?
?
1250
=
1) 750 2) 600 3) 450 4) 300 5) 900
107. 65% of 75 + 35% of 25 = ?% of 460
1) 7.5 2) 8.25 3) 9 4) 12.5 5) None of these
108.
3
148877
= 30 + ?
1) 19 2) 20 3) 21 4) 22 5) 23
109.
70
3
5
5
2
5
5
3
12 |
.
|
\
|
= ?
1)
353
131
1
2)
353
141
2
3)
353
151
1
4)
353
151
3
5) None of these
110. 1805 19 + 65 = 200 + ?
1) 70 2) 40 3) 30 4) 30 5) None of these
Directions (Q. 111-115): What approximate value should come in place of question mark (?) in the following questions?
111.
3
456500
= ?
1) 72 2) 75 3) 77 4) 79 5) 81
112.
1780
8
5
7
3
9
2
= ?
1) 103 2) 106 3) 109 4) 112 5) 115
BSC Academy
20 SET-2013-N-SO (MAR)-35
113. 440 i 2.55% + 4880 i 0.366% = ?
1) 23 2) 25 3) 27 4) 29 5) 31
114. (3537.988 18.005) 1.999 = ?
1) 389 2) 393 3) 397 4) 401 5) 407
115.
|
.
|
\
|
9
2
7
3
5
7
1135
= ?
1) 8500 2) 8510 3) 8520 4) 8530 5) 8540
| r ( . 116-120): |-||=rn = =r r =rr = + + = =r nn ; | ;= nn = =r +r nr nr;
116. 20 23 27 32 37 45 53
1) 27 2) 32 3) 37 4) 45 5) 53
117. 2 18 98 686 4802 33614
1) 4802 2) 686 3) 33614 4) 18 5) 98
118. 5 5 18 12 25 13
1) 5 2) 18 3) 12 4) 25 5) 13
119. 4 6 9 14 21 33 45
1) 9 2) 14 3) 33 4) 45 5) 21
120. 8 32 16 64 32 128 64 228
1) 64 2) 32 3) 128 4) 56 5) 228
| r ( . 121-125): |-||=rn n |>rr = r er>rr A r B rr r |rr = r-n |+ n +r + |nrn |r
+r |=rrr nr ; | r r ;| er>rr + 500 + r-n |+ ; | n; = r + r=rr + |rr +r |=r+n= + 200
; nrr =-r|rr + 80 ; , nr |-||=rn r + =-r |
;-il
22%
(ili
15%
;lnri
17%
i^l
ii-i
18%
i^i
28%
(ili
24%
;lnri
15% i^l
ii-i
20%
i^i
25%
;-il
16%
er>r A (+ + 500) er>r B (+ + 500)
121. i i iii i i ^i - l- i i n i r `
1) 5 2) 8 3) 12 4) 15 5) ;- i ; ri
122. >-i ii A i B i (ili - l- i i i in i r `
1) 3 : 5 2) 5 : 3 3) 5 : 8 4) 8 : 5 5) ;- i ; ri
123. ii B i ; - i l, (ili, i^l ii-i i i ^i - in i i i n i r `
1) 102 2) 104.5 3) 106.25 4) 96.75 5) 98
BSC Academy
SET-2013-N-SO (MAR)-35 21
113. 2.55% of 440 + 0.366% of 4880 = ?
1) 23 2) 25 3) 27 4) 29 5) 31
114. (3537.988 18.005) 1.999 = ?
1) 389 2) 393 3) 397 4) 401 5) 407
115.
|
.
|
\
|
9
2
7
3
5
7
1135
= ?
1) 8500 2) 8510 3) 8520 4) 8530 5) 8540
Directions (Q. 116-120): In the following number series only one number is wrong. Find out the wrong number.
116. 20 23 27 32 37 45 53
1) 27 2) 32 3) 37 4) 45 5) 53
117. 2 18 98 686 4802 33614
1) 4802 2) 686 3) 33614 4) 18 5) 98
118. 5 5 18 12 25 13
1) 5 2) 18 3) 12 4) 25 5) 13
119. 4 6 9 14 21 33 45
1) 9 2) 14 3) 33 4) 45 5) 21
120. 8 32 16 64 32 128 64 228
1) 64 2) 32 3) 128 4) 56 5) 228
Directions (Q. 121-125): In the following pie charts percentage distribution of marks scored by two students A and B
in five subjects are given. Both the students scored 500 each. Maximum marks is 200 in each paper and pass marks is 80.
Answer the following questions based on the given information.
Electronic
22%
Commerce
15%
History
17%
Civics
18%
Geogra-
phy
28%
Commerce
24%
History
15%
Civics
20%
Geogra-
phy
25%
Electronic
16%
Student A (Total marks 500) Student B (Total marks 500)
121. What is the difference between the marks students A and B got in Geography?
1) 5 2) 8 3) 12 4) 15 5) None of these
122. What is the ratio of the marks scored in Commerce by both the students A and B respectively?
1) 3 : 5 2) 5 : 3 3) 5 : 8 4) 8 : 5 5) None of these
123. What is the average marks Student B scored in Electronic, Commerce, Civics and Geography?
1) 102 2) 104.5 3) 106.25 4) 96.75 5) 98
BSC Academy
22 SET-2013-N-SO (MAR)-35
124. ^ - l(i l 200 i -iiii 80 ri , ni ii A i B -nii r l(ii i i i
in i r `
1) 1 : 2 2) 2 : 1 3) 2 : 3 4) 3 : 2 5) 1 : 1
125. ^ ii A i 600 l- ri n , n i i lnin l(ni -i ri rni ni (ili - ln l- ri n `
1) 75 2) 80 3) 85 4) 90 5) 100
| r ( . 126-130): - =rn r= = | n =rcr + =r |-||=rn r + =-r |
126. i i - A i - B ii i ^ i i n i r `
1) 12 2) 10 3) 8 4) 6 5) 4
127. ii i i ^ i l - B - r i ii i ^ i i i ri - - r , i i n i r `
1) 6 2) 72 3) 48 4) 54 5) ;- i ; ri
128. ii i i ^ i i i - ri - r i ii i ^ i l - r B - r , i i in i r `
1) 2 : 3 2) 3 : 2 3) 3 : 5 4) 5 : 3 5) ;- i ; ri
129. i i - ri - li - r ii i i ^ i ii i i ^ i i i ri - ri - r , i i n- n
i r `
1) 6 2) 126 3) 72 4) 120 5) ;- i ; ri
130. ii i i ^ i ( - r A - r i ii i i ^ i ( - r B - r , i i n i r `
1) 78 2) 72 3) 120 4) 126 5) 6
| r ( . 131-135): | n =|>r = r rr + | + |n + a r; r =rr ;r r =r +r |nrn |=rrr
nr ; | r | | n nr|+r = ; r rr = == |n +r + =r |=rrr nr ; |
60
55
50
65
45
40
45
50
35
55
0
10
20
30
40
50
60
70
2006 2007 2008 2009 2010
ii lnin li-ii lnin
BSC Academy
SET-2013-N-SO (MAR)-35 23
124. What is the ratio of the number of the subjects in which A and B failed where total marks for each paper is 200 and pass
marks is 80?
1) 1 : 2 2) 2 : 1 3) 2 : 3 4) 3 : 2 5) 1 : 1
125. If the percentage marks distribution is same but Student A scores total 600 marks, then what he would have scored in
Commerce?
1) 75 2) 80 3) 85 4) 90 5) 100
Directions (Q. 126-130): Answer the following questions according to the data given in the number diagram.
126. What is the difference between the sum of numbers of the two sets A and B?
1) 12 2) 10 3) 8 4) 6 5) 4
127. What is the difference between the sum of numbers which is exclusively in Set B and the sum of numbers which is
common in both the sets?
1) 6 2) 72 3) 48 4) 54 5) None of these
128. What is the ratio of the sum of numbers which is common in both the sets and the sum of numbers which is exclusively
in Set B?
1) 2 : 3 2) 3 : 2 3) 3 : 5 4) 5 : 3 5) None of these
129. What is the minimum difference between the total of all the numbers of a set and the total of all the numbers which are
common in both the sets?
1) 6 2) 126 3) 72 4) 120 5) None of these
130. What is the difference between the sum of the numbers which are exclusively in Set A and the sum of the numbers which
are exclusively in Set B?
1) 78 2) 72 3) 120 4) 126 5) 6
Directions (Q. 131-135): The given bar-graph shows the percentage expenditure of a person on food and education
items for five years and the table given below shows the total expenditure of that person for these five years.
60
55
50
65
45
40
45
50
35
55
0
10
20
30
40
50
60
70
2006 2007 2008 2009 2010
% expenditure on food % expenditure on education
BSC Academy
24 SET-2013-N-SO (MAR)-35
r + =r
2006 4000
2007 4400
2008 5000
2009 5600
2010 6000
131. l (i ln ,ii ii li ^i i lin- r `
1) 2006 2) 2007 3) 2008 4) 2009 5) 2010
132. l (i ln ,ii li-ii li ^i i n- r `
1) 2006 2) 2007 3) 2008 4) 2009 5) 2010
133. l (i ii i i ^; ili - l (i i n i - (i li (l, r ; r `
1) 2006 2) 2007 3) 2008 4) 2009 5) 2010
134. l ^ (ii - l (i li-ii i i ^; ili - l (i i n i - (i li (l, r ; r `
1) 2006 2) 2007 3) 2008 4) 2009 5) 2010
135. (i 2006 2010 i i ii i li-ii i i ^; i n ili i i n i r `
1) 120 . 2) 380 . 3) 464 . 4) 544 . 5) ;- i ; ri
| r ( . 136-140): | | n + = + r ==+ | r +r I r II | n ; | r+r ; n
+r ; |+ +rr = |r nr =rcr +r =-r + | r -n ; r ;| | =--rr|n =-r + | r + + | r+r
=rcr r n|rn + nr +r r n +r ;r nr|
1) l ( i I - li ^i i-i i -i l i n r , l ( i II - li ^i i-i i
-i l i n ri r |
2) l ( i II - li ^i i-i i -i l i n r , l ( i I - li ^i i-i i
-i l i n ri r |
3) l i I i II i i - li ^i i-i l- i -i l i( r |
4) l i ni ( i I i ( i II - li ^i i-i i -i l i n r |
5) l i I i i II i i - li ^i i-i l- i -i l i n ri r |
136. ln i lni i n ni r `
I. ln 10 l-i,i -i n i ri ni ni i i 1 i -i - - - i li i ni ii|
II. ln 8 l-i,i -i ii-i i ri ni ni i n - 1 i - i (n i ^i ri ni|
137.
x
) y x (
= ?
I.
3
4
y
x
=
II. y = 3
138. ni ^ini ii-- i i nin |
I. l i ^ i 120 r |
II. l i i ^ 15 r |
BSC Academy
SET-2013-N-SO (MAR)-35 25
Year Total Expenditure
2006 4000
2007 4400
2008 5000
2009 5600
2010 6000
131. In which year the man spent highest amount on food?
1) 2006 2) 2007 3) 2008 4) 2009 5) 2010
132. In which year the man spent least amount on education?
1) 2006 2) 2007 3) 2008 4) 2009 5) 2010
133. In which year there was the highest increase over the preceding year in the amount at money spend on food?
1) 2006 2) 2007 3) 2008 4) 2009 5) 2010
134. In which year there was the highest increases over the preceding year in the amount of money spend on education?
1) 2006 2) 2007 3) 2008 4) 2009 5) 2010
135. What is the difference between average money spent on food and education in the period of 20062010?
1) Rs 120 2) Rs 380 3) Rs 464 4) Rs 544 5) None of these
Directions (Q. 136-140): Each question below is followed by two statements I and II. You are to determine whether the
data given in the statement are sufficient to answer the question. You should use the data and your knowledge of Mathematics
to choose among the possible answers.
Give answer
1) if the statement I alone is sufficient to answer the question, but statement II alone is not sufficient.
2) if the statement II alone is sufficient to answer the question, but statement I alone is not sufficient.
3) if both statements I and II together are needed to answer the question.
4) if either statement I alone or statement II alone is sufficient to answer the question.
5) if you cannot get the answer from statements I and II together, but need even more data.
136. A man covers a certain distance by car. How many kilometres does he cover?
I. Had he moved 10 kmph faster, he would have taken one hour less.
II. Had he moved 8 kmph slower, he would have taken one hour more.
137.
x
) y x (
= ?
I.
3
4
y
x
=
II. y = 3
138. Find the three consecutive positive integers.
I. if their product is 120.
II. if their sum is 15.
BSC Academy
26 SET-2013-N-SO (MAR)-35
139. -ir lii i -i i i ri ^i`
I. lii i + i; 8 -i- r |
II. lii i l i l ii (3, 3) i (7, 5) r |
140. i ^il i -ii n -li l(in lii - ri r ni (i i ln - - i ^i`
I. ^ln i in 3 : 4 r |
II. ri ^i i ii i 5 i i ^i i 6 - i ni r |
141. ^i - - - 12 lnli ii^ n r | l i ii lnllii i r- ii ii -i ri , ni ( ln ^^
ni - n r `
1) 12! 2) 12! 2! 3) 10! 2! 4) 10! 5) ;- i ; ri
142. A i B, 9 lni ii (-i i r | ; 11 lni i ^^ nii (-n i i ;
in i lni ii(i r l A i B i 3 ln r r `
1)
9
1
2)
11
1
3)
11
3
4)
5
1
5)
3
1
143. A i B l- li i- i 10 li - i n r i A i- i 15 li - i ni r | B
i- i ln li - ni r `
1) 10 l 2) 5 l 3) 20 l 4) 30 l 5) ;- i ; ri
144. ln lln i 20 i - - i ni r | ^ (r ri iii i 6 l-i,i -i i ii i i 4 l-i,i - i
^ln i ni r ni i lni r `
1) 200 l-i. 2) 100 l-i. 3) 96 l-i. 4) 48 l-i. 5) ;- i ; ri
145. i ^il i >-i 30 l-i,i -i i 24 l-i,i -i i ^ln l(in lii - ri r | li ^ln (ii ^i i - ^ln
(ii ^i i - - ln i 5 - i ni r , ni li ^ln (ii ^i i i i; lni r `
1) 150 -i- 2) 120 -i- 3) 80 -i- 4) 75 -i- 5) ;- i ; ri
146. ln i ii n - 7.5 l-i,i -i i ^ln n ni r , iii l(in lln -ii n ini r i l iii
ii i li -ii i ini r | l iii i ^ln 1.5 l-i,i -i r , ni ; i i n - ln i i n
^ln i r `
1) 4.5 l-i,i -i 2) 3.75 l-i,i -i 3) 7.2 l-i,i -i 4) 6 l-i,i -i 5) ;- i ; ri
147. i li -i ^ ir i 20% - i 32% - ii -ii irni r , ni (-n l i-n i >
- - ln lnin ii ilr`
1) 65% 2) 53% 3) 12% 4) 26% 5) ;- i ; ri
148. lln ili i 3 (ii - iiii i 500 ri ni r | l ^ ni (ii l ili i i ^ i li i
ni (ii in lni i l- ^i|
1) 1000 . 2) 1250 . 3) 500 . 4) 1500 . 5) ;- i ; ri
149. lln ili 8% (ili i 2 (i - iiii i 100 ri ni r , ni >(l, i i iiii i i
n i r `
1) 16 . 2) 8 . 3) 4 . 4) 2 . 5) ;- i ; ri
150. i ri iii i 20% - ni r | ri l(> ni i - l- i (-n 400 - iini
r | (r l lni i-n n l (-n i i-n 15% i - ii ri |
1) 625 . 2) 600 . 3) 580 . 4) 575 . 5) ;- i ; ri
BSC Academy
SET-2013-N-SO (MAR)-35 27
139. What is the area of an equilateral triangle?
I. Height of the triangle is 8 m.
II. Co-ordinates of two vertices are (3, 3) & (7, 5).
140. Two trains are moving on parallel tracks in opposite directions. In how many seconds will the trains cross each other
completely?
I. Ratio of their speeds is 3 : 4.
II. First train crosses a pole in 5 seconds and second train crosses the pole in 6 seconds.
141. A round table conference is to be held among 12 delegates. In how many ways can they be seated if two particular
delegates are always to sit together?
1) 12! 2) 12! 2! 3) 10! 2!
4) 10! 5) None of these
142. A and B stand in a ring with 9 other persons. If the arrangement of the 11 persons is at random, then what is the
probability that there are exactly 3 persons between A and B?
1)
9
1
2)
11
1
3)
11
3
4)
5
1
5)
3
1
143. A and B together can do a work in 10 days and A alone can do it in 15 days. In how many days can B alone do the work?
1) 10 days 2) 5 days 3) 20 days
4) 30 days 5) None of these
144. If a person does a journey in 20 hours, the first half of the distance at 6 kmph and the second half at 4 kmph, then what
is the total distance?
1) 200 km 2) 100 km 3) 96 km
4) 48 km 5) None of these
145. Two trains are moving in opposite directions at 30 kmph and 24 kmph. The faster train crosses a man in the slower train
in 5 seconds. What is the length of the faster train?
1) 150 m 2) 120 m 3) 80 m
4) 75 m 5) None of these
146. A man who can swim at a speed of 7.5 kmph in still water goes to a certain upstream point, and back to the starting point
in a river which flows at 1.5 kmph. What is his average speed in the total journery?
1) 4.5 kmph 2) 3.75 kmph 3) 7.2 kmph
4) 6 kmph 5) None of these
147. If a dealer wants to earn 32% profit on an article after offering 20% discount to the customer, by what percentage should
he increase his marked price above the cost price?
1) 65% 2) 53% 3) 12%
4) 26% 5) None of these
148. The simple interest on a sum of money will be Rs 500 after 3 years. In the next 3 years if the principal is doubled, what will
be the total interest at the end of 6th year?
1) Rs 1000 2) Rs 1250 3) Rs 500 4) Rs 1500 5) None of these
149. On a certain sum of money, the simple interest for 2 years is Rs 100 at the rate of 8% per annum. What is the difference
between CI and SI?
1) Rs 16 2) Rs 8 3) Rs 4 4) Rs 2 5) None of these
150. A company declared 20% discount for wholesale buyers. A wholesaler bought an item from the company for Rs 400 after
getting discount. He fixed up the selling price of the item in such a way that he earned a profit of 15% on original company
price. What is the total selling price?
1) Rs 625 2) Rs 600 3) Rs 580 4) Rs 575 5) None of these
BSC Academy
28 SET-2013-N-SO (MAR)-35
r| IV
r=r|+ nr
151. i n i ii i rini n r
1) i nl i ni - i-i i 2) r l i 3) i i i
4) i n ii 5) ;- i ; ri
152. ^ -i ( ln ri n r i
1) -i i i li - n r 2) > - i (ir i l lin n r
3) -ii i i ^ n r 4) -i l-i l ii ii n r
5) ;- i ; ri
153. (r l-iln, ri i ; ii ni l ^ i ln -l n ^ni r , rini r
1) i - 2) i ( - 3) i i --i
4) i i iil ^ 5) ;- i ; ri
154. l(i -ii i (ii lin -i-i i - ^ ii-- i -iii-- i-i i (l-in ^ ri, li l ^ i l( ii
rini r
1) i-i ^ r 2) ii i ,ln 3) ii ii
4) SWOT l(ii 5) -i (
155. B2B - i li i -n i ri ni r `
1) Bargain to Business 2) Balance to Bargain 3) Buyers to Business
4) Business to Business 5) Business to Buyers
156. l(i - ATL i i i ri ni r `
1) Auto teller leasing 2) Above the length 3) Always through line
4) Above the line 5) ;- i ; ri
157. l - i i, li l(i ii ,ii li ini r ,l in r `
1) -i^ - -i - i 2) -i - ^- -i 3) i - i;l ^
4) -i - i - 5) ;- ii
158. l - i i ir ii l lin ri li i ni`
1) ili in 2) i( l ilni i i 3) i-il i i -ln l(n
4) ii l(ii 5) iiln -iri
159. l - i -i - l i ni r `
1) - i - l ^ 2) i i - l-- ^ 3) i -i l- ^
4) ;- ii 5) ;- i ; ri
160. i ,ii li; l ^ l(l(i -ii i ............................. - ii ini r |
1) -i l(i ii 2) -i lil(i 3) -i l-i
4) -i l(-ni 5) -i - -
161. l - i i ii ni ii l>i i ri >- r `
1) i - li ;i - i ;( - i i -- l- i -- - i
2) ;i - i i - li i;li i li i -- ;( - i
3) i - li ;i - i ;( - i i -- l- li i -- ;( - i
4) ;i - i i i li i -- ;( - i
5) ;- i ; ri
162. l - i i, i ii li ( li) i iil(n ni r ,n r `
1) ln^n 2) -i ( nil 3) i-il
4) -ni,lini 5) ;- ii
BSC Academy
SET-2013-N-SO (MAR)-35 29
Test IV
Professional Knowledge
151. Information Systems can assist managers by
1) providing data in internal sources 2) directing them 3) providing information to them
4) All the above 5) None of these
152. Gatekeepers are those person who
1) reports on product performance 2) control the flow of information into buying centre
3) use the products 4) issue challan for discharge of products
5) None of these
153. The situation where a consumer feels committed towards a given brand is called as
1) Brand Name 2) Brand Value 3) Brand Loyalty
4) Brand Positioning 5) None of these
154. The systematic gathering, recording and analysis of qualitative and quantitative data about issues relating to marketing
products and services is called
1) Data Collection 2) Research Methodology 3) Market Research
4) SWOT Analysis 5) Product Differentiation
155. What does B2B transaction mean?
1) Bargain to Business 2) Balance to Bargain 3) Buyers to Business
4) Business to Business 5) Business to Buyers
156. What does ATL in marketing mean?
1) Auto teller leasing 2) Above the length 3) Always through line
4) Above the line 5) None of these
157. Which of the following decisions is/are taken by the Marketing Managers?
1) Target market selection 2) Market Segmentation 3) Product Pricing
4) Marketing Performance 5) All of these
158. Which of the following is/are not uncontrollable environmental factors?
1) Economic Conditions 2) Public Policies and Law 3) Social and Cultural Changes
4) Market Segmentation 5) Political environment
159. Which of the following is a technique of Market Research?
1) Attention Tracking 2) Copy Testing 3) Neuromarketing
4) All of these 5) None of these
160. The various products designed by a company is known as
1) Product differentiation 2) Product orientation 3) Product mix
4) Product width 5) Product value
161. Which of the following is the correct sequence of Consumer Buying Process?
1) Problem recognition Information Search Evaluation of alternatives Post purchase expectation
2) Information Search Problem recognition Idea generation Purchase decision Purchase Post purchase
evaluation
3) Problem Recognition Information Search Evaluation of alternatives Purchase Decision Purchase Post
purchase Evaluation
4) Information Search Lead generation Purchase Purchase decision Post Purchase Evaluation
5) None of these
162. Which of the following factor(s) affect(s) the purchase decision?
1) Personal 2) Psychological 3) Social
4) Economical 5) All of these
BSC Academy
30 SET-2013-N-SO (MAR)-35
163. (r l(i i i - r lin ii nii lii-i li ri ni r , ............... - ii ini r
1) ii(iii l(i 2) iin l(i 3) ii ni l(i
4) i -( l(i 5) l(i l(i
164. -i ^ i ........................... i -r-( i i r |
1) i 2) EOQ 3) l(i i i l (iiii
4) BEP 5) i;li i
165. l - i l(> ni i - i ,ln r ,r `
1) l>i lni l^ni 2) -i i -i 3) -i i l
4) ;- ii 5) ;- i ; ri
166. l(ni ri ln ni ri - n (-n i i - i i ^i i ni l - i i i ^
li ini r , rini r
1) --i (-i;l ^ 2) i -- i - 3) i - - (-i;l ^
4) ; l- l 5) ;- ii
167. ri n -ili li i i r , i i -r-( i ri n r `
1) li i (ii i 2) l-in i ni 3) l(ni i
4) i n - i ; ri 5) i n ii
168. l - l ,ii i i;l ^ i li -(ii i ini r `
1) l-ini 2) ii l(> ni 3) i i l(> ni
4) - 5) ;- ii
169. li ii ni i l(li ll-ilni nrn i i i i ( i ri nii i --ln - i i i-, i ^i
i ;i i ; l(i i -iii i l i i ni i ....................... - ii ini r |
1) i ;l(-i 2) i ( - 3) i (
4) i il-i 5) i -(i
170. ( i l-in i - ii ini r
1) ri-i 2) ISI 3) i i ^i
4) - -i 5) -- i
171. i i i- i li -i i (i l i i i iiii i i-i i ini r , ...................... -
ii ini r |
1) i i; l--i 2) ii- 3) i i;-
4) - -i 5) ;- i ; ri
172. (r l(i i r l- i nr liilin ^ ir - r, i ii i - niin r , ri in r `
1) -i - ^- -i 2) l -i l- ^ 3) i -i l- ^
4) l li -i l- ^ 5) ll-- l-( -i l- ^
173. l - i -i i( > i (-ii r `
1) l(ni 2) ii 3) i -ir
4) l(ni 5) -i
174. l - i i l>i i -ir i iri ri r `
1) i--- 2) l - 3) -(i--
4) i 5) l ^
175. l - i l(i (ini(i l iii ii - r ,r `
1) l(i l(ii^ i 2) - i iln 3) ^-i-- i
4) l(i iln 5) i n ii
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163. The marketing which is focused on the drives of the consumers that belong to reference group is known as
1) Influential Marketing 2) Ambush Marketing 3) Consumer Marketing
4) Affinity Marketing 5) Differential Marketing
164. Creation of demand is an important function of
1) Selling 2) EOQ 3) Traditional concept of marketing
4) BEP 5) Idea Generation
165. Which of the following is/are method of motivation of salesman?
1) Sales Contests 2) Awards and Recognition 3) Motion Pictures
4) All of these 5) None of these
166. Advertising where a letter box is used to tell the right people about the right goods at the right time in the right way is
called as
1) Sticker advertising 2) Posters and pamplets 3) Direct mail advertising
4) Electric display 5) All of these
167. Which factor is/are important as far as media selection decision are concerned?
1) Message to be given 2) Target audience 3) Aim of the advertisement
4) None of the above 5) All of the above
168. Leader pricing policy is adopted by which of the following?
1) Manufacturer 2) Wholesaler 3) Retailer
4) Agent 5) All of these
169. A customers ability to recall and recognise the brand under different conditions and link to the brand name, logo and so
on to certain associations in the memory is known as
1) Brand equity 2) Brand value 3) Brand awareness
4) Brand personality 5) Brand switchers
170. A legally protected brand is known as
1) Hallmark 2) ISI 3) Brand Logo
4) Trademark 5) Structured Brand
171. A brand name that has colloquially become a generic term for a product or a service is known as
1) Brand Identity 2) Brandnomer 3) Brand Rhyme
4) Trademark 5) None of these
172. What is the name of the marketing where more narrowly defined customer group who seek a distinct set of benefits are
identified?
1) Market Segmentation 2) Niche Marketing 3) Narrow Marketing
4) Differential marketing 5) Distinctive Marketing
173. Which of the following is the stage of a product life cycle?
1) Advertisement 2) Planning 3) Promotion
4) Maturity 5) Production
174. Which of the following is not an example of Sales Promotion?
1) Contests 2) Rebates 3) Sweepstakes
4) Free Samples 5) Personal Selling
175. Which of the following is/are among the controllable factors of marketing environment?
1) Aim of the marketing department 2) Policy of the firm 3) Organisational structure
4) Marketing Policy 5) All of the above
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176. l(i -l- i l- (ini(i - iil- rni r
1) i ln ni 2) ii l- i ilni 3) ^ir
4) i 5) ;- ii
177. l - i l(i -(ni r `
1) i i ( ii l(> ni 2) ln^n l>i 3) l(ni
4) i 5) ;- ii
178. ^ ir i ( i r
1) ln i 2) -i ( nil i 3) i-il i i -ln i
4) ;- ii 5) ;- i ; ri
179. i - i; i;l i .............................. ,ii l(ln li ^i ii|
1) ll i - i ii ( 2) i- 3) lii i l(-
4) ir- -ii 5) ;- i ; ri
180. l - i ((n l(i i lr-i ri r `
1) - - 2) - il-i 3) ^i
4) l - 5) i -(i
181. l - i BCG - l- - ri ri ni r `
1) i i 2) i^ 3) -
4) ( i -i 5) --i
182. ln i - i iil -i i iini r i ln- i ni i i ^ r n i^ l( > l i i l(> ni
i iil - i l ni r , rini r
1) - 2) ii l(> ni 3) l-ini
4) i i l(> ni 5) iini
183. (-n i i i i -n ri ni r `
1) iii(^ l^) 2) l(l-i i 3) l(-i i ii
4) l(li l-i nii (-n i i ^ r i 5) (-n i i l(r
184. i ^ l ^ l - l i lin r `
1) -i - ^- -i 2) l(li -i, (i 3) i^n
4) l>i 5) - - lii i
185. l - i --i l(ni - r `
1) l-i ni ii ni
2) l-i ni i i l(> ni
3) l-i ni - ii l(> ni i i l(> ni ii ni
4) l-i ni -
5) ;- i ; ri
186. EOQ - , O i -n i ri ni r `
1) Operate 2) Order 3) Over
4) Offer 5) ;- i ; ri
187. l ili -i l- ^ l - l lin r `
1) i - - - 2) (il-i - - - 3) i -i l- ^
4) -- - l ili - - - 5) ;- i ; ri
188. l - i i, rln l(i i, lr-i r ,lr- r `
1) li- i 2) l(n 3) >i
4) i ^ 5) ;- ii
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176. Macro and Micro environment of marketing involves
1) Suppliers 2) Rules and Policies of Government
3) Customers 4) Public
5) All of these
177. Which of the following is/are Marketing Intermediaries?
1) Retailer wholesaler 2) Personal selling 3) Advertisement
4) Government 5) All of these
178. Attitude of the customer is
1) Personal factor 2) Psychological factor 3) Social & Cultural factor
4) All of these 5) None of these
179. The Product Life Cycle was developed by
1) Philip Kotter and RD Blackwell 2) Peter Drucker 3) Theodove Levitt
4) Abraham Maslow 5) None of these
180. Which of the following is not a part of diffusion of innovation?
1) Late Adaptors 2) Majority 3) Laggards
4) Early Adaptors 5) Brand Switchers
181. Which of the following is not among the BCG Matrix?
1) Cash Cows 2) Dogs 3) Cats
4) Question Mark 5) Stars
182. A person or firm that buys merchandise and resells it to the retailers for further resale to end user or to business firm for
their use is called
1) Agent 2) Wholesaler 3) Manufacturer
4) Retailer 5) Consumer
183. What does Assembling of goods mean?
1) Grading 2) Manufacturing 3) Financing
4) Collecting goods from various producers 5) Transportation of goods
184. The term Grading is related to which of the following functions?
1) Market Segmentation 2) Different product/services 3) Cost
4) Sales 5) Pricing
185. Which of the following combination is that of indirect distribution channel?
1) Producer Consumer
2) Producer Retailer
3) Producer Agent Wholesaler Retailer Consumer
4) Producer Agent
5) None of these
186. In EOQ, what does O mean?
1) Operate 2) Order 3) Over
4) Offer 5) None of these
187. Relationship Marketing is related to which of the following?
1) Brand Management 2) Quality management 3) Brand Marketing
4) Customer Relationship Management 5) None of these
188. Which of the following is/are a part of Green Marketing?
1) Waste Management 2) Reducing 3) Re-cycling
4) Re-using 5) All of these
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189. l - i (ii i l(i ini r `
1) i-( 2) -i ini 3) -n ni
4) ;- i ; ri 5) ;- ii
190. l - i i l(i l( i i, -l- i- r ,r `
1) iln l( i 2) ili l( i 3) i ln i ( iil l( i
4) nii l( i 5) ;- ii
191. CRM -i- - , SFA i l(-niln i ri ni r `
1) Sales Force Agreement 2) Sales Force Automation 3) Sales Force Act
4) Sales Food Act 5) Selling Full Act
192. l - i i i i l(ni - ri ni r `
1) -i(i i i 2) i i i 3) ln- i i
4) ;- ii 5) ;- i ; ri
193. l(i - , ri i l i r
1) l>i - ii 2) -i-ni(i l(> ni 3) - i -i i i i- ii ni
4) iil(n -i i (i 5) ;- ii
194. l - i i -i i i i r `
1) l(i ii i 2) ^- - -( i ln
3) lnln l- ii i, i 4) l(i l l(ni i i
5) ;- ii
195. -- i - i -i i -n i ri ni r `
1) -i 2) -- l>i i - 3) l>i li
4) l>i i i 5) ;- i ; ri
196. l - i l>i -i i ii - ri r ,r `
1) i i ilni 2) -i i ln 3) ili rin
4) -i 5) ;- i ; ri
197. ( (-n li i ri li i ni r , ..................... - ii ii ini r |
1) Relational goods 2) Enjoyable goods 3) Discretionary goods
4) Sympathetic goods 5) Fictitious goods
198. ^ i l l(i lii, i l>i in r , i^ni - (l, n r i - n ln rn r , i ii l(n
l i-il ii i iln i ;-n -i (i l(i i .......................... - ii ini r |
a) i( l l(i 2) nil l(i 3) i-i l(i
4) n l(i 5) ;- i ; ri
199. l(i i (r i i ii ni lrn i i i i li ii i -i i (ii i ni l ;-n -i li ini
r , i ............................... - ii ini r |
1) >i l ^ 2) l- l ^ 3) l ^
4) -i^ - -i - 5) i i
200. - - lii i i l iiln - , -i i - - ln-ii - - i n i - ii ini r `
1) l-l- ^ 2) l- i 3) ln-ii
4) - - ii 5) ;- i ; ri
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189. Which of the following is/are features of Services?
1) Separability 2) Tangibility 3) Intangibility
4) None of these 5) All of these
190. Which of the following is/are among the macro component of marketing environment?
1) Natural Environment 2) Economic Environment 3) Political and Legal Environment
4) Technological Environment 5) All of these
191. In case of CRM, what does SFA stand for?
1) Sales Force Agreement 2) Sales Force Automation 3) Sales Force Act
4) Sales Food Act 5) Selling Full Act
192. Which of the following is/are among the appeals in Advertisement?
1) Humour Appeal 2) Fear Appeal 3) Rational Appeal
4) All of these 5) None of these
193. In marketing, it is necessary to identify
1) Selling employees 2) Potential sellers 3) Key existing and potential customers
4) Potential products and services 5) All of these
194. Promotion means
1) Doing Marketing Research
2) Going up the ladder in organisation
3) Giving/taking additional responsibilities
4) Advertisement and Publicity for marketing
5) All of these
195. What does Quota mean with respect to a Salesman?
1) Production 2) Target of sale for salesman 3) Sales Planning
4) Management of Sales 5) None of these
196. Which of the following is/are not among the factors of the territory of sales?
1) Policies of the Government 2) Nature of the product 3) Economic condition
4) Winding up 5) None of these
197. The goods that cannot be enjoyed alone are also known as
1) Relational goods 2) Enjoyable goods 3) Discretionary goods
4) Sympathetic goods 5) Fictitious goods
198. The marketing that utilizes the power of social interactions to executive non-traditional marketing campaigns that drive
sales, increase awareness and create long term buzz is known as
1) Public Marketing 2) Logical Marketing 3) Attack marketing
4) Smart Marketing 5) None of these
199. The marketing term used to describe the generation of consumer interest or inquiry into product or services of a
business is known as
1) Cross-selling 2) Spin-selling 3) Reference Group
4) Target market 5) Lead Generation
200. In which pricing strategy, the price of the product is kept high as compared to the competitors?
1) Skimming 2) Penetration 3) Competitive
4) Price War 5) None of these