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portfolio

Collin Dayley

Contact
Collin Dayley
collin_dayley@yahoo.com 702 Briar Meadow Court Keller, TX 76248 817-846-9712

Table of Contents
Business Card Letter Head Logos Montage Imaging Event Ad Brochure Web Page Flier

Business Card
Description:
Using InDesign I created A Letterhead for a business that I made up.

Date:
November 8, 2013

Course Instructor:
Julie Peterson

Program/Tools:
Adobe InDesign

Objectives:
Use The basic tools of Illustrator & InDesign. Create a new logo to fit a company or personal image. Do not imitate existing logos or use your previous designs. (Dont use photos or live trace in your new logo) Design consistent layouts for a business card and letterhead. Use your new logo to design two stationery items with consistent design. (Photos are okay on stationery.) Letterhead: 8.5 x 11 (full-bleed optional, but trim only .125) Business card: 3.5 x 2 (print above center on a vertical page) Apply typography rules keeping small copy. Learning to keep things simple by having watermarks and drop shadows light and white space. Applying contact information: Include name, address, phone, and email on each piece. Use periods, bullets, or spaces in phone #; No parentheses/ hyphens.

Process:
For this project I used Adobe Illustrator to create a letter head and business card for a company that I made up. For this project I had to use Illustrator to create a new logo that would represent my company. For the Business card I created two rectangular boxes that i could place my logo in and my information.

Collin Dayley
Red Eye Productions Owner 817.846.9712 702 Briar Meadow Court Keller, TX 76248 collin_dayley@yahoo.com

Letter Head
Description:
Using InDesign I created A Letterhead for a business that I made up.

Date:
November 8, 2013

Course Instructor:
Julie Peterson

Program/Tools:
Adobe InDesign

Objectives:
Use The basic tools of Illustrator & InDesign. Create a new logo to fit a company or personal image. Do not imitate existing logos or use your previous designs. (Dont use photos or live trace in your new logo) Design consistent layouts for a business card and letterhead. Use your new logo to design two stationery items with consistent design. (Photos are okay on stationery.) Letterhead: 8.5 x 11 (full-bleed optional, but trim only .125) Business card: 3.5 x 2 (print above center on a vertical page) Apply typography rules keeping small copy. Learning to keep thing simple by having watermarks and drop shadows light and white space. Applying contact information: Include name, address, phone, and email on each piece. Use periods, bullets, or spaces in phone #; No parentheses/ hyphens.

Process:
For this project I used Adobe Illustrator to create a letter head and business card for a company that I made up. For this project I had to use Illustrator to create a new logo that would represent my company. For the letterhead I put the same information and logo on the document with the exception of a water mark that I created by blowing up my image to a larger size and changing the opacity to 5%.

Collin Dayley 702 Briar Meadow Court Keller, Texas 76248 817-846-9712 collin_dayley@yahoo.com

RED EYE PRODUCTIONS

Logos
Description:
Three new logos created for a new company.

Date:
November 2, 2013

Course Instructor:
Julie Peterson

Program/Tools:
Adobe Illustrator

Objectives:
Create a variety of logos to fit a company or personal image (at least 3 new logos). Do not imitate existing logos or use your previous designs. Use only the tools of Illustrator. (No photos on logo page) Setting up a professional display for the company. Arrange three logos on an 8.5 x 11 vertical page / .5 margins and add the company name in simple type at the top of page. Getting feedback from outside sources. Ask ten people to select their favorite logo. List the results, along with your favorite, in your blog post.

Process:
For this project I used Publisher to create three new logos. Most of the images were pretty simple to create. I used the shape tools to create most of the image for the logos. Along with the logos that I created I used different fonts with each one of the logos so that the company could be identified.

RED EYE

PRODUCTIONS

RED EYE PRODUCTIONS

RED EYE Productions

Montage
Description:
A montage created using Adobe Photoshop.

Date:
October 25, 2013

Course Instructor:
Julie Peterson

Program/Tools:
Adobe Photoshop

Objectives:
Learn to manage Photoshop layers. Learn to blend images together smoothly, using masks. (Two or more images) Use filters. (Apply at least one) Apply appropriate typography. Choosing good quality images. (Note background should be at least 1650x1275 pixels) Apply typography principles (titles, quotes, events or scriptures, your choice) Unifying a piece with a consistent theme.

Process:
For this project I used 5 images that I found online and used the mask tool in photoshop along with the brush to create one montage with images that were gradually blended. To create the gradual blend you first have to place a mask on the image that you wish to blend. After you place the mask on the image you use the brush tool and change the opacity from 100 to 40 to 20 throughout the process of the blend. It is important when doing a gradual blend on a persons face that you do not remove too much of the image or it looks bad. After the gradual blending of each image, I added some text to the image using the text box tool. Lastly on the background image I used the blurred

We are Bayern Munich and English teams always have trouble as soon as they leave the island. -Oliver Kahn

Imaging
Description:
Photoshopped version of an original photograph.

Date:
October 19, 2013

Course Instructor:
Julie Peterson

Program/Tools:
Adobe Photoshop

Objectives:
Learn basic photography skills. Use a digital camera to take a quality image, then download it. Size and crop the image. 6x6 resolution 150 Adjust image brightness, contrast, hue and saturation levels. Use a selection tool to isolate a portion of the image. Desaturate the selected portion of the image. Use a filter or colorize a portion of the image. Document needs to be 8.5x11 150 resolution. Margins: top 2, sides 1.25 and bottom 3

Process:
I went out and took a picture with my Nikon Coolpix camera, and uploaded the photo into photoshop. I used Photoshop to edit the size of the image to a 66 photo, and then removed the color from the background and changed the hue of the flower in the foreground.

Event Ad
Description:
A full bleed event flier that promotes a breast cancer awareness soccer match.

Date:
October 11, 2013

Course Instructor:
Julie Peterson

Program/Tools:
Microsoft Word

Objectives:
Find, scan and import a high-quality image. Create a full-bleed design Use text boxes for layout in Word. Insert and edit images in Word.

Process:
I scanned a larger image with a scanner, and then used Microsoft Word to crop the image, and removed the background. I used a large rectangle with a pink gradient fill in order to promote the breast cancer awareness soccer match that the advertisement is for. Along with that I added a Susan G. Komen logo to show that the event would be sponsored by them.

October 8, 2013 7:15PM-9:00PM

Come out and help us raise awareness at our breast cancer awareness match against Manchester United. Admission: $50.00

Brochure
Description:
A brochure that I created using Indesign to promote Fort Worth, Texas.

Date:
December 7, 2013

Course Instructor:
Julie Peterson

Program/Tools:
Adobe InDesign

Objectives:
Set up and align a two-sided, folded document. Create an original company logo and use it in a brochure. Incorporate quality images. (Incorporate at least four quality images (Not including the logo). One should be clipped in Photoshop and text-wrapped in InDesign so the text follows the cutout shape of the image.) Write at least 250 words of original copy with at least three paragraphs. Trim for a full bleed and print in duplex (two-sided) color.

Process:
For this brochure I used Indesign mainly to create an outline. Once I had set my brochure up, I was able to take body copy that I had previously written a week before, and place that text in the document. From that point I was able to go on the internet and select photos that helped show visual depictions of some of the things that I spoke about in the text. Some of those images were then taken into Photoshop and cropped using the lasso tool, so that I could import those images into my brochure and use text wrap.

Web Page
Description:
A website created using HTML and CSS to share a personally created logo.

Date:
November 20, 2013

Course Instructor:
Julie Peterson

Program/Tools:
Text Wrangler & InDesign

Objectives:
Optimize an original logo as a .png for a web page. Write content to describe the process of creating your logo and how it appeals to a target audience. Design a web page using HTML to display the logo and content. Identify hex colors for web design. Compress multiple files in a zipped folder to attach as one file. Open your HTML page in a web browser, take a screen shot, and place the .png on a 8.5 x 11 page and print in color.

Process:
The webpage was created using the TextWrangler application, along with HTML and CSS codes. I was able to start by writing the HTML code using knowledge that I had gained by completing HTML activities in class. Once the HTMl was written, I was able to insert body copy that described the process of creating my companies logos. When you are creating a webpage if you only use HTML, the page will be very plain and boring. In order to make the page more aesthetically pleasing we can utilize CSS codes that will modify the overall artistic layout of the webpage. We were given a CSS code that was already written out, but I was able to go in and change the existing colors, texts, and layout to create a whole new product.

Flier
Description:
A black and white flier used to promote a graduate conference.

Date:
October 4, 2013

Course Instructor:
Julie Peterson

Program/Tools:
Adobe InDesign

Objectives:
Apply the design principles and use appropriate typography. Incorporate basic InDesign skills to improve basic flier layout. Retrieve image and logo from links on this page. Create a project folder with image, logo and InDesign document to keep links intact.

Process:
I started by planning out what I wanted my flier to look like on paper. The Flier was created in Adobe In Design. I created a draft, and my peers looked over and critiqued the preliminary flier. I then went in and adjusted the flier to create better flow, and moved around some of the pictures to create better alignment. The contrast that is seen in the flier mainly comes from the black and white aspect of the flier. The title of the flier has a white to black gradient that contrasts well with the black heading text. Some more contrast can be seen when comparing the body copy and the headlines.

G R A D U AT E

Graduate Leadership Conference

Do you want to have the competitive edge in business? Come learn how at Vouant Communications annual Graduate Leadership Conference. Vouant Communications is devoted to helping tomorrows leaders gain essential leadership skills in the workplace. During this dynamic three-day seminar, attendees will meet with top executives of Vouant Communications to discuss breakthrough leadership techniques, while cultivating attributes of leadership that will market to any employer. Conference is available to graduating seniors. Space is limited.

October 21 8 a.m. 5 p.m. Lincoln Convention Center http://www. vouantcomm.com/leaders

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