Professional Documents
Culture Documents
Mike Maynard
Managing Director
Napier Partnership Limited
Donnington Park
Birdham Road
Chichester
W. Sussex
PO20 7DU
Mike@Napier.co.uk
www.Napier.co.uk
+44 (0)1243 531123
Appendix – Questions
1. Which of the following sources are most helpful to you in gaining knowledge 4. Do you use online communities such as chat rooms, bulletin boards,
of products and availability? (Tick all that apply) company e-newsletters?
•Internet search engines •Yes
•Email news letters •No
•Online advertisements
•Print based advertisements 5. How often do you look for new ways to find products?
•Product articles in magazines •I'm always trying to look for new products
•Industry news and events •Only when I need to source products for a design
•Suppliers websites •Only when the products I know about can't do the job
•Email •Other reasons (please specify)
•Other (please specify)
6. What do you think is the most effective advertising – print or online?
2. Which of the following media are most helpful to you in gaining knowledge of •Print advertising
new products? (Tick all that apply) •Online advertising
•Word of mouth
•Magazines 7. Why?
•Text Books (open question)
•Internet
•Your own personal existing knowledge 8. If you could only choose one, which source would you use when finding
•Other (please specify) products?
•Internet search engines
3. Excluding email, how do you use the Internet to help you in your job •Email news letters
purposes? (Tick all that apply) •Online advertisements
•Download software/upgrades •Print based advertisements
•Locating suppliers •Industry news events
•Visiting suppliers websites for service and support •Suppliers websites
•Sourcing technical information •Direct email from suppliers
•Looking for and/or purchasing products
•Industry news and updates
•Other
Appendix – Questions (continued)
9. What influences you to visit a supplier's website? (tick all that apply)
•Search engines
•Print ads
•Online ads
•Links from email newsletter
•Articles in engineering articles
•Blogs
•Podcasts
•Other (please specify)
10. Have you taken any action in the past 6 months as a result of seeing an
advertisement?
•Yes
•No
11. Are there companies that you always check when trying to source new
parts?
•Yes
•No
12. Are there any suppliers that you always try to use?
•Yes
•No