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Interested Parties Michael Ramlet and Kyle Dropp January 6, 2014 Poll Results on Obamacares Standing with Likely Voters in 2014 and Market Research on Consumer Experiences on the Health Insurance Exchanges

With the start of 2014, attention will begin shifting to the midterm congressional elections in November. Obamacare remains a challenging midterm issue for Democrats, with a majority of likely voters disapproving of Obamacare, including 65 percent of likely voters who currently say they are undecided when it comes to who to vote for in 2014. These undecided likely voters currently give the Republican Party an 8-point advantage on who they trust to handle healthcare. Despite the implementation challenges, interest in purchasing health plans on the insurance exchanges remains strong with 4 in 10 saying they are still considering purchasing a plan. This poll was conducted from December 15-18, 2013, among a national sample of 1,964 likely voters who were either highly interested in the upcoming election or cast a ballot during the 2010 midterm elections. The interviews were conducted online by Survey Sampling International, Inc. The data were weighted to approximate a target sample of likely voters based on age, race/ethnicity, gender, educational attainment, region, annual household income, home ownership status and marital status. Results from the full survey have a margin of error of plus or minus two percentage points. Analysis Memo: http://bit.ly/1bJarug Topline Results and Crosstab Tables: http://bit.ly/19Woznn

OBAMACARES STANDING WITH LIKELY VOTERS IN 2014

Obamacare Approval Among Likely Voters Based on How They Would Vote if the 2014 Elections Were Held Today
Disapprove 80% Approve 69% Disapprove 65%

Disapprove 26% No Opinion 5%

Approve 24% No Opinion 11%

Approve 18% No Opinion 2%

2014 Vote: Democrat

2014 Vote: Undecided

2014 Vote: Republican

Undecided Likely Voters Disapprove of Obamacare by More than a 2-1 Margin: Sixtyfive percent of undecided likely voters say they disapprove of the healthcare legislation passed by Barack Obama and Congress. Approve/Disapprove: o 2014 Vote: Democrat 69/26 2014 Vote: Republican 18/80 o 2014 Vote: Undecided 24/65

Healthcare Trust Among Likely Voters Based on How They Would Vote if the 2014 Elections Were Held Today
Democratic Party 86% Republican Party 83%

Democratic Party 46%

Republican Party 54%

Republican Party 14%

Democratic Party 17%

2014 Vote: Democrat

2014 Vote: Undecided

2014 Vote: Republican

Republicans Have an 8-Point Lead When It Comes to Handing Healthcare with Undecided Likely Voters in 2014: Fifty-four percent of undecided likely voters say they trust the Republican Party more when it comes to handling healthcare compared to 46 percent who trust who trust the Democratic Party. Democratic Party/Republican Party: o 2014 Vote: Democrat 86/14 2014 Vote: Republican 17/83 o 2014 Vote: Undecided 46/54

CONSUMER EXPERIENCES ON THE HEALTH INSURANCE EXCHANGES Level of Interest in Purchasing Health Insurance Through a Health Insurance Exchange (Percent)

About 50-50 39% About 50-50 31% About 50-50 23% Very Likely 23% Very Likely 16%

Very Likely 9% Almost Certain 6%

Almost Certain 9%

Almost Certain 11%

Age: 18-29

Age: 30-44

Age: 45-64

More than 4 in 10 Say They Are Still Considering Purchasing Insurance Through a Health Insurance Exchange: Forty-four percent of respondents say they are about 50-50, very likely, or almost certain to purchase insurance through a health insurance exchange. Likely/Not Likely to Purchase: o Age: 18-29 71/29 Age: 30-44 58/42 Age: 45-64 38/61 o Uninsured 74/26 Individual 62/37 Employer Based 35/65

Planned Enrollment Dates for Individuals Interested in Purchasing Health Insurance Exchange Plans
25 20 15 10 5 0 Overall Age: 18-29 Uninsured

Percent

Dec-13 18 16 23

Jan-14 22 22 23

Feb-14 10 8 10

Mar-14 5 4 7

After Mar-14 9 9 11

Among Individuals Interested in the Health Exchange Plans, 4 in 10 Plan to Enroll Before the End of January: Eighteen percent of respondents who said there is at least 5050 chance they will purchase health insurance through an exchange say they planned to purchase a plan in December 2013 and 22 percent said they planned to purchase a plan in January 2014.

Reasons Why Health Exchange Visitors Did Not Purchase a Health Plan
29 23

22

22

Technical Problems

The Price

Provider Networks

Other Reason

Weighing Options

Nearly 30 Percent of Exchange Visitors Are Still Weighing Their Options: Twenty-Nine Percent of exchange visitors who didnt purchase a plan said they are still weighing their options, 23 percent said they didnt purchase a plan due to the price, 22 percent said they didnt purchase a plan due to technical problems, 4 percent said they didnt purchase a plan because of limited provider networks, and 22 percent didnt purchase for other reasons.