unleash the

how to

creative mind

many people perceive creativity

as something that is genetic and which is not accessible for everyone.

creativity, however,

is probably the most natural thing that can be found in every single person.

although, it doesnt
come naturally to use your creative mind

everyone can unleash

the brains creative potential.

and using the right tools

will help you to succeed in creative expression.

Robert Epstein, found that

there are four core competencies of creative expression.

Robert Epstein, senior research psychologist at the American Insitute for Behavioral Research and

1 new ideas
preserve your

2 interesting people

surround yourself with

3problems
tackle through

4knowledge
expand your

and using the right tools

will help you to succeed in creative expression.

tools alone,
however, are not sufficient if you want to innovate!

maximizing creativity
can be achieved through various habits and actions.

Evangelia G. Chrysikou,
proposes a few measures that can help to maximize creativity and innovation.

Evangelia G. Chrysikou, assistant professor of psychology at the University of Kansas

1 expert

become an

sometimes
a solid knowledge base will help you to connect the dots.

2 environment
observe your

observing
may help to increase your absorptive capacities.

3audience
know your

you cant just ask customers what they want and then try to give that to them. by the time you get it built, theyll want something new.

Steve Jobs

4comfort zone
step out of your

curiousity about life in

all of its aspects, I think, is still the secret of great creative

people

Leo Burnett

5work alone
be willing to

but dont always

work on your own. start the creative process by establishing a solid base for yourself.

6outsiders
talk to

because sometimes
you get hung up on irrelevant, wrong or unnecessary things.

7fun
have

8mind wander
take a nap & let your

dont think. thinking is

you must do things

the enemy of creativity. Its selfconscious and anything selfconscious is lousy. you cant try to do things.

Ray Bradbury

9break
take a

& enjoy yourself

or get involved in other activities to provide new stimulus to your brains.

10yourself
challenge

when something
exceeds your ability to z understand how it works, it sort of becomes magical

Jonathan Ive

these 10 measures,
may help you to boost your creativity and innovation!

but remember

failing one of the above

is not a sign of a lack of creativity or innovativeness.

the creative individual thinks of failure as a

new opportunity
John Houtz - psychologist and professor at Fordham University

image credits
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