Healthcare Chart

OCTOBER, 2009

PUBLICATIONS
Nursing
• AANA Journal – December issue features: Annual Editorial Index; Detailed Listing
of Nurse Anesthesia Educational Programs
• Advance for Nurses – October 12/19 issue feature: Wound Care; Bonus
distribution at ARN; NSNA Mid-Year, ASHHRA; October 26/November 2 issue
features: Post Acute/Rehab; Fall Prevention; Geriatrics; Bonus distribution at
NSNA Mid-Year and ASHHRA
• Advance for Nurse Practitioners – November issue features: Diabetes Issue;
Women’s Health: Current Issues; Pediatrics: Acute Care; Geriatrics: NCGNP
Article
• American Nurse Today – November issue features: Peripheral arterial disease; 9-
Principles of Leadership; Genetic testing for consumers; Bonus distribution at
AAN
• AORN Journal – November issue feature: National Perioperative Nurses Week
Issue
• Critical Care Nurse – December issue feature: Annual Index Issue
• ENA Connection – November issue features: Injury Prevention; Annual
Conference Coverage
• Home Healthcare Nurse – November/December issue feature: Medication
Management
• Imprint (NASA Journal) – January 2010 issue feature: Career Planning Guide
• Journal of Emergency Nursing – November issue feature: Pre-2010 Leadership
Issue
• Journal of Psychosocial Nursing – November issue distributed at the
Gerontological Society of America
• Nephrology Nursing Journal – November/December issue feature: Annual Index
of 2009 articles
• NurseWeek – October Professional Development Guide: Continuing Education;
November Professional Development Guide: Future Nurse; Bonus distribution at
NSNA
• Nursing Management – November issue features: Another Look: EBN; Career
Scope: Pacific Mountain
• Nursing2009 – November issue features: Magnet Hospitals; Diversity; Pharmacy
Insider
• ONS Connect – December issue features: Geriatric oncology; Blood stream
infections
• OR Nurse – November/December issue feature: Perioperative Nurses Week
• RN – November issue features: Horizontal Violence; Transplant Care (CE); Pain
Management/Palliative Care (CE)
• The Journal for Nurse Practitioners – November/December issue feature:
Cardiovascular Editorial Focus
• The Nurse Practitioner – November issue features: Fall Prevention; Subacute
Bacterial Endocarditis; Epstein-Barr Virus Infections/Mononucleosis
Physician
• Advance for Physician Assistants – November/December issue features: Diabetes
issue; National Diabetes Month; Diabetes in Elderly; Managing Blood Glucose;
Cardiology: PA Education; Endometriosis; Choosing Pain Therapies
• American Family Physician – Buy 5 consecutive issues, get the 6th free
• American Journal of Cardiology – November 1 issue distributed at the American
Heart Association; 15% discount on ¼ page ads or larger
• Anesthesiology News – November issue feature: Educational Review
• Archives of Pathology & Laboratory Medicine – November issue distributed at
AMP, ASH
• Cardiology Today – November issue distributed at the American Heart Association
• Emergency Medical Services – November issue distributed at IAEM and the Texas
EMS Conference
• Gastroenterology – November issue feature: Ad-Q Ad Test Issue
• Journal of Emergency Medical Services – November issue feature: Buyer’s Guide
• Journal of Family Practice – Buy 5 ads, get the 6th at half price or buy 11 ads and
get the 12th one free
• Journal of the American College of Cardiology – November 3 issue distributed at
the American Heart Association
• New England Journal of Medicine – November 12 issue feature: November Resident
Reach; Run your ad 3 times and receive your 4th ad for free
• Oncology Times – Buy 3 issues, get the 4th free
• Ophthalmic Surgery – Buy 2 ads, get the 3rd free
• OT Practice – November 9 issue features: Creating Opportunities for OT; Regional
Employment Outlook
• Physicians Practice – November issue distributed at the Pri-Med Mid-Atlantic,
RSNA
• Radiology Today – November 2 & 16 issues distributed at RSNA
• Retina Today – November/December issue feature: Retinal Imaging
• Skin and Allergy News – November issue distributed to SDEF’s Las Vegas Derm
• Spine – November 1 issue distributed at NASS

Pediatrics
• Advance for Nurse Practitioners – November issue features: Diabetes Issue;
Women’s Health: Current Issues; Pediatrics: Acute Care; Geriatrics: NCGNP
Article
• Advance for Occupational Therapy Practitioners – October 12 issue features:
School-Based Therapy Issue; Pediatrics/School-based Therapy, Sensory
Integration; Recruitment Focus: Agencies, Schools Looking for School-based OTs
• Infectious Diseases in Children – November issue features: Respiratory Illness;
Special Report: The Well Baby Visit; Meeting Coverage: AAP National Conference
and Exhibition; Bonus distribution at 22nd Annual Infectious Diseases in Children
Symposium
• Journal of Pediatrics – Run your ad 3 times and receive 45% off the 3rd run
• Pediatric Annals – November issue feature: Innovative Pediatric Programs; Bonus
distribution at the 22nd Annual Infectious Diseases in Children Symposium
• Pediatric Nursing – November/December issue distributed to potential new
subscribers; Bonus circulation to more than 1,500 pediatric nurses
• Psychiatric News – October 16 issue distributed at the American Academy of
Child & Adolescent Psychiatry
Allied Health
• ADHI Health Data Matrix – December issue features: Horizons: Technology
Forecast; Microbiology
• Advance for Health Information Professionals – October issue feature: National
Health Information and Technology Week
• Advance for Imaging and Radiation Oncology – October issue feature: New
England Regional Supplement; Bonus distribution at ASTRO; ASRT; RBMA; SDMS
• Advance for Occupational Therapy Practitioners – October 12 issue features:
School-Based Therapy Issue; Pediatrics/School-based Therapy, Sensory
Integration; Recruitment Focus: Agencies, Schools Looking for School-based OTs;
October 26 issue feature: 2009 Mountain-Central Conference
• Advance for Physical Therapists & PT Assistants – October 19 issue feature: East
North Central Regional Recruitment Supplement; Bonus distribution at AAPM&R;
November 2 issue feature: Business Focus: Private/Practice/Ownership; Bonus
distribution at APTA-PPS
• Advance for Respiratory Care & Sleep Medicine – November issue features:
Allergy and Asthma Buyers Guide; Career Center: Conducting Respiratory
Research in Home Care; Bonus distribution at ACAAI
• Advance for Speech-Language Pathologists – October 5 issue feature:
Recruitment Supplement: Pacific Region; October 19 issue feature: Annual
Geriatrics Edition; November 2 issue feature: Recruitment Supplement:
Southwest Region
• For The Record – October 12 issue features: Reducing Deliverables; Mobile
Computing; Standards Development; October 26 issue features: Coding;
Personal Health Records; Bar Coding
• Imaging Economics – November issue features: RSNA Preview; Sports Medicine;
Oncology; Bonus distribution at RSNA
• Journal of AHIMA – November/December issue features: Electronic Records;
AHIMA Convention Wrap-Up; Bonus distribution at American Medical Informatics
Association, American Medical Association CPT Symposium
• OT Practice – October 26 issue features: Addiction Recovery; Addressing the
Well-Being of Older Adults with Cancer; Regional Employment Outlook;
November 9 issue features: Creating Opportunities for OT; Regional Employment
Outlook
• PT Magazine – December issue features: Practice Profiles – Women’s Health;
Developing and Maximizing Websites
• Radiologic Technology – November/December issue feature: Parathyroid Disease
• Radiology Today – October 5 issue features: SPECT; MRI; October 19 issue
features: Radiation Oncology; PET/CT; Women’s Imaging; Bonus distribution at
ASTRO; November 2 issue features: PET; RSNA Product Showcase; Bonus
distribution at RSNA
• RT Image – October 5 issue features: Radiation Therapy; Dosimetry; Bonus
distribution at RSNA, ASTRO; October 12 issue features: Ultrasound; CR: October
19 issue features: Management; Administration; Staffing; October 26 issue
features: Nuclear Medicine; Molecular Imaging; National RT Week; November 2
issue features: CR/DR; Examine Staffing; Bonus distribution at RSNA
• Therapy Times – October 6 issue feature: Women’s Health; Bonus distribution at
the ADA FNCE; October 13 issue feature: Huntington’s Disease; Bonus
distribution at the ADA FNCE; October 20 issue features: Speech and Language
Disorders; ASHA Conference Preview; Bonus distribution at the ASHA, American
 Music Therapy Association; October 27 issue feature: Craniofacial Deformities;
Bonus distribution at ASHA; November 3 issue features: Diabetes; ADA
Conference Recap; Bonus distribution at ASHA
• Today in PT – October 26 issue feature: The Student Conclave

Pharmaceutical/Biotechnology
• 24/7 – November issue features: Turning Your Department Around; Data
Overload: Storage Strategies; Bonus distribution at RSNA, NCBA
• BioPharm – November issue features: Upstream Processing; 4th Annual Guide to
Disposables
• JAPhA – November/December issue distributed at ASHP
• Pharmacy Today – November issue distributed at ASHP
• Pharmacy Week – October 4 issue distributed at ASCP, ASPEN; October 11 issue
distributed at AACP; October 18 issue distributed at ACCP; October 25 issue
distributed to all College of Pharmacy Students
• Pharmaceutical Executive –November issue features: Rx Club Awards; Efficient
R&D; Bonus distribution at AAPS
• Pharmaceutical Technology – November issue feature: Regulatory Roundtable
with FDA
• Student Pharmacist – November/December issue distributed at ASHP

General Healthcare
• AARC Times – December issue feature: International Perspective on
Tuberculosis; Bonus distribution to Respiratory Schools
• Advance for Medical Lab – October 19 issue feature: Blood Banking/Phlebotomy
Supplement; November 2 issue features: Cytology Supplement; Staffing
Shortage; Enhancing Your Job with the Web
• Applied Clinical Trials – November issue feature: 3rd Annual Salary Survey
• CAP Today – November issue feature: Laboratory Information Systems
• Cardiology Today – November issue feature: Focus on Heart Failure; Bonus
distribution at American Heart Association
• Case in Point – December/January issue features: Comprehensive Cancers;
Neuromuscular Disorders; Integration of Medical and Behavioral Health; Blood-
Borne Illnesses; Return to Work Strategies
• Endocrine Today – November 25 issue features: Focus on Reproduction; Meeting
Coverage: Obesity Society; December 10 issue features: Meeting Coverage:
American Society of Nephrology, American Heart Association
• Endocrine News – October issue feature: Osteoporosis
• General Surgery News – December issue feature: Infection
Prevention/Management; Bonus distribution at 26th Annual Controversies,
Problems and Techniques in Surgery
• Healthcare Traveler – November issue features: State of the Travel Nursing
Industry; Empty Nesters/Baby Boomers
• Health Management Technology – December issue features: Disaster
Preparedness; Network Management; Wireless/Mobile Computing; RHIOs and the
NHIN; Systems Integration; EDIS
• Hem/Onc Today – November 25 issue feature: Focus on Drugs in the Pipeline;
Bonus distribution at the ASH; December 10 issue feature: Meeting Highlights:
National Hemophilia Foundation; American Society of Therapeutic Radiation
Oncology
• HFM – November issue feature: Physician Relationships
• Medical Laboratory Observer – November issue features: What’s Hot at the
CDC?; A Day in the Life of a Physician Office Lab
• Military Medicine – November issue distributed at AMSUS
• Modern Healthcare – October 12 issue features: Roundup: AHIMA; Medical
Groups; Bonus distribution at MGMA; October 19 issue features: Roundup:
MGMA; Health Planning; October 26 issue features: Supplement: 2nd Annual Best
Places to Work in Healthcare; Bonus distribution at Best Places to Work in
Healthcare Gala
• Ocular Surgery News – November 25 issue feature: Spotlight on Cataract
Instrumentation; December 10 issue feature: Spotlight on Glaucoma
Therapeutics
• Oncology Issues – November/December issue features: Staffing; Program
Management
• Optometry News – November issue feature: Spotlight on Dry Eye; Bonus
distribution at American Academy of Optometry
• Orthopedics – November issue features: Sports Medicine Update; Spotlight On:
Spine; Bonus distribution at American Association of Hip and Knee Surgeons,
North American Spine Society
• Orthopedics Today – November issue features: Spotlight on Adult Fractures;
Clinical Round Table: BMPs; Bonus distribution at American Association of Hip
and Knee Surgeons, North American Spine Society
• Psychiatric Annals – November issue feature: Psychotherapy of Geriatric Patients
• Respiratory Care – November issue feature: Open Forum Abstracts; Bonus
distribution at International Respiratory Congress
• The Journal of Allergy & Clinical Immunology – December issue distributed at the
AARC

Buffalo News Medical Employment Opportunities October 4

Boston Globe Careers in Life Sciences October 11
San Diego Union-Tribune Healthcare Opportunities Banner October 11
Las Vegas Review-Journal Healthcare/ Medical October 15
Boston Globe Careers in Nursing and Allied Health October 18
Los Angeles Times Healthcare October 18
Buffalo News Pulse Nursing Careers (Direct Mail) October 29

LAYOFFS
Beaumont Hospitals
More layoffs are expected at Beaumont Hospitals, as the three-hospital system looks
to trim staff in areas where patient business has declined and isn't likely to rebound.
The layoffs will be targeted to departments that have been most affected by the
economic downturn and are losing patient volumes, such as some obstetrics or
cardiology departments, said Colette Stimmell, Beaumont's director of public
relations. "We're looking at areas where volume has diminished and isn't likely to
return," she said. She expects workers to be informed of the job cuts in the next
several weeks.
The Detroit News
Central Georgia Health System
The Central Georgia Health System approved its 2010 budget that includes a 5
percent increase in overall patient charges but still anticipates a $9 million drop in
operating revenue compared to 2009. About 95 percent of the health system’s
budget is for The Medical Center of Central Georgia. The rest includes a rehabilitation
hospital, an assisted living community, the hospital’s foundation and a company that
employs doctors and faculty who work at the Medical Center. Don Faulk, CEO of the
hospital and health system, told the board the hospital was able to reduce its costs
by $31 million in fiscal 2009, as it had anticipated. He said he expects the hospital to
realize the full $43 million identified in annual savings within the fiscal 2010 budget
year. Faulk said the budget assumes some program and budget cuts will make up
some of those losses, but the details haven’t been worked out. “But changes are
going to be incremental,” Faulk said. “We’re not going to close the door on that.” He
said the particulars of the anticipated cuts probably will be worked out in October.
Macon Telegraph

Community Hospital of the Monterey Peninsula

Tough economic times have the Community Hospital of the Monterey Peninsula
looking to cut down staff, which means some medical workers may be asked to leave
their jobs. The hospital has shut down the Garden West Wing, one of its seven
nursing stations for general patients, in order to save an estimated $750,000 a year.
CHOMP said the closure of the unit is a result of the recession. Fewer patients are
opting for elective surgery and refusing medical procedures if they're not needed
immediately. The move is the first in a series to help eliminate $36 million from the
hospital's annual budget, which means the hospital may ask for voluntary layoffs
within the next few months.
KSBW Monterey

Cook County Health and Hospital System

Layoffs at the Cook County Health and Hospital System are going to happen,
according to a budget presented to the board that slashes the system’s county tax
subsidies by nearly 20 percent. More than 1,800 jobs will be eliminated by next
spring. Health system spokesman Lucio Guerrero confirmed yesterday that about
500 more jobs will be eliminated, in addition to the 900 that are already being
eliminated. He said no determination has been made regarding which positions will
be cut, nor will officials know until a consultant releases a report in October. The cuts
will include both vacant and filled positions.
Chicago Daily News

MetroSouth Medical Center

MetroSouth Medical Center in Blue Island confirmed that it plans to lay off 120
employees, citing the recession and its impact on hospital admissions. "It's a direct
result of a decrease in our inpatient activity, which is similar to that of other area
hospitals," said Arnold Kimmel, MetroSouth's Chief Executive. "Likewise, the layoff is
similar to what other service organizations are going through particularly in this very
difficult economy." A group led by Transition Health Care Co. last year bought
MetroSouth Medical Center, formerly St. Francis Hospital & Health Center, from SSM
Health Care, a St. Louis-based nonprofit and one of the nation's largest Catholic-
owned systems. Like other hospitals across the country, the facility has been hit by a
growing number of patients unable to pay their medical bills and had racked up tens
of millions of dollars in losses under SSM ownership. SSM no longer wanted to
commit to additional capital investments, fearing the hospital would be a drag on its
other operations, executives said at the time.
Chicago Tribune

UPCOMING HEALTHCARE CONFERENCES & SEMINARS

ANCC National Magnet Conference
October 1-3
Louisville, KY

14th Annual Scientific Session of the American Society of Nuclear Cardiology

October 1-4
Minneapolis, MN

Society of Urologic Nurses and Associates: 2009 Annual Conference

October 3-6
Chicago, IL

81st Convention of the American Health Information Management

Association (AHIMA)
October 3-8
Grapevine, TX

Scientific Assembly of the American College of Emergency Physicians

October 5-8
Boston, MA

Annual Meeting of the Orthopaedic Trauma Association

October 8-10
San Diego, CA

Emergency Nurses Association Annual Conference & Scientific Assembly

October 8-10
Baltimore, MD

Annual Clinical Congress of the American College of Surgeons

October 11-15
Chicago, IL

Child Neurology Society 38th Annual Meeting

October 14-17
Louisville, KY

Scientific Assembly of American Academy of Family Physicians

October 14-18
Boston, MA

35th Annual Professional Nurse Educators Group Conference

October 16-19
Kansas City, MO
American Academy of Pediatrics – National Conference
October 17-19
Washington, DC

65th Annual Meeting of the Annual Society for Reproductive Medicine

October 17-21
Atlanta, GA

Neuroscience 2009
October 17-21
Chicago, IL

ADA’s Food and Nutrition Conference and Expo 2009

October 17-20
Denver, CO

70th Annual Assembly of the American Academy of Physical Medicine &

Rehabilitation
October 22-25
Austin, TX

ACG Annual Scientific Meeting and Postgraduate Course

October 23-28
San Diego, CA

16th Annual HIV/AIDS Update Conference

October 29-31
South Padre Island, TX

National Student Nurses’ Association Mid-Year Convention

October 29-November 1
Phoenix, AZ

U.S. Psychiatric & Mental Health Congress

October 30- November 2
San Diego, CA

Sigma Theta Tau International Honor Society of Nursing Biennial Convention

October 31-November 4
Indianapolis, IN

Chest 2009
October 31-November 5
San Diego, CA

American Society for Healthcare Human Resources Administration

Conference
November 1-3
Chicago, IL
Annual Meeting of the International Society for Traumatic Stress Studies
November 5-7
Atlanta, GA

American Academy of Nursing 35th Annual Meeting and Conference

November 6-8
Scottsdale, AZ

Annual Meeting of the American College of Allergy, Asthma and Immunology

November 6-9
Miami, FL

137th Meeting of the American Public Health Association

November 7-11
Philadelphia, PA

NASPGHAN Annual Meeting

November 12-15
National Harbor, MD

The 4th Annual Consumer-Centric Healthcare Congress

November 20-21
Washington, DC

The Nursing Organization Alliance Fall Summit

November 19-21
Louisville, KY

Annual Pain Medicine Meeting and Workshops

November 19-22
San Antonio, TX

RSNA 2009 Scientific Assembly and Annual Meeting

November 29-December 4
Chicago, IL

TRENDS
SPOTLIGHT: Big employment mistakes hospitals make
By Anne Zieger

Lately, there have been more than a few high-profile cases in which juries have
awarded millions to employees suing former employers, often under provisions of the
1991 Civil Rights Act. To avoid being the next target, a pair of attorneys have
identified the top 20 mistakes employers commonly make when hiring, including
inconsistent recruiting and hiring, inappropriate interview questions, failure to
properly pay non-exempt employees for breaks, lunch and overtime and failure to
follow personnel policies.
Read more:
http://www.healthleadersmedia.com/content/238779/topic/WS_HLM2_H
R/20-Most-Common-Employer-Mistakes-That-Could-Cost-Your-
Hospital.html

NATIONAL OBSERVANCES
Children's Health Month
Depression & Mental Health Month
Medical Librarians Month
National American Pharmacists Month
National Dental Hygiene Month
National Disability Employment Awareness Month
National Family Health Month
National Physical Therapy Month
National Gerontological Nursing Week (1-8)
National Healthcare Resource & Materials Management Week (4-10)
National Nurse-Midwifery Week (4-10)
Nuclear Medicine Week (4-10)
National Primary Care Week (5-9)
National Healthcare Food Service Workers Week (5-11)
National Physician Assistant Week (6-12)
National Pediatric Nursing Week (9-15)
Emergency Nurses Week (11-17)
National Case Management Week (11-17)
National Health Education Week (11-17)
National Nephrology Techs/Technologist Week (12-17)
National Healthcare Central Service Week (12-18)
International Infection Prevention Week (18-24)
National Hospital/Health System Pharmacy Week (18-24)
National Healthcare Quality Week (18-24)
Medical Assistants' Week (18-24)
National Medical Assistants Week (19-23)
National Healthcare Facilities & Engineering Week (25-31)
National Respiratory Care Week (25-31)