WHO SHOULD ATTEND?

University / College lecturers, PhD., Research Scholars, PostDoctoral Fellows, Post-Graduate Students and individuals having interest in SEM.

Date Time
Venue

: 9 & 10 April 2014 (Wednesday & Thursday). : 9.00 a.m. 5.30 p.m.
: Kompleks UREKA, Universiti Sains Malaysia,

Penang.

GRADUATE SCHOOL OF BUSINESS PUSAT PENGAJIAN SISWAZAH PERNIAGAAN

in collaboration with
WORKSHOP FEE
(Covers workshop materials, two-day refreshment including lunches and Certificate of Attendance)
Wholly-owned by Universiti Sains Malaysia (Co. No. 473883-H)

MYR600.00 per participant GROUP : MYR500.00 per participant (minimum two (2) participants from the same
company/institution)

Participants are required to bring their laptop for this workshop.

STUDENT : MYR450.00 per participant

Not entitled for group discount

(Proof of Student I.D. is compulsory)

HRDF CLAIMABLE*
*SUBJECT TO HRDF APPROVAL

INTRODUCTION
This workshop covers the principles and issues of Structural Equation Modelling (SEM) and its practical applications. The two-day workshop covers the purpose of SEM, Confirmatory Factor Analysis (CFA), path analysis, and multi-group analysis. The participants will learn how to conceptualize models of theoretical interest, recognize identification of problems, perform model estimation and modification using AMOS software, and choose the final model for establishing direct and indirect relationship among the study variables.

ENQUIRIES
Technical: Assoc. Prof. Dr. Krishnaswamy Jeyaraman Graduate School of Business Universiti Sains Malaysia (Off) 04653 3888 ext 2332 / (M) 010375 0868 dr_kjraman@usm.my / Registration and others: Khairol Anuar Mohammed USAINS Holding Sdn. Bhd. (DL) 04-653 4372 / (M) 012-286 9048 khairol@usainsgroup.com / usains.holding@yahoo.com / usains.holding@hotmail.com

WORKSHOP OBJECTIVES
Knowledge of (a) Structural Equation Modeling (SEM) of covariance and mean structures of research data; (b) how to apply SEM to real data sets with one of the available computer software; (c) how to read, understand, and interpret scientific articles in which SEM has been applied and (d) how to report SEM analyses and SEM results in scientific journal articles.

RECOMMENDED ACCOMMODATION
USM Guest House (inside USM compound) Universiti Sains Malaysia 11800 Minden, Penang. (T) : 04653 2030 / 04-653 2050 (F) : 04659 7124 (E) : guesthouse@usainsgroup.com Hotel Vistana (Nearby Bukit Jambul Shopping Complex) 213, Jalan Bukit Gambir, Bukit Jambul 11950 Penang. (M) : 018-308 5876 (Ms. Roslinda Sales Account Manager) (T) : 04646 8000 (F) : 04646 1400 (E) : vispg@ytlhotels.com.my (W): http://www.vistanahotels.com/VistanaPG/Default.aspx B-Suite (Nearby Bukit Jambul Shopping Complex) B Tower, Bayan Point, 19, Medan Kampung Relau, 11900 Bayan Lepas, Penang. (T) : 04646 7777 / 04-644 4000 (Reservation) (M) : Ms. Hasliza (016458 3568) Sales Manager (F) : 04644 5000 (E) : rsvn@b-suite.com.my / marketing@b-suite.com.my (W) : http://www.b-suite.com.my/ Eastin Hotel Penang (nearby Queensbay shopping mall) 1, Solok Bayan Indah, Queensbay, 11900 Bayan Lepas, Penang. (T) : 04612 1111 (M) : Ms. Nornazia (016526 5512) (F) : 04612 1199 (E) : info.pg@eastin.com (W) : http://www.eastinhotel-penang.com/ppc/var3/ 1 Apple Hotel Penang (nearby Queensbay shopping mall) 33 Persiaran Bayan Indah, Sg. Nibong, Bayan Lepas 11900 Penang (T) : 04640 6666 (W) : http://www.apple1hotel.com

WORKSHOP INSTRUCTOR
ASSOC. PROF. DR. KRISHNASWAMY JAYARAMAN

He as 29 years of experience as a professor in Statistics. He has a wide range of experience in data analysis using Statistical Software and carried out some major projects for National and International organizations. He is well versed in Statistical analysis particularly in Model Building, Estimation of parameters, Forecasting and predictive Inferences, categorical data analysis and Follow-up studies. He has produced 13 Ph.D., research scholars in analytical and applied statistics on an interdisciplinary basis and published more than 50 journal articles in International and National Journals. He has been providing an extensive training for the executives of IT; Banking; BPO & KPO call centres; Manufacturing Industries for six-sigma Green Belt and Black Belt courses on Total Quality Management. He has also been an active member of the quality planning and assurance teams and worked with clients like WHO, e-Merk, Ford, Motorola, Airtel, Lason, Careers India, Prumatec, Astron, Office Tiger and Cadensworth (Intel) among other multinational companies.

CB SEM AND ITS APPLICATIONS

WORKSHOP SCHEDULE
TIME FIRST DAY 9.00 10.30 a.m. 1. INTRODUCTION TO SEM General purpose of SEM Basic Concepts Sample size Latent versus observed variable Exogenous versus endogenous latent variables TOPICS

10.30 10.45 a.m. 10.45 a.m. 1.00 p.m.

Tea Break 2. USING THE AMOS PROGRAM AMOS modelling tools Working with AMOS Graphics

1.00 2.00 p.m. 2.00 3.30 p.m.

Lunch 3. CONFIRMATORY FACTOR ANALYSIS (CFA) Measurement model CFA versus Exploratory Factor Analysis (EFA)

3.30 3.45 p.m. 3.45 5.30 p.m.

Tea Break 4. ASSESSING THE MEASUREMENT MODEL VALIDITY Goodness-of-fit summary Modification indices Post hoc analysis SECOND DAY

9.00 10.30 a.m.

5.

STRUCTURAL MODEL An overview of theory testing with SEM Modelling with Amos Graphics

10.30 10.45 a.m. 10.45 a.m. 1.00 p.m.

Tea Break 6. MODEL ASSESSMENT AND HYPOTHESES TESTING Assessing the structural model validity Path analysis

1.00 2.00 p.m. 2.00 3.30 p.m.

Lunch 7. MEDIATOR Conceptual basis for mediation Testing for mediation

3.30 3.45 p.m. 3.45 5.30 p.m.

Tea Break 8. MULTI GROUP ANALYSIS - MODERATOR Structural model comparison

Previous Participants: Social Security Organisation (SOCSO) Universiti Sains Malaysia (USM) Universiti Teknologi Malaysia (UTM) Universiti Tun Hussein Onn Malaysia (UTHM) University of Malaysia Perlis (UniMAP) Universiti Putra Malaysia (UPM) Universiti Malaysia Terengganu (UMT) Penang Matriculation College University Malaya Universiti Teknologi MARA Johor Universiti Pertahanan Nasional Malaysia (UPNM) Universiti Tenaga Nasional (UNITEN) TATI University College
Universiti Teknologi Petronas (UTP)

Disclaimer The Organizer reserves the right to reschedule or cancel any part of its published programme or venue due to unforeseen circumstances and will not accept liability for costs incurred by participants or their organizations for the cancellation of travel arrangements and/or accommodation reservations as a result of the course being cancelled or postponed. Advance notice will be given if there are such changes or cancellation.

REGISTRATION FORM

CB SEM AND ITS APPLICATIONS APRIL 2014

Send registration form to : Khairol Anuar Mohammed, USAINS Holding Sdn. Bhd., Ground Floor, Kompleks UREKA, Universiti Sains Malaysia, 11800 USM PENANG. Fax : 04-657 2210 or Email: khairol@usainsgroup.com / usains.holding@yahoo.com / usains.holding@hotmail.com

NO.

PARTICIPANT NAME

EMAIL

1. 2. 3. 4. 5.
Company / Organisation: Address:

Postcode: Contact Person: Tel No: MODE OF PAYMENT

I enclosed Cheque Bank Draft Money Order LO / PO

E-mail: Fax No: NUMBER BANK Mobile No:

NO. OF PARTICIPANTS Normal Group Postgraduate TOTAL

MYR

Cheque / Bank Draft / Money Order / LO / PO must be made payable to USAINS HOLDING SDN. BHD.. 1. Bank Transfer [Please fax your Bank-in Slip (Print your name & details on the slip)]. Payee Name : USAINS Holding Sdn. Bhd. Details : CB-SEM AND ITS APPLICATIONS APRIL 2014 Name of Bank : CIMB Bank Berhad (USM Branch), Universiti Sains Malaysia, 11800 USM Penang. Account Number : 0709-0006708-05-7 2. A Local Order (LO) or Purchase Order (PO) must be presented before the event. The Organizer reserves the right to refrain a registered participant from taking part in the event if no proof of payment can be presented. This only applies to registered participants who have NOT paid the registration fee PRIOR to the event date. 3. Cancellation / Substitution A full refund less administration fee of MYR250.00 will be given for cancellation received not later than 10 working days before the course. No refund will be made after this period. However, substitute participants are welcomed at no extra charge provided written notice of at least 5 working days before the event is given to the Organizer.