Professional Documents
Culture Documents
natural assets which include geology, soil, air, water and all living things. It is from this Natural Capital that humans derive a wide range of services, often called ecosystem services, which make human life possible.
our natural environment we also run up a debt which needs to be paid back,
For example by replanting clear-cut forests, or allowing aquifers to
Natural Capitalism The journey to Natural Capitalism involves four major shifts in business practices, all virtually interlinked.
longer has to pay for the chief causes of ecosystem and social disruption
materials loops, eliminate waste and toxicity, and minimize throughput. Nature as model, measure and mentor
continuous flow of services rather than the sale of goods rewarding both the provider and the customer for doing more and better with less for longer.
Product as Service
Agfa Gaevert leasing photocopiers (copier company
owns/maintains copier) Carrier Corporation (United Technologies)-comfort lease and retains ownership of A/C unit Interface, Inc. leasing the comfort, beauty, warmth of floor coverings Schindler leasing vertical transportation services!
Product as Service
The Right Incentives are Created! Minimization of materials/
resources (continuous increases in resource productivity) Maximize product durability Enhanced ease of maintenance Could stabilize business cycle (constant $ flow) Protect manufacturers investment & bottom line Happy customer
natural habitat and biological resource base Otherwise, shortages of ecosystem services are likely to become the limiting factor to prosperity in the future Nature does the production Working with nature is more productive than working against it
interconnectedness of problems and not in confronting them in isolation Seek a common framework of understanding about the functions of earth and the dynamics of society Comprehensively plan for a future with natural capital and human capital appropriately valued
Thank You