DAILY MARKET HIGHLIGHTS

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33431
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Thursday 11.05.200

CURRENT MARKET SENTIMENT

The interest rate issue has been

fail given the transportation and cyclical
indices have been lagging far behind the
temporarily resolved; can the Yankees major indices. This same pattern is very
championship lead the market higher? much expected to repeat on a
The indices had a lack luster Thursday. Be cognizant that the S&P
performance after the fed’s has been the weaker leg, thus will
announcement, finishing the day at require a herculean effort to finish the
9802(Dow) and 1047(S&P) below the week in positive territory.
weekly pivot (9824/1054). Once again,
an initial move on the upside is likely to

PRISM CALL

Futures are bouncing on better than expected jobless numbers. We think the bears are
in control of this market, so sell the rallies. Expectations are for a move like yesterday,
up opening with a selloff to follow.

ECONOMIC CALENDAR INDU & SPUZ TECHNICALS

TIME INDICATOR RANGE

EXPECTATIO
PRIOR ACTUAL INDIC PIVO
N S2 S1 R1 R2
ES T
8:30 Non farm 3.8% to 6.50% 6.60% 9.5%
AM Productivity 8.5% INDU 967 970 993
9832 9993
8:30 Unit Labor -6.3% -4.2% -5.9% -5.2%
(DOW) 1 3 2
AM Costs to SPUZ
-1.9% (S&P) 102 104 1051 106 1067
8:30 Initial 510K to 522K 530K 512K 9 1 1
AM Jobless 535K
Claims
8:30 Continuing 5730K 5750K 5797K 5749K
AM Claims to
5860K
10:3 EIA Natural 20 to 30 25
0 Gas Storage 40
AM Change
11:0 ICSC Chain -- -- 0.10%
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0 Store Sales
AM RISK DISCLAIMER:
YoY There is a very high degree of risk involved in trading equities. Trading is not for every investor and only risk capital should be used. Past results are not
indicative of future returns. Prism Trading School, LLC (“Prism”) and all individuals affiliated with Prism assume no responsibilities for your trading and investment results. The
indicators, strategies, articles and all other features are for educational purposes only and should not be construed as investment advice. Any person who chooses to use this
information as a basis for their trading assumes all the liability and risk for themselves and hereby and absolutely agrees to indemnify and hold harmless Prism, its principals,
agents and employees. All of the material contained herein is believed to be correct, however, Prism will not be held responsible for accidental oversights, typos or incorrect
information from sources that generate fundamental and technical information. Prism does not warrant the completeness or accuracy of such information, and does not warrant
any results from the use of the information. Your use of Prism materials is entirely at your own risk and it is your sole responsibility to evaluate the accuracy, completeness and
usefulness of the information. You must assess the risk of any trade and make your own independent decisions regarding any securities mentioned herein. Prism affiliates may
have a position or effect transactions in the securities described herein (or options thereon) and/or otherwise employ trading strategies that may be consistent or inconsistent with
the provided strategies.
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 FOREIGN MARKETS
RL Polo Ralph Lauren
announces increase of
MARKET PRICE  
DOW STOCKS TO WATCH
% its COMMODITY
quarterly
NEWS
PRICES
cash
dividend to $0.10 from
FTSE 5093/65 14.24 -0.28 $0.05 and additional
DAX 5440.15 4.08 -0.07
$225 mln stock
repurchase
HANG SENG 21479.0
8
135.69 -0.63 authorization (75.30 -
NIKKEI 9717.44 3.17)
126.87 -1.29

QCOM Qualcomm sees

CHINA 3155.05 26.516 0.85
3
FY10 $2.10-2.30 vs
$2.32 First Call
consensus; sees revs
$10.5-11.3 bln vs
STRONG WEAK COMMODI
TY
PRICE   $11.61 bln First Call
MCD DD consensus
OIL 80.18 0.22
MRK XOM QCOM Qualcomm sees
WMT JPM
Q1 $0.54-0.58 vs $0.56
GOLD 1091. 3.90 First Call consensus;
TRV 2 sees revs $2.55-2.75
bln vs $2.84 bln First
Call consensus
UPGRADES & DOWNGRADES
CSCO Cisco Systems on
call guides Q2 revs
STOCKS UPGRADED above consensus
BROKERAGE RATINGS (23.29 +0.38)
COMPANY PRICE TARGET
FIRM CHANGE
Brinker (EAT) Bernstein
Underperform>>
13.02 Senate approves
Market Perform
jobless, housing aid -
Medtronic (MDT) Credit Suisse Neutral >>
Outperform
36.55 Reuters.com
TRW Automotive Keybanc Hold >> Buy
19.25 29
(TRW) ECONX European
Palm (PALM) Barclays Underweight >> Central Bank leaves
10.86
Equal-Weight rates unchanged at
1.00% as expected

UK September
Manufacturing output
rises at fastest pace
for 7 yrs – DJ
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www.prismtradingschool.com Euro-zone retail sales
fell for third month – DJ
 EARNINGS

UL Unilever 3Q sales beats hopes on strong volumes - DJ (30.22 )

SLE Sara Lee beats by $0.08, misses on revs; guides FY10 EPS above consensus
(11.40

SPR Spirit Aerosystems beats by $0.07, misses on revs; guides FY09 EPS in-line,
revs below consensus (16.63 )

OMG OM Group beats by $0.23, reports revs in-line (27.56 )

FTO Frontier Oil misses by $0.11, misses on revs (13.80 )

BVF Biovail beats by $0.21, misses on revs (13.25 )

KG King Pharms beats by $0.02, beats on revs (10.19 )

HGG HHGregg beats by $0.06, beats on revs; guides FY10 EPS in-line (17.91 )

NDAQ NASDAQ reports EPS in-line, beats on revs (18.20 )

CAH Cardinal Health beats by $0.11, misses on revs; guides FY10 EPS in-line
(29.13 )

CVS CVS Caremark beats by $0.01, reports revs in-line (26.15 )

OWW Orbitz misses by $0.04, misses on revs (5.41 )

OWW Orbitz announces equity investments totaling $100 mln (5.41 )

SE Spectra Energy beats by $0.04, misses on revs; reaffirms FY09 EPS guidance
(19.47 )

PCS MetroPCS beats by $0.12, beats on revs (6.62 )

CI CIGNA beats by $0.10, misses on revs; guides FY09 EPS in-line (29.78 )

TWC Time Warner Cable beats by $0.01, reports revs in-line (40.05 )

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RIMM Research In Motion announces its Board has authorized a buyback of up to
$ 1.2 bln, or approx 21 mln common shares based on current trading prices
(57.61 )

COST Costco reports Oct same store sales +5.0% vs +4.8% Briefing.com
consensus (58.81 )

MUR Murphy Oil misses by $0.01, beats on revs; guides Q4 EPS below consensus
(63.27 +0.04)

ALL Allstate misses by $0.02, misses on revs

PVA Penn Virginia misses by $0.12, beats on revs (20.73 +0.00)

PRU Prudential beats by $0.26, reports revs in-line; guides FY09 EPS in-line

WFMI Whole Foods beats by $0.02, reports revs in-line; guides FY10 EPS below
consensus (32.06 +0.00)

CSCO Cisco Systems beats by $0.05, beats on revs; increases buyback by $10 bln
(23.29 +0.38)

TECHNICAL ANALYSIS

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 S ym b o l S7 S6 S5 S4 S3 S2 S1 PIV O T R1 R2 R3 R4 R5 R6 R7
S ec to r s
SPX 1 0 1 9 .1 81 0 2 5 .2 41 0 2 8 .9 81 0 3 5 .0 31 0 4 1 .0 9 1 0 4 2 .9 6 1 0 4 4 .8 2 1 0 5 0 .8 8 1 0 5 6 .9 5 1 0 5 8 .8 1 1 0 6 0 .6 8 1 0 6 6 .7 3 1 0 7 2 .7 9 1 0 7 6 .5 3 1 0 8 2 .5 8
INDU 9 5 1 0 .6 49 5 7 2 .1 09 6 1 0 .0 89 6 7 1 .5 49 7 3 3 .0 0 9 7 5 1 .9 9 9 7 7 0 .9 0 9 8 3 2 .4 4 9 8 9 3 .9 8 9 9 1 2 .8 9 9 9 3 1 .8 8 9 9 9 3 .3 4 1 0 0 5 4 .8 01 0 0 9 2 .7 81 0 1 5 4 .2 4
NDX 1 6 4 0 .1 71 6 4 9 .0 71 6 5 4 .5 71 6 6 3 .4 71 6 7 2 .3 7 1 6 7 5 .1 2 1 6 7 7 .8 6 1 6 8 6 .7 7 1 6 9 5 .6 8 1 6 9 8 .4 2 1 7 0 1 .1 7 1 7 1 0 .0 7 1 7 1 8 .9 7 1 7 2 4 .4 7 1 7 3 3 .3 7
XBD 1 0 7.13 1 08 .1 8 1 08.8 2 10 9.86 11 0.91 11 1.23 111 .55 112.59 11 3.64 11 3.9 6 1 14 .2 8 1 15 .3 2 116.37 117 .0 1 118.05
BKX 38.5 8 3 9.2 9 3 9.72 40.42 41.1 3 41 .3 4 4 1.56 42 .26 42.97 4 3.18 4 3.40 4 4.1 0 44.8 1 45.24 45.94
T RA N 3 57 8.4036 1 3.1336 34 .5 936 69 .3 33 70 4.06 3 71 4.79 37 25.4 8 3760.26 3795.04 3 805 .72 38 16 .4 5 38 5 1.19 3 88 5.92 3 907.38 3942 .12
OIX 6 5 9.08 6 63 .8 9 6 66.8 6 67 1.67 67 6.48 67 7.97 679 .45 684.26 68 9.08 69 0.5 6 6 92 .0 4 6 96 .8 5 701.66 704 .6 3 709.44
OSX 1 8 2.49 1 84 .5 4 1 85.8 1 18 7.87 18 9.92 19 0.56 191 .19 193.25 19 5.30 19 5.9 4 1 96 .5 7 1 98 .6 3 200.68 201 .9 5 204.01
XNG 4 8 2.29 4 86 .4 0 4 88.9 4 49 3.05 49 7.16 49 8.43 499 .69 503.81 50 7.92 50 9.1 9 5 10 .4 6 5 14 .5 7 518.68 521 .2 2 525.33
C YC 6 8 8.59 6 96 .7 8 7 01.8 4 71 0.03 71 8.22 72 0.75 723 .27 731.47 73 9.67 74 2.1 9 7 44 .7 2 7 52 .9 1 761.10 766 .1 6 774.35
UT Y 3 6 9.01 3 71 .8 9 3 73.6 8 37 6.57 37 9.45 38 0.35 381 .23 384.13 38 7.02 38 7.9 1 3 88 .8 0 3 91 .6 9 394.57 396 .3 6 399.25
DRG 2 7 6.80 2 78 .9 9 2 80.3 4 28 2.52 28 4.71 28 5.38 286 .06 288.24 29 0.43 29 1.1 0 2 91 .7 8 2 93 .9 6 296.15 297 .5 0 299.68
RL X 3 7 0.69 3 73 .1 4 3 74.6 5 37 7.09 37 9.54 38 0.29 381 .05 383.49 38 5.94 38 6.6 9 3 87 .4 5 3 89 .8 9 392.34 393 .8 5 396.29

T r a d ea b l es

SPY 1 0 1.94 1 02 .5 8 1 02.9 8 10 3.62 10 4.26 10 4.46 104 .66 105.30 10 5.94 10 6.1 4 1 06 .3 4 1 06 .9 8 107.62 108 .0 2 108.66
DIA 95.6 2 9 6.1 7 9 6.51 97.06 97.6 1 97 .7 8 9 7.95 98 .50 99.05 9 9.22 9 9.39 9 9.9 4 100.49 100 .8 3 101.38
QQQ Q 40.3 1 4 0.5 4 4 0.68 40.90 41.1 3 41 .2 0 4 1.27 41 .49 41.72 4 1.79 4 1.86 4 2.0 8 42.3 1 42.45 42.67
QL D 46.2 1 4 6.7 3 4 7.05 47.58 48.1 0 48 .2 6 4 8.42 48 .95 49.47 4 9.63 4 9.79 5 0.3 2 50.8 4 51.16 51.69
IW M 53.8 7 5 4.4 1 5 4.75 55.30 55.8 4 56 .0 1 5 6.18 56 .73 57.27 5 7.44 5 7.61 5 8.1 6 58.7 0 59.04 59.59
OIH 1 1 3.56 1 14 .8 6 1 15.6 7 11 6.98 11 8.28 11 8.69 119 .09 120.40 12 1.70 12 2.1 1 1 22 .5 1 1 23 .8 2 125.12 125 .9 3 127.24
XL E 54.2 2 5 4.6 7 5 4.95 55.40 55.8 5 55 .9 9 5 6.13 56 .58 57.03 5 7.17 5 7.31 5 7.7 6 58.2 1 58.49 58.94
FA Z 18.3 7 1 9.1 3 1 9.61 20.37 21.1 3 21 .3 7 2 1.61 22 .37 23.14 2 3.37 2 3.61 2 4.3 7 25.1 3 25.61 26.37
FA S 56.5 3 5 8.9 3 6 0.41 62.81 65.2 1 65 .9 5 6 6.68 69 .09 71.49 7 2.23 7 2.97 7 5.3 7 77.7 7 79.25 81.65
SRS 8 .6 9 8.96 9.13 9 .4 1 9 .6 8 9.7 7 9 .8 5 10 .13 10.40 1 0.49 1 0.57 1 0.8 5 11.1 2 11.29 11.57
SDS 37.5 5 3 8.0 4 3 8.35 38.85 39.3 4 39 .5 0 3 9.65 40 .15 40.64 4 0.80 4 0.95 4 1.4 5 41.9 4 42.25 42.75
USO 39.4 2 3 9.7 3 3 9.92 40.22 40.5 3 40 .6 2 4 0.72 41 .02 41.33 4 1.42 4 1.52 4 1.8 2 42.1 3 42.32 42.62
SKF 23.4 4 2 4.0 5 2 4.42 25.03 25.6 4 25 .8 3 2 6.01 26 .62 27.23 2 7.42 2 7.60 2 8.2 1 28.8 2 29.19 29.80

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