Group 9

PROJECT-BASED APPROACH
DESIGNING A SELLING FANPAGE
1. Overview
Project-based approach is a student-centered approach that is more and more encouraged
in classroom. In this business English (BE) course, teacher applies this approach in
teaching to help learners learn in active and practical ways. he learners in this course are
as!ed to design an English selling "anpage in groups and then to present their ideas to
other groups. #uring the process, the teacher as a role o" instructor and "acilitator,
supports not only "unctional language use but also other s!ills in many particular steps.
Evaluation is based on both the "inal products and students$ e""orts and their per"ormance
during the course.
2. Level
he level o" the leaner is intermediate.
3. Age
he age o" learners is adolescent or older adolescent. hey can be students at the
universities or graduate students.
4. Time
here are % periods (&' minutes( period) o" each wee!, and the detailed plan will be
shown below)
*ee! +) Introduce the project
,rouping
-et up the syllabus
*ee! %) .ow to ma!e a "anpage on /aceboo!0
(-howing by projector)
*ee! 1) .ow to ma!e the outline "or the project0
*ee! 2) Prepare the outline
*ee! &) ,iving "eedbac! on the outline
*or!ing on the content o" the "anpage
*ee! 3) Prepare the content and the "irst product
*ee! 4) 5anguage "or introducing a product
.omewor!) *riting an introduction "or the products o" the "anpage
*ee! 6) /eedbac! on the homewor! and the "irst product.
*ee! 7) Prepare the "inal product and the presentation
*ee! +') Presentation 8 Evaluation
5. General aims
9"ter the course, learner can apply more vocabularies and language use in commerce
and business, especially in advertisement and sale promotion. :oreover, they are able
to use computer and the Internet as a use"ul tool in their business job. he most
important thing is that they can use the second language ; English in speci"ic purpose,
in their business job more naturally and "luently.
6. Language aims
he learners have capacity "or producing vocabularies and e<pressions related to
economy and technology in suitable and attractive ways. hey can achieve
communicating aims in their business. By presenting the product, students can improve
the con"idence and "luency in spea!ing s!ill.
7. Location
he most suitable room "or teaching based on the plan given is in I room. It must be
e=uipped computers with the Internet so that the teacher can give e<amples and models
easier and learners can learn by do.
8. Resource
5earners are re=uired to use the boo! >:ar!et 5eader? as the main resource. .owever, to
ma!e the project success"ul, it is the teacher who need to provide more supplementary
materials to ma!e learners "eel easier to "ollow and understand. 9slo, the learnets
themselves have to sel" study to understand deeply steps to do project. here are date
available "or teacher and students in the libraries, in 5earning @esources Aenter and on
the Internet. here are some suggested boo! that can be considered such as >Business
,rammar, -tyle 8 Bsage? (9licica 9bell), >-pea!ing Power point) he Cew 5anguage
o" Business? (Bruce. @. ,abriele).
. Teac!er"s #re#arations
he teacher has to prepare some "acilities such as) projector, internet connected
computer, microphone. eacher ma!es his(her own "an page and presents how to ma!e it
"or the whole class, then passes out the handout with the instruction. eacher should tell
students the re=uirement o" the "an page, the presentation and also the procedure, and
evaluation.
1$. %tu&ent"s #re#aration
#uring the lessons, students should participate, discuss and as! =uestions about what they
don$t understand or what they need to !now more. In the days o"", students wor! in their
group to prepare "or what the teacher as! them to do. /or the presentations at the end o"
the course, they have to prepare all o" the things that support their per"ormance such as
materials, internet connected laptop, projector, power point "ile and especially the "inal
product that will be evaluated.
11. 'roce&ure(
In order to prepare "or the detail process o" learning and teaching by project, our group
has "ound that it is much easier "or readers to see the process by putting it in the table
below)
TIME CONTENT PREPARATION
*ee! + +. Introduce the project
- opic) E-commerce (In the te<t boo!)
- Product) 9 selling "anpage on
/aceboo!. D Presentation
(,ive e<ample) (+)
%. ,rouping
- #epend on the number o" students in
the class.
- 2-3 students( + group
- he te<t boo!
- Projector, internet (wi"i or
1,)
*ee! % +. ,ive instruction "or ma!ing a
"anpage
- 4 main steps (%)
- -how the steps
- Projector, internet (wi"i or
1,)
*ee! 1 +. .ow to ma!e an outline "or the
project0
- & sections
- Ideas "or each section
- 9s! students to wor! in group to
ma!e the outline
- he sample outline (hard
copies) (1)
*ee! 2 Prepare the outline
*ee! & +. ,ive "eedbac! on the outline
- Enough sections0
- Aorrect in"ormation0
- Elicit students to correct by
- -tudents have to prepare the
outline.
- eacher analyEe some
general mista!es and
themselves
%. #iscuss on the content o" the
"anpage
- .ow many parts does it have0
- *hich in"ormation is needed0
- 9s! students to wor! in group to
do the "irst product
problems
- Projector
- he sample "anpage (2)
*ee! 3 Prepare the "irst product
*ee! 4 +. *rite an introduction "or a new
product.
%. Practice on the content and the
structure o" the introduction.
1. .omewor!) write an introduction
"or your product.
- -ample introduction (&)
*ee! 6 +. ,ive "eedbac! "or the introduction
- ,ood usage o" language0
- 9ttractive0
- ,ood "ormat0
%. ,ive "eedbac! "or the "irst product
- Enough parts0
- he language usage0
- 5ogical arrangement0
1. -et up time "or the presentation
(around +& minutes)
*ee! 7 Prepare the "inal product and the presentation
*ee! +' +. Presentations
%. Evaluation
- Projector (i" necessary)
*ee! ++
(i"
necessary)
+. Presentations
%. Evaluation
- Projector (i" necessary)
12. )ollow u#
9"ter "inal products are completed and evaluated, it will be more meaning"ul i" the
products have long-term value. hey can be saved in library in school or data-saving
room in the learners$ company so that not only the learners at that time but also the
"ollow-up learners and people in the whole company can loo! "or, study and get
e<perience "rom this. 9dditionally, it is a great idea that the "inal products ; commercial
"anpages are posted on the internal website in the company or in websites "or business.
han!s to this, it is convenient "or everyone because it is easy to "ind them.
13. *ariation
-tudents can ta!e their products into some other classes, try advertising their products to
others to see the e""ectiveness o" their products. hey can notice whether their commercial
"anpage can attract the customers and convince them to buy it. hen, they can receive
comments "rom these >customers? to ma!e their websites better.
14. +omment
Areating commercial website as "inal products in BE course has some advantages and
disadvantages.
Fne o" the good points is that these products have very practical meaning to learners.
*hat they learn is not just the theories, not just presenting how to do, but everything is put
into practice. /rom that, they not only discover themselves the theories but also sel"
evaluate the process o" their wor! and strengths and wea!nesses o" their "inal products.
.owever, designing commercial websites has some drawbac!s. It re=uires learners to be
good at computer science and technology. 9lso, to do the projects, it is the learners who
have to have computer "or themselves which are e=uipped the Internet
o sum up, as "ar as we have concerned, because the bene"its this project brings ;
commercial websites, are more than drawbac!s, the projects should be conducted so that it
can create comprehensive environment "or learners to study.
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