Can e scan increase my

profitability?
How much resource will I need to commit? How long before payback begins? Will my staff adopt this in the process?
Do I consider this for new lines or
existing lines only?
Does this technology work for my process and meet
my specification requirements?
Where is this being used successfully?
How does price match with
competition?
What aftermarket and service
support can I access?
Will the equipment last and
be reliable?
What other applications can
this be used for?
Response message CORP
yes. E scan clients typicall reduce their sampling vs
inline variation by 1 to 2 %. We supply you with a
comprehensive ROI calculation that even provides
months (or weeks) to positive cash flow if purchased
outright or leased
your team of QA and line management will require approximatyely
one month
immediately after instrument validation Real-time information vs sampled lab results gives your
staff a powerful tool to 'see inside the pipe' and
understand what your process is doing- in time to make
adjustments that reduce waste
Whether a new line or an existing line, e scan can
be fit to your needs
We do a comprehensive application analysis for your process at the start. This
may include sample testing in our lab. We perpare a comprehensive report to
support your decision to proceed.
In plants in countries in Europe, Pac rim, The americas,
and afriica.
We meet the competition and believe we
are lower cost in total cost of ownership
over the 10 yearp product life.
We offer service contracts, including
remote support via interernet
Some of our earlier generation product s
have been in successful operation for up to
200 years.
constituents such as fat, protein, moisture,
solids, and product flowability in pumpable
food slurries such as meats, veretable,
fruits, confectionaary, doughs, and dairy.
Up to 3 constituents per calibration with no
limit to the number of calibrations.
Response message SITE
Application dependent
MEAT
Meat fat giveaway reduced from 3% to 2%
Dairy
Reduce milkfat giveaway in cheesemilk, retail milk,
and butter. Standardize protein and solids in retail
milk. Control protein in yogurts. Monitor inclusins in
ice cream. More
Dough
Reduce flour giveaway in corn doughs by up to %.
Veg/fruit slurry
Standardize fat in peanut butters. Maintain solids and
bostwick in tomato paste. Standardize protein in soy
beverages. Measure pulp in orange juices.
Confection
measure moisture for control in taffies and wafer
batters for control. Measure fat in chocolate streams.
Lead yield
1st 2nd 3rd 4th 5th
Can e scan increase my
profitability?
How much resource will I need to commit? How long before payback begins? Will my staff adopt this in the process?
Do I consider this for new lines or
existing lines only?
Can e scan increase my
profitability?
How much resource will I need to commit? How long before payback begins? Will my staff adopt this in the process?
Do I consider this for new lines or
existing lines only?
Engineering (Corp/Site process/site
maintenance) CORP
Does this technology work for my
process and meet my specification
requirements?
Where is this being used successfully?
How does price match with
competition?
How long before payback begins?
How much resource will I need to
commit?
Engineering (Corp/Site process/site
maintenance) SITE MAINTENANCE
Does this technology work for my
process and meet my specification
requirements?
How much resource will I need to commit?
What aftermarket and service
support can I access?
Will our (line) staff adopt this in the
process?
Ongoing support costs?
QA/Lab (corp/site) CORP
Does this technology work for my
process and meet my specification
requirements?
How much resource will plants need to
commit?
Will their staff adopt this in the
process?
What ongoing calibration will be
required?
Will the equipment last and be
reliable?
QA/Lab (corp/site) SITE
Does this technology work for my
process and meet my specification
requirements?
How much resource will plants need to
commit?
Will their staff adopt this in the
process?
What ongoing calibration will be
required?
Will the equipment last and be
reliable?
Line Supervisor
Will the equipment last and be
reliable?
Does this technology work for my process and
meet my specification requirements?
What ongoing calibration will be
required?
Will our (line) staff adopt this in the
process?
Ongoing support costs?
Integrator
Does this technology work for my
clients process and meet their
specification requirements?
Where is this being used successfully?
Can e scan increase my clients
profitability?
What aftermarket and service support
is available, and how much will I have
to supply?
How much resource will I need to
commit to sell?
R&D (CORP)
Does this technology work for my
clients process and meet their
specification requirements?
Where is this being used successfully?
Can e scan increase my clients
profitability?
What other applications can this be
used for?
Ongoing support costs?
Academic
Does this technology work for my
clients process and meet their
specification requirements?
Where is this being used successfully?
Can e scan increase my clients
profitability?
What other applications can this be
used for?
Do I consider this for new lines or
existing lines only?
Plant Management (Corp/Site)
Campaign Objective: Increase e scan sales by nurturing campaign with Eloqua Business Unit / Division: BW & Product Inspection
Positioning Statement: Latest Advance for inline food measurement saves labor, raw materials, and increases production capacity, all with brand protection Subject line
What do milk, meat, candy bars, and tortillas have in common? The answer is simple. Each has a product stream that can be controlled from measurements made with the Thermo Scientific e scan Inline Food analyzer. With no moving parts, the e scan uses revolutionary guided microwave technology to see inside the pipe of pump-able food. The results are dramatic: reliable real-time measurements that can be used to mix these food streams to
specification, eliminating give away in meats, vegetable slurry, confectionary streams. Operators are happy with the simple to use, easy to read display. Plant managers are able to save profits: less re-work and more throughput in their factory. And customers get a continuous flow of consistent product quality- giving the companies brand a continuous boost.
1st or 2nd Level Influencer
Barriers or Questions Key Initial Message Timing Sequence
A-D)
Status
(% complete)
Responsibility
(Who)
Review by product category
Q1 2011 Q1 2010 Change Q4 2010 Change
Checkweighers 1,372,484 $ 1,850,353 $ -26% 1,684,439 $ -19%
Metal Detectors 1,503,715 $ 2,054,871 $ -27% 1,874,923 $ -20%
X-Ray 461,820 $ 586,334 $ -21% 878,369 $ -47%
Detection - $ - $
Moisture - $ 171,200 $
Packaging Misc 346,438 $ 157,204 $ 120% (34,966) $
Coding 19,932 $ - $ (548) $
Total 3,704,389 $ 4,648,762 $ -20% 4,573,417 $ -19%
Review by Region
Q1 2011 Q1 2010 Change Change $ Q4 2010 Change
China 428,832 $ 564,705 $ -24% 135,873 $ 524,638 $ -18%
Argentina 119,229 $ (21,583) $ (140,812) $ (9,001) $
Chile 24,410 $ (89,738) $ (114,148) $ (8,356) $
Italy 1,013,842 $ 1,496,328 $ -32% 482,486 $ 1,461,027 $ -31%
Minneapolis 1,848,674 $ 2,246,107 $ -18% 397,433 $ 2,175,809 $ -15%
Rugby 98,332 $ 205,992 $ -52% 107,660 $ 107,181 $ -8%
South Africa 53,139 $ 246,951 $ -78% 193,812 $ 68,352 $ -22%
Mexico - PI 110,509 $ - $ (110,509) $ 253,767 $ -56%
Total 3,704,389 $ 4,648,762 $ -20% 944,373 $ 4,573,417 $ -19%