(Opportunities, Demand Analysis, Market

Share, Industry Size, Sector Outlook &

Forecasts Upto 2017)
FEMININE HYGIENE PRODUCTS
(Sanitary Napkins & Pads) in India
Market Research Report on:

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2
To provide a comprehensive analysis of the Indian feminine hygiene
industry covering sanitary napkins & pads
To analyze the present as well as future prospects of the feminine
hygiene products in India
To evaluate the macro factors and internal market factors that will
contribute to the industry growth
To comprehend the market potential of sanitary napkins in India
To assess the competition landscape of the industry along with the
financial comparison of players in the sanitary napkin segment
To analyze the market attractiveness by porters 5 force analysis
To forecast key industry performance parameters

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3
What is the
present status of
the industry?
What are the
growth drivers &
emerging trends?
What is the
market potential
of the product
(s)?
What are the
macro factors
affecting the
industry?
Who are the
present players?

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1. OVERVIEW
1.1 Classification of the Industry
2. OPPORTUNITIES & CHALLENGES
2.1 Opportunities
2.1.1 Rising Urbanization
2.1.2 Growing Female Population
2.1.3 Rising Disposable Incomes
2.1.4 Rising Awareness & Literacy Levels
2.1.5 Government Initiatives
2.2 Challenges
2.2.1 Feminine Hygiene: A Taboo
2.2.2 Waste Disposal


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3. MARKET POTENTIAL
3.1 Demand Analysis
3.2 Foreign Trade
3.2.1 Exports
3.2.2 Imports
3.3 New Entrants
4. KEY PLAYER INFORMATION
4.1 Key Player Profiles
4.1.1 Johnson & Johnson Ltd
4.1.2 Procter & Gamble Hygiene and Healthcare Ltd
4.1.3 Kimberly Clark Lever Ltd
4.2 Herfindahl-Hirschman Index- Market Share Index


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4.3 Johnson & Johnson Ltd Vs P&G Hygiene and Healthcare Ltd
(PGHHL) - A Comparison
4.3.1 Company Snapshot
4.3.2 Segmental Sales Comparison
5. PEER GROUP FINANCIALS
5.1 Contact Information
5.1.1 Registered Office Address
5.1.2 Directors Name
5.2 Key Financials
5.2.1 Plant Locations
5.2.2 Product Capacity & Sales
5.2.3 Raw Material Consumption
5.3 Financial Comparison

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5.3.1 Assets
5.3.2 Liabilities
5.3.3 Growth in Assets & Liabilities
5.3.4 Structure of Assets & Liabilities
5.3.5 Income & Expenditure
5.3.6 Growth in Income & Expenditure
5.3.7 Cash Flow
5.3.8 Liquidity Ratios
5.3.9 Profitability Ratios
5.3.10 Return Ratios
5.3.11 Working Capital & Turnover Ratios
6. OUTLOOK
7. ABOUT NPCS
8. DISCLAIMER

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Figure 1 Region Wise Consumption of Sanitary Napkins in India
Figure 2 Indian Sanitary Napkin Industry- Segmentation
Figure 3 Technical Textile Industry- Segmentation
Figure 4 Consumption Pattern of Sanitary Napkins in India
Figure 5 Indian Population Distribution Over Various Census Periods
Figure 6 Urban Population Composition of India (2001-11, %)
Figure 7 Female Population Statistics (2001-11, In Millions)
Figure 8 India's Annual Per Capita Income (2008-13, In INR)
Figure 9 Indian Middle Class Population (Current-2026)
Figure 10 Female Literacy Rate in India (%)
Figure 11 Male & Female Literacy Rates in India (2001-11, %)


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Figure 12 Indian Sanitary Napkin Industry- Market Size (2009-17, In
INR Billions)
Figure 13 Women Population Distribution- Age Group 15-59 years
(2010-17, In % of total women population)
Figure 14 Sanitary Napkin Consumption in India by 2017 (At Various
Penetration Levels, In Million Pieces)
Figure 15 Sanitary Napkin Exports from India (2009-13, In INR
Millions)
Figure 16 Sanitary Napkin Imports to India (2009-13, In INR Millions)
Figure 17 P&G Hygiene and Healthcare Ltd- Shareholding Pattern (June
2013)
Figure 18 Market Share of Key Players


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Figure 19 Johnson & Johnson and PGHHL- Sanitary Napkin Brands
Figure 20 PGHHL- Total Sales & Segment Sales (2009-13, In INR
Billions)
Figure 21 Johnson & Johnson Ltd- Total Sales & Segment Sales (2009-11,
In INR Billions)
Figure 22 Johnson & Johnson Ltd and PGHHL- Feminine Hygiene Sales
Contribution to Total Sales
Figure 23 Johnson & Johnson Ltd and PGHHL- Feminine Hygiene Sales
Volume (In Million Pieces)
Figure 24 Johnson & Johnson Ltd and PGHHL- Feminine Hygiene Sales
Volume (In Tonnes)


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Table 1 Sanitary Napkin Consumption by 2017 at Various Penetration
Levels
Table 2 Top Export Destinations of Sanitary Napkins
Table 3 Top Import Countries of Sanitary Napkin
Table 5 PGHHL- Plant Locations (June 2013)
Table 6 PGHHL- Financial Summary (2011-13, In INR Millions)
Table 7 Johnson & Johnson Ltd and PGHHL - General Information
Table 8 Johnson & Johnson Ltd and PGHHL- Feminine Hygiene
Segment Sales Comparison (In INR Billions)
Table 9 Johnson & Johnson Ltd and PGHHL- Feminine Hygiene
products Volume Comparison

For further information, refer:
http://goo.gl/jIwLZ0
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About
MARKET RESEARCH REPORTS

To get a detailed scenario of the industry along with its
structure and classification
To provide a comprehensive analysis of the industry by
covering aspects like:
Growth drivers of the industry
Latest market trends
Insights on regulatory framework
SWOT Analysis
Demand-Supply Situation
Foreign Trade
Porters 5 Forces Analysis
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To provide forecasts of key parameters which helps to
anticipate the industry performance
To help chart growth trajectory of a business by detailing the
factors that affect the industry growth
To help an entrepreneur/manager in keeping abreast with
the changes in the industry
To evaluate the competitive landscape of the industry by
detailing:
Key players with their market shares
Financial comparison of present players

Venturist/Capitalists
Entrepreneur/Companies
Industry Researchers
Investment Funds
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Project Consultants/Chartered Accountants


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Indian Market
Present
Status
(Indian &
Global)
Macro
Environment
Internal
Market
Analysis
SWOT &
Porters
Analysis
Demand
Assessment
Outlook &
Forecasts
(5Years)

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1. Overview
2. Market Analysis
2.1 Growth Drivers
2.2 Emerging Trends in the Industry
2.3 Regulatory Framework
2.4 SWOT Analysis
2.5 HerfindahlHirschman Index (hhi)
3. Market Forecasts
3.1 Demand
3.2 Supply
3.3 Foreign Trade
4. Key Players


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5. Key Financials and Analysis
5.1 Contact Information
5.2 Key Financials
5.3 Financial comparison
6. Industry Size & Outlook

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