FASCINATION ADVANTAGE

ASSESSMENT. Copyright 2014 by Fascinate, Inc. All rights reserved. No part of this document may be used or reproduced in any manner whatsoever without written permission except in the
case of brief quotations embodied in critical articles and reviews. For information contact Hello@HowToFascinate.com.
YOUR FASCINATION ADVANTAGE

REPORT
CUSTOM
REPORT FOR
PASSION
+
TRUST
THE BELOVED
D I S C OV E R Y O U R S E L F T H R O U G H
T H E S C I E N C E O F F A S C I N AT I O N
DISCOVER HOW THE WORLD SEES YOU, THROUGH THE SCIENCE OF FASCINATION
JANE DOE MONICA LESLIE
2 / 16 THE BELOVED : FIRST LOOK Hello@HowToFascinate.com | 855.973.2663
Increase your perceived value by understanding how you communicate most confdently
and authentically
Your Advantages: When you communicate using your natural Advantages, youre more
authentic and confdent, and that helps you make a positive impression. Find out your
most valuable traits, so you can be rewarded for what youre already doing right.
Primary and Secondary Advantages: Your most effective and effcient modes of
communication
Dormant Advantage: Your least effective and effcient mode of communication
Your Analytics: The data and detail behind how your personality already
stands apart
INNOVATION
PASSION
POWER
TRUST
MYSTIQUE
PRESTIGE
ALERT
GETTING STARTED
WHATS INSIDE YOUR FASCINATION ADVANTAGE REPORT?
If you dont know your Advantages, no one else will either. This report will describe how you are most
likely to impress and infuence others, so that you can focus on what youre already doing right.
FIRST LOOK:
NEXT STEPS:
DEEPER UNDERSTANDING:
A quick summary of how the world sees you at your best
Create Your Own Anthem
Optimize Your Teams Advantages
Fascinate Your Followers
Welcome Letter
At-a-Glance
Meet Your Archetype
n
Your Top 5 Speciality Adjectives: words
to describe how you add value
Archetype Matrix
MONICA LESLIE
3 / 16 THE BELOVED : FIRST LOOK Hello@HowToFascinate.com | 855.973.2663
Inside this report, youll learn the cues and signals that youre intentionally or unintentionally
sending to the world, and the pros and cons of each. Youll fnd out what youre already doing
right, so you can do more of it. And, youll fnd out which situations could put you at
a disadvantage.
To be more successful, dont change who you are. Become more of who you are.
Read on, and Ill show you how.
Sally Hogshead
Creator of the Fascination Advantage

CEO and Founder of How to Fascinate

Hello@HowToFascinate.com
Twitter: @SallyHogshead
HELLO JANE,
Youre about to discover the best of yourself
through the science of fascination.
Other assessments measure how you see the world.
This one measures how the world sees you.
If youve already done a test such as
Myers-Briggs

assessment, DISC or Clifton
StrengthsFinder

, you already know how you see

the world. This is different. Now you can fnd out
how others perceive your communication, so you
can focus on your Advantages.
When you communicate using your natural Advantages, youll be perceived as more authentic
and confdent and this helps you make a positive impression.
How? Thats where this report comes in. The Fascination Advantage assessment is built upon
my two decades of leadership with some of the worlds most loved brands, and my teams
proprietary research on the science of fascination.
Heres how the world sees you at your best:
THE
BELOVED
YOU ARE
MONICA LESLIE
HELLO MONICA,
4 / 16 THE BELOVED : FIRST LOOK Hello@HowToFascinate.com | 855.973.2663
YOUR FASCINATION ADVANTAGES
Your PRIMARY Advantage is your most effective mode of communication. When you
communicate with this Advantage, you are your most fascinating and infuential.
Your SECONDARY Advantage describes your second-highest mode of communication.
Like your PRIMARY Advantage, it describes how your personality is most likely to add
value.
When you communicate with your primary and secondary Advantages, you come
across as more confdent and authentic.
Your PRIMARY and SECONDARY Advantages combine to form your Archetype. Your
Archetype indicates how the world sees you.
Your DORMANT Advantage is the one that holds the least potential for you in
fascinating others. Its how you are least likely to infuence and impress others.
Want to learn more about your Archetype, and how it helps you stand out? Read on to
fnd out more about your personalitys most valuable differences.
AT-A-GLANCE
YOUR ARCHETYPE
Your Archetype is a combination of your
PRIMARY and SECONDARY Advantages.
THREE ADJECTIVES THAT DESCRIBE
HOW THE WORLD SEES YOU
1. NURTURING
2. LOYAL
3. SINCERE
Your Fascination Advantage is the way in which your personality is most likely to add distinct value.
When you communicate using your Fascination Advantage, youre operating at your peak performance and youre
doing it effortlessly.
VIEW MY REPORT SALLY EXPLAINS YOUR ARCHETYPE
PASSION 01 YOUR PRIMARY ADVANTAGE
TRUST 02 YOUR SECONDARY ADVANTAGE
POWER YOUR DORMANT ADVANTAGE
MONICA LESLIE
Monica, you're about to find out how
your personality is uniquely
hardwired to fascinate customers,
co-workers, and colleagues. You'll
also find out how your score
compares to our studies of hundreds
of thousands of participants.
Log into your account to watch the
video on the left, in which Sally
describes your unique personality
advantage. Turn the page to view
your Fascination Advantage Report.
5 / 16 THE BELOVED : FIRST LOOK Hello@HowToFascinate.com | 855.973.2663
THE BELOVED
MEET YOUR ARCHETYPE
HOW THE WORLD SEES YOU
n
You build lasting relationships, and earn
loyalty by communicating with comforting
stability
n
You help those who are falling behind and
you encourage those who feel neglected
n
When you face confict, you dont scream
or pound the table. You dont threaten.
Instead, you gradually coax others to join
your point of view
n
Your ability to make people feel safe allows
you to establish secure bonds over time
PRIMARY ADVANTAGE
PASSION
SECONDARY ADVANTAGE
TRUST
THE BELOVED
N U R T U R I N G
|
L O Y A L
|
S I N C E R E
|
T E N D E R H E A R T E D
|
C O M F O R T I N G
HIGHEST AND BEST VALUE OF THE BELOVED

The Passion Advantage provides the Beloved with emotional depth.

You present your company and products with gusto.

You quickly grasp the hesitation of a prospect. Your genuine enthusiasm converts doubters
into buyers.

The Beloved quickly builds relationships with new suppliers, staff members, and clients.
WHAT IS NOT THE HIGHEST AND BEST VALUE OF THE BELOVED?

Others shouldnt put you in a position of taking a forceful approach, or impressing others with
a dominant personality.

You seek the affection of others. You incite action because others want to work for you.
MONICA LESLIE
6 / 16 THE BELOVED : FIRST LOOK Hello@HowToFascinate.com | 855.973.2663
People enjoy being on your team. You make people feel comfortable,
which can be helpful. But sometimes you need to direct peoples focus
onto the objectives they need to achieve.
Occasionally you may want to point out the negative consequences of
underperformance. Remind people that their contribution is required to
fnish projects and meet goals.
People are attracted to the generosity the Beloved bring to all their relationships. As industry veterans,
they will be quick to take newcomers under their wing. They share their knowledge and connect them
to their business relations.
They display dedication to people and ideas they believe in. They passionately present new products;
and they strongly promote the good causes they support.
The Beloved are completely authentic. They dont have a hidden agenda. Team members quickly pick
up on their genuine commitment. New clients soon learn they can trust their recommendations.
Their empathy makes others feel safe in times of chaos and distress. Youll fnd that junior team
members turn to them for advice, and even their boss may take them into their confdence when
worried about the companys performance or future direction.
They make others feel good. In a competitive situation, customers will turn to them because they
enjoy their interaction. They appreciate the familiarity their warm personality brings.
WELLSPRING
1. NURTURING
2. LOYAL
3. SINCERE
4. TENDERHEARTED
5. COMFORTING
THE BELOVEDS
TOP 5 SPECIALTY ADJECTIVES
ONE-MINUTE
COACHING TO
THE BELOVED
APPLY YOUR TOP 5 ADJECTIVES
You can use these adjectives to create your Anthem. Your Anthem
is the tagline for your personality. An Anthem is a very short phrase,
only two or three words. Just like an advertising tagline, your
Anthem pinpoints what makes you most valuable.
SAMPLE ANTHEM FOR THE BELOVED: NURTURING RELATIONSHIPS
HERES AN EXAMPLE: MEET BARBARA
In her company, Barbara makes each employee feel welcome and
appreciated. She is a Offce Manager that is dedicated to building
relationships. Each week, she stops by each employees offce to
deliver their paycheck, always thanking them for their work over the
past two weeks. She also has an open door policy and she makes
sure that her employees always know they can come to her for
guidance and she checks up on them routinely to ensure they
are successful.
AT MY HIGHEST
VALUE I DELIVER:
NURTURING
RELATIONSHIPS
Learn more about creating
your own Anthem on page
14 of your report.
MONICA LESLIE
7 / 16 THE BELOVED : FIRST LOOK Hello@HowToFascinate.com | 855.973.2663
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MONICA LESLIE
Hello@HowToFascinate.com | 855.973.2663 9 / 16 THE BELOVED : DEEPER UNDERSTANDING
ARCHE TYPE
PASSION IN THE POPULATION PRIMARY PERSONALITY DESCRIPTORS:
n
Creates strong and immediate emotional
connections
n
Communicates expressively (such as
colorful language and humor)
n
Attractive personal and professional style of
interaction
n
Inspires people to become involved
advocates
n
Attuned to the 5 senses: taste, touch, scent,
sound and sight
n
Quickly creates warm emotional
connections
WHO YOU ARE:
n
Expressive
n
Intuitive
n
Engaging
HOW YOU ADD VALUE:

You captivate others with your vibrant and
attractive style of communication.

Your approachable and transparent style
makes you an open book.

You intuitively understand ideas and
feelings of others.
EXAMPLES OF LEADERS WHO USE PASSION:
Leonardo Da Vinci, Ronald Reagan, Audrey
Hepburn, Oprah Winfrey, George Lucas
HOW TO APPLY PASSION AT WORK:
PASSION is one of the most immediately
fascinating Advantages. With PASSION
as your primary Advantage, you capture
widespread attention through colorful
words, ideas, and actions. Now its time to
understand how to develop and apply that
style of communication, so that you can more
strategically persuade and inspire people
throughout your job and career.
MY PRIMARY ADVANTAGE: PASSION
THE
PASSION
PERSONALITY
EXPRESSIVE
.
INTUITIVE
.
ENGAGING
VIEW THIS VIDEO ONLINE.
PASSION 01 MY PRIMARY ADVANTAGE
T HE DRAMA
T HE PEOPL E S CHAMPI ON
T HE TAL E NT
T HE BE LOVE D
T HE I NT RI GUE
T HE ORCHE ST RATOR
T HE CATALYST
S ECONDARY PRI MARY
PASSION INNOVATION
PASSION PASSION
PASSION POWER
PASSION PRESTIGE
PASSION TRUST
PASSION MYSTIQUE
PASSION ALERT
MONICA LESLIE
My primary trigger is PASSION.
19% of the people who took the
Fascination Advantage test also use
PASSION as their primary trigger.
Hello@HowToFascinate.com | 855.973.2663 10 / 16 THE BELOVED : DEEPER UNDERSTANDING
TRUST 02 MY SECONDARY ADVANTAGE
TRUST IN THE POPULATION SECONDARY PERSONALITY DESCRIPTORS:
n Earns loyalty through dependability
n Radiates a sincere, familiar warmth
n Watches and reviews details carefully
n Brings stability and calm to situations
n Values routine and punctuality
n Builds loyalty through consistency
WHO YOU ARE:
n Stable
n Dependable
n Familiar
HOW YOU ADD VALUE:

People increasingly respect you over time,
because you consistently deliver.

Youre constant in your words and actions.

In a confusing and stressful world, you
infuence decision-making because youre
dependable.
EXAMPLES OF LEADERS WHO USE TRUST:
Walt Disney, Sam Walton, Dr. Oz, Clint
Eastwood, Mother Theresa
HOW TO APPLY TRUST AT WORK:
Because of your secondary TRUST Advantage,
people rely on you more than they do on
other personalities. Now its time to learn
exactly how to activate your natural ability
to create TRUST. By understanding and
applying your main Advantages, you can better
shape decisions and inspire people at work,
making sure your messages are heard and
remembered.
MY SECONDARY ADVANTAGE: TRUST
THE
TRUST
PERSONALITY
STABLE
.
DEPENDABLE
.
FAMILIAR
VIEW THIS VIDEO ONLINE.
INNOVATION
PASSION
POWER
PRESTIGE
TRUST
MYSTIQUE
ALERT
is the language of CREATIVITY
is the language of RELATIONSHIPS
is the language of CONFIDENCE
is the language of EXCELLENCE
is the language of STABILITY
is the language of LISTENING
is the language of DETAILS
MONICA LESLIE
My secondary trigger is TRUST.
11% of the people who took the
Fascination Advantage test also use TRUST
as their secondary trigger.
Hello@HowToFascinate.com | 855.973.2663 11 / 16 THE BELOVED : DEEPER UNDERSTANDING
POWER MY DORMANT ADVANTAGE
WHAT IT MEANS TO HAVE A DORMANT POWER
ADVANTAGE:
This is your most exhausting form of communication. Its how you
are least likely to impress others.
Try to avoid situations that force you to communicate with your
dormant Advantage, because this form of communication will
cost you a disproportionate amount of energy and its unlikely to
set you up for success.
Situations that force you to use your dormant Advantage will act
like quicksand. Youll feel stuck, unable to move forward without
using up all your energy.
Its important to recognize these types of interactions, because
they can prevent you from making progress and momentum.
WHY USING POWER
FEELS LIKE QUICKSAND:
KNOW YOUR OWN VALUE SO OTHERS CAN TOO
CREATE THE TAGLINE FOR YOUR PERSONALITY
Focus on your Anthem and you can stop worrying about having to tap
into your dormant Advantage. To learn more about how to apply your
Advantages visit HowToFascinate.com
You are not a dominant personality, and dislike controlling
others. You dont want to be the bad cop. Avoid situations
in which you must overtly command co-workers or clients.
Instead, fnd ways to succeed with a more subtle style of
engagement.
When forced to use your dormant Advantage, it exhausts your
energy and focus. Because this is your least natural mode
of communication, it requires tremendous additional energy
in order to relate to others in this way. It feels awkward and
unnatural. It leaves you drained.
Heres your goal: Find more opportunities to apply your
top Advantages. Then youre far more likely to exceed
expectations at every turn.
SHOULD YOU LEARN HOW TO ACTIVATE THE POWER
ADVANTAGE?

Your approach is obliging
and fexible. Youre
typically not considered
intimidating and tend to
know how to adapt your
message to the situation.

You want others to like
you. With friends, youre
a good listener; at work,
you are helpful. You
typically listen with an
open mind, taking care
not to force your opinions
on others. People confde
in you because you tend
not to judge.

You allow others to
make decisions and are
comfortable letting others
lead, unlike POWER
personalities, who strive
to occupy the alpha dog
position in the group.

Once you know your
personalitys dormant
Advantage, youll
understand why these
tasks feel like struggling
through quicksand, and
how to avoid spending
your energy on those
traps.
MONICA LESLIE
ALERT MY DORMANT ADVANTAGE
WHAT IT MEANS TO HAVE A DORMANT ALERT
ADVANTAGE:
This is your most exhausting form of communication. Its how you
are least likely to impress others.
Try to avoid situations that force you to communicate with your
dormant Advantage, because this form of communication will
cost you a disproportionate amount of energy and its unlikely to
set you up for success.
Situations that force you to use your dormant Advantage will act
like quicksand. Youll feel stuck, unable to move forward without
using up all your energy.
Its important to recognize these types of interactions, because
they can prevent you from making progress and momentum.
WHY USING ALERT FEELS
LIKE QUICKSAND:
KNOW YOUR OWN VALUE SO OTHERS CAN TOO
CREATE THE TAGLINE FOR YOUR PERSONALITY
Focus on your Anthem and you can stop worrying about having to tap
into your dormant Advantage. To learn more about how to apply your
Advantages visit HowToFascinate.com
You thrive in situations that allow you to design your own
path. Avoid jobs that are highly regimented or tightly
controlled. Youre unlikely to be your most successful if
forced to constantly measure and manage each meticulous
detail.
When forced to use your dormant Advantage, it exhausts your
energy and focus. Because this is your least natural mode
of communication, it requires tremendous additional energy
in order to relate to others in this way. It feels awkward and
unnatural. It leaves you drained.
Heres your goal: Find more opportunities to apply your top
Advantages. Then youre far more likely to exceed
expectations at every turn.
SHOULD YOU LEARN HOW TO ACTIVATE THE ALERT
ADVANTAGE?

Rather than focusing on deadlines
and structure, you enthusiastically
pursue opportunities. You tend
to steer toward a goal rather than
become mired in the details of how
to get there.

You are perceived as optimistic. Your
can do attitude invigorates those
around you and makes them want to
follow you. You usually dont look at
how something can fail but, rather,
tend to focus on how it can succeed.
Although you recognize that failure
is a part of life, it doesnt keep you
from pursuing your goals. This is
unlike ALERT personalities, who are
practical and cautious.

You bring an open and adventurous
spirit to your work. You tend to
embrace ambiguous assignments
and unknown challenges. Your quest
for variety and new experiences
usually means you move head-on
into areas and ideas that ALERT
personalities, might avoid.

Once you know your personalitys
dormant Advantage, youll
understand why these tasks feel like
struggling through quicksand, and
how to avoid spending your energy
on those traps.
Hello@HowToFascinate.com | 855.973.2663 12 / 16 THE BELOVED : DEEPER UNDERSTANDING
MY ADVANTAGES, COMPARED TO AVERAGE POPULATION
This graph shows how your personality compares with the hundreds of thousands of others who
have taken the Fascination Advantage Assessment. (For more in-depth information on your
Primary, Secondary, and Dormant Advantages, see the ADVANTAGES section of this report.)
INTENSITY OF MY ADVANTAGES
How intense is your use of each Advantage? This graph shows the intensity of each Advantage
in your personality. The scores have been normalized to a 10-point scale. The higher the score
the more intense your use of that Advantage. You use all the Advantages, but your top two
Advantages, your primary and secondary, are the ones that shape your personality brand the most.
A PIE CHART OF MY
PERCENTAGES
This chart shows the
percentage of each Advantage
in your personality.
Do you have a very high
percentage of one Advantage?
A high percentage indicates
a more consistent and
concentrated use of one
certain trait.
A COMMONLY ASKED QUESTION
What if I have the same percentage
for multiple advantages?
The Fascination Advantage
measures your results to a tenth
of a percent. The assessment has
tie-breaker questions built into the
algorithm. Your report refects your
top two scores.
My Results Total Intensity Possible
My Results Average of All Users
ANALYTICS
MONICA LESLIE
Hello@HowToFascinate.com | 855.973.2663 13 / 16 THE BELOVED : DEEPER UNDERSTANDING
OPTIMIZE YOUR TEAMS ADVANTAGES
EACH PERSON ON YOUR TEAM HAS A CERTAIN WAY OF ADDING VALUE.
INNOVATION
PASSION
POWER
PRESTIGE
TRUST
MYSTIQUE
ALERT
INNOVATIVE PROBLEM-SOLVER
RELATIONSHIP-BUILDER WITH
STRONG PEOPLE SKILLS
A LEADER WHO MAKES DECISIONS
OVERACHIEVER WITH
HIGHER STANDARDS
STABLE, RELIABLE PARTNER
SOLO INTELLECT BEHIND-THE-SCENES
PRECISE DETAIL MANAGER
Think of your own
team. Which of the
Advantages
do you see?
On a team,
differences matter
more than strengths.
Diversity strengthens
a team and makes it
more multifaceted, as
long as each person
understands and
develops his strong
suit. Leaders need to
know how to tap into
their teams variety
of Advantages so
that they can help
each person develop
signature areas of
performance.
When you identify
the natural
communication styles
within your group,
youll begin to see
the patterns behind
how your team is most
likely to succeed.
Fail to recognize
these patterns, and
your group will likely
be unproductive or
conficted.
Want to tap into
the best of your
employees and
team members?
We can identify
your teams
overall top
traits, including
a Heat Map
of your groups
collective
Advantages and
pitfalls.
To get more info
about our group discounts, Team Anthem Kit, workshops or online training,
visit us at HowToFascinate.com/Teams.
In our research with high-performing teams, we consistently see how crucial it is to recognize that
individuals add value differently. Each member of the team needs to know her own highest value, and
that of her teammates.
Teams with a diversity of Advantages can allow each person to develop a signature area of performance.
Identify the natural communication styles within your group, and your team will become more engaged
and productive. Fail to recognize these patterns, and your group can be disconnected or conficted.
HOW YOUR CO-WORKERS ADD VALUE
THE 49 PERSONALITY ARCHETYPES
SECONDARY ADVANTAGE
P
R
I
M
A
R
Y
A
D
V
A
N
T
A
G
E
INNOVATION
INNOVATION PRESTIGE POWER MYSTIQUE ALERT PASSION TRUST
PRESTIGE
PASSION
TRUST
POWER
MYSTIQUE
ALERT
You change the game
with creativity
You change the game
with creativity
You earn respect with
higher standards
You lead
with command
You communicate
with substance
You prevent problems
with care
You connect
with emotion
You build loyalty
with consistency
You earn respect with
higher standards
You connect
with emotion
You build loyalty
with consistency
You lead
with command
You communicate
with substance
You prevent problems
with care
Steph B. Patrick J.
Jodie H. Daniel V.
Michael J.
Rohan Q.
Ellie L.
Jack B.
Jeanne M.
Ryan A.
Del S.
Steph B. Patrick J.
Jodie H. Daniel V.
Michael J.
Rohan Q.
Ellie L.
Jack B.
Jeanne M.
Ryan A.
Del S.
Steph B. Patrick J.
Jodie H. Daniel V.
Michael J.
Rohan Q.
Ellie L.
Jack B.
Jeanne M.
Ryan A.
Del S.
Steph B. Patrick J.
Jodie H. Daniel V.
Michael J.
Rohan Q.
Ellie L.
Jack B.
Jeanne M.
Ryan A.
Del S.
MONICA LESLIE
Hello@HowToFascinate.com | 855.973.2663 14 / 16 THE BELOVED : DEEPER UNDERSTANDING
An Anthem is a very short phrase, only two or three words. Just
like an advertising tagline, your Anthem pinpoints what makes you
most valuable. This short phrase goes a long way toward a positive
impression. When youre confdent and authentic, youre more likely
to impress and infuence your listener.
The Anthem Method is very easy, because weve already done the
heavy-lifting for you. The words might already be waiting for you
inside this report.
IN OUR STUDY WITH AT&T SALES AND CUSTOMER SERVICE, EMPLOYEES
WERE 200% MORE LIKELY TO RECOGNIZE THEIR MOST VALUABLE
DIFFERENCES AFTER WRITING THEIR OWN ANTHEM.
APPLY WHAT YOUVE LEARNED SO FAR:
CREATE YOUR ANTHEM
Ever struggled to fnd
the right words to
describe yourself? For
instance, started to
introduce yourself, or
sat down to write a
resume, and then felt
uncertain about exactly
what to say?
You need a simple,
persuasive phrase to
confdently describe
how you are most
likely to add value.
And you need to
do it in roughly 9
seconds, to ft within
the average attention
span. Otherwise youll
lose your listeners
attention.
CREATE YOUR ANTHEM NOW: [NEED PRICE FROM SALLY]
Apply your Anthem to describe
yourself in a snapshot. A few
examples:
n
New business materials
n
Resume
n
LinkedIn profle
n
Website
Once you have a tagline for your
personality, you can make it
extremely easy for others to grasp
what you bring to the table.
Co-workers can quickly tap into your
top qualities.
FIND THE PERFECT WORDS TO DESCRIBE HOW THE WORLD SEES YOU AT
YOUR BEST! CREATE YOUR ANTHEM NOW: HowToFascinate.com/ANTHEM
YOUR ANTHEM: THE TAGLINE FOR YOUR PERSONALITY
Heres how:
Instead of focusing
on your strengths,
describe how you are
different.
Your Archetype lights
the way to your
personalitys most
valuable differences.
The next steps is to
create your Anthem:
the tagline for your
personality.
IN OUR PILOT PROGRAM WITH UNILEVER,
EMPLOYEES WERE 34% MORE CONFIDENT
AFTER THE ANTHEM PROGRAM.
MONICA LESLIE
$177
Hello@HowToFascinate.com | 855.973.2663 15 / 16 THE BELOVED : DEEPER UNDERSTANDING
YOUVE SEEN THE BEST OF
HOW THE WORLD SEES YOU
FACEBOOK
Facebook.com/HowToFascinate
TWITTER
@SallyHogshead
YOUTUBE
Youtube.com/SallyHogshead
TWITTER
@HowToFascinate
EMAIL
Hello@HowToFascinate.com

The greatest value you can add is to become more of
yourself. via @SallyHogshead #HowToFascinate

Every time you communicate, you are either adding
value or taking up space. via @SallyHogshead

When you want to stand out, your strengths matter
less than your differences. via @SallyHogshead

You dont LEARN how to be fascinating.
You UNLEARN boring. via @SallyHogshead
#HowToFascinate

If you dont know your own value, dont expect
anyone else to. via @SallyHogshead #HowToFascinate
WE LOVE TO CONNECT WITH YOU!
GET FASCINATING IDEAS HERE:
FASCINATE YOUR FOLLOWERS
TWEET THIS:
SEE THE REST OF
HOW THE WORLD SEES YOU
HOW THE WORLD SEES YOU: DI SCOVER YOUR HI GHEST
VALUE THROUGH THE SCI ENCE OF FASCI NATI ON
AVAILABLE JULY 2014
Combining marketing and neurology with a decade
of proprietary research and studies inside world-class
companies, author Sally Hogshead describes how your
personality is most likely to fascinate your team, clients,
and organization.
MONICA LESLIE
16 / 16 THE BELOVED Hello@HowToFascinate.com | 855.973.2663
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No amendments, alterations or changes may be made to this document or the underlying Fascination Advantage

Assessment without frst obtaining the express written permission of How To Fascinate.
Fascination Advantage

, Discover How The World Sees You

, How To Fascinate

, each of the 7 Fascination Advantages,

and the 49 Fascination Archetypes are trademarks of How To Fascinate and/or Sally Hogshead. All other trademarks and
copyrights are property of their respective owners.
MONICA LESLIE