2013 PERFORMANCE:

Nordstroms business strategy is strongly focused on customer centric aspects. By

continuing to make investments in their stores and online as well as enter into new
markets, they can achieve their goal of growth across the board. They believe that their
investments in their customer strategy will help them achieve long term top-quartile
shareholder returns through high-digit total sales growth and
return on invested capital.
The Managements Discussion and Analysis of Financial Condition and Results of
Operations portion on the Annual 10K form provides a lot of insight on the performance
of Nordstrom during 2013 and previous years. Some mentioned milestones achieved
include the following:

Record High in Sales, Earnings Per Diluted Share, and Cash Flow from Operations

Fifth consecutive year generating over one billion dollars from cash flow operations

Return on Investment Capital of 13.6% while increasing Capital Investments by over

50%
Below is a summary of Nordstroms business over the last three years:
Their total net sales increased 3.4% in 2013 and individual stores sales increased by
2.5%. They believe this growth is attribute resulting from the expansion of stores. With
their expansion of stores came an increase in the number of Nordstrom Rack stores
(discounted merchandise retailer). An inventory turnover rate decrease was the result of
the Rack stores going from 5.37 times in 2012, to 5.07 in 2013.
Nordstrom increased investing activities largely from 2012 to 2013 going from $369
billion to $822. With these investments, they strived to advance in technology, e-
commerce, and new stores.
The retail industry is a competitive industry. Some of Nordstroms main competitors
participating in the New York Stock Trade include the following:
In the retail stores segment, Nordstrom recently made an improvement in market share.
Below illustrates their market share:
STOCK:
Nordstroms stock is publicly traded in the New York Stock Exchange under the symbol
JWN. As of March 10th, 2014 there was 215,000 common stock holders with
189,692,666 shares of common stock outstanding. Below is a chart found on the Annual
10K form with 2012 and 2013s high and low prices and dividends declared for each
quarter:
Next summary represents the fourth quarter share repurchases:
FUTURE GOALS AND PLANS:
Nordstrom shares suggestions of what future years could look like with continuing
current practices and new possibilities including the following:

Continuing customer strategy with expansion into new markets, acquisitions, and
investments

Transforming of business and finical model as investments are increased

Maintain relationships with employees to effectively attract, develop, and retain future
leaders

Utilize data in strategic planning and decision making

Maintain competitive in marketing and advertising

Focus on timing and amounts of share repurchases or share issuances

Use of efficient and proper allocation of capital resources

Ability to safeguard reputation

Some goals for the results for 2014 are presented on the chart below.