7/11/2014

Multilingual? Create a Secondary Language Profile on LinkedIn | LinkedIn

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Multilingual? Create a Secondary Language

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July 10, 2014

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Are you bilingual or multilingual? The general rule on LinkedIn is that you may only have one
profile; having multiple profiles is a violation of the Terms of Service that could get you booted
off the site. However, there is one exception to that rule: the Secondary Language Profile.
As of April 2014, 67% of LinkedIn members are located outside of the US. Because such a
large portion of users are multilingual and interested in connecting with people both inside and
outside of English-speaking countries, LinkedInallows users to set up additional LinkedIn
profiles that cater to secondary languages.

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NOTE: You cannot change the default language of your profile once you've set it up in a
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To create a profile in another language, go to your Profile page and click the down arrow to the
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Choose your language from the drop down menu:

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7/11/2014

Multilingual? Create a Secondary Language Profile on LinkedIn | LinkedIn

You'll also want to update your Professional Headline. Then click "Create Profile."
The language you select will determine the default language for your profile display and also
the language in which you will receive messages from the LinkedIn Corporation. Content and
messages will always be displayed in the language in which they are written. LinkedIn does
not translate content or messages for you, so you will need to go through each section and
update all necessary fields. Remember to save each section before continuing onto the next.
When a member signs in to LinkedIn and views your profile, they will see it in the language
you chose when you set up your account; or, if you have multiple profiles in several
languages, viewers will see the one most relevant to them. The viewer has the ability to
choose from your language profiles by selecting one from the dropdown menu underneath
your profile photo.

All of your language profiles will show up in search engines and have their own URL.
You can also delete a secondary language profile by selecting the language from this drop
down list. Just select "Delete this profile link" and click Delete.
Let me know if this article was useful to you! Also note that the inspiration for this topic came
from a question submitted by one of my readers... so please do contribute your ideas if you
have them!

Brenda Bernstein

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Michael Wolf
Operations manager with a focus on service and change management | multilingual |
open to new opportunities
I had just found out about this feature a coupe of days ago and I now have an English and
Dutch profile. It's as easy as 1-2-3. Perhaps I'll make a French one too.
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11 hours ago

Patrick Gallagher
Expert in NPI | New Product Innovator | LinkedInSecrets Author | Social Media |
New Product Introduction | NPI

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