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Enterprise Mobility For Dummies,
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Table of Contents
Introduction . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 1
About This Book ........................................................................ 2
Foolish Assumptions ................................................................. 3
How This Book Is Organized .................................................... 3
Icons Used in This Book ............................................................ 4
Part I: The Mobile 2.0 World . . . . . . . . . . . . . . . . . . . . . . . . 5
Reviewing the History of Networking ...................................... 5
Looking at the New Mobility Reality........................................ 6
Browsing Mobility Statistics ..................................................... 7
Considering the Mobile Lifestyle ............................................. 9
Part II: Taking Mobile Control . . . . . . . . . . . . . . . . . . . . . 13
Embracing the Mobility Trend ............................................... 13
Getting a return on your investment ........................... 14
Considering employee satisfaction ............................. 14
Reviewing the consumer side ...................................... 15
Assessing Mobility Opportunities ......................................... 16
Looking at mobile apps ................................................. 16
Looking at mobile commerce ....................................... 18
Mobile security .............................................................. 19
Reviewing MADP ............................................................ 21
Internet of Things .......................................................... 22
Considering mobile services ........................................ 24
Part III: Zooming In on Products and Practices . . . . . . . 25
Partnering for Success: Developing a Joint Strategy ........... 25
Managing Beyond the Mobile Device .................................... 27
Securing devices ............................................................ 27
Securing mobile apps .................................................... 29
Securing mobile content ............................................... 31
Customizing and Building Mobile Apps ................................ 32
Deploying Mobile Apps ........................................................... 33
Staying Ahead of the Technology Curve ............................... 34
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Enterprise Mobility For Dummies, 2nd Edition
iv
Part IV: Introducing SAP Mobile Solutions . . . . . . . . . . 37
SAP Mobile Solutions ............................................................... 38
SAP Mobile Secure ......................................................... 39
Introducing SAP Afaria ........................................ 39
Introducing SAP Mobile App Protection by
Mocana .............................................................. 41
Reviewing SAP Mobile Documents .................... 42
Securely managing extended ecosystem
and partner mobility ................................................. 43
Reviewing Mobile Services and Apps .................................... 43
Looking at Managed Mobility ....................................... 44
Using SAP Mobile Platform ..................................................... 45
Reviewing SAP Mobile Apps ................................................... 47
Line of business apps .................................................... 48
Industry-specific apps ................................................... 49
Mobile analytics apps ................................................... 49
Mobile consumer apps .................................................. 50
Accessing the SAP Store ......................................................... 50
Viewing and Downloading SAP Store Apps ................ 51
Looking at Mobile Commerce................................................. 51
Considering mobility consulting .................................. 52
SAP Mobile Services ...................................................... 53
Considering the Internet of Things ........................................ 54
Part V: Gazing into the Mobility Crystal Ball . . . . . . . . . 55
Staring at Clouds ...................................................................... 55
Predicting Technology ............................................................ 56
Merging Lifestyles .................................................................... 57
Stepping over the Line ............................................................ 59
Part VI: The Part of Tens . . . . . . . . . . . . . . . . . . . . . . . . . . 61
Analyze and Plan ...................................................................... 62
Adopt Diverse Technologies .................................................. 63
Segment Your Workforce ........................................................ 63
Develop Mobility Policies ....................................................... 64
Empower Employees and Consumers through Apps .......... 64
Develop Aggressive Security .................................................. 65
Consider Cloud Options to Lower Total
Cost of Operation ................................................................. 66
Adopt Platform App Development and Management.......... 66
Choose Enterprise Mobility Solutions Carefully .................. 66
Look to the Future ................................................................... 67
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Introduction
Y
ou are not alone. Were all in this together networked,
connected, up in the cloud, flying through Wi-Fi and the
Web, carrying it all in our pockets and purses with handheld
mobile phones and tablets.
Enterprise Mobility For Dummies is your guide to app develop-
ment and deployment, content management, and security
for all the devices on your network that arent tied down by
a power cord and data cable (including laptops, tablets, and
smartphones).
The first mobile devices you had to contend with were feature
phones, pagers, and laptop computers. More recently the first
smartphones began showing up some of them authorized
and some of them rogue devices beyond your control. Still,
most of your users were plugging into your corporate network
several times a week, allowing you to run programs to config-
ure, evaluate, maintain, and secure these mobile devices.
Today many more mobile options exist, and some of them
may never darken the door of your corporate IT domain. In
fact, take a moment to consider your current network: Do you
know about every mobile device that is capable of accessing
your enterprise data and other machines on your network?
Doyou know all the apps, documents, and data on each
device? What about devices belonging to vendors and tem-
porary contract workers? Are you monitoring and managing
their remote access? Are there inactive devices languishing
in drawers and briefcases somewhere? How many of your
companys smartphones or tablets are lying on the floors of
taxicabs right now?
Enterprise mobility concerns go beyond your own employees.
Increasingly, consumers and others outside your company
are using mobile devices to gather information about your
company and products, to interface with sales and manage-
ment personnel, and to purchase products and services.
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dissemination, distribution, or unauthorized use is strictly prohibited.
Enterprise Mobility For Dummies, 2nd Edition
2
This broad-based network intrusion from a variety of devices
presents some security issues, but it also provides exciting
opportunities for better employee and consumer support and
interaction. With the proper tools and practices you can track
these mobile devices by type, along with the content used on
them, and discover a lot about user behaviors, their loyalty or
preference patterns, and the locations of your consumers.
The key to success in the enterprise mobile arena is active
even aggressive adoption of the technology. Your company
is going mobile with or without your involvement. In North
America an estimated 75 percent of the workforce already
is mobile. Luckily most companies are seeing the potential
of this trend. A recent IDC study shows that 77 percent of
U.S. and European businesses supply smartphones to their
employees, and 49 percent supply tablets to their work-
force. They use these devices as endpoints for a variety of
mobile solutions designed to increase sales performance and
improve customer service.
Thats good news. But if youre not managing these devices
and how theyre used, youre opening the door to potential
data abuse and unwarranted expense.
About This Book
The whole concept of enterprise mobility is one that concerns
employees and consumers at every level. Efficient company
operation requires you to accommodate mobile users while
monitoring and managing usage to maintain safety and security.
We dont explain all aspects of enterprise mobility in this
short book we couldnt possibly squeeze it all in and still
have room for our rib-tickling jokes and pithy asides. Instead,
our goal is to provide management and IT professionals
enough background and direction in mobility issues to help
you make decisions about including the right technologies
in your enterprise mobile hardware, mobile apps, and the
tools you need to manage it all.
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dissemination, distribution, or unauthorized use is strictly prohibited.
Introduction
3
Foolish Assumptions
In writing this book, weve made some assumptions about
you. We assume that youre
In business and enjoy the benefits of being able to stay
connected and informed while youre on the move
An IT manager, line-of-business manager, or business
executive who needs to empower employees, connect
to consumers, and collaborate with partners via mobile
connections
How This Book Is Organized
Enterprise Mobility For Dummies is divided into six concise
and information-packed parts. You can dip in and out of this
book as you like, or read it from cover to cover it shouldnt
take you long!
Part I: The Mobile 2.0 World Here we describe the
computing environment were most concerned with and
point to some interesting technology and statistics that
will get you thinking.
Part II: Taking Mobile Control Todays business
enterprise succeeds or fails based on the dedicated
efforts of its team members and the diverse tools they
use to do their job and support customers. You need
some concerted management and control over how
employees and consumers interact with their mobile
devices. We begin this discussion in Part II.
Part III: Zooming In on Products and Practices In
this part, we specify what you need to do to mobilize and
what solutions you can use to get it done.
Part IV: Introducing SAP